Oktopost

FEBRUARY 21, 2022

In this piece, we’ve compiled a list of compelling employee advocacy statistics that make the case for implementing your own employee advocacy program. Jump to a section: Top Employee Advocacy Statistics. Statistics on Social Selling and Thought Leadership. Statistics on Employer Branding and Talent Acquisition.

Statistics 75

Statistics Paid Content B2B Thought Leadership Peer-to-peer 75

SocialPilot

JANUARY 10, 2024

Only the latest Pinterest statistics can help you decide. Marketers should consider the below listed Pinterest statistics before planning their marketing and SEO strategy on the platfrom. Pinterest Demographics Statistics The Q4 of 2021 didn’t go well for Pinterest, losing 13 million MAUs. Let’s see what the stats say.

Statistics 65

Statistics Paid Content Stats Mobile Advertising 65

Top Rank Marketing

NOVEMBER 10, 2023

But even if they don't understand, LinkedIn has the people who do. With over 70 million decision-makers, LinkedIn is the place to B2B.” — Keith Browning @TweetOfKeith Click To Tweet What Are B2B Content Marketers’ Biggest Challenges? Bureau Of Labor Statistics data of interest to B2B marketers.

Advertising Benchmark 104

Advertising Benchmark Marketing Report B2B Marketing Linkedin 104

Oktopost

DECEMBER 4, 2023

LinkedIn Sales Navigator has evolved into an indispensable tool for the majority of sales teams. With the strong presence of B2B buyers on LinkedIn, sales teams are now leveraging the platform to optimize their prospecting efforts, moving beyond solely using cold calling and traditional outreach methods.

Ideal Customer Profiles 69

Ideal Customer Profiles Linkedin Top of Funnel Lead Scoring 69

Hinge Marketing

FEBRUARY 27, 2020

Here are 27 different content distribution ideas to promote your primary research. Native Video — social media algorithms (especially LinkedIn’s) love native video. 20 statistics can easily turn into 20 scheduled Tweets. . LinkedIn Pulse — Pulse articles are a great way to blog if your company doesn’t have one.

Distribution 118

Distribution Promotion Research Webinar Metrics 118

Optinmonster

MAY 11, 2023

Wondering how to promote your website for free? There are many ways to promote your website for free. In this article, we’ll go over 15 free website promotion ideas you can start using today. If you look at content marketing statistics , you’ll see that content marketing increases engagement and generates leads.

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

Oktopost

SEPTEMBER 4, 2020

When it’s time to launch a B2B marketing campaign on social media, LinkedIn seems like the obvious platform of choice. By the numbers , LinkedIn is supposedly the best social media platform for B2B lead generation. . Facebook vs LinkedIn by the numbers. LinkedIn, by their own reporting , has 706 million. Not so much.

Linkedin 150

Linkedin Facebook Cost Per Click B2B Thought Leadership 150

Huptech Web

JANUARY 13, 2023

Instagram Ad Statistics. Facebook ad statistics. Twitter ad statistics. LinkedIn Ad Stats. Paid advertising is a crucial aspect of promoting any business or product. Let us have a look at some of the crucial Google advertising statistics. Facebook Ad Statistics. Twitter ad statistics.

Paid Content 52

Paid Content Statistics Advertisements Advertising 52

Outgrow

DECEMBER 17, 2020

37 Must-Know Marketing Trends & Statistics Post COVID. A lot has changed and here we are keeping a keen eye on the marketing trends and statistics post COVID. So, we did a fair bit of research and compiled this blog on Marketing Trends & Statistics Post COVID. Content Marketing Trends & Statistics Post COVID.

Statistics 98

Statistics Paid Content Trends Cost Per Click 98

FMG Suite

MARCH 17, 2021

Harnessing the Power of LinkedIn for Financial Advisors. If you’re a financial advisor on LinkedIn and you don’t see numbers from social media like the ones reported in the survey, it may not have to do with what you’re posting, but what you’re doing beyond posting. million in assets. There are plenty of strategic ways to use it.

Linkedin 99

Linkedin Ideal Customer Profiles Paid Search Agency Social Media 99

SocialPilot

JANUARY 11, 2024

Since its launch in 2002, LinkedIn has evolved from just a job-searching, resume-flaunting platform into a brand-building machine. It is a great place for B2B and B2C marketers to promote their content and build strong connections. Yet, many people don’t get to experience LinkedIn’s organic fame. So, what’s the solution?

Linkedin 52

Linkedin Best Practices Click Rate Case Studies 52

Sprout Social

FEBRUARY 27, 2017

That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. While those social media statistics might not be that shocking, it does show how the landscape of the industry can drastically change in a just a few years. Facebook Statistics. Twitter Statistics.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

ClearVoice

JUNE 17, 2021

Yet, these global statistics gloss over some significant differences from one country to another. Not many marketers or creators would suspect that the behavior of middle-aged professionals on LinkedIn mirrors that of, say, college-aged young adults on TikTok. LinkedIn: 28%. An average of 1.3 Pinterest: 31%. Snapchat: 25%.

