• MODERN B2B MARKETING  |  MONDAY, FEBRUARY 4, 2013
    How to Create an Amazing Content Resource Center
    love how the visual design, incorporating their signature robot, conveys personality to the brand. In case you are wondering why the screenshot shows zero shares, it’s because our URL structure changed and it may take a little while for the social sites to find the new URLs.). Why You Need a Content Resource Center. SEOmoz.
  • MODERN B2B MARKETING  |  THURSDAY, NOVEMBER 15, 2012
    Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)
    Sales Emails This is the ability to personalize “from addresses” and signatures on behalf of individual sales reps, so that automated emails appear to come from the specific sales owner. by Jon Miller A common question I hear from marketers is “I already have a CRM system (e.g. On the face of it, this is not a surprising question. Pricing.
  • FEARLESS COMPETITOR  |  WEDNESDAY, MARCH 14, 2012
    Why Every Business Executive Needs to Create an About.Me Profile
    If you are like most business executives, you’ve worked long and hard on your Linkedin profile. But there’s one big problem with Linkedin – it’s really wordy.  Once that is done, add the URL to your signature – like  [link]. You have keywords, recommendations, and even (as I do) common misspellings of your name. About.me
  • B2B IDEAS @ WORK  |  MONDAY, NOVEMBER 7, 2011
    LinkedIn Company Page Checklist for B2B Marketing
    Your Company Page on LinkedIn is a powerful way to reach millions of professionals and reveal the human side of your company. million companies on LinkedIn. LinkedIn regularly informs members of Company Pages changes via email or network update. Assign Admins - LinkedIn wants to know who will administer your company page.
  • HUBSPOT  |  THURSDAY, OCTOBER 6, 2011
    12 Important Places You're Forgetting to Add Calls-to-Action
    While Twitter backgrounds aren't clickable, you can include a short URL in your background design. On Your LinkedIn Company Page and in LinkedIn Answers: When answering questions related to your industry via LinkedIn Answers, includes text CTAs for downloadable content like webinars and ebooks when applicable.
  • HUBSPOT  |  WEDNESDAY, OCTOBER 5, 2011
    How to Squeeze More Lead Gen Juice From Your Social Presence
    The next time you tweet a link, post a message on Facebook or LinkedIn, or upload a video to your YouTube channel, consider the following 10 tactics to make sure you're squeezing out as much lead gen juice as possible from your social media strategy. Participate in LinkedIn Answers. Make sure every blog post you share includes a CTA.
  • TRADESMEN INSIGHTS  |  THURSDAY, SEPTEMBER 29, 2011
    Are You Promoting Your Facebook Fan Page?
    LinkedIn, Twitter and even Google+ probably are better venues for us. Here are the ones that stood out to me: Put the fan page URL in your email signature - imagine that with the number of emails you send on a daily basis what kind of potential reach you would have. Ask your Twitter followers to join your fan page.
  • INBLURBS  |  THURSDAY, JULY 28, 2011
    Facebook’s Online Education Center for Businesses
    The next step is to promote this Facebook Fan Page by writing a press release, a blog post, send an announcement to the recent customers and include the link to the company’s new Fan Page in the signature of every email which goes out. Facebook has over 700 million users worldwide. Facebook has started Facebook for Business. Facebook Pages.
  • FEARLESS COMPETITOR  |  SATURDAY, JULY 2, 2011
    HOW TO: Manage Your Online Reputation Using SEO
    For instance, on my Linkedin profile , I have over 35 recommendations from top marketing experts. If someone posts your social security number, bank account number, credit card number or an image of your handwritten signature, Google will make efforts to remove it from search results. So good-bye, JK. That was hard.). Step 3. Step 4.
  • PAUL GILLIN  |  WEDNESDAY, APRIL 13, 2011
    How to Promote an Event with Social Media
    Use a unique tracking code with each promotion and make sure to use a different code for Facebook, Twitter, LinkedIn and e-mail. Link to the event page from your e-mail signature line. Create short-code URLs using a service like Bit.ly. Special discount if you use this URL [link] ). Events of all sizes. AcmeForums).
  • WEBBIQUITY  |  MONDAY, JANUARY 24, 2011
    31+ of the Coolest Social Media, Search and Web Tools of 2010
    Looking for an easy way to create a cool graphical email signature with trackable interactive buttons? Find out if the username or vanity URL you want is still available across dozens of social sites? Share this on LinkedIn. Supplement your email list with your contacts’ social network info? Create video emails? Flowtown.
  • WEBBIQUITY  |  WEDNESDAY, JANUARY 19, 2011
    Best Web Presence Optimization Guides and Tips of 2010
    20 Common LinkedIn Mistakes Online Job Seekers Make by New Grad Life. Though aimed at job seekers, this post provides an excellent checklist for anyone on LinkedIn to review. Ways to Weave LinkedIn Into Your Marketing Mix by TopRank Online Marketing Blog. Share this on LinkedIn. Or maybe it just hasn’t caught on.
  • WEBBIQUITY  |  MONDAY, JANUARY 3, 2011
    Best Business Blogging Guides and Tips of 2010
    In you guessed it–another guest post–Wayne Howard describes his method for quickly building the following for a new blog, using tactics such as Facebook postings, the BloggerLuv community, Twitter, LinkedIn and contests. Share this on LinkedIn. How can you improve your blog’s position in search engines? by ClickZ.
  • HUBSPOT  |  WEDNESDAY, NOVEMBER 17, 2010
    4 Unique Ways to Get Traffic to Your Blog from LinkedIn Answers
    LinkedIn is a great social network for small and large businesses to reach out to relevant prospective customers. LinkedIn Answers in particular allows you to find people publicly stating that they have a specific problem or need that your product or service would solve. Create a Standard Signature for your Answers.
