Biznology

DECEMBER 7, 2016

After all of the changes LinkedIn has made to groups, it’s no wonder LinkedIn users and social selling experts are questioning the value of LinkedIn groups for sales and marketing programs. What happened to LinkedIn groups? Are LinkedIn groups still worth your time? Post discussions consistently.

Linkedin 80

Linkedin Peer-to-peer CAN-SPAM Blast Campaigns 80

Biznology

JULY 12, 2017

When it comes to LinkedIn marketing and social selling, where do you think everyone’s focus is? LinkedIn marketing and social selling has become a volume play. And your efforts on LinkedIn are nothing more than a cost center. Together, sales and marketing can improve sales effectiveness using LinkedIn.

Sales Management 145

Sales Management Linkedin Top of Funnel Lead Scoring 145

Biznology

DECEMBER 23, 2016

Have you been meaning to update your LinkedIn profile and just haven’t gotten around to it? He hasn’t bothered to update his LinkedIn profile since he joined the firm. When potential new clients check him out on LinkedIn (as 59.9% Barry says he’s a partner at Company A, but LinkedIn says he works at Company B. No picture.

Ideal Customer Profiles 80

Ideal Customer Profiles Profiling Linkedin Peer-to-peer 80

Biznology

SEPTEMBER 14, 2016

This webinar featuring LinkedIn expert Kristina Jaramillo gives LinkedIn strategies to increase your revenue and not just your connections. B2B buyers are even calling for a change in how you market to them on the #1 B2B social media network. Most importantly, you’ll see what it takes to go from “connection” to revenue.

Linkedin 80

Linkedin Brand Identity Branding Webinar Metrics 80

Biznology

AUGUST 11, 2016

Recent studies show 87% of B2B sales and marketing leaders are using LinkedIn and other social media platforms, but less than 1 in 5 can clearly prove and demonstrate social media ROI. Xerox CMO John Kennedy mentioned that they are using LinkedIn to share content with their followers.

Linkedin 80

Linkedin Top of Funnel Marketing Automation Services Sales Qualified Leads 80

Biznology

APRIL 15, 2014

In spite of all those campaigns, all those clients, and all those hours, I tend to spend all of my energy on blogs, bloggers, Twitter, Facebook , Pinterest, and even reddit, message boards, fora, and email lists before I spent time on maybe the most powerful top-down influential platforms in the social media- and social networking- sphere.

Social Media 80

Social Media Linkedin Social Marketing Ideal Customer Profiles 80

Biznology

MAY 8, 2014

LinkedIn pen (Photo credit: TheSeafarer). We grow social networks expecting opportunities to create meaningful business relationships. Here’s a couple of creative ways to promote yourself and your content to users on Twitter and LinkedIn. Consider implementing the following: LinkedIn. It’s like Facebook for B2B.

Linkedin 80

Linkedin Twitter Promotion Creativity 80

Biznology

SEPTEMBER 7, 2016

In my last post , I started to show how even the most recognized social media and social selling authors, experts, and consultants are getting LinkedIn wrong. Here is the actual LinkedIn summary for Judy Schramm , CEO of ProResource Inc., You will be proud of the way you look on LinkedIn.

Social Media 80

Social Media Linkedin Ideal Customer Profiles Media 80

Biznology

NOVEMBER 3, 2011

If you’re like me, you probably remember a period not too long ago when you couldn’t open your e-mail without getting another invitation to join a new social network. The business results of all those social networks indicate that you responded the same way that I did, which is to ignore those invitations. Except it exists.

Social Networks 80

Social Networks Wikipedia Profiling Linkedin 80

Biznology

FEBRUARY 15, 2013

My rant has to do with a piece of LinkedIn etiquette. LinkedIn is becoming increasingly important in the world of business networking. I am hesitant to call the service a social network. That being said, we have seen recently that LinkedIn is doing very well as a business and is proving to be useful to professionals.

Linkedin 80

Linkedin Social Networks Social Media Twitter 80

Biznology

OCTOBER 21, 2016

According to LinkedIn ‘s report “The Social Bridge to the IT Committee,” B2B buyers seek insights and conversations with vendors on social media. So IT buyers are willing to reveal themselves and engage with B2B sales and marketing leaders on LinkedIn. Even if it is LinkedIn!).

Enterprise Management 80

Enterprise Management Work Management Marketing Management Linkedin 80

Biznology

APRIL 24, 2013

LinkedIn isn’t just the world’s largest professional networking website–it’s an empire with over 200 million members at last count. Getting noticed on the network requires a deep well of connections, and some site-specific SEO magic. image credit: LinkedIn Training. Image via CrunchBase. Claim Your Custom URL.

