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How to Keep Your SEO When Relaunching Your Website

Webbiquity

Scan the current website to create a list of all indexable pages (URLs) prior to the relaunch. Make sure to redirect any removed URLs to relevant active pages. To the extent possible, retain all current page URLs. Make sure any changed URLs are properly redirected to the corresponding new URLs on the redesigned site.

SEO 245
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How to Make a Splash with a New-to-the-World Website

Webbiquity

This means doing keyword research (determining the best keyword phrases to target based on a combination of relatively search volume and low competition or difficulty); mapping the selected keywords to specific pages; then optimizing the navigation, content, URL, and other elements of on-page SEO for each page. Sites like Inc.,

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LinkedIn Advertising Best Practices and Advanced Tips

Webbiquity

LinkedIn Ads are one of the most effective channels for reaching highly targeted groups of B2B buyers. Here’s a set of basic tasks, best practices, and advanced tips that can help you optimize your results and ROI from advertising on LinkedIn. You can find a complete guide to creating conversions for LinkedIn Ads here.

Linkedin 282
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How B2B Brands Can Drive More Leads This Year

Webbiquity

Leverage LinkedIn. LinkedIn is the primary social network for professionals, about 546 million , round the world. LinkedIn’s free company pages are your core presence for connecting with professionals and developing and sharing content for brand awareness. Use LinkedIn Ads. Images via LinkedIn Marketing Solutions.

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Seven Ways to Use Your UVP and Brand Messaging

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That, along with PR contact information and your website URL. Social Media Account Profiles (Especially LinkedIn). But the same fundamental information is there: who you sell to, what you sell, and why your company is different from and special compared to competitors. Directory Listings and Buyers Guides.

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10 Social Media Marketing Mistakes Businesses Must Avoid

Webbiquity

Research shows that marketers generally focus on three social networks: LinkedIn (91%), Twitter (85%), and Facebook (81%). LinkedIn, 187 million active users. If you offer professional advice, services or products, LinkedIn and Twitter will yield the best results. Including the full URL in the description.

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Eight Advanced LinkedIn Strategies for B2B Marketing

Webbiquity

There is no shortage of LinkedIn tips online, offering guidance about posting content and generating leads. Although it’s the ideal platform for reaching your target audience, the problem is that 96% of B2B content marketers are already using LinkedIn for organic social marketing. Guest post by Eduard Klein.

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