Paid Content 105

Paid Content Social Media Statistics Social Marketing 105

DAGMAR Marketing

APRIL 5, 2022

PPC Statistics. Pay-per-click (PPC) is an advertising model that enables businesses to promote their company, products, or services online and pay only once an ad has been interacted with. Display ads, also referred to as banner ads, are visually enticing digital advertisements used to promote your brand online. Display Ads.

PPC 59

PPC Cost Per Click Statistics Paid Search Agency 59

nDash

NOVEMBER 15, 2022

Do you know your LinkedIn audience? When you create a LinkedIn page, the real motivation is to build an audience and get them to learn about your product or service. LinkedIn is the social media platform many companies choose for creating and sharing business-related content. Understanding Your LinkedIn Audience.

Linkedin 52

Linkedin Paid Search Agency Content Statistics 52

Valasys

SEPTEMBER 21, 2020

This is where video marketing statistics come into play, and this is what we’re going to be focusing on today. With that said, there are many statistics to back up this popular form of marketing. So, today, here are seven popular video marketing statistics that you can refer to in 2020. YouTube – The Top Video Platform To Date.

Statistics 78

Statistics Video Marketing Planning Work Management 78

Hubspot

JUNE 23, 2020

Almost every morning, I log onto LinkedIn. Traditionally, LinkedIn is a place for B2B marketing. Plus, four out of five LinkedIn users hold decision-making positions within their company. Recently, however, LinkedIn has become the home of B2C marketing as well. Can B2C Marketers Engage LinkedIn Audiences?

Linkedin 96

Linkedin Paid Search Agency Webinar Metrics Lead Ranking 96

Optinmonster

OCTOBER 30, 2019

And there are plenty of social selling statistics out there to prove that it works. In this article, we share a ton of social selling statistics that will convince you the benefits are real. Social Selling Statistics. Not convinced that social selling will work for you? What Is Social Selling? Why Should You Use Social Selling?

Statistics 76

Statistics Social Media Social Marketing Media 76

The Point

OCTOBER 11, 2022

A recent (August 2022) statistic said that 81% of all emails are read on mobile devices , and that number will only increase. Having a customer or user or prospect follow you or your company on LinkedIn, for example, and the ongoing communication and brand awareness that permits, can be just as effective as opt-in email.

Marketing Report 246

Marketing Report Email Marketing Co-Registration Privacy 246

EveryoneSocial

NOVEMBER 24, 2020

There could be many reasons why UGC is ignored, but hopefully when you read through the below information and user-generated content statistics you’ll see just how effective and powerful it can be. The Value of User-Generated Content Top User-Generated Content Statistics Building Your User-Generated Content Strategy. Let’s dive in!

User-Generated Content 63

User-Generated Content Paid Content Statistics Generation 63

Exo B2B

MAY 25, 2021

And this, in the virtual space of screens or on the wall of your professional conversations on LinkedIn. Looking for a solution for your business, you live in a perpetual FOMO that promotes totally ineffective behavior on said social networks. Here we are usually talking about Facebook, LinkedIn, Twitter and YouTube.

Social Networks 52

Social Networks Network Marketing Linkedin Peer-to-peer 52

KoMarketing Associates

JANUARY 16, 2014

While I could ramble on about the importance of blogging within the B2B marketing mix, take a look at these statistics that put its adoption and effectiveness into perspective. While these statistics are hard to argue, there unfortunately are not any set “rules” to establishing a successful B2B blogging strategy. Blog Post Promotion.

Promotion 120

Promotion Practices B2B Best Practices 120

Optinmonster

NOVEMBER 14, 2019

Are you wondering how to create a LinkedIn business page? In this article, we’ll show you how (and why) to create a LinkedIn business page, including LinkedIn company page best practices and tips to help you show off your best self to potential customers and peers alike—and get more followers on this often-overlooked platform.

Linkedin 74

Linkedin Business Ideal Customer Profiles Peer-to-peer 74

KoMarketing Associates

JULY 2, 2020

72% of B2B content marketers use social media advertising or promoted posts according to the 2020 CMI / Marketing Profs B2B Content Marketing Benchmarks report. That might sound like a lot, but flip that statistic over: 28% of B2B marketers aren’t advertising on social media. So how many B2B marketers use LinkedIn ads?

Social Media 290

Social Media Paid Search Agency Advertisements Advertising 290

Circle Studio

OCTOBER 26, 2017

writers, designers, video production) was the most popular (47%), followed by content promotion/distribution (23%), content marketing measurement (11%) and content marketing strategy (9%). As more companies become more sophisticated and seasoned in their content marketing efforts, this statistic is certainly shifting.