Ideal Customer Profiles 80

Ideal Customer Profiles Profiling Linkedin Peer-to-peer 80

Biznology

AUGUST 3, 2012

And many of them say the same thing to me: “LinkedIn just isn’t working for me.” This isn’t true for everyone, but I think it is true for a lot of people who are frustrated that LinkedIn isn’t working for them: They wanted until they were unemployed to start using it. Networking is your job.

Linkedin 80

Linkedin Network Marketing Internet Marketing Consulting 80

Biznology

MAY 18, 2017

If I were to visit your website, would I find a collection of social media icons I can click on to go to your company page on each of the most popular networks? You’re ahead of many B2B companies and right in there with > 80% of those companies that have organized LinkedIn programs. What’s missing from LinkedIn programs.

Social Media 143

Social Media Sales Qualified Leads Lead Scoring Lead Ranking 143

Biznology

APRIL 11, 2019

Use all 120 characters available for your LinkedIn headline, and pack it with keywords about your skills. Write your LinkedIn bio with your goal in mind. Seems obvious, but surprisingly many LinkedIn members use shots more suited to Facebook. Start building your professional network. Who are you trying to persuade?

Tips 138

Tips Work Management Linkedin Domain 138

Biznology

SEPTEMBER 13, 2017

In the past few months, LinkedIn has added quite a few new features that add more functionality and better usability both on desktop and the mobile application. Preset replies: If you use messaging in LinkedIn often then you probably have already seen the preset replies setup for you to click on. Now they have removed that barrier.

Features 128

Features Ideal Customer Profiles Custom Publishing Linkedin 128

Biznology

JUNE 20, 2012

A few days ago, our fearless leader noted “nobody needs both Pinterest and LinkedIn.” But…Why don’t you need both Pinterest and LinkedIn? For others, LinkedIn. (Photo credit: Christopher S. ” And, generally, Mike’s absolutely right. Actually, you might. Read on to find out why.

Linkedin 80

Linkedin Psychographics PR Segmentation 80

Biznology

OCTOBER 3, 2017

To wit, I have been experimenting with Blog2Social , a WordPress plugin that makes immediate crossposting and social media sharing—as quickly as at the exact moment of posting—directly to Twitter, Facebook, Google+, LinkedIn, Xing, Tumblr, Medium, Torial, Instagram, Pinterest, Flickr, Diigo, Reddit, and Bloglovin a breeze.

Blogger 180

Blogger Planning Advertising Mediums Tagging 180

Biznology

MARCH 11, 2021

She tapped that network and beyond in her research into how we communicate and create experiences for people in the post-pandemic workplace. Victoria’s global business background includes 15 years as a trusted advisor to dozens of CEOs and executives.

Rules 169

Rules Linkedin Studies Cost 169

Biznology

APRIL 24, 2017

66% of marketers cite Facebook as their preferred social network. 34% of marketers cite YouTube as their preferred social network. 33% of marketers cite Twitter as their preferred social network. 31% of traffic to all websites comes from the Top 8 social networks ( Shareaholic ). Social Media Week ). Business.com ).

Paid Social Agency 130

Paid Social Agency Social Media Organization Media 130

Biznology

MARCH 15, 2021

Useful Links: Joan Garry Podcast Liz Page Associates New England Innocence Project Web Facebook Twitter Instagram LinkedIn YouTube. You’ll find a link to that episode in the show notes. Creating 5-star events in the virtual age. Guest Biographies. Jordan Salvatoriello.

Public Relations 197

Public Relations Outreach Communities Youtube 197

Biznology

JUNE 16, 2021

Joe has access to the company’s Facebook, Twitter, Instagram and LinkedIn account. We need to remove Joe’s access to the Facebook and LinkedIn accounts, which are managed directly through two different tools. Because nothing can ever be simple in Social Media Land, each social media network operates differently.

Social Media 104

Social Media Media Advertising Agencies Work Management 104

Biznology

OCTOBER 2, 2019

I was active on LinkedIn sharing articles, commenting and connecting. For most professionals, LinkedIn is the most important online profile you have. By spending even 15 minutes updating your LinkedIn profile, you can ensure that you will make a better impression when people seek you out.

Personalization 99

Personalization Brand Identity Branding Aggregators 99

Biznology

JULY 28, 2021

But why – why, oh why – did Twitter and LinkedIn and everyone else feel the need to build out an audio-only feature? Stories became popular, so all the platforms rolled them out (I’m still not sure they belong on LinkedIn). You probably had some combination of accounts on Facebook, Twitter, Instagram and LinkedIn.

Twitter 104

Twitter Social Media Budget Programs Tagging 104

Biznology

FEBRUARY 20, 2018

Is Your Only Legacy a LinkedIn Profile? For most people online, all they have to show for being online for over a decade is their LinkedIn profile and a bunch of cat videos. On February 14, 2009, I wrote New book: ‘Social Network Business Plan’ for Socialmedia.biz and we were off to the races.

