Bluetext

MARCH 19, 2024

With platforms like LinkedIn, Instagram, TikTok, and Reddit constantly evolving, staying ahead means adapting and refreshing your approach. From tailoring your profile for each audience to embracing the latest trends and features, let’s dive into how you can embrace the spirit of renewal and rejuvenate your online presence this spring.

Social Media 42

Social Media Linkedin Thought Leadership Media 42

Convince & Convert

DECEMBER 15, 2023

You rank higher on search engine results, which drives more clicks to your profile and content. By optimizing for search results , you can make your social media posts and profiles land on their search results on every channel. This method is one of the most important strategies for LinkedIn marketing.

Social Media 154

Social Media SEO Cost Per Click Media 154

seo.co

MARCH 30, 2021

We all know that Linkedin is an effective tool for networking with other professionals and finding quality leads in new markets, recruiting talent, and marketing your business to new clients. The problem with much of the work that is done on Linkedin is that it is time-consuming and incredibly tedious (not to mention boring as can be).

Work Management 76

Work Management Marketing Management Linkedin Software 76

Valasys

MAY 26, 2020

On the 23 rd of May 2020, 6sense, a leading account engagement platform, announced the integration of its innate Dynamic Segments with LinkedIn’s Campaign Manager (LinkedIn is the world’s largest online professional networking website). The users will now be able to benefit from the synced data and insights.

Ideal Customer Profiles 59

Ideal Customer Profiles Linkedin Work Management Marketing Management 59

Marketing Insider Group

NOVEMBER 12, 2014

Earlier this year, I took advantage of the opportunity to join the LinkedIn Pulse program. And while none of my posts “went viral,” I am engaging with thousands of new readers each month on that platform as well. So In the spirit of learning from the best, here are the 15 best LinkedIn Pulse articles on Marketing.

Linkedin 100

Linkedin Work Management Best Practices Marketing Management 100

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Heidi Medina She is a LinkedIn coach with years of experience in her pocket. Are you ready? Let’s begin!

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

LeadSquared

SEPTEMBER 23, 2016

Few months later, one Thursday night, around 11:30 PM, I randomly shared it in one of the LinkedIn group, but with a different headline. Next morning, to my disbelief it got around 1200 hits and 100+ shares on LinkedIn alone and that was just the beginning. LinkedIn picked it up and emailed it to the group members. It attracted.

Viral Marketing 52

Viral Marketing Landing Pages Content Linkedin 52

Onalytica B2B

NOVEMBER 15, 2018

LinkedIn is normally activated only when they are looking for a new job. Typically, more active on LinkedIn but no other platform other than personal social networks. Large network on LinkedIn and always know someone who knows someone else who can help. What Employee Personas are there? Description. Data-Led Analysis.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Sprout Social

FEBRUARY 6, 2023

Content sharing and virality Social media content has the potential to bring exponential reach and engagement— the virality factor. Features for lead generation: Facebook lead ads Twitter ads LinkedIn ads TikTok ads Here’s an example of a Sponsored Carousel Ad on LinkedIn by Refinitiv.

Social Media 100

Social Media Features Media Curation 100

Rev

APRIL 19, 2023

There are three main methods of cold prospecting used by B2B sales reps: Cold calling Cold emailing Cold messaging on social media platforms like LinkedIn Let’s take a look at each method. According to LinkedIn research, the average reply rate to LinkedIn messages is 85% , three times higher than email.

Ideal Customer Profiles 78

Ideal Customer Profiles Top of Funnel Cold Calling Examples 78

Bluetext

APRIL 7, 2021

The Latest in LinkedIn. LinkedIn is taking users’ ability to “connect” to the next level. This week LinkedIn is rolling out new profile features that will empower a whole new segment of users with the opportunity to become content creators and professional influencers. Creator Mode & Influencer Opportunities.

Linkedin 26

Linkedin B2B Thought Leadership Peer-to-peer Paid Search Agency 26

Lead Forensics

JANUARY 26, 2024

So too is Hotmail, who added a simple line to their emails “…get your free email at Hotmail” and saw their product go viral and quickly spread. An easy way to do this is to engage in online forums and on platforms where people communicate – such as LinkedIn groups, Facebook groups, Quora, etc. What Areas Are Impacted By Growth Hacking?

Multivariate analysis 52

Multivariate analysis Marketing AI Viral Marketing B2B 52

Optinmonster

MARCH 11, 2024

Gamification helped Volkswagen China’s crowdsourcing project go viral. This simple yet engaging game not only went viral but also effectively promoted the new pretzel-flavored M&M’s, demonstrating how gamification can enhance brand awareness and engagement through social media.

