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Five Ways to “Get Real” With B-to-B Social Media

Biznology

First, get busy on LinkedIn. Your LinkedIn to-do list looks like this: Fill out your profile 100%. LinkedIn will prompt you on how to make sure every element is captured. Post regular status updates in the micro-blog area LinkedIn provides. What you want to do is get out of the hype, get real, and get results.

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New Developments in B2B Loyalty Marketing

Biznology

Photo credit: Wikipedia. In the area of enhancing customer relationships and fostering loyalty, to the power of social media is being felt throughout the B2B marketing world: Companies build the ranks of their followers on Twitter and LinkedIn, their “likes” on Facebook, and their RSS subscribers to blogs and YouTube channels.

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Alterian Pushes Into Social Media Management with Techrigy Acquisition

Customer Experience Matrix

This isn’t about making it easy to react to comments on Twitter , add friends on Facebook , or research prospects on LinkedIn , which is how most marketing automation vendors are approaching social media. microblogs (Twitter, Friendfeed , etc.), billion entries. The most basic report shows daily volumes with trends over time.

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What is Work Literacy?

Buzz Marketing for Technology

Wikipedia. (4). follow me on Twitter. Om's got the wrong business model for Twitter. LinkedIn's cute outage page. Ruby on Rails. (12). security. (3). Serenity. (2). Sharepoint. (8). Silverlight. (1). smart thinking. (27). SQL Server. (3). technology. (3). terrorism. (3). training. (3). tribalism. (3). Cracked Jug.

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Is Content Curation an Easy Way for Content Marketers to Do More.

Industrial Marketing Today

Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. I searched Wikipedia for information but couldn’t find an exact definition. Yes, too many people think curation is nothing but copy & paste or adding a RSS feed to their site. So curated content is not something new.

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Focus on Content in B2B Marketing

Industrial Marketing Today

Wikipedia defines content marketing as “an umbrella term encompassing all marketing formats that involve the creation or sharing of content for the purpose of engaging current and potential consumer bases.” Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. An example of this is the Twitter API. Connections - The LinkedIn equivalent of a Facebook 'friend' is a 'connection.'