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How to Make a Splash with a New-to-the-World Website

Webbiquity

This means doing keyword research (determining the best keyword phrases to target based on a combination of relatively search volume and low competition or difficulty); mapping the selected keywords to specific pages; then optimizing the navigation, content, URL, and other elements of on-page SEO for each page. Sites like Inc.,

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How to Use LinkedIn to Generate Leads

markempa

Tweet You need to rethink the way you use LinkedIn. Without some of us even noticing, LinkedIn developed into a useful publishing platform and lead generation tool for marketers and sales people looking to build relationships with prospects. Here are some ways to make the most of LinkedIn for lead generation: 1.

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How to Promote an Event (Even if You’re Not Hosting it)

Heinz Marketing

Facebook and LinkedIn are useful for longer-format promotion, while Twitter is good for quick snippets about your event with a registration link. If you’re not using a scheduling platform (like Buffer ), I highly suggest shrinking down your registration URL using a tool like Bitly. Email Signatures. Social Promotions.

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10 Tactics for Phenomenal B2B Webinar Registrations

MLT Creative

As a B2B marketing professional, you realize that targeted and compelling webinars are an excellent marketing technique that can: Allow an introduction to new prospects through meaningful thought leadership. You’ve got compelling content, the date, time and the webinar provider selected for your B2B webinar. Contact us. /mh.

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Creating an Inbound Strategy to Support Virtual Events and Conferences

SmartBug Media

Start a hashtag early on and have experts from within your company reference it when they author blog articles, hold webinars, or host a Q&A or video interview with other leaders in the industry. Get your sales team to include links to the event in their email signatures. Create Phase Two Assets.

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12 Important Places You're Forgetting to Add Calls-to-Action

Hubspot

While Twitter backgrounds aren't clickable, you can include a short URL in your background design. On Your LinkedIn Company Page and in LinkedIn Answers: When answering questions related to your industry via LinkedIn Answers, includes text CTAs for downloadable content like webinars and ebooks when applicable.

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17 Proven Methods to Get More Email Subscribers Today

Optinmonster

Add an Optin Link to Your Email Signature. Go to Print Friendly and enter the URL of the article you’d like to convert. You’re going to edit the Action to redirect to a URL by entering the download URL for your lead magnet. Add an Optin Link to Your Email Signature. Show Off Your Testimonials.