Statistics 116

Statistics B2B Marketing Trends Content Marketing 116

KoMarketing Associates

JULY 7, 2015

Oftentimes, B2B marketers need to focus on promoting what they already have to gain new customers and strengthen a loyal following. Below are some of the channels and mechanisms B2B online marketers can promote a new product or service to target audiences. App Notifications. Custom Social Media Graphics.

Marketing Management 120

Marketing Management Online Marketing Promotion B2B Marketing 120

Webbiquity

SEPTEMBER 28, 2022

For example, a business may use different email tools to promote its products and provide customer service. This is one strategy marketers use to personalize their email messages to add a personal touch while promoting their products. Email Personalization Statistics. Connect with her on LinkedIn.

Email Marketing 340

Email Marketing Personalization Psychographics Marketing & Strategy 340

PureB2B

APRIL 8, 2018

LinkedIn appeals to 41% of B2B marketers as their main social media network and is where 80% of B2B leads are generated. What’s more, about 50% of LinkedIn users are more likely to buy from businesses that they have interacted with on LinkedIn. Inactivity It's counterproductive for your brand not to be active on LinkedIn.

Linkedin 62

Linkedin Cost Business Ad Frequency 62

Marketing Insider Group

NOVEMBER 19, 2013

We all have to thank the Corporate Executive Board (CEB) for bringing us one of the most used statistics in B2B marketing : 57% of the purchase process is complete before buyers talk to a supplier. From Promotion to Emotion. The post Marketing Is Personal – Emotion Beats Promotion By 2X appeared first on B2B Marketing Insider.

Promotion 100

Promotion Personalization Marketing & Strategy Differentiation 100

KoMarketing Associates

FEBRUARY 18, 2020

Many marketers are now using social media to promote their company and build their brand, but new research suggests that a large portion of them are still not measuring the impact of their efforts. LinkedIn (12%) and Snapchat (6%) were also popular platforms among digital marketers. 18%) now goes toward social media.

Social Media 157

Social Media Social Marketing Ad Frequency Media 157

Top Rank Marketing

DECEMBER 1, 2023

In the meantime, you can follow us on our LinkedIn page , or at @TopRank on Twitter/X for even more timely daily news. MarketingProfs ON THE LIGHTER SIDE: A lighthearted look at “Word-of-Mouth Marketing” by Marketoonist Tom Fishburne — Marketoonist Why Are We Still Doing What Simon Says?

B2B Marketing 100

B2B Marketing Search Marketing B2B Multi-Channel 100

accelerate agency

JUNE 3, 2020

There’s a good chance if you are reading this that you have a LinkedIn account. Many people join LinkedIn because they like the idea of a social network for professionals. The only time they might think about LinkedIn is if they get an email telling them that someone’s joined their network. Let’s get started.

Linkedin 52

Linkedin SEO Paid Search Agency Peer-to-peer 52

Marketing Insider Group

JANUARY 21, 2021

Simply put, employee advocacy occurs when your team promotes your brand on social media. These promotional efforts could include sharing or commenting on posts as well as their own postings with content. The cumulative effects of trust and relationships from employee advocacy result in greater customer retention.

Ideal Customer Profiles 305

Ideal Customer Profiles Social Media Trust Marketing Tagging 305

PureB2B

APRIL 8, 2018

LinkedIn appeals to 41% of B2B marketers as their main social media network and is where 80% of B2B leads are generated. What’s more, about 50% of LinkedIn users are more likely to buy from businesses that they have interacted with on LinkedIn. It’s counterproductive for your brand not to be active on LinkedIn.

Linkedin 48

Linkedin Cost Business Ad Frequency 48

Optinmonster

DECEMBER 28, 2023

According to HubSpot’s findings, 28% of consumers subscribe to a brand’s email list to receive promotional messages. Recently, LinkedIn changed its algorithms to prioritize posts that share “knowledge and insights.” Yes, especially if you use emails to send promotional offers. The number is more favorable for social media.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

BenchmarkONE

OCTOBER 3, 2019

Here are 32 B2B marketing statistics for 2019 that will help guide you through Q4 — and beyond. 90% of top performing B2B marketers put their customers’ informational needs ahead of their company’s sales and promotional messages. Look industry wide to see what’s working and what’s not, and what you can learn from both. Blue Corona ).

Statistics 53

Statistics B2B Marketing Planning B2B 53

Sword and the Script | B2B

APRIL 14, 2020

A study by Edelman and LinkedIn connects B2B thought leadership to trust and sales; and what it takes to be effective Effective thought leadership content is a staple of B2B marketing. That’s my analysis of the 2020 B2B Thought Leader Impact Study by Edelman and LinkedIn. or less and detailed demographics are in the report. >>>

B2B Thought Leadership 124

B2B Thought Leadership Thought Leadership B2B Marketing Effectiveness 124