markempa

MAY 30, 2017

Starting in the fall of 2014, Salesforce started to analyze more than 15 million data points, spanning a four-year period, from two of the largest B2B databases: Data.com and LinkedIn. That’s the question. Rather it puts into question when you should ask for email, or what is the value of email in your organization.

Linkedin 297

Linkedin Research Studies B2B 297

Launch Marketing

DECEMBER 1, 2021

While there are several ways you can go about a competitor social media analysis, it is instrumental to have insight, and answers, to a few questions. Here are six key questions to ask, and answer, when evaluating your competitors on social media. Looking for strategies for creating impactful social media messaging? Once a week?

Social Media 127

Social Media Analysis Media Ad Frequency 127

KoMarketing Associates

AUGUST 18, 2020

How to Do B2B Video Marketing on LinkedIn. How to Do B2B Video Marketing on LinkedIn in 2020. B2B Video Marketing on LinkedIn: Ads, Native Video, and Live Video. How to Get Started with B2B Video Marketing on LinkedIn. B2B Video Marketing on LinkedIn: How to Embrace Video in Your B2B Content Strategy. link]. . .

Linkedin 120

Linkedin Video Marketing B2B Marketing B2B 120

Pam Didner

NOVEMBER 5, 2022

Asking the right questions will give you clues if a candidate is a right fit for your company and your team. During a 1:1 interview, you can ask many questions to get a sense of who they are and how they may perform at their jobs. Background Questions. Interest Questions. This is a culture and a tactical question.

Social Media 108

Social Media Work Management Social Marketing Planning 108

Oktopost

JULY 15, 2020

For the longest time, LinkedIn had a reputation as a site for networking and job searching. When Microsoft bought the site in 2016, many joked that this was the first time someone had actually accepted a LinkedIn request. For B2B marketers, the importance of LinkedIn cannot be overstated. 8 Tips for LinkedIn Lead Generation.

Lead Generation 148

Lead Generation Top of Funnel Linkedin Lead Scoring 148

FMG Suite

MARCH 17, 2021

Harnessing the Power of LinkedIn for Financial Advisors. If you’re a financial advisor on LinkedIn and you don’t see numbers from social media like the ones reported in the survey, it may not have to do with what you’re posting, but what you’re doing beyond posting. million in assets. There are plenty of strategic ways to use it.

Linkedin 99

Linkedin Ideal Customer Profiles Paid Search Agency Social Media 99

Anyword

NOVEMBER 8, 2021

As an advertising platform, Twitter has a lot of advantages, but there’s one particular drawback: Twitter ad copy specs are quite limited. Twitter is actually the original when it comes to limited character counts; they were famous for their “ 140 characters at a time ” approach. A Short Twitter Ads Guide?

Twitter 98

Twitter Ads Effectiveness Copywriting 98

Contently

APRIL 23, 2020

Since then, comments and questions have been the content metric I secretly value over likes and shares and views. By the time we got to the Q&A, there were nearly 100 questions in the chat. After my last webinar, I got a lot of questions about our research on content fluency. Did I make people think about things differently?

Content 185

Content B2B Thought Leadership Storytelling Newsletter 185

Marketing Insider Group

MAY 11, 2020

It is customer-focused, answering important customer questions and meeting their needs and challenges. It allows businesses to reach, engage, and convert customers they would have never seen by using the keywords customers use and creating the content they consume on your own website to answer those questions.

Paid Content 172

Paid Content Paid Search Agency Content Marketing B2B Thought Leadership 172

Oktopost

JUNE 21, 2022

The answer is LinkedIn, the B2B social media platform of choice. Not only is LinkedIn a great place for B2B marketers to employ influencer marketing, but it’s also a place for them to learn from some of the best B2B influencers. The Top 10 LinkedIn Influencers to Follow. Quick Links. What is B2B influencer marketing?

Linkedin 88

Linkedin B2B Thought Leadership Thought Leadership Work Management 88

KoMarketing Associates

MAY 23, 2017

The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. Here you’ll learn 15 essential ways that you can be using Twitter to drive marketing results for your B2B business.

Twitter 156

Twitter B2B Marketing B2B Paid Search Agency 156

KoMarketing Associates

NOVEMBER 27, 2018

Throughout the years, my colleagues and I field questions from across the online marketing universe in an effort to arm our clients with the knowledge they need to succeed, and to ensure their brand is getting the most out of its online marketing efforts. Create Relevant Content: Be direct in answering the question.

Online Marketing 120

Online Marketing Paid Search Agency B2B Marketing B2B 120

Hubspot

DECEMBER 26, 2023

With all the changes to X (formerly Twitter) over the last few years, you’re not alone if you’ve been looking for Twitter optimization tips so you can use it more effectively for social selling. Here’s the truth — despite a lot of fears about Twitter’s future, with more than 95 million users in the U.S.