Marketing Management 202

Marketing Management PR Marketing Automation Services Public Relations 202

Biznology

MAY 30, 2017

We’ve been friends since Freshman year at GWU and he’s been selling ever since, from executive laptops sitting atop Grecian columns to hosting, bandwidth, networking, and telecom services to language-learning platforms. Are you going to dance the light fantastic amongst your connections of LinkedIn ?

Planning 186

Planning PR Cold Calling Webcast 186

Biznology

FEBRUARY 25, 2019

Here are a few tools and tips to stay ahead of the curve: Social Media: There are now nearly three billion people around the globe using social media platforms like LinkedIn and Facebook for enhancing their business relations. Conclusion. Remember, what was prevalent and worked yesterday is not necessarily effective today.

Peer-to-peer 120

Peer-to-peer Tips Planning Ideal Customer Profiles 120

Biznology

APRIL 15, 2020

If your digital presence says, “me, me, me” and not much else, your prospects are already clicking through to the next name on LinkedIn on their Google results page. The quality of your digital presence is the difference between being invited to your prospect’s shortlist and your prospect never even knowing you exist.

Allocation 118

Allocation Marketing Prospects Trust Marketing Marketing 118

Biznology

MARCH 27, 2017

While we work really closely as a team, my specific role is to monitor our brand reputation online through social listening and to manage all the global social media channels ( Twitter , LinkedIn , Facebook , Google+ , Instagram , etc.). Shares are very important to us and we share this data with executives as well. Merger campaign.

Social Media 80

Social Media Media Marketing & Strategy Public Relations 80

Biznology

JANUARY 26, 2017

This is especially true of LinkedIn , where buyers look at personal profiles and company pages to get a feel for the people and the firm.This most basic reason for investing in social media is defensive. I’ve mentioned it before but it bears repeating.

Social Media 80

Social Media B2B Thought Leadership Ideal Customer Profiles Media 80

Biznology

APRIL 13, 2021

But after watching Clubhouse explode in popularity to the point where other major social media platforms like LinkedIn and Twitter are basically creating their own versions, it’s time to discuss the safety of audio-only platforms. I have enjoyed exploring Clubhouse and participating in conversations (feel free to follow me @sueserna).

Phishing 104

Phishing Social Media Rules Impressions 104

Biznology

MARCH 22, 2019

You don’t want to overwhelm your users or their networks with too much branded or marketing content. It is a rare person in an employee advocacy campaign that is not interested in sharing something like a LinkedIn article written by their boss’s boss’s boss. For one, it’s a great way to make a positive blip on an executive’s radar.

Activities 139

Activities Thought Leadership Social Media Landing Pages 139

Biznology

APRIL 3, 2015

Research which social networks see the most interaction and when and then post accordingly. It is better to actually devote the needed time to a smaller amount of social networks then to set up profiles on every one you come across. Are you spending strategically? Can you keep up? Are you seeing results? Save this article as a PDF.

Effectiveness 80

Effectiveness Marketing & Strategy Social Networks Social Media 80

Biznology

APRIL 29, 2019

IDG’s 2019 State of the CIO Report notes a “surge” of IT decision-makers into social networks this year. 42% of executive IT managers post content on LinkedIn. YouTube is now attracting two-thirds of IT execs to watch videos — up from 46% in 2018. Use of Facebook and Twitter by IT execs nearly doubled. Why so much social media?

Video Marketing 116

Video Marketing Social Media Youtube Social Networks 116

Biznology

AUGUST 8, 2019

Second, inbound marketing, meaning content posted by sellers on LinkedIn and blogs. Martin: Yes, Whatsapp offers an enterprise network tool that integrates with marketing automation, so you can manage omnichannel messaging via Whatsapp, Facebook, Instagram and others. Ruth: I am hearing that Whatsapp is a favorite tool here.

Demand Generation Agencies 106

Demand Generation Agencies Enterprise Management Marketing Automation Services B2B Marketing 106

Biznology

MAY 22, 2019

The purpose is to authentically share your message, and increase your digital presence and reach across social networks like Linkedin, Twitter, Facebook, Instagram or websites including Quora, Glassdoor and Indeed. These people a a part of your employees’ network, but might not follow your brand.

Business 132

Business Conference Advertising Agencies Social Media 132

Biznology

JANUARY 17, 2017

My work for Tufts expanded to other networks like LinkedIn and Flickr and then I moved on to my current role at Harvard Business School. We use Twitter, Facebook , LinkedIn and Instagram to connect with our alumni around the world. This really made this global alumni networking program come to life.

Social Media 80

Social Media Media Curation Education 80