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22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity

As social media marketing has become ubiquitous ( 88% of marketers say social media is important for their businesses), hundreds of new tools have developed just in the past few years: tools for social media management, monitoring, measurement, automation, identifying influencers, creating graphical content, and more. Other tools you can’t ignore?

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10 Ways to Misbehave on LinkedIn

Act-On

So these are social faux pas – not transgressions against humanity. But LinkedIn  in is a different story. 1. Tis the season, but I beg you not to spread – or smear – political opinions on LinkedIn. Pretty much anywhere else on the web appears to be fair game (especially Twitter), but leave LinkedIn alone. LinkedIn is not Facebook. On LinkedIn, it’s different.

20 Expert LinkedIn Guides

Webbiquity

LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network. Guides to Using LinkedIn for Career or Networking. ” 21 Steps to Create an Awesome LinkedIn Profile by jeffbullas.com.

Why LinkedIn Is Now Such a Powerful Content Marketing Tool

Visually

This would be all rather depressing if it were still 2010, the year Evans launched his blog, but in recent years several major social platforms have risen to solve this distribution problem. Facebook just revamped its long-neglected Notes tool so it’ll allow you to publish Medium-like articles and blog posts to your already-existing friend network. And then there’s LinkedIn.

Content Methodology: A Best Practices Report

social media, email, and chat platforms and in a multitude of media formats, from text. with strong content processes, measurement tools, and enterprise-wide buy-in. marketing tool, content can wield a powerful influence on divisions across the enterprise—. Content serves as a powerful tool for sales. Journey site. sharing content on its social channels.

7 Tips to Supercharge Your Content on LinkedIn Pulse

Act-On

B2B marketers are charged with creating massive amounts of content, primarily to fuel inbound marketing, social media, lead nurturing, and pipeline acceleration. It’s also probably no surprise that a huge majority of marketers (about 94 percent ) are using LinkedIn for content marketing and promotion … but not all of them are doing it effectively. Post to LinkedIn Groups.

The 24 Best Online Writing Tools and Apps

Webbiquity

Fortunately, while not everyone can be a great writer, almost anyone can be a better writer by utilizing helpful (and mostly free) online tools. Here are two dozen tools to assist with everything from improving grammar and avoiding cliches to writing better headlines and more readable text. 1) Wordle. Showcase reviews: Siasat, Buffer Social. 3) Scrivener. Buffer Social.

26 Outstanding LinkedIn Tips and Tactics

Webbiquity

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. LinkedIn now boasts more than 200 million members across 200 countries, and adds two new members every second; what’s more, 35% of LinkedIn members use the site daily. million in revenue.

Best Social Media Management Tools for Small Business Owners

grow - Practical Marketing Solutions

Everyone knows that social media needs to play a role in their marketing efforts, but managing all of the different social networks can seem daunting. There are numerous tools that make populating your Twitter feed, Facebook page, and other social media outlets relatively painless, and some are completely free. This post describes some of the best, low-cost social.

38+ Cool Social Media and Web Tools and Reviews

Webbiquity

Innovation is alive and well in the development of cool free and low-cost web-based tools and apps. It’s great to find a tool that automates some little process or provides a new capability you’ve been looking for, and fun to find a tool you didn’t even know you needed. Manage all of your social media accounts from a single login on your iPhone? Buffer.

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LinkedIn Launches "Content Marketing Score" and Trending Topics Site

Hubspot

and you can''t just hit "publish" on a social media update and hope that it somehow brings you traffic. Today, LinkedIn introduced two tools to help make your social media marketing a bit smarter: Content Marketing Score and Trending Content. LinkedIn will also give you recommendations to improve your score over time. Social Media Here''s what we found.

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Content Marketing 2016: Staffing, Measurement, and Effectiveness

success, followed by social shares and likes. (19 percent) and pageviews (15 percent). • 49 percent of marketers rate their content as. effective paid distribution channel. • 30 percent of respondents still don’t have a tool or. tools can help companies maximize their efficiency. social media, brands and publishers alike have had. SOCIAL. AVERAGE TIME ON SITE (5.7)

5 Underutilized LinkedIn Features B2B Marketers May Be Missing Out On

KoMarketing Associates

LinkedIn has been found to be the most effective social media lead generator for B2B marketers, with 60-80% of those surveyed (depending on the study) stating that they have gotten real leads from the platform. LinkedIn is allowing more and more individuals into its long-form content publishing platform on a rolling basis. 10 Examples of Highly Impactful LinkedIn Profiles.

28 (of the) Best LinkedIn Marketing Guides of 2014

Webbiquity

As noted in several of the posts highlighted below, LinkedIn is no longer just a hangout for job-seeking professionals, who largely abandon it in between job searches. What’s more, as reported here previously , LinkedIn is the top social network for B2B marketing; 83% of marketers say they prefer to use LinkedIn for distributing B2B content. Kevin J.

31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Search for a brand name or keyword across all of the most popular social networks at once? Flowtown.

