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What vertical networks mean for the future of social media

Sprout Social

This premise is essentially the case for the growing number of vertical networks that are taking off online. Vertical social networks aren’t overnight sensations. But first, what are vertical networks? Examples of vertical social networks. It’s simple, but it makes sense.

Verticals 101
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How to Get the Most Out of the New LinkedIn Product Pages

Oktopost

Not surprisingly, social networks do the same. LinkedIn just introduced Product Pages, a part of its ecosystem dedicated to building a trusted community of information around B2B products. To help you understand the value this new feature can bring you, let’s get a closer look at the what, why and how of LinkedIn Product Pages.

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New B2B Persona Research From Salesforce and LinkedIn Study

markempa

Starting in the fall of 2014, Salesforce started to analyze more than 15 million data points, spanning a four-year period, from two of the largest B2B databases: Data.com and LinkedIn. What I mean by movement is that a person goes through both horizontal and vertical changes within a company. We’ll get to that in a little bit.

Linkedin 297
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How social media network fragmentation will impact your 2024 strategy

Sprout Social

Social media networks, and the way users interact with them, evolve quickly. In 2023, we saw new platforms enter the scene and shake ups in platform preferences that changed the face of the industry, while other tried and true networks held consumer attention. Especially as powerhouse networks become increasingly oversaturated.

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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. In your view, what social networks beyond those big four should B2B marketers be paying attention to, if any? I love LinkedIn. But it remains a very valuable place for professional networking.

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The 3rd Era of Social Is Coming. Are You Ready?

Contently

He also said users should expect to see more algorithmically recommended vertical videos, from people and topics they don’t follow, over the next 6-12 months. The News Feed made Facebook an actual social network. LinkedIn launched a feed to become the social network for your weird work persona. First Facebook.

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5 Tips to Get Started with LinkedIn Sales Prospecting [+ Free Message Template]

Hubspot

LinkedIn is one of the most straightforward, accessible forums for effective sales prospecting. And what does it take to productively connect with prospects via LinkedIn? And what does it take to productively connect with prospects via LinkedIn? 5 LinkedIn Prospecting Tips. But how can you make the most of the platform?