Webbiquity

APRIL 4, 2023

Our research among 4,000 US respondents ages 18-75 reveals that out of 10 social media platforms, only Facebook is primarily associated with serving social connection. This is why some people find it jarring when they see personal or family-focused posts on their LinkedIn feed.

Social Media 260

Social Media Media Youtube Advertising Mediums 260

Webbiquity

MAY 17, 2016

Creating high-quality content starts with planning (deciding what to write about) and research (determining what to say about those topics). There are also a number of tools that can be helpful with both content ideation and research. 10 Best Content Research Tools. 10) Google Drive Research Tool. 3) Bubbl.us.

Planning 145

Planning Research Tools Best Practices 145

Webbiquity

JUNE 20, 2023

With Facebook Live, LinkedIn Live, and other streaming platforms, you can also take advantage of the power of social media to reach an even broader audience. LinkedIn Live videos appeal to business users on the most popular professional social network. Researching video marketing data to know where to host your short-form videos (i.e.

Webinar Metrics 309

Webinar Metrics Demand Work Management Video Marketing 309

Webbiquity

AUGUST 24, 2021

LinkedIn ads reportedly reach 100% of the adult population in Bermuda. This third and final post in the series presents 37 (actually 40, counting the three above) more intriguing and actionable stats and facts pulled from that research. LinkedIn Facts and Stats. 70% of YouTube video views are on mobile devices.

Social Networks 294

Social Networks Stats Spyware Mobile Advertising 294

Webbiquity

DECEMBER 6, 2022

You can find the answers to those questions and many more in the just-released research report from Onalytica and Immediate Future, the 2022 State of B2B Social Media Marketing Industry. In what seems like a gap in the research, YouTube doesn’t appear on the list of the top seven B2B social media tools.

Social Media 237

Social Media Allocation Social Marketing B2B Marketing 237

Webbiquity

FEBRUARY 27, 2018

In B2B, LinkedIn, though #10 overall (#12 on the chart, but Tumblr isn’t really a social network and Vine is dead), is one of the three or four most important social networking platforms. Twitter for breaking news, LinkedIn for professional networking) but below the surface, who’s really using each platform, for what purposes?

Social Networks 294

Social Networks Stats Network Marketing Linkedin 294

Webbiquity

JULY 18, 2023

SEO: Surprisingly Enticing Opportunity Given that organic search is one of the top two sources of traffic for business websites (at least on the B2B side), and has high conversion rates, it’s surprising that this research reports, “Twenty-nine percent of marketers use a search-optimized website and blog to attract and convert leads.”

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

Webbiquity

AUGUST 27, 2013

According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. The short answers are “yes” and “LinkedIn and Twitter.” Facebook LinkedIn Social Media Marketing Twitter'

Social Networks 100

Social Networks Network Marketing Social Marketing B2B Marketing 100

Webbiquity

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. How can you optimize your profile to be “findable&# for the right phrases within LinkedIn?

Linkedin 100

Linkedin Tactics Tips Work Management 100

Webbiquity

OCTOBER 22, 2020

You can showcase these qualifications on your website and on your personal LinkedIn profile, which leads to the next tip…. Build a winning LinkedIn Profile. Leaving one-time competitors like Plaxo and Konnect in the dust, and capitalizing on Twitter’s missteps , LinkedIn has emerged as the top site for professional networking.

Business 218

Business Ideal Customer Profiles Work Management Youtube 218

Webbiquity

FEBRUARY 28, 2022

Also, consider these factors when hiring your consultants: Experience: Do online research. Do they take part in social media discussions on LinkedIn and Twitter? Look to social media – LinkedIn is a great place to find consultants. Ask for references. We all have to start somewhere.

Consulting 259

Consulting Business Marketing Proposals Planning 259

Webbiquity

JANUARY 18, 2024

So, do your research. Use LinkedIn, company websites (look in the “about” or “our team” section), and attend industry events to get to the right people. Again, we must mention LinkedIn, as it’s a powerful tool for B2B marketing. Without further ado, here are eight vital steps.

Email Marketing 167

Email Marketing Work Management B2B Marketing Marketing Management 167

Webbiquity

APRIL 6, 2021

Sending out cold emails or connection requests on LinkedIn is a hit-or-miss proposition. Along the way, in 2015 I wrote this blog post that I posted on LinkedIn titled, “How LinkedIn can become more valuable than Facebook.” A common question we get is how is this different from LinkedIn or Clubhouse.

