WebMarketCentral

NOVEMBER 24, 2008

. #10: The 8 Layers of a B2B Web Marketing Plan , October 8, 2008 The most recent post to make this list presents B2B marketing as a series of concentric layers, with SEO at the core then moving outward from highly measurable online direct response tactics to broader brand advertising. #9:

Web 2.0 20

Web 2.0 SEM CTR Adwords 20

WebMarketCentral

APRIL 6, 2009

Everybody uses Facebook, Twitter and LinkedIn, but which niche social media sites are worth investigating? How does social media relate to SEO? Online Reputation Management with Video SEO by Search Marketing Standard Grant Crowell explains why video is a powerful component of reputation management (e.g.,

Social Media 20

Social Media Optimization Digg Web 2.0 20

WebMarketCentral

SEPTEMBER 18, 2008

email signatures: Twitter page, LinkedIn profile and blog link: these are the most popular social networking elements, used in about half of Web 2.0 includes all of the usual information plus his Second Life name, Skype ID, blog and LinkedIn profile button. signatures. Here are a few notable examples of Web 2.0

Social Media 20

Social Media Web 2.0 Ning Skype 20

WebMarketCentral

DECEMBER 31, 2009

Compelling thought-leadership content, blog posts, white papers, video and SEO efforts support and create long-term value for social media tactics.

Social Media 20

Social Media Social Marketing Burn Rate Web 2.0 20

WebMarketCentral

MARCH 10, 2009

8 LinkedIn 14 11,246,726 +137.4% These sites use the insidious "nofollow" tag, so they have no SEO value. Social Networking Sites where you can post your profile, promote links to your company site / blog / etc., 8 Plaxo 1,440 2,629,043 +144.7% 7 Friendster 47 1,454,029 -20.0% 7 Naymz 12,476 522,953 +93.2%

Social Media 20

Social Media PageRank Digg Wikipedia 20

WebMarketCentral

SEPTEMBER 4, 2008

Use social media to enhance your SEO efforts and build your business? MySpace and Facebook hold the top two spots) while other findings are more suprising (such as that LinkedIn is only #9, and Twitter—which I use but have never really understood the appeal of—grew more than 4,000% last year).

Social Media 20

Social Media Optimization Linkbait Media 20

WebMarketCentral

JANUARY 5, 2009

Create and maintain profile pages on social networking and directory sites like LinkedIn , Facebook , Naymz , Jigsaw , Plaxo , ZoomInfo , CrunchBase (for technology executives), and VisualCV. Social Tagging SEO Practice.

Work Management 20

Work Management Jigsaw Wikipedia Digg 20

WebMarketCentral

JANUARY 28, 2009

The creators of the site believe that buyers will post reviews because 1) they increasingly use social media ( Twitter , Facebook, LinkedIn, etc.) None of these options speaks to the solution provider’s quality, just their advertising budget and SEO skills. Social Tagging Web Marketing.

Enterprise Management 20

Enterprise Management Social Media Paid Content Marketing Management 20

WebMarketCentral

SEPTEMBER 23, 2008

To this end, she recommends reviewing 15 areas, including navigation, interface design, architecture, PR and SEO. Site Redesign: 4 Vital SEO Tips for Web Designers by Search Engine Watch Noting that, "Many times when companies consider a site redesign.their rationale may be that they need better 'marketing fluff'.Rarely

Design 20

Design Marketing Websites CMS Development Best Practices 20

WebMarketCentral

NOVEMBER 9, 2009

Today, there are far more options: specific segments can be reached through SEO, SEM, industry-specific blogs, LinkedIn groups, Twitter and other venues. For example, this article on H1N1 and pandemic planning was self-published on a company site, drawing traffic through SEO and social media. Authority and independence.

Marketing Management 20

Marketing Management B2B Thought Leadership Microsite Planning 20

WebMarketCentral

DECEMBER 8, 2008

These vendors are quick to point out that you've already paid for the traffic to your site through PPC, SEO, interactive PR , banner advertising or other activities; their services simply help you learn more about the 97% of visitors who don't immediately convert into a lead. Pricing starts at about $300 per month.

OpenTracker 20

OpenTracker LeadGenesys LEADSExplorer ReadyContacts 20

WebMarketCentral

JANUARY 20, 2009

as some refer to it—provide outstanding guidance on using social media tools like LinkedIn, Twitter, Facebook, blogs and social media newsrooms to maximize the impact and SEO benefits of online PR activities, as well as measuring your success. Brave New World of Media Pitching: LinkedIn by PR Meets Marketing PR 2.0 tags: PR 2.0,

PR 20

PR Best Practices Press Blogger 20

WebMarketCentral

MARCH 31, 2008

While clearly not a statistical sampling, LinkedIn and Facebook were mentioned prominently by nearly all respondents. of total site traffic in the last year (search drove 78% of visits; the two are related as SMO can help drive SEO results to an extent). StumbleUpon and del.icio.us were common second choices.

Social Networks 20

Social Networks Traffic Digg Wikipedia 20