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MarTech’s CRM experts to follow

Martech

LinkedIn: JeroenCorthout (22K followers) X/Twitter: JeroenCorthout (8K followers) Sarah Franklin Sarah is the new CEO of Lattice, a company specializing in people management and performance software. LinkedIn: SalesforceBen (68K followers) X/Twitter: SalesforceBen (15.5K million monthly views.

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15+ Helpful YouTube Channels for HR and Recruiting Professionals

Zoominfo

Now that YouTube is as ubiquitous as Google—business professionals have an additional resource for development and success. If you have yet to use YouTube in your professional life, this blog post is for you. This YouTube channel is dedicated to those talks so that anyone can keep up to date and join the debate! Watch here 3.

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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. I love LinkedIn. Now, there’s so much spam on LinkedIn that it’s harder to build these casual connections. But as a B2B marketer, I’m going to put my time and my money on LinkedIn.

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15 Indispensable Company Research Tools for B2B Sales Reps

Zoominfo

In fact, access to the right research tools and information can make or break your ability to identify target accounts, personalize a sales pitch, and ultimately, close deals. AngelList’s tagline says it all– where the world meets startups. Sprout Social. This next tool is a no-brainer. Google Alerts.

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14 B2B Demand Generation Secrets You Must Try

Outgrow

The most important goal of demand generation is to create interest in a product or service. Your goal is to drive awareness and demand for a product or service in the B2B domain. . So, if you’re ever stuck or can’t find what you’re looking for, the 404 page can guide you in a personalized way! LinkedIn- Refine Labs.

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2023 will be a chaotic year for martech, yet the start of a massive wave of growth

chiefmartech

Martech not really a technology, but rather a category of technology in service of a major business function: marketing. The move from on-premise software to services offered in the cloud. Sharing and consuming content from networks of friends and colleagues: Facebook, YouTube, Twitter, LinkedIn, Instagram, TikTok.

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14 Ways to Get Free Advertising for Your Business

Hubspot

Publish Content on LinkedIn. Network at In-Person Events. Create YouTube Videos. Publish Content on LinkedIn. LinkedIn is an platform to connect with professionals, which is why it’s also a great place to share business-related content. Network at In-Person Events. Create YouTube Videos.