Webbiquity

JUNE 1, 2021

Nearly every business has a digital marketing strategy, whether documented or not. Without competitor and audience intelligence, customizing campaigns to reach maximum business potential is difficult. Seven Essential Digital Marketing Tips for Your Business in 2021. Guest post by Atreyee Chowdhury. What sets them apart?

Tips 362

Tips Privacy Advertising Agencies Marketing & Strategy 362

Webbiquity

APRIL 13, 2021

The company is currently “in talks to raise funding from investors in a round valuing the business at about $4 billion,” according to Bloomberg. One thing all of the most popular social networks (Facebook, LinkedIn, Twitter, Instagram, YouTube, even Pinterest and TikTok) have in common in the asynchronous nature of their content.

Spyware 300

Spyware Lead Scoring Lead Ranking Twitter 300

Webbiquity

JUNE 7, 2018

No matter how big or small, B2B businesses can’t survive without new leads. And every business wants more revenue to grow and expand. Businesses are continuously seeking out new ways to generate more leads in a world of increasingly educated, tech-savvy, and digitally advanced consumers. Leverage LinkedIn.

Paid Content 276

Paid Content Lead Ranking Lead Scoring Lead Gen 276

Webbiquity

MAY 4, 2021

Marketers started making efforts to identify the most influential people online in their market space, reach out to those individuals, and build business relationships. We had been doing this in a part-time capacity as an experiment, and started to wonder: “Is there a business here? Support small businesses. The Company.

Work Management 287

Work Management Marketing Management Paid Search Agency Peer-to-peer 287

Webbiquity

OCTOBER 10, 2017

Since smart phones utilize geolocation tracking, you could target people within a specific radius of your business. Everyone knows that LinkedIn is integral to managing B2B relationships. It’s where people discuss products and services and interact with their trusted network to make business decisions.

Mobile Marketing 241

Mobile Marketing B2B Marketing Marketing & Strategy Marketing Strategy 241

Webbiquity

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. So how can you get the most out of this business-oriented social network?

Linkedin 100

Linkedin Tactics Tips Work Management 100

Webbiquity

MAY 26, 2022

Today, every business is digital, making online marketing essential for reaching your target audience and generating sale leads. But in order to be successful with your small business online marketing, you need to implement the right strategies. Guest post by Erik Emanuelli. Image credit: Clay Banks on Unsplash.

Small Business Marketing 340

Small Business Marketing Marketing Automation Services Tips Marketing Budget 340

Webbiquity

AUGUST 17, 2021

In fact, it’s exploding in popularity and offering businesses valuable opportunities to reach and engage with new, high-intent audiences using organic content.” But so many businesses stay with the big three, Facebook, Twitter, and LinkedIn, overlooking the benefits that Pinterest, and maybe other channels as well, may offer them.

Social Media 359

Social Media Advertising Channels Media Business 359

Webbiquity

NOVEMBER 16, 2021

This is especially true for marketers in small to midsized companies and the agencies and freelancers who work with them. Though it can work equally well for business or consumer marketing, early customers have been primarily small marketing teams, agencies, and freelancers who are working with a number of different B2B clients.

Paid Search Agency 253

Paid Search Agency Enterprise Management Work Management Marketing Management 253

Webbiquity

NOVEMBER 9, 2021

they aren’t in your audience because they own a small business and your product is targeted at enterprise buyers), they will bounce pretty quickly. Social Media Account Profiles (Especially LinkedIn). If that visitor has somehow landed in the wrong place (e.g., And that’s okay.

Ideal Customer Profiles 351

Ideal Customer Profiles Brand Identity Branding Differentiation 351

Webbiquity

MAY 16, 2023

3 reviews) For small to midsized B2B companies without complex visitor-site interaction needs, this may be the best option. It also pulls in data from GA, GSC, and Google My Business (GMB) ads. It’s geared toward ecommerce and SaaS businesses, and popular in consumer financial services. Your Thoughts?

Marketing Analytics Tools 340

Marketing Analytics Tools Analytics Google Work Management 340

Webbiquity

JUNE 15, 2021

Even as newer and fancier ways to market your business crop up every season, old-school email marketing continues to provide the highest ROI, at a whopping $42 for every $1 of expenditure. No wonder building an email list remains a priority for businesses of every type and industry. Guest post by Priyanka Desai. Achieve a quick win.

Paid Content 282

Paid Content Lead Ranking Lead Scoring Sales Qualified Leads 282

Webbiquity

OCTOBER 11, 2022

Your site should serve as a digital pre-sales engineer, making it easy for visitors to find the information they need about your products or services in order to decide to do business with you. Being active, responsive, and sharing engaging content from your product or other areas of the business helps promote your brand online.