  • B2B IDEAS @ WORK  |  WEDNESDAY, OCTOBER 27, 2010
    10 Tactics for Phenomenal B2B Webinar Registrations
    LinkedIn status updates, group announcements and event invitations. Event announcements on all of the firm’s Outlook email signatures. Each marketing tactic had a unique URL (or source code) that the registration system tracked. View our latest on-demand webinars: Get your B2B LinkedIn Toolkit. of Registrations.
  • HUBSPOT  |  TUESDAY, OCTOBER 12, 2010
    9 Awesome Ways to Market a Business Blog
    Include Your Blog in Traditional Communications - Is your blog URL on your business card? How about your email signature? Get Active in Online Communities - An online community could be a LinkedIn group or a more traditional online forum. We are all impatient. Hold a Contest - People love to win things. Photo Credit: batmoo.
  • B2B MARKETING ZONE POSTS  |  TUESDAY, OCTOBER 5, 2010
    Top 56 B2B Marketing Posts for September 2010
    Include the blog URL in your email signature. LinkedIn for Lead Generation - Client Bridge , September 18, 2010 LinkedIn is a powerful social network for business professionals that allows you to increase and strengthen your business relationships. Best of B2B Marketing for September 2010. Like what? How Is PR Changing?
  • JUNTA 42  |  MONDAY, SEPTEMBER 27, 2010
    35 Ways to Market Your Blog
    Include the blog URL in your email signature. Post to your LinkedIn status. Add your blog link to your signature line. It never fails. Almost all the businesses we come in contact with continue to look for ways to promote their blog. Here is a handy list of common and some uncommon ways to market your blog. Fan Yourself.
  • WRITING ON THE WEB  |  TUESDAY, JULY 20, 2010
    Top 100 Women Creating Online Income Streams
    Book or signature product. Share this on LinkedIn. phurl_urls' doesn't exist&source=shareaholic" rel="nofollow" class="external" title="Tweet This!">Tweet Thank you Milana Leshinsky. You’ve been an inspiration to me for the last few years. First, here are the criteria I used to identify them: Content-rich blog.
  • B2B IDEAS @ WORK  |  WEDNESDAY, MAY 26, 2010
    Social Media Minute: 25 B2B Marketing Uses of LinkedIn
    Put your LinkedIn Account to Work. According to Marketing Profs , LinkedIn is the favored social media tool for B2B marketers. If you're in B2B marketing or sales, you can do so much more with your LinkedIn account than simply look up your B2B marketing contacts. Related posts: LinkedIn-The Ultimate B2B Hookup Martine Hunter.
  • WEBBIQUITY  |  TUESDAY, MAY 4, 2010
    How to Launch a Successful Blog in 12 Weeks: Lessons from Webbiquity
    Link to the new blog from your website, Facebook page, LinkedIn and Twitter profiles, other social networking and social bookmarking profiles, comments you leave on other blogs—anywhere you can create a link. Add your blog name and link to company email signatures and include it in your corporate newsletter or marketing emails as well.
  • SAVVY B2B MARKETING  |  THURSDAY, JANUARY 21, 2010
    78 Questions to Ask Before Launching a Blog
    What LinkedIn groups can you join that might provide ideas? Will that dialog extend into your other social outposts like twitter and LinkedIn? Where does it make sense to include the blog URL on existing marketing materials? Where does it make sense to include the blog URL on trade show materials? Congratulations! Got it?
  • B2B MARKETING SAVVY  |  MONDAY, AUGUST 3, 2009
    Tricking MS Outlook To Get Embedded Signature Links
    Things like: does your signature line include links to things like Twitter or LinkedIn or Facebook?  If you run MS Office ‘07, the hyperlinked signature option is functional;  If you’re like I was and “stuck&# w/an earlier OS version, I needed a workaround. From the “Create Signature” screen, select “New…”.
  • DELICIOUS B2BMARKETING  |  MONDAY, JUNE 15, 2009
    How NOT to pitch a blog | Online Marketing Blog
    Use Yahoo Site Explorer - Whois lookup of the domain name owner - Look up the blog in Technorati, sometimes the profile shows the blog owner’s real name - Search Google, Google blog search or Technorati for the blog name or url. Please have a look at our blog comment policy about “signatures&#. Please don’t. Kudos!
  • CONFLUENT FORMS  |  MONDAY, JANUARY 12, 2009
    Can I Twitter us to the top?
    Myspace , Facebook , Search Engine Optimization , Twitter , Linkedin. When we redeveloped the RFP Database in the fall of 2007 we created a listing site that made use of clean urls, categorizing the projects, RSS feeds , and sorting of listings. After giving my profile a makeover , I made extensive use of LinkedIn's Answers section.
  • CONFLUENT FORMS  |  MONDAY, JANUARY 12, 2009
    Can I Twitter us to the top? Making use of popular social media tools to reach new business
    Myspace , Facebook , Search Engine Optimization , Twitter , Linkedin. When we redeveloped the RFP Database in the fall of 2007 we created a listing site that made use of clean urls, categorizing the projects, RSS feeds , and sorting of listings. After giving my profile a makeover , I made extensive use of LinkedIn's Answers section.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, OCTOBER 3, 2008
    LinkedIn Tips and Tweaks: Do More with your LinkedIn Account
    LinkedIn Tips and Tweaks: Do More with your LinkedIn Account. If you are on LinkedIn but haven’t had a chance to explore all the features yet, this quick LinkedIn guide should come in handy. It shares tweaks and some lesser known features of LinkedIn that help you do more with your profile. related articles.
 

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