Zoominfo

JULY 9, 2021

Many talent acquisition managers turn to LinkedIn Recruiter to begin the process of seeking job candidates. LinkedIn is a good starting point, but ZoomInfo TalentOS can enhance your searches with data that lets you narrow in on the best job candidates faster. “Our ” Fig: Obstacles that TalentOS solves for LinkedIn users.

Zoominfo 130

Zoominfo Acquisitions Outreach Linkedin 130

Zoominfo

JULY 9, 2021

Many talent acquisition managers turn to LinkedIn Recruiter to begin the process of seeking job candidates. LinkedIn is a good starting point, but ZoomInfo Recruiter can enhance your searches with data that lets you narrow in on the best job candidates faster. “Our ” It’s Difficult to Source Good Candidates Quickly.

Zoominfo 130

Zoominfo Acquisitions Outreach Linkedin 130

Hinge Marketing

FEBRUARY 22, 2024

The figure below shows the distribution of these industries in the sample. In the study, we grouped the participating firms into three categories: High Growth (see definition in the next section below), No Growth (those that experienced zero or negative growth), and Average Growth (the rest of the sample).

Studies 74

Studies Top of Funnel Marketing Budget Peer-to-peer 74

Metadata

OCTOBER 6, 2021

This B2B Paid Social Benchmark Report will give any B2B company the data, insights, and social media strategies to level up their social media ads. How to look at the data LinkedIn vs. Facebook for B2B marketing What are the best CTAs? LinkedIn vs. Facebook for B2B marketing. How long should your ad text be? Key differences.

Cost per Lead 52

Cost per Lead Paid Social Agency Advertising Benchmark CPL 52

Martech

OCTOBER 12, 2022

Working with Colleen Harris, head of business intelligence and reporting strategy at Sincro, we’re putting together a guide to getting started with Google Analytics 4. The more that you put into those UTM parts, the more that you’re able to get in the reporting in GA4.”. This is part 7. What is UTM? via Google. What does UTM do?

Marketing Analytics Tools 112

Marketing Analytics Tools Tagging Analytics Google 112

Webbiquity

JUNE 15, 2021

It could take the form of a free downloadable resource such as a report, eBook , checklist, video, or a pre-recorded webinar series. Take the example of Mailshake’s LinkedIn prospecting tool that they offer as a lead magnet. Mailshake ’s sales and automation software is used by salespeople, who may also use LinkedIn Sales Navigator.

Paid Content 284

Paid Content Lead Ranking Lead Scoring Sales Qualified Leads 284

Hubspot

APRIL 23, 2020

We knew that reports were a content type that worked well for us in the past. We saw our 2019 Instagram Engagement Report and a 2020 Social Media Report successfully attract new audiences. Thus, the idea for “Not Another State of Marketing Report” was born. Running the Surveys and Creating the Report Content.

Acquisitions 94

Acquisitions Hubspot Lead Scoring Lead Ranking 94

Webbiquity

JUNE 21, 2016

For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. Also reports additional influence metrics including the average number of +1s, comments or reshares a person gets for each post. Sample review: The Google+ tool “I find really useful is CircleCount. 4) GPlusData.

Google 154

Google Tools Best Practices Planning 154

Webbiquity

MAY 17, 2016

Sample review: “Trello is a simple, yet effective project management tool following the agile development model. Sample review: “This is a very easy-to-use tool for brainstorming and creating mindmaps. Sample review: “Super user friendly, works perfect and is very affordable! Showcase reviews: Online Marketing Institute.

Planning 145

Planning Research Tools Best Practices 145

nDash

AUGUST 11, 2020

According to an SEMrush report , 40% of organizations outsource their content creation with 53% of that work going to freelance writers. There are 5 things your writing portfolio should include (plus a bonus) to help you capture the interest of content marketers and earn more jobs now: 10-20 Writing Samples. 10-20 Writing Samples.

Ideal Customer Profiles 98

Ideal Customer Profiles Sample Profiling Lock-In 98

Brandpoint

MARCH 25, 2023

Because relationships and referrals are so critical to completing the manufacturing sales process, you’ll want to your sales team actively sharing your content on LinkedIn. Most sales professionals are active on LinkedIn and Twitter. If they need inspiration, provide sample posts and hashtags with the links and they’ll do the rest.

Planning 62

Planning Marketing Management Paid Search Agency Advertising Agencies 62

Optinmonster

MARCH 11, 2024

According to this report by Demand Gen , 93% of marketers love gamification. But that’s not all, here are a few other key takeaways from the report: 81% of marketers believe interactive content is more attention-grabbing than its static counterpart. The example shown above is LinkedIn’s meter, in the form of a progress bar.

