article thumbnail

Six Ways to Connect with Hard-to-Reach Business Buyers

Webbiquity

You can go high ($50 to $100 per package) with a service like Video Plus Print , or keep it simpler with something closer to trade show swag. co-exhibiting at trade shows and conferences. A decade ago, people were talking about the death of trade shows and conferences. The key is to make it creative.

article thumbnail

Top 10 Marketing Techniques for Professional Services

Hinge Marketing

Major offline examples include trade shows, networking and in-person speaking engagements. Traditional, offline networking has been an important part of the professional services industry for some time, but these days crucial relationships are forged more and more often through social media like LinkedIn. 8) LinkedIn.

Service 48
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Does Social Selling Tie Into B2B Marketing?

KoMarketing Associates

However, they may be more active on LinkedIn and would be more likely to respond to a message on that platform. That being said, not all B2B buyers are going to be active on LinkedIn (or Twitter). When it comes to social selling, broaden your horizons to think past LinkedIn, even for B2B.

article thumbnail

4 Tips for B2B Marketing on Facebook

Online Marketing Institute

When the Syncapse team went to SXSW this year, we used our Facebook page as a place to re-cap our experience and re-connect with a lot of the people who stopped by our booth at the trade show. We did this by posting our Top 10 most memorable moments, as well as a photo album, from the conference: [link].

article thumbnail

The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Connections - The LinkedIn equivalent of a Facebook 'friend' is a 'connection.' Because LinkedIn is a social networking site, the people you are connecting with are not necessarily people you are friends with, but rather you met in brief, heard speak, or know through another connection. has its own LinkedIn Today.

article thumbnail

Brand Building for Professional Services Firms

Hinge Marketing

Today, if you want to look someone in the eye, you can Skype them or set up a video conference call. One of the most highly leveraged brand building strategies available to professional services firms today is based on the increasing use for business of social media tools such as LinkedIn, Twitter and YouTube.

Service 137
article thumbnail

2022 BEST SOFTWARE LIST FOR SMALL BUSINESS

TrustRadius Marketing

Key Benefits of leveraging Hootsuite: Save time by crafting and scheduling posts for Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest and Youtube from one dashboard. Paychex, LinkedIn, Shopify, Slack, SproutSocial, Twilio, and Zillow use Gong to power their customer reality. The vendor boasts companies like Morningstar Inc.,