Remove long-tail
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You’re doing SEO wrong: it’s all about authority

Biznology

Domain authority is not a new concept, it’s been a staple of good SEO for a long time. For example, I wrote the following in 2010: PageRank is designed to ensure that the most relevant, authoritative sites are listed at the top of search results. The problem with the earlier SEO theory is it presents SEO as a shortcut to traffic.

SEO 217
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SEO Isn’t Mystical

SugarCRM

SEO, short for search engine optimization, encompasses any activities to increase your ranking in search engine results in order to drive more traffic to your website. PageRank (PR): Google assigns every website a value between 0 and 10 (with 10 being the best), this value is known as your PageRank (though it often appears as PR).

SEO 50
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SEO vs PPC: How to Prioritize Your SEM Strategies

QuanticMind

If you host a blog on your website, you can target all sorts of long-tail keywords related to questions people ask about your industry. Considering that 50% of search queries are four words or longer, targeting long-tail keywords with SEO gives you more opportunity to appeal to the needs and interests of search engines users.

PPC 40
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SEO vs PPC: How to Prioritize Your SEM Strategies in 2018

QuanticMind

If you host a blog on your website, you can target all sorts of long-tail keywords related to questions people ask about your industry. Considering that 50% of search queries are four words or longer, targeting long-tail keywords with SEO gives you more opportunity to appeal to the needs and interests of search engines users.

SEM 40
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Will Your SEO Strategy Be Impacted By Google’s Removal of Right-Hand-Side Ads on SERPs?

Content Standard

As organic results get squeezed and bumped down, the importance of consistently using long-tail, relevant keywords increases. A consistent SEO strategy will contribute to a steady increase in SERP ranking among keywords and help elevate PageRank, driving traffic for years to come. ” I buy this theory.

SERP 40
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Will Your SEO Strategy Be Impacted By Google’s Removal of Right-Hand-Side Ads on SERPs?

Content Standard

As organic results get squeezed and bumped down, the importance of consistently using long-tail, relevant keywords increases. A consistent SEO strategy will contribute to a steady increase in SERP ranking among keywords and help elevate PageRank, driving traffic for years to come. ” I buy this theory.

SERP 40
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Glossary: 24 SEO Terms Marketers Should Know

Hubspot

Conversion forms convert traffic into leads. A link from another site will improve your SEO, especially if that site has a high PageRank. Long tail keyword - An uncommon or rarely used keyword. Small businesses should consider targeting long tail keywords. It is technically known as 'Toolbar PageRank.'