Examples 104

Examples Planning Paid Search Agency Interactive Marketing 104

Hinge Marketing

NOVEMBER 5, 2020

This study also saw the addition of industry specific versions of the report, such as this one. In this breakout report, we explore the challenges technology and software services clients are facing and the role they see their provider play. Sampled Both Buyers and Sellers. The timing could not have been better.

Cost 124

Cost Business Sample Pricing 124

Tiecas

AUGUST 14, 2023

I recently downloaded the report Manufacturing Content Marketing – Insights for 2023. I’m not going to rehash the entire report in this post. I encourage you to download the full report from the link above. So it was a reasonably large sample and representative. They do this survey every year.

Customer Surveys 52

Customer Surveys Content Marketing Marketing Budget Creation Planning 52

Hubspot

APRIL 11, 2012

If you're a fan of LinkedIn's product tab targeting on your LinkedIn company page, then you're absolutely going to love this. Yesterday, Business Insider reported that LinkedIn will be rolling out two new features for company pages, 'Targeted Updates' and 'Follower Statistics.' Targeted Updates. That's huge!

Linkedin 28

Linkedin Statistics Content Sample 28

Convince & Convert

SEPTEMBER 11, 2015

You can grab a Twitter handle and start tweeting in a matter of minutes; there’s no potentially paralyzing need to fill out a full profile that you can encounter on LinkedIn or Facebook. When they join a chat and get fifty new followers in an hour, they get a sense of accomplishment that takes a lot longer to achieve on Facebook or LinkedIn.

Loyalty 163

Loyalty Twitter Brand Identity Branding 163

Convince & Convert

NOVEMBER 17, 2014

These scenarios vary based on company size and type (as well as their social media activities), but typically I find 5 areas where social media metrics and reporting can be fixed: 1. Merchandise Your Social Metrics Reports You’re not creating social media reports for yourself, typically.

Social Media 167

Social Media Merchandising Media Paid Search Agency 167

DiscoverOrg

JULY 6, 2016

Without a solution in place, sales reps report spending 25-50% of their time using a variety of methods, from researching prospects on LinkedIn to swapping info with their peers at other companies, to gather enough intel to find and connect with the right decision-maker. Empower Your Sales Team Get A Free Sample of Our Data.

Burn Rate 120

Burn Rate Peer-to-peer Data Hygiene Correlation 120

Hinge Marketing

DECEMBER 11, 2019

With over 25,000 buyers and sellers studied and nearly one hundred research reports published , there is no other place with more extensive research on professional services markets. Research like this doesn’t always have to only live in a formal, published report. Will you be able to hit your target sample size? Think about it.

Marketing Budget 117

Marketing Budget Top of Funnel Work Management Research 117

seo.co

JANUARY 13, 2022

One of the best things about LinkedIn is that you can search for people by their job title or position. An articulate LinkedIn profile? So is a news reporter or a fiction writer. Writing samples. Start off with a sample project and keep it focused. These websites are definitely worth a look. Experience.

SEO 98

SEO Advertising Agencies Work Management Copywriting 98

Vidyard

AUGUST 4, 2021

While viewing text and video samples on a computer, participants wore an EEG (electroencephalogram) cap, as well as ECG (electrocardiogram) and GSR (Galvanic Skin Response) devices. The computer also tracked eye movement.

Studies 116

Studies Video Marketing Eye-Tracking Press 116

Hinge Marketing

NOVEMBER 11, 2020

This study also saw the addition of industry-specific versions of the report, such as this one. In the current report we are focusing on consulting firms. Sampled Both Buyers and Sellers. In addition to reporting on the industry data, we also looked at the findings from other angles. Focused on Consulting Firms.

Consulting 157

Consulting Research Work Management Marketing Management 157

ClearVoice

SEPTEMBER 13, 2021

According to MailChimp’s Benchmark Report 2021 for Freelancers, a survey of more than 2,000 respondents, 70 percent of freelancers said the top way they won new business was from referrals and networking. On your website, LinkedIn page, ClearVoice portfolio , etc., Provide samples of your work. Screen candidates.

Ideal Customer Profiles 96

Ideal Customer Profiles Business High Quality Lead Peer-to-peer 96

DiscoverOrg

APRIL 25, 2017

The rest of the time, they’re hunting prospects LinkedIn; trying to get past gatekeepers on the phone, only to be transferred around phone trees … or dialing wrong numbers. Click rates are low, bounce rates are high, and spam reports are far more frequent. Is there any free data to sample?

Account Based Marketing 245

Account Based Marketing CAN-SPAM Trigger Marketing Deliverability 245

ClearVoice

JANUARY 30, 2020

When I wanted to get a new client, I would send a clever cover letter, writing samples, and ideas of what I could write for the business I was approaching. Sending links to samples is also not a great presentation. Stop sending out links to published samples and up-level your pitching with solid case studies.

