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5 Groups to Join on LinkedIn if You’re in Marketing

Act-On

LinkedIn groups are, in fact, still a thing. Because for folks like us, LinkedIn is a must. According to the Content Marketing Institute, 96% of B2B content marketers use LinkedIn — it’s the most effective platform to reach business audiences, and we tend to spend time where our audiences are.

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LinkedIn hashtags: The complete guide for 2024 [+ trending hashtags]

Sprout Social

LinkedIn is more than just a networking site. In this post, we’ll walk you through finding, using and optimizing LinkedIn hashtags to get more eyes on your content. We’ve also rounded up the top 30 most popular hashtags on the network so you can hop on relevant trends and boost your LinkedIn marketing strategy.

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Beating the LinkedIn Algorithm in 2024: Expert Tips & Tricks

SocialPilot

With a massive user base of 1 billion , LinkedIn continues to be a powerhouse for personal and professional growth. LinkedIn expert Neil Patel once said, “ LinkedIn is no longer an online resume. Did you know that the LinkedIn algorithm determines what content appears on your feed ? What Is LinkedIn Algorithm?

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How Should LinkedIn Algorithm Changes Affect Your Strategy?

Top Rank Marketing

B2B marketers recognize that the audience on LinkedIn is immensely valuable: more than 1 billion professionals scrolling their feeds with a career-focused mindset. But marketers also recognize that gaining reach on LinkedIn – especially organic reach – can be extremely challenging for brands.

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How Fake LinkedIn Profiles Can Cause Real Business Headaches

Zoominfo

But recently, there’s been attention on a new frontier of fake social media accounts — business profiles on LinkedIn. The CEO of cryptocurrency exchange Binance tweeted that of the 7,000-plus LinkedIn profiles claiming to be Binance employees, only about 50 actually work there. How Many Fake LinkedIn Accounts Are There, Really?

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The complete guide to using LinkedIn Groups

Sprout Social

LinkedIn Groups are about building community and fostering relationships. With over 900 million LinkedIn members out there, Groups are a great way to hone in on your area of interest or expertise. Four out of five LinkedIn members drive business decisions. Four out of five LinkedIn members drive business decisions.

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How the LinkedIn Algorithm Works (And How to Make it Work for You)

EveryoneSocial

If you want to use LinkedIn — the world’s top professional network with more than 900 million users — effectively, you need to understand the LinkedIn algorithm. People across the globe rely on LinkedIn to network, share thoughts, market themselves and their businesses, and find and apply for jobs.