Marketing AI 246

Marketing AI Startups Paid Search Agency B2B Thought Leadership 246

Webbiquity

FEBRUARY 17, 2022

At a minimum, that includes LinkedIn, Facebook, and Twitter. Web research can be helpful in finding inspiration, but don’t be a copycat. Do Your Research. Research is the key to success. Your market research efforts should be ongoing so that you always know where your brand stands and what your competitors are up to.

Tactics 271

Tactics Advertising Agencies Paid Search Agency Focus Group 271

Webbiquity

OCTOBER 10, 2017

However, a look at B2B specific research shows otherwise. B2B decision makers are using a mobile device for their research 42% of the time! Everyone knows that LinkedIn is integral to managing B2B relationships. LinkedIn reported that 57% of their engagement is happening on mobile. Be Where the Conversation Is Happening.

Mobile Marketing 242

Mobile Marketing B2B Marketing Marketing & Strategy Marketing Strategy 242

Webbiquity

MAY 16, 2023

GA Alternatives Not Covered The vendors below are likely to show up in your research on GA alternatives. Your knowledge, experience, and research can help others make their best decision. Please share your insights in the comments below, on Twitter , or on LinkedIn. These are generally powerful but pricey tools.

Marketing Analytics Tools 342

Marketing Analytics Tools Analytics Google Work Management 342

Webbiquity

JUNE 1, 2021

This means if your audience is primarily on LinkedIn, go for text posts. Keeping posts short (less than 400 characters on LinkedIn) can increase your response rate by 16%. Do extensive hashtag keyword research: If your content is not searchable, it is not scalable. You can reach her on Linkedin or write to her at atreyee.c@gmail.com.

Tips 362

Tips Privacy Advertising Agencies Marketing & Strategy 362

Webbiquity

FEBRUARY 21, 2023

Pavel: After launching an influencer marketing agency, as our expertise significantly grew, we did research to discover what the real demand in the industry is. The Wrap You can connect with Pavel on LinkedIn , find out more about the platform at BuzzGuru.com , and follow the brand on Facebook , Twitter , and LinkedIn.

Paid Content 266

Paid Content Paid Search Agency Advertising Agencies Work Management 266

Webbiquity

FEBRUARY 28, 2023

Today, B2B sales prospects turn to the Internet not just for product research but also purchasing. Start by conducting market research to discover what works best for your target audience. Long gone are the days when B2B companies delivered software on physical media or relied on catalogs to reach their ideal target audiences.

eCommerce 272

eCommerce Marketing AI B2B Marketing Trends 272

Webbiquity

MARCH 13, 2019

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. I frequently answer questions on LinkedIn and leave a link to relevant blog posts I’ve written. This is a very successful company. They want more of YOU.

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

Webbiquity

NOVEMBER 28, 2023

Affiliate sales support independent publishing For instance, many B2B decision-makers use Facebook for research and networking. For instance, some LinkedIn Premium plans provide valuable analytics that can be utilized to refine and optimize B2B sales strategies. There might be a bottleneck. Now, apply data analytics.

B2B Sales 182

B2B Sales Webinar Metrics B2B Peer-to-peer 182

Webbiquity

AUGUST 1, 2023

This means doing keyword research (determining the best keyword phrases to target based on a combination of relatively search volume and low competition or difficulty); mapping the selected keywords to specific pages; then optimizing the navigation, content, URL, and other elements of on-page SEO for each page. Sites like Inc.,

Paid Content 243

Paid Content Aggregage Marketing Websites Paid Search Agency 243

Webbiquity

FEBRUARY 23, 2016

” LinkedIn is tops for B2B marketing, but…not for advertising? 41% of B2B marketers say LinkedIn is the most important social network they use, and 81% say they use it to help launch new products. That’s likely because 74% B2B decision makers use LinkedIn to help make purchasing decisions. Pew Research ).

Social Networks 100

Social Networks Stats SMB B2B Thought Leadership 100

Webbiquity

DECEMBER 17, 2019

The top two social networks for B2B marketers, LinkedIn and Twitter, are different in several important ways. LinkedIn is more formal, more professional, more selective, and more about thought leadership and insights. Since 20 updates per day on LinkedIn would be obnoxious, frequency was equalized at 6-8 posts per day on each network.

Linkedin 312

Linkedin Twitter Research B2B Thought Leadership 312

Webbiquity

SEPTEMBER 28, 2022

She loves researching and writing content on email marketing strategies and other alternative organic hacks to increase open rates. Connect with her on LinkedIn. Jerusha Carolin is a Content Marketer at TargetBay , an eCommerce Marketing Cloud used by thousands of online stores across the globe.

Email Marketing 340

Email Marketing Personalization Psychographics Marketing & Strategy 340

Webbiquity

OCTOBER 27, 2020

The way to do keyword research is drastically different for voice searches and regular searches. To find such keywords, you can use a keyword research tools like SEMrush and head to the Keyword Magic Tool. In fact, research by Backlinko found that the average voice search snippet is only about 29 words long.