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The 14 Best Content Planning and Research Tools

Webbiquity

There are also a number of tools that can be helpful with both content ideation and research. Here are 14 of the most useful tools for managing and executing the initial stages of content development. Best Content Planning Tools. 1) Trello. Sample review:  “Trello is a simple, yet effective project management tool following the agile development model. Buffer Social.

Staffing and Launching Your Content Marketing Program

in new readers via search and social. return on social. SOCIAL Strategies, tools, and tips for spreading content through. the social web. sections of The Content Strategist: Brands, Media, Social, ROI, and Voices. are running your site on WordPress, your best bet is to. Now, you have the tools to staff and launch the content. 200,000 readers.

5 Really Good Reasons LinkedIn Bought SlideShare

It's All About Revenue

by Jesse Noyes | Tweet this Big happenings in the social media world today as a giant star collided with a smaller, but powerful, cousin. LinkedIn has decided to purchase SlideShare for $119 million in cash and stock. If you’re scratching your head on just why LinkedIn would spend all that dough on SlideShare, let me offer five big reasons. 1. We’re all hearing about Pinterest lately, the visually sticky social network for sharing your favorite links to things like wedding plans, Etsy projects and, yes, even content marketing. It Makes LinkedIn More Engaging.

Tips and Tricks for Using Hashtags on Social Media Sites

Marketing Action

Hashtags have become an integral part of social media. They’re used on every major social media site except LinkedIn, and they’re also used on many smaller social sites, like Vine. Let’s take a look at each of these sites, and discover some best practices for  using hashtags on social media. No Hashtags for LinkedIn. Network.

7 Social Media Marketing Mistakes to Avoid With LinkedIn

Hinge Marketing

With over 329 million members, LinkedIn can provide invaluable networking opportunities for professional services firms. Since it is a social network geared specifically to business professionals, LinkedIn users don’t have to battle the private and public persona struggle that other sites like Facebook or Twitter can create. On LinkedIn? Social Media

Optimize Your LinkedIn Profile With These 10 Key Elements

KoMarketing Associates

In my latest column for Search Engine Land, I discussed how we use LinkedIn as a B2B link building tool, designed to research, identify, and communicate to potential third party publishers. But at the foundation of all effective LinkedIn outreach is a well designed, fully developed LinkedIn profile. LinkedIn Summary. LinkedIn Recommendations. Good Examples.

Content Marketing Playbook: Strategy and Roadmap

In concert, GE has developed an active, devoted following on nearly every social channel—from. stalwarts like Facebook, Twitter, and LinkedIn to emerg- ing platforms such as Instagram, Pinterest, and Tumblr. owning the property where you publish your content, as opposed to relying purely on social or native adver- tising. you have your site, it sort of weaves this seamless web.

Best LinkedIn Guides, Tips and Tactics of 2010

Webbiquity

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. According to recent research , 32% of B2B marketers use LinkedIn to generate leads, versus just 16% who do so on Facebook.

9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity

Social media monitoring tools are increasing essential for companies of all sizes as the explosion of social media content renders manual monitoring efforts hopeless. With almost 200 social monitoring tools (and new entrants still coming to market), available at a range of price levels from free to if-you-have-to-ask-you-can’t-afford-it, how does an organization select the right social monitoring tool for its needs? News can travel extremely fast through social media. What kind of reporting capabilities does the tool provide?

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B2B Marketing: Creative Ways to Promote your Content using LinkedIn and Twitter

Biznology

LinkedIn pen (Photo credit: TheSeafarer). We grow social networks expecting opportunities to create meaningful business relationships. Here’s a couple of creative ways to promote yourself and your content to users on Twitter and LinkedIn. B2B marketing and networking using Twitter and LinkedIn are different than traditional networking for a number of reasons. Twitter.

My Favorite Tool For Content Ideas

B2B Marketing Insider

One of the best ways to measure content effectiveness is by looking at the number of social shares your content receives. Social shares are not the end goal , but they are an effective means to achieve reach to the widest audience of interested potential buyers who have a chance to convert. How do know which content will attract social shares? Keyword-based Search. last year).

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B2B Marketing Trends for 2016

forced to get even leaner and meaner over the past eight years. • New tech tools and big data: long gone are the days when a marketing executive could say "Half my advertising is wasted, I just don't. B2B marketers are expected to use that data, in combination with new tools for content. social advertising on LinkedIn, programmatic networks like Choozle) that. Look for.

No Time to Maintain a Business Blog? Use LinkedIn Instead

Vertical Response

If you don’t want to take the time to set up and contribute to a full-fledged blog, consider writing a few posts each month on your LinkedIn page. LinkedIn has a blog-like publishing feature that allows you to post content that is attached to your profile. Ready to start blogging on LinkedIn? This takes you to the publishing tool. ” What to post.

How Will the Recent LinkedIn Group Changes Impact B2B Marketing?

Hubspot

If you’re a B2B marketing professional, chances are you’ve already heard about all the changes that LinkedIn plans to introduce to its Groups feature. Once hailed as the most valuable social media channel for B2B lead generation, with time, they’ve became over-populated with promotional posts and too much spam. Recruiting Tools. B2B LinkedInprivate. Increased Privacy.

