Tomorrow People

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Social Media Marketing Tools For B2B Marketers

Tomorrow People

But as more B2B companies adopt social media marketing programs, the importance of measuring ROI is taking over, says Liad Guez from Oktopost. Some rely on their gut feelings, claiming that social media ‘just works’. It’s true; the right post on a LinkedIn group might generate more leads than hundreds of costly PPC ads.

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Social Media Marketing Tools For B2B Marketers

Tomorrow People

But as more B2B companies adopt social media marketing programs, the importance of measuring ROI is taking over, says Liad Guez from Oktopost. Some rely on their gut feelings, claiming that social media ‘just works’. It’s true; the right post on a LinkedIn group might generate more leads than hundreds of costly PPC ads.

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Create a Buzz Around Your Brand Using Social Media

Tomorrow People

Tomorrow People’s marketing manager Alistair Norman will share key insights on the benefits of social media for brands, at the conference ‘Harnessing the Power of the Internet’. Social media has exploded in the past five years, and most businesses have now figured out that it has a potentially massive marketing potential.

Buzz 120
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Create a Buzz Around Your Brand Using Social Media

Tomorrow People

Tomorrow People’s marketing manager Alistair Norman will share key insights on the benefits of social media for brands, at the conference ‘Harnessing the Power of the Internet’. Social media has exploded in the past five years, and most businesses have now figured out that it has a potentially massive marketing potential.

Buzz 120
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6 tips to increase product feature adoption

Tomorrow People

Before, users of the then-emerging social media site had to visit individual profiles to see what that particular person has posted. To offer an example, in 2015 social media management platform Buffer launched a highly-requested feature: Pinterest sharing. Example: LinkedIn. Example: Facebook’s News Feed.

Features 156
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The 8 key trends shaping the future of content marketing for energy and utility brands

Tomorrow People

Streamline your social media channels. Our outreach for our company mainly resided on LinkedIn, Twitter and Google+. But I want to prioritize where we’re going to get most return for our social media content , so we’ve decided to focus on LinkedIn for that reason. They’ve all got a smartphone.

Trends 220
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5 useful sources for capturing voice of the customer (VoC) data

Tomorrow People

Social media is a more informal source of collecting VoC data compared to other methods, but the information you get can be extremely useful. A key tip to using social media as a source of VoC is to not be intrusive.

Opinions 156