Examples 104

Examples Planning Paid Search Agency Interactive Marketing 104

Buffer

NOVEMBER 2, 2022

Learning why some posts go viral while others don’t is nigh on impossible. It’s a difficult question to answer. Each social network has a different algorithm. Each algorithm promotes and demotes posts in their own unique way. However, there was one thing I noticed with my posts.

Social Networks 97

Social Networks Analysis Impressions Viral Marketing 97

Sprout Social

OCTOBER 25, 2022

From fine-tuning your profile to experimenting with your content, any combination of these tips will help you rise above the noise. Fine-tune your profiles. When followers glance at your social profiles, they should be able to understand the basics of your brand, its purpose and its personality. Make your posts pop. emilyzugay.

Brand Identity 131

Brand Identity Branding Marketing & Strategy Eye-Tracking 131

Optinmonster

DECEMBER 28, 2023

Recently, LinkedIn changed its algorithms to prioritize posts that share “knowledge and insights.” Unlike in email, you have to juggle between multiple social media profiles just to keep your brand presence felt. It belongs to the respective platform where you have your social media profile.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Buffer

APRIL 13, 2023

While a lot of people on the outside assume that social media managers are interns but in fact, owning a company’s social media profiles in today’s age is actually a very important role. Responding to and engaging with our community across social media platforms, primarily Twitter, Facebook, Instagram, and LinkedIn.

Social Media 96

Social Media Peer-to-peer Media Ad Building 96

Martech Advisor

JANUARY 3, 2020

In this book, Derek shares some fascinating facts and theories about content that goes viral on social media. Derek suggests that every piece of viral content has a unique, secret history that is unknown to the audience. Key takeaways from this book include: Data science proves how ‘viral content’ is a myth.

Social Media 135

Social Media Social Marketing Media Planning 135

Martech

FEBRUARY 22, 2023

Trailing behind were the Metaverse and LinkedIn (15%), other platforms (9%), Instagram (6%) and Facebook (2%). TikTok is well-known for viral videos (remember the longboarder sipping cranberry juice and lip-synching “Dreams” by Fleetwood Mac?) If you’re a B2B company, perhaps it’s LinkedIn.

B2B Marketing 110

B2B Marketing B2B Enterprise Management Paid Search Agency 110

ClearVoice

MARCH 31, 2021

With the recent app update, all users can create their own clubs directly on their profile. Social media updates for LinkedIn. March 2021 — LinkedIn celebrates International Women’s Day through e-learning. For International Women’s Day, LinkedIn unlocked numerous platform learning courses. Not anymore!

Social Media 132

Social Media Paid Content Media Advertising Agencies 132

Sprout Social

MARCH 16, 2022

Profile metrics. Looking at the following profile metrics can indicate if a recent video post led to a spike in profile actions: Website clicks. Essential LinkedIn video metrics . LinkedIn prefers native content that keeps users on the platform. Story exits: Who dropped off of or swiped out of your story.

Video Marketing 124

Video Marketing Youtube Click Rate Allocation 124

Sprout Social

NOVEMBER 11, 2021

How do you connect existing customers in your CRM to their social profiles? Scenario: A user messages you on LinkedIn about an upcoming conference your company is hosting. If the user already exists in Salesforce, you can add their social interaction and profile to their Salesforce Contact.

Digital Asset Management 120

Digital Asset Management Social Media Work Management Marketing Management 120

Salesforce Marketing Cloud

SEPTEMBER 19, 2023

There are various sales prospecting techniques, from making calls to sending direct mail, attending networking events, and connecting on social platforms like LinkedIn. When it comes to sourcing prospects online, LinkedIn is the biggest game in town,” says Stephanie Svanfeldt, a strategic account executive at Salesforce. Still no luck?

Sales Qualified Leads 69

Sales Qualified Leads Ideal Customer Profiles Outreach Work Management 69

Oktopost

SEPTEMBER 13, 2022

For example, you can use LinkedIn Analytics to track who your target audience is, where they live, and their interests. LinkedIn is a platform that allows you to connect with other professionals and potential customers in your field. In fact, 62% of financial advisors have reported getting new clients through LinkedIn.

Social Media 84

Social Media Work Management Marketing Management Service 84

Sprout Social

JUNE 22, 2021

One of the fastest growing social media sites that’s beloved among Generation Z, TikTok is a video-first platform known for its viral and meme-like content. And even if your brand decides not to open a TikTok account, there are trends marketers can borrow from viral TikToks to use in other short-form video content.

Social Media 118

Social Media Stats Ideal Customer Profiles Media 118

SocialPilot

MARCH 5, 2024

In addition to that, you can also monitor and export analytics of numerous social media platforms, such as Twitter, LinkedIn, Instagram, and Pinterest. The total impressions are represented under the Viral tag. The impression metric is an excellent way to find out the virality of a post. Yes, you heard that right!