Linkedin for B2B Marketing

MI6 Marketing Agency

Linkedin for B2B Marketing. Q1: How do you use LinkedIn - for networking, prospecting, professional development? Right now I use it just as a resume site, but I have friends who use it a lot for promoting events and networking in Groups. Also MAJOR research tool for me although I don’t think of that as prospecting. You can also determine company size -> competitive reserarch. I’m in talks right now with a prospect I met on LinkedIn. We’ve had success generating leads and biz prospects with Linkedin. What was Linkedin Thinking?

22 Free Content Marketing Tools To Drive Your Content Marketing Plans

B2B Marketing Insider

And lucky for all of us, there are plenty of free content marketing tools to help drive your content marketing plans, no matter what size business you are in. Here I have listed my favorite free content marketing tools to help you assess your current ranking on the important keywords your potential buyers are using. This site got an 82 out of 100! SEO Assessment. Woohoo.

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B2B Marketing Trends for 2016

forced to get even leaner and meaner over the past eight years. • New tech tools and big data: long gone are the days when a marketing executive could say "Half my advertising is wasted, I just don't. B2B marketers are expected to use that data, in combination with new tools for content. social advertising on LinkedIn, programmatic networks like Choozle) that. Look for.

5 Tools to Measure Digital Influence

Sazbean

We are always connected to the world around us through social networks like Facebook, Twitter, and LinkedIn. If you’re someone who promotes their business largely through social media, terms like digital influence should matter to you. Listed below are five tools that measure social influence: Klout. Analytics Social Media Social Networks

3 Social Media Marketing Tips For 2014

It's All About Revenue

by Lauren Harper | Tweet this 2013 was truly a social year. New social platforms continue to emerge, and budgets have swelled, as more companies are beginning to embrace social media presence.  A reported 78% of companies now have a dedicated social media team. Twitter also celebrated a successful IPO this year, as well as the launch of its video tool,  Vine.

10 Sharp Ways to Boost the Visibility of Your LinkedIn Profile

Biznology

LinkedIn isn’t just the world’s largest professional networking website–it’s an empire with over 200 million members at last count. A new member joins every two seconds. Getting noticed on the network requires a deep well of connections, and some site-specific SEO magic. image credit: LinkedIn Training. 3. LinkedIn members can belong to as many as 40 groups.

Google has carnal knowledge of social

Biznology

Google has deep access to a large handful of social networking and bookmarking platforms, including reddit, Facebook , and others. While this surely has benefits for you when it comes to your site’s search engine optimization (SEO) and your company’s search engine marketing campaigns, it really comes to its own depth in Google Analytics. In the past, this was not the case.

B2B Marketing Trends for 2016

forced to get even leaner and meaner over the past eight years. • New tech tools and big data: long gone are the days when a marketing executive could say "Half my advertising is wasted, I just don't. B2B marketers are expected to use that data, in combination with new tools for content. social advertising on LinkedIn, programmatic networks like Choozle) that. Look for.

This Week in Content Marketing: LinkedIn Moves for Content Dominance

Junta 42

In this week’s episode, Robert and I discuss LinkedIn’s purchase of Lynda.com and what it means for LinkedIn and the content marketing industry. In addition, Robert and I explore the failure of social media as a community-building tool and discuss an alternative for brands that can be more effective but also harder to implement. This week’s show. billion.

47 Essential Social Media Tools for Content Marketers

Junta 42

It’s hard to believe the sheer number of social media tools we use everyday to help grow the Content Marketing Institute and SocialTract , as well as my own personal brand. disclaimer: many of the tools below are CMI partner tools]. LinkedIn  - Start the practice of connecting with every business card you receive from contacts. Event Tools. Yahoo!

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55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. How should you integrate social media with other marketing tactics like email? Adoption soared.

Task management is time management: 3 tools that work

Biznology

Fortunately, there are some great tools out there that help us better manage our time and make it more fun to run a business. All-in-One Social Media Management. Don’t forget Pinterest, Instagram, Facebook, and LinkedIn. You feel like you spend more time logging in to these different sites than actually using them. You’ve got your Twitter profile. Your Google+ account.

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25 ideas for your social media network strategy

grow - Practical Marketing Solutions

Behind every social media strategy you have to have a content plan and a network plan. Whether you are building an audience for a blog, podcast, or video series, I find that Twitter is the fastest way to build a targeted and relevant audience because of the variety of tools available to find these folks. Building your social media network. Building your social media network.

Social Media Marketing: Dell reveals how it turns thousands of brand detractors into fans

B2B Lead Generation Blog

Tweet Five years ago, Dell had little presence on social media. In fact, one in 12 of Dell’s more than 105,000 employees have attended its Social Media & Community University , which encompasses up to 12 hours of training on how to best represent Dell online. Social media has made more of an impact, significantly on B2B than B2C,” he said. ” For example:   [link].