Twitter 61

Twitter Optimization Tips Display 61

Webbiquity

MAY 25, 2021

We extended that interview with three questions that take a deeper dive into influencer marketing platforms as well as the similarities and differences between influencer marketing in the consumer and business worlds. So, a few questions related to the business of influencer marketing. I love LinkedIn. Community is interesting.

B2B Marketing 336

B2B Marketing Practices B2B SMS 336

Pam Didner

AUGUST 16, 2020

When I speak, I always encourage attendees to reach out and ask me questions. Daniel Benyo sent me a list of questions after listening to my presentation “New Rules of Marketing” in Hungary. The question is not if content marketing is for everyone. Do you have questions you want to ask? Send them my way!

Content Marketing 118

Content Marketing Enterprise Management Work Management Resource Management 118

Strategic-IC

JANUARY 13, 2021

So let’s look at 29 reasons why Social Selling (particularly via LinkedIn) should form part of your ABM strategy. Social platforms, particularly B2B social networks such as LinkedIn, are ideal for professionals of all niches to build personable, engaging interactions and trust with others. That, in a nutshell, is Social Selling.

Account Based Marketing 101

Account Based Marketing Linkedin ABM Webinar Metrics 101

Oktopost

SEPTEMBER 28, 2020

LinkedIn has exploded. So when it comes to publishing on LinkedIn, what can marketers do better to pump life back into their LinkedIn presence? Or Follow Oktopost on LinkedIn , Twitter and Facebook for episodes delivered right to your social media feed. Engage with questions and comment on other’s content.

Linkedin 107

Linkedin B2B Thought Leadership Thought Leadership Paid Search Agency 107

Hubspot

MAY 8, 2020

Following the success and buzz around Instagram Stories, Facebook Stories, Snapchat, and now LinkedIn Stories , Twitter is experimenting with its own ephemeral content feature. In March, Twitter announced it had begun testing a new feature called "fleets," short for "fleeting tweets" in Brazil. Publishing Limited-Time Offers.

Twitter 101

Twitter Features Urgency Marketing Custom Publishing 101

KoMarketing Associates

APRIL 23, 2019

Below are 10 questions that should be asked during a B2B social media audit. For instance, if a B2B company is using LinkedIn to recruit new employees, then it would make sense for their tone to be more professional as that of an employer. LinkedIn: 1 per day. Who Is My Audience on Social Media? What Platforms Should I Be Using?

Paid Content 141

Paid Content Social Media Media B2B 141

KoMarketing Associates

APRIL 26, 2016

Twitter has transformed the way that B2B marketers communicate with their target audiences by providing another place to engage, address questions, and emphasize what they stand for. In fact, Twitter is now the top social platform for B2B brand mentions , with 73% of them happening on the site.

Twitter 120

Twitter B2B Marketing B2B Planning 120

KoMarketing Associates

JUNE 14, 2016

We’ve covered the benefits of using LinkedIn for B2B marketing before, but many companies fail to see the benefits of helping employees with their own profiles. This is why it’s important to make sure all employees know the basics of a good LinkedIn profile. LinkedIn Pulse. Connected Accounts. Group Participation.

Ideal Customer Profiles 120

Ideal Customer Profiles Profiling Linkedin B2B Marketing 120

KoMarketing Associates

JANUARY 8, 2015

Namely, answering their questions. Aside from your own general knowledge regarding customer needs, there are a few places that can help you determine what questions are being asked and provide you with some pretty solid content ideas. you can identify questions that your audience wants answered. LinkedIn Groups.

Peer-to-peer 120

Peer-to-peer Content Work Management Keywords 120

KoMarketing Associates

JUNE 4, 2019

In this blog post, we will be discussing 5 questions that need to be asked before diving headfirst into a Facebook Advertising campaign. Below is a list of other social media platforms, their target audience, and main goals: LinkedIn – Business-focused users – Generating leads. What Goals Need To Be Achieved?

Facebook 121

Facebook Paid Search Agency Ads Campaigns 121

Webbiquity

OCTOBER 17, 2023

Those are among the many questions answered in the Content Matters 2023 Report from WordPress VIP. LinkedIn is, of course, the top social media platform for B2B marketers. At the time this survey was conducted, Twitter was still a close second, but as even the report authors wonder, can Twitter stay at #2 ?

Social Media 309

Social Media Stats Marketing Report Paid Search Agency 309

Webbiquity

APRIL 13, 2021

There are reasons to question its long-term staying power. But as the example of Apple shows, there are also reason to question those reasons. One thing all of the most popular social networks (Facebook, LinkedIn, Twitter, Instagram, YouTube, even Pinterest and TikTok) have in common in the asynchronous nature of their content.