Case Studies 76

Case Studies Case Study Studies Advertising Agencies 76

The Marketing Blender

DECEMBER 28, 2020

During those busy days, weeks, and months where time seems to be flying away, it can be challenging to send tweets or posts on Instagram and Linkedin consistently. Neilsen’s report shows that 92% of consumers trust recommendations from people instead of company ads. How to optimize your LinkedIn profile for B2B success.

Trends 130

Trends Marketing Automation Services Paid Search Agency Budget Programs 130

Parse.ly

SEPTEMBER 26, 2022

also pulls in data from external channels like social media (Facebook, Twitter, LinkedIn, Pinterest, Reddit, Instagram), search engines (Google, Bing, Yahoo!, Kissmetrics includes advanced business intelligence (BI) reporting with the ability to query the raw data directly with SQL.

Marketing Analytics Tools 97

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 97

Sprout Social

OCTOBER 24, 2023

If you want to make LinkedIn work for your business, you need to keep a close eye on your performance to see where you stand and how you can improve. This is where social media analytics for LinkedIn comes in. Why do you need a LinkedIn analytics tool? Which LinkedIn analytics tool is the best and why? Let’s take a look.

Linkedin 108

Linkedin Analytics Budget Programs Top of Funnel 108

Martech Advisor

JANUARY 24, 2020

The Emojics blog reports the following: 6 billion emoticons are sent every day. Test your emoji marketing campaigns on a sample audience to ensure they know what the emojis mean. For example, LinkedIn is a platform where people connect more formally and for professional reasons. 40% of millennials engage with pictures.

Paid Search Agency 138

Paid Search Agency Advertising Agencies Zoominfo Statistics 138

Smashmouth Marketing

JULY 24, 2019

It's a small world--find out who you or your colleagues know at those companies (use LinkedIn). Do you provide web based reporting? This is just a sample but you get where I am going.you have to ask the vendor as many questions about their business as they should ask you about yours.". Then you check them out with your network.

Marketing Management 113

Marketing Management Leads Lead Marketing Qualified Leads 113

Contently

AUGUST 2, 2021

Each time a goal is completed, Google logs the conversion in your analytics report. Google will also report the keywords people search that bring them to your site, as well as which browsers and devices they are using—not to mention from where they are being referred. Open Web Analytics.

Paid Content 95

Paid Content Budget Programs Analytics Tools 95

Webbiquity

AUGUST 27, 2013

According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. The short answers are “yes” and “LinkedIn and Twitter.” and 5% figures, respectively, reported by eMarketer earlier this year.

Social Networks 100

Social Networks Network Marketing Social Marketing B2B Marketing 100

Customer Experience Matrix

AUGUST 6, 2014

But, as with the press release I described about yesterday, each new edition of the VEST report also requires me to write a promotional email for my house list. And even the general comments they gather are somewhat useful as indicators of what a (highly biased) sample of users think.

Marketing Automation Services 120

Marketing Automation Services Software Product Paid Search Agency 120

Smashmouth Marketing

JULY 24, 2019

It's a small world--find out who you or your colleagues know at those companies (use LinkedIn). Do you provide web based reporting? This is just a sample but you get where I am going.you have to ask the vendor as many questions about their business as they should ask you about yours.". Then you check them out with your network.

Sales Qualified Leads 100

Sales Qualified Leads High Quality Lead Marketing Management Leads 100

Webbiquity

JUNE 14, 2016

Sample review: “Create beautiful word clouds in just a few clicks.” — BuzzBlogger. Sample review: “After the Deadline checks spelling, style, and grammar wherever you go on the web.” — BuzzBlogger. Sample review: “The Hemingway tool is a great way to ensure your writing is easy to read. Pricing: free. Enter Grammarly.

Tools 100

Tools Lead Scoring Lead Ranking Best Practices 100

Sprout Social

OCTOBER 19, 2023

For example, B2B brands focused on LinkedIn or G2 may be oblivious to discussions on Reddit. Reputation monitoring should be integrated into your marketing stack, plain and sample. Meanwhile, in-depth reporting and analytics via social listening are a treasure trove of insight.

Marketing AI 96

Marketing AI Work Management Marketing Management Business 96

Hinge Marketing

OCTOBER 26, 2020

This study also saw the addition of industry specific versions of the report, such as this one. In the current report we are focusing on accounting and financial services firms. Sampled Both Buyers and Sellers. In addition to reporting on the industry data, we also looked at the findings from other angles.

Buyer's Journey 118

Buyer's Journey Studies Consulting Webinar Metrics 118