Facebook 84

Facebook Cost Per Thousand Cost Per Click Ad Frequency 84

Optinmonster

DECEMBER 21, 2023

The pre-launch campaign quickly went viral all over the world because of the high-octane drama built into it. You can also create viral articles or epic guides. And if you are launching a new product in the business-to-business (B2B) domain, nothing comes close to LinkedIn. But why stop there? 69%) and Facebook (.77%).

Campaigns 91

Campaigns Ad Building Planning Paid Search Agency 91

Martech

JUNE 21, 2023

Nowadays, waiting for your content to go viral magically is like waiting for a bus in the middle of a desert. Dig deeper: 6 tips for optimizing LinkedIn content for B2B marketing Unlocking the potential of employee advocacy in content marketing Look at your employees’ personal networks as an untapped reservoir of opportunities.

Marketing & Strategy 129

Marketing & Strategy Marketing Strategy Content Marketing Paid Search Agency 129

Webbiquity

AUGUST 18, 2020

Virtual business cards let hosts and attendees view LinkedIn profiles and book meetings during conversations. The platform allows you to activate a community, offer viral referrals, promote giveaways, manage and onboard speakers, build landing pages for attendee registration, and report on results.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Onalytica B2B

NOVEMBER 12, 2018

With this said, B2B buyers have a presence, are engaging with content and doing their research on platforms such as LinkedIn, Twitter, Facebook and blogs too (both prospective suppliers’ and influencers’ blogs). These platforms allow for marketers to target their content to the right organisations and job titles. Content Focus.

Top of Funnel 189

Top of Funnel B2B Thought Leadership B2B Thought Leadership 189

Optinmonster

NOVEMBER 3, 2021

This is the easiest way to make your contest or giveaway go viral and get your brand in front of more eyes. Go viral with the refer-a-friend social sharing giveaway action. This also brings authenticity to your profile that you can’t get by just creating your own content. More eyes and engagement=more sales.

Social Media 81

Social Media Media Tips Ideal Customer Profiles 81

6sense

JULY 22, 2020

6sense also recently released dynamic display advertising , which personalizes content in digital ads based on real-time account information, and integration with LinkedIn , which leverages 6sense’s account data and insights for all LinkedIn ad types — most of which are unsupported by other ABM vendors.

Ideal Customer Profiles 62

Ideal Customer Profiles Advertising Agencies Account Based Marketing ABM 62

Adobe Experience Cloud Blog

OCTOBER 1, 2012

by Jason Miller There are certain go-to experts when it comes to LinkedIn strategies for b2b marketing professionals and Neal Schaffer is always at the top of that list. Recently I caught up with Neal and he answered some of the top questions facing businesses who are looking to optimize their presence on LinkedIn.

Lead Generation 48

Lead Generation Linkedin Optimization Tips 48

Oktopost

APRIL 10, 2024

Posting on LinkedIn without a strategy is like playing chess blindfolded – you might make one right move, but it’s unlikely you’ll win the long-term game. To make the most of LinkedIn, it’s smart to learn from the leading LinkedIn marketing agencies. What does a LinkedIn marketing agency do?

Paid Search Agency 62

Paid Search Agency Advertising Agencies Paid Content Marketing Agencies 1 62

Hubspot

DECEMBER 26, 2023

And, as a result, it’s a valuable channel for businesses and entrepreneurs looking to increase sales, if you know how to optimize your profile and posts. Here’s what he had to say about post types: “Here’s the hard truth: there’s no strategy for going viral on LinkedIn or Twitter. Update your picture. " Share a mini insight. "

Twitter 61

Twitter Optimization Tips Display 61

Marketing Insider Group

OCTOBER 12, 2015

Here are the top promotion tips for Facebook, Twitter, LinkedIn, Pinterest, and Instagram: Facebook Promotion Tips. LinkedIn Promotion Tips. With LinkedIn, you can sponsor updates you post to your company page with the Sponsor Update button, or alternatively you can also do this using the Sponsor link from your LinkedIn page analytics.

Paid Social Agency 100

Paid Social Agency Budget Programs Linkedin Viral Marketing 100

Hubspot

FEBRUARY 23, 2021

Recently, Clubhouse -- an invite-only, audio social media app -- has gained viral levels of awareness. Once you set up a basic profile, give your contact information, and select a few topics you're interested in (as noted in Step 2), you'll see a screen that says you've joined the waitlist. Set up your profile. Join Clubs.

Co-Registration 101

Co-Registration Ideal Customer Profiles Profiling Privacy 101