Digital Asset Management 270

Digital Asset Management Product Brand Identity Branding 270

Webbiquity

FEBRUARY 17, 2022

Marketing is the very heart of business, one of its two most basic functions per Peter Drucker. Poor marketing can lead to fewer sales, fewer customers, and even a higher bounce rate on a business website. This post details six tactics that can boost your marketing and business success. Contributed post. Hire an Agency To Help.

Tactics 270

Tactics Advertising Agencies Paid Search Agency Focus Group 270

Webbiquity

MAY 12, 2020

According to the latest research from LeadMD , only one in five business buyers is pessimistic about the future success of their business. And a (small) majority are still actively buying. But in the meantime, B2B marketers and buyers alike understand that “business has to go on.” Update Your Messaging.

Research 345

Research B2B Marketing Terms and Conditions Planning 345

Webbiquity

FEBRUARY 23, 2021

Businesses have been trying for eons to gain competitive advantage by better understanding their customers. Customers today expect businesses to personalize both messages and product offers, the way Netflix and Amazon do. That often means revamping or creating innovative business processes using leading edge technologies.

Enterprise Management 316

Enterprise Management Work Management Marketing Management Budget Programs 316

Webbiquity

AUGUST 22, 2017

It enables your business to occupy a sizeable amount of public mindspace and consistently drive more customers. A memorable brand is self-propelling and can grow a business to dizzying heights. But’s it’s also vital for businesses like Microsoft and IBM that drive a significant amount of revenue from B2B customers.

Ad Building 273

Ad Building Brand Identity Branding Enterprise Management 273

Webbiquity

AUGUST 27, 2019

Twitter and LinkedIn remain the top two social networks for B2B marketers. Further, “80% of leads sourced through social media for B2B marketers come from LinkedIn…(and) LinkedIn drives more traffic to B2B blogs and websites than Facebook and Twitter combined.” Image credit: CMI.

Enterprise Management 223

Enterprise Management Twitter Marketing Management B2B Marketing 223

Webbiquity

FEBRUARY 16, 2021

Today, over 25 million businesses invest time and effort into creating Instagram marketing strategies for their companies to raise brand awareness, increase brand loyalty, and find potential customers. But small businesses also use this platform to interact with their target audience and spread the word about their products and services.

Paid Search Agency 297

Paid Search Agency B2B Marketing Examples Enterprise Management 297

Webbiquity

FEBRUARY 23, 2016

Small business loves Facebook, though most don’t know if it “works.” ” 93% of small business owners and marketers use Facebook, and 92% agree that social media is important for their businesses. ” LinkedIn is tops for B2B marketing, but…not for advertising? .'”

Social Networks 100

Social Networks Stats SMB B2B Thought Leadership 100

Webbiquity

FEBRUARY 7, 2023

Customer stories enable you to provide concrete evidence of your impact and make a more compelling case for your business. ? This can involve sharing the story with a small focus group, soliciting their thoughts and suggestions, or conducting user testing to see how well your story resonates with your intended audience. Edit the piece.

Storytelling 327

Storytelling Top of Funnel Content Paid Search Agency 327

Webbiquity

MARCH 12, 2019

Instead of seeing product ratings, consumers and business buyers can see ratings of sales professionals, separating the knowledgeable and consultative from the pushy and incompetent. LinkedIn, however powerful it is, is not a good tool for helping salespeople be in an open state for inbound customer interest. The Product. Engage, Inc.

Burn Rate 196

Burn Rate eCommerce Salesforce.com Click Rate 196

Webbiquity

JUNE 11, 2019

Every entrepreneur struggles with the timing of their business launch, pondering questions like: is the technology infrastructure in place to support my idea? Tracy Fuller struggled more than most business founders, and with questions that went well beyond those above. Now we don’t get to just sit back and watch the business come in.

Work Management 175

Work Management Marketing Management Word of Mouth Paid Search Agency 175

Webbiquity

JANUARY 24, 2019

Preparing your business for social media automation. Besides mainstream sites like Facebook, Instagram, LinkedIn, and Twitter, there are also niche social media platforms that target specific industries. These includes iShade for accounting, Biznik for small business owners, and Sermo for physicians. Attempting this (e.g.,

Marketing Automation Services 236

Marketing Automation Services Social Media Marketing Automation Social Marketing 236

Webbiquity

NOVEMBER 30, 2017

Automation has been a big win for small and large businesses alike. Automating means your business can continue to convert and nurture visitors to leads, and leads to opportunities, at any hour of the day. Godwin Adoga is a marketer, business writer and art culture enthusiast. Guest post by Godwin Adoga.