Spyware 303

Spyware Lead Scoring Lead Ranking Twitter 303

Hubspot

JUNE 23, 2020

Almost every morning, I log onto LinkedIn. Traditionally, LinkedIn is a place for B2B marketing. Plus, four out of five LinkedIn users hold decision-making positions within their company. Recently, however, LinkedIn has become the home of B2C marketing as well. Can B2C Marketers Engage LinkedIn Audiences?

Linkedin 96

Linkedin Paid Search Agency Webinar Metrics Lead Ranking 96

Marketing Insider Group

JUNE 16, 2021

Follow these best practices for writing social media posts for the big five : Twitter, Facebook, LinkedIn, Pinterest, and Instagram. Tweeting on Twitter. This also leaves room at the end for your Twitter handle if someone retweets your post. It may include asking a question or adding a call to action (CTA).

Social Media 264

Social Media Media Content Linkedin 264

Confessions of a B2B Marketer

APRIL 17, 2024

Tim Davidson on LinkedIn B2B Rizz's website B2B Growth Goals vs. Buyer Frustrations B2B, the excuses are getting old Check out our awesome sponsor, Fame , they start and grow the world's most profitable B2B podcasts Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so Guest submissions here: fame.so/cbe-guest

B2B 52

B2B Linkedin B2B Marketing Twitter 52

Buffer

NOVEMBER 24, 2020

And today, I’m excited to announce our latest feature: Analytics for LinkedIn Pages! Together with our Facebook, Instagram, and Twitter integrations, this makes Buffer’s analytics an all-in-one solution for these four popular social networks for businesses. For this feature, we managed to work with the LinkedIn team as we built it.

Linkedin 98

Linkedin Analytics Work Management Ad Frequency 98

Sprout Social

MARCH 30, 2021

Sprout Social’s Listening solution lets you create highly customized Topics that surface conversations that matter most to your brand and answers to your burning questions. Read on to discover how Sprout customers and employees have used Listening to answer nine brand-critical questions. What day is leg day? . In 2020, 96.5

Marketing Management 122

Marketing Management Paid Search Agency Social Media Keywords 122

Only B2B

APRIL 28, 2022

So win over your prospects by asking questions that put them in the appropriate frame of mind to contemplate a new solution, as well as inquiries that assist them identify problems they didn’t realize they had. The Comprehensive List Of Discovery Call Questions – Q’s For Success. Let us demonstrate what we mean.

Sales Qualified Leads 118

Sales Qualified Leads High Quality Lead Lead Scoring Lead Ranking 118

EveryoneSocial

APRIL 26, 2021

In 2020, LinkedIn made an official announcement that they would be sunsetting their employee advocacy product called Elevate. While some of the Elevate features certainly help improve the use of LinkedIn company pages, it does not create a true employee advocacy solution. LinkedIn Company Pages. Great news, right?

Linkedin 72

Linkedin Paid Search Agency Enterprise Management Work Management 72

6sense

FEBRUARY 10, 2022

Of all the digital advertising networks for B2B revenue teams, LinkedIn is one of the most relevant and effective. Let’s look more closely at four ways LinkedIn advertising can level up your ABM B2B marketing strategy. People’s brains aren’t tuned to this frequency when they’re bebopping on Twitter or Facebook.

Account Based Marketing 62

Account Based Marketing ABM Linkedin Advertisements 62

Biznology

DECEMBER 7, 2016

After all of the changes LinkedIn has made to groups, it’s no wonder LinkedIn users and social selling experts are questioning the value of LinkedIn groups for sales and marketing programs. What happened to LinkedIn groups? Are LinkedIn groups still worth your time? Post discussions consistently.

Linkedin 80

Linkedin Peer-to-peer CAN-SPAM Blast Campaigns 80

Brandwatch Marketing

JANUARY 29, 2024

Brandwatch uses our presence on sites like LinkedIn and Twitter to generate leads, so we’re going to preach what we practice. LinkedIn is obviously a prime place for this. Organic can work just fine on its own, although it definitely does better on Twitter and LinkedIn than Facebook.

Lead Generation 98

Lead Generation Paid Content Social Media Generation 98

Brandwatch Marketing

JANUARY 29, 2024

Brandwatch uses our presence on sites like LinkedIn and Twitter to generate leads, so we’re going to preach what we practice. LinkedIn is obviously a prime place for this. Organic can work just fine on its own, although it definitely does better on Twitter and LinkedIn than Facebook.

Lead Generation 97

Lead Generation Paid Content Social Media Generation 97

Marketing Insider Group

JULY 1, 2015

GerryMoran.png"> GerryMoran.png" alt="30 LinkedIn Social Selling Triggers" width="729" height="550" />. Social networks, like LinkedIn, are the # 1 influencer in the final stage of the purchase process. The big question is, do you know when and how to engage with your network? Your LinkedIn profile is viewed.

Linkedin 100

Linkedin Trigger Marketing Ideal Customer Profiles B2B Sales 100