Customer Experience Matrix

JULY 8, 2009

Vendors showing significant growth ( highlighted in green ) are mostly new entrants with below-average prices: Pardot , OfficeAutoPilot and LoopFuse. Judging from the press releases on their Web site, this may be due to a new release last October that added Salesforce.com integration. I'll explore further when time permits.

Marketing Automation Services 120

Marketing Automation Services Marketing Management Demand Generation Vendors 120

Customer Experience Matrix

JUNE 2, 2009

Ones I know about include Pardot , LoopFuse , TrueInfluence , Salesforce.com and ACT! No one seems to be executing meaningful dialogs through social media, even though that is marketers’ truly pressing need because doing it manually is so expensive.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Marketing Automation Services Marketing Management 120

Customer Experience Matrix

FEBRUARY 4, 2009

On the other hand, pricing starts at $199 per month for a 2 user system with pretty much all of their marketing features, and you’d be hard-pressed to spend more than $500 per month unless you want lots of users for non-marketing functions such as sales automation or order entry. I reviewed it here in March.

Demand Generation 120

Demand Generation Cost Marketing Management Demand 120