Remove long-tail publisher
article thumbnail

Why Content is the #1 Ranking Factor and How to Maximize It

Marketing Insider Group

Every time you publish a piece of content, that gives you another chance to meet almost every one of them. Even the highest authority sites like Wikipedia and YouTube only make it into the high 90s. Content plays the long game. You start small with low-volume, low-competition, long-tail keywords.

Domain 335
article thumbnail

You’re doing SEO wrong: it’s all about authority

Biznology

Domain authority is not a new concept, it’s been a staple of good SEO for a long time. The primary way that a site gains authority is by publishing insightful, accurate, or definitive information in a compelling way, so that other people will want to link to it. I’ve run SEO for the largest private publisher on the web.

SEO 217
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Knowledge Graph: How to Optimize Google Knowledge Panel for SEO

seo.co

The Google Knowledge Graph is an impressive and relatively new feature, but it has many search marketers fearing for the long-term relevance of their jobs. Fortunately, there are a handful of strategies you can start implementing to avoid losing out to Knowledge Graph traffic in the long run. How the Knowledge Graph Is Changing Search.

SEO 105
article thumbnail

How to Make Your Content Powerful in Eyes of Searchers (and Google)

Content Marketing Institute

Most of the 4 million blog posts published each day get lost in the noise. Instead, you’ll get the right traffic, or what I call the keyword sweet spot: Find keyword sweet spot, where it’s relevant to business & it’s long-tail, low competition. Long-tail, low competition. Original content is a must.

article thumbnail

Social business, the forest and the garden: Your intranet is not the Internet

Biznology

Photo credit: Wikipedia. Altavista, Geocities, AOL, Google, Amazon, WordPress, eBay, Hotmail, Wikipedia, MySpace, Flickr, Delicious, YouTube, Facebook, Twitter, Quora, Pinterest all had their days of glory. Williams was published. In the meantime, this is what happened to Wikipedia: Wikipedia Growth – Source.

article thumbnail

The progression of anchor text

Biznology

(Photo credit: Wikipedia). In some regards, the anchor text you use is just as significant to your link as the site it is published on. Biznology.com) and partial-match or long-tailed anchor text. Much like the SEO industry as a whole, strategies for anchor text are always changing.

article thumbnail

The Long Tail of Blogger Outreach

Biznology

Image via Wikipedia. He didn’t see the value of investing limited budget, time, and resources on the long tail when those treasures would better be used to woo the high-fliers, professionals, top-cows, and A-listers. I had breakfast with John Bell of Ogilvy a number of years ago.