Optimization 253

Optimization Marketing & Strategy FAQ Long Tail Marketing 253

Webbiquity

MAY 31, 2022

There is no shortage of LinkedIn tips online, offering guidance about posting content and generating leads. Although it’s the ideal platform for reaching your target audience, the problem is that 96% of B2B content marketers are already using LinkedIn for organic social marketing. Guest post by Eduard Klein.

Linkedin 334

Linkedin Marketing & Strategy Marketing Strategy B2B Marketing 334

Webbiquity

FEBRUARY 24, 2017

Many small businesses work on SEO, SEM, and advertising on Facebook, LinkedIn, Twitter and YouTube simultaneously, and end up generating little return on investment (ROI). Concentrating their campaign efforts on SEO (or SEM) and Facebook (or LinkedIn) ads may deliver better returns than working on every channel. Following the Herd.

Work Management 246

Work Management Small Business Marketing Marketing Management Marketing & Strategy 246

Webbiquity

APRIL 10, 2018

The research and observations presented here may not answer all of those questions, but provide a good start and a solid foundation. LinkedIn Pulse ). 13: 19 Noteworthy Stats About Instagram, LinkedIn, and Twitter Marketing. #14: HubSpot ). It’s not your imagination: B2B buying cycles are getting longer and more complex.

Marketing AI 246

Marketing AI Enterprise Management Stats Marketing Management 246

Webbiquity

APRIL 7, 2020

During our journey to build Bella, we did considerable research with individuals on challenges with meetings. Through our research, we learned about meeting anxiety, power dynamics, unclear expectations, and many other challenges with meetings. Research for me continues to provide inspiration and creativity to build new solutions.

Work Management 266

Work Management Marketing Management Burn Rate Word of Mouth 266

Webbiquity

MARCH 12, 2019

Only 19% of prospects want to connect with a sales person during the awareness stage, when they are first learning about a product; 60% don’t want to talk until they are in the consideration stage, after they’ve done their online research and created a short list. You can connect with Lief Larson on Twitter and LinkedIn.

Burn Rate 198

Burn Rate eCommerce Salesforce.com Click Rate 198

Webbiquity

JULY 28, 2022

Flavia Silipo is a skilled business copywriter and marketing solutions researcher with over six years of experience. You can find her on LinkedIn: [link]. Marketing automation tools enable B2B and B2C firms increase sales with professionally designed, hyper-targeted, highly relevant emails.

Product 258

Product Effectiveness Template Marketing Automation Services 258

Webbiquity

MAY 14, 2019

”) they have to hire external consultants to come in and do a sort of research study called an “evaluation.” in educational psychology at the University of Minnesota, I began working as an evaluation and testing specialist in the Research, Evaluation, and Assessment department of Minneapolis Public Schools (MPS).

Word of Mouth 152

Word of Mouth Education Statistics Course 152

Webbiquity

FEBRUARY 16, 2016

Here are five key takeaways from this research: Image credit: e_Strategy Trends. LinkedIn Pulse ). Nearly half of all the employees conducting research for B2B purchases are millennials. LinkedIn Pulse ). LinkedIn Pulse ). LinkedIn Pulse ). LinkedIn Pulse ). 74% use LinkedIn, and 42% use Twitter.

Stats 110

Stats Social Media Marketing Automation Services B2B Marketing 110

Webbiquity

FEBRUARY 7, 2023

We did research on which words were misspelled the most by Americans. Connect with him through Twitter or LinkedIn. Whether making a purchase, signing up for a newsletter, or sharing your content with their network, combining storytelling and data can help you stimulate action from your audience.

Storytelling 329

Storytelling Top of Funnel Content Paid Search Agency 329

Webbiquity

FEBRUARY 16, 2021

The days when Twitter or LinkedIn were the only social media networks for B2B business promotion are long gone. Recent research shows that 83% of users discover and research new products and services on Instagram. Why Should B2B Companies Use Instagram Marketing? FedEx: Provide Instagram Customer Care.

Paid Search Agency 299

Paid Search Agency B2B Marketing Examples Enterprise Management 299

Webbiquity

JANUARY 23, 2024

But with the steep rise in customer acquisition costs , and research showing it costs up to five times more to acquire a new customer than to keep an existing one, you can’t ignore the importance of customer retention. Connect with him through Twitter or LinkedIn. Guest post by Mehdi Hussen.

Customer Satisfaction 149

Customer Satisfaction Social Media Advertising Benchmark Acquisitions 149