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What’s the Best Alternative to Google Universal Analytics for SMBs?

Webbiquity

Note that pricing models vary; all of the pricing listed below is based on tracking for multiple websites with combined limits of 150,000 visits / 75,000 visitors / 300,000 pageviews per month, just to create an apples-to-apples comparison. Like UGA, it provides an incredible range of reports. What others would you add to the list?

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B2B Marketers Now Use Facebook More Than Any Other Social Network

KoMarketing Associates

B2B marketers use a wide range of social media platforms these days to reach out to their prospects and customers. Now, new research indicates that the one they use most often also tops the list of most important platforms among social media marketers. In terms of importance, Facebook (40%) topped the list among B2B marketers.

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All The Digital Marketing Tools You Need To Get The Job Done

Marketing Insider Group

In the world of digital marketing, there is a wide and growing range of digital marketing tools designed to help you to be more organized and efficient. So I’ve created a list of the digital marketing tools we use on a regular basis. This wealth of choice is great news for marketers, but it can also be quite overwhelming.

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Report: 69% of Marketers Use Social Media to Develop More Brand Awareness

KoMarketing Associates

In terms of important factors that impact marketers’ approach to social media marketing, performance-to-date (59%) tops the list. In terms of tactics that are growing in importance among marketers, previous research suggests that social is at the top of the list. At the top of the list (5.3) were also on the list.

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How Buying Signals Rise from Layers of Data

Zoominfo

ZoomInfo offers three tools in its platform that show different types of buying signals: WebSights tracks which anonymous companies are coming to your website, including specific pages, over a given date range. Using standard filters on the ZoomInfo platform, a team can filter the Streaming Intent results with accounts that are tagged.

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LinkedIn for Business: 4 Ways B2B Marketers Can Reach Their Target Audience

KoMarketing Associates

Matched audiences allow B2B marketers to upload lists of accounts for direct targeting. Account Targeting: consists of uploading a list of specific companies. Contact Targeting: uploading a list of email addresses of users. Sometimes target audiences for different campaigns are from a range of industries and job experience.

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8 Advanced Google Search Tips To Optimize Your Web and Content Marketing

Marketing Insider Group

Be careful because some top pages that list advanced search operators have outdated commands.) Date Range for Relevant Information Supplying timely data in your articles is one way to help you establish authority. You can specify the past hour, day, week, month, or year, or you can set a custom range.