Customer Experience Matrix

JULY 8, 2009

Vendors showing significant growth ( highlighted in green ) are mostly new entrants with below-average prices: Pardot , OfficeAutoPilot and LoopFuse. Judging from the press releases on their Web site, this may be due to a new release last October that added Salesforce.com integration. How about it guys?

Marketing Automation Services 120

Marketing Automation Services Marketing Management Demand Generation Vendors 120

Customer Experience Matrix

JUNE 2, 2009

An enhancement released last month, Profiler X, will also incorporate data from Hoovers. Ones I know about include Pardot , LoopFuse , TrueInfluence , Salesforce.com and ACT! The company’s main product, Profiler, extracts names, titles, email addresses and telephone numbers from a specified Web site.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Marketing Automation Services Marketing Management 120

Customer Experience Matrix

FEBRUARY 4, 2009

I took a detailed look at a beta of the next release a couple of weeks ago and liked both the interface and breadth of functionality. I’m just waiting for the official release (due in for late February) to publish a detailed review. OfficeAutoPilot : this is the current incarnation of what used to be Moonray.

Demand Generation 120

Demand Generation Cost Marketing Management Demand 120

Customer Experience Matrix

DECEMBER 29, 2009

Summary: LoopFuse offers attractive but limited demand generation functions at an easy-to-swallow price. It’s been nearly a year since I took my first close look at the LoopFuse OneView demand generation system. The vendor plans to add the second of these, removing a lead from a flow, in its next major release, due around next April.)

Loopfuse 120

Loopfuse Demand Generation Agencies Demand Generation Demand 120