Automation 210

Automation Marketing Automation Services Buyer Personas Skype 210

Webbiquity

AUGUST 11, 2020

GateKeeper Systems provides “business improvement” software to commercial service airports, focused on two areas of airport operations: ground transportation and airfield inspection. LR: Airports are the center of a very small niche market. This has allowed me to work “on the business” rather than “in the business.”

Work Management 244

Work Management Marketing Management Budget Programs Allocation 244

Webbiquity

FEBRUARY 16, 2016

Although nearly two-thirds of B2B marketers say they plan to spend more money on programmatic advertising in 2016, 44% admit they either don’t know how it works or have only a small amount of knowledge about it. 44% of B2B marketers say they don’t understand, or have a small amount of knowledge, about how programmatic works.

Stats 110

Stats Social Media Marketing Automation Services B2B Marketing 110

Webbiquity

APRIL 1, 2013

Think about the business structure where you work. You know you’ll be playing catch-up for a few days, but the business goes on. What about small business owners though? What about small business owners though? How long is too long before something as simple as a sick day turns your business upside down?

Social Media 100

Social Media Contingency Planning Media Small Business Marketing 100

Webbiquity

JUNE 5, 2018

In business-to-business marketing strategy , the ability to constantly adapt on the fly is vital to your company’s success. So how do you approach a market that’s in a constant state of flux and manage to successfully develop a campaign that will carve out a place for your business? Connect with Jon on LinkedIn.

Planning 223

Planning Tools Enterprise Management Work Management 223

Webbiquity

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Webbiquity

APRIL 16, 2019

But one Minneapolis entrepreneur did, and he’s building a rapidly growing business with his vision. Though direct mail has been around since the days of the Sears catalog and the Pony Express , it remains a popular and profitable marketing channel for many types of businesses. The Company. Year founded: 2017.

Enterprise Management 142

Enterprise Management Marketing Automation Services Work Management Marketing Management 142

Webbiquity

FEBRUARY 19, 2019

SalesReach is a process based sales acceleration and “Smarketing” sales enablement tool for business development teams. I created the original prototype 10 years ago and used it myself when I owned my own marketing agency, for my own business development efforts. Josh shares his insights here. The Product. The Inspiration.

Paid Search Agency 155

Paid Search Agency Advertising Agencies Sales Cycle B2B Sales 155

Webbiquity

NOVEMBER 27, 2018

That’s a tragically small level of penetration in what should be an enthusiastically active segment. LinkedIn is viewed as the leading platform for business professionals, but it’s harder to build a large network there: many users are (understandably) hesitant to accept connection requests from complete strangers there.

Paid Search Agency 214

Paid Search Agency Twitter Trade Show Social Networks 214

Webbiquity

NOVEMBER 17, 2015

.” But I probably should answer that question, and this is particularly good time to do so, as a small agency I do a fair amount of work with recently lost a sizable client–not unhappy by any means, we just helped make them so successful they were acquired by a larger industry player. It happens. So, what exactly do you do?

SEM 100

SEM Advertising Agencies Paid Search Agency Inbound Marketing 100

Webbiquity

AUGUST 5, 2010

100+ SMB Blogging Ideas to Kick Start 2010 by Small Business Trends. How to Never Run Out of Blog Topics to Write About by Internet Marketing for Business Owners. Ten Must Read Tips to Start a Small Business Blog by TopRank Online Marketing Blog. On LinkedIn, you want to be all about business.

Business Blogging 100

Business Blogging Tips PageRank Business 100

Webbiquity

JUNE 4, 2019

Cutting corners saves time but may reduce the quality and thoroughness of the proposal, and so reduce the odds of winning the business. It’s used by over 8,000+ freelancers, small businesses, and sales teams around the world. The company has also published The Proposal University which helps businesses create winning proposals.

Marketing Proposals 133

Marketing Proposals Work Management Marketing Management Software 133

Webbiquity

OCTOBER 29, 2019

Email is your direct line to customers to nurture their loyalty, interest, and ongoing business. A/B testing allows you to send different email sets to a small group to measure the response top design, copy, subject line, CTA, and other variations. Continuous improvement. A/B testing tool. Social media integration.

Marketing Automation Services 188

Marketing Automation Services Marketing Management Budget Programs Marketing AI 188