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Content Marketing: 7 Simple Steps to Get Started

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” Jep’s now with Marketo. Also, you don’t need a journalist anymore to be published–just write a blog post. For more detailed definitions, see  Wikipedia and  Junta42. 1. This does not only build a loyal audience, but also creates lots of  long tail keywords for search engine optimization. 6. It’s more than ok (as long as you attribute the source!) to expand on others insights. 7. B2B Demand Generation | Guest post by Jep Castelein. Thanks for this great insight on content marketing, Jep. A top B2B demand generation expert once said to me.