KoMarketing Associates

DECEMBER 19, 2013

Before we have to start thinking about that though, let’s take a look at some of our favorite online marketing posts from 2013, as selected by members of the KoMarketing team. Ryan Young (Content Marketing Strategist). 6 Reasons Why Content Marketing is Like March Madness – Jessica Ann, Steam Feed.

Paid Content 120

Paid Content Online Marketing Paid Search Agency Advertising Agencies 120

Webbiquity

APRIL 25, 2019

Although the fundamentals of good marketing practice rarely change, specific practices continually evolve. Mobile Search. More than 52% of all online traffic in 2018 came from mobile phones, up from just over 50% in 2017. But on Twitter, tweets with videos get six times as many retweets as those with photos.

Paid Content 252

Paid Content Advertising Benchmark Paid Search Agency Work Management 252

KoMarketing Associates

JULY 7, 2015

However, when the B2B organization is is rolling out new products or services, some of the most successful aspects of B2B marketing should be leveraged to aid in exposure and acquire new customers. Below are some of the channels and mechanisms B2B online marketers can promote a new product or service to target audiences.

Marketing Management 120

Marketing Management Online Marketing Promotion B2B Marketing 120

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. But thankfully, marketing isn’t a lonely ride. There are several internet marketing experts and online marketing professionals who have thrived in the recent times. Social Media Marketing + Michael A. Are you ready? Let’s begin!

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Webbiquity

MARCH 23, 2017

1 ) LinkedIn Pulse. Publishing on LinkedIn is easy: go to your profile page, and in the “Posts” section near the top of the page, click “Write a new post.” But at the least, LinkedIn can extend the reach of your original or modified/repurposed content to a wider audience. Content Publishing Tools.

Marketing Automation Services 239

Marketing Automation Services Distribution Budget Programs Tools 239

KoMarketing Associates

OCTOBER 12, 2015

In addition to sponsoring the program and participating in roundtable discussions on social media and online marketing initiatives, I spoke on a panel discussing trends and best practices in digital marketing, with a focus on social media and mobile device adoption. billion active users online (+7.6% QZone (668M).

Mobile Marketing 120

Mobile Marketing Social Media Trends Social Marketing 120

Webbiquity

JANUARY 2, 2013

Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. Marketing Charts ). Marketing Charts ). ” ( Marketing Charts ). 25 Social Media Facts and Statistics.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

KEO Marketing

MAY 10, 2017

When creating your online marketing strategies , you should see what accomplished companies have done and how they got there. To get you started, here are some ways that successful companies have carried out their online marketing campaigns. Content marketing is a part of successful companies’ online marketing strategies.

Online Marketing 54

Online Marketing Paid Search Agency Marketing Strategy Marketing & Strategy 54

KoMarketing Associates

JUNE 13, 2013

Based on multiple user surveys and research studies, it has been determined that the “big 3” of social media platforms include Facebook, Twitter, and LinkedIn. In this post, we’ll focus on LinkedIn and identify which professional groups are the most essential for B2B marketers to join via the LinkedIn network.

Linkedin 120

Linkedin B2B Marketing Marketing Analytics Tools SEM 120

KoMarketing Associates

NOVEMBER 10, 2016

But regardless, here are more than 30 different insights from various surveys and benchmark reports, organized by overarching theme, we recommend for reviewing in preparation for developing B2B social media marketing budgets and program goals for the new year and beyond. of marketing budgets (10.6% Social Media Strategy and Budgeting.

Social Media 262

Social Media Marketing Budget Marketing Budget Creation Enterprise Management 262

BOP Design

APRIL 26, 2022

LinkedIn Marketing Solutions. LinkedIn Marketing Solutions, the division of LinkedIn that equips marketers with tools to create ads and market to their audience, created a regular online event titled, Live with Marketers.

Social Media 99

Social Media Work Management Campaigns Marketing Management 99

KoMarketing Associates

APRIL 27, 2017

There are over 1 billion active monthly users of Gmail and Google accounts, and more than half of emails are read on mobile devices. Through Google customer match B2B account-based marketers can: Optimize search campaigns based on specific users and their behaviors. Twitter Tailored Audiences. LinkedIn Account Targeting.

Paid Content 120

Paid Content Account Based Marketing Tactics B2B Marketing 120

Launch Marketing

JUNE 28, 2023

Platforms include, but are not limited to Google, Bing, Facebook, Instagram, Twitter and LinkedIn and can be served on desktop, tablet or mobile devices. LinkedIn Ads is typically the best paid social media channel for B2B while many online marketers go to Google Ads for search engine marketing (SEM) campaigns.

Paid Content 113

Paid Content PPC Optimization B2B Marketing 113

KoMarketing Associates

FEBRUARY 10, 2021

Google is either evolving into a “walled garden,” or it’s evolving to meet the needs of “mobile-first” searches and voice search. This is especially true as “zero-click searches” become more prevalent and as Google continually evolves toward being “mobile-first” and voice search driven. So why is all this happening? SEO Consideration.

SERP 295

SERP Features Google Top of Funnel 295

TrustRadius Marketing

JUNE 28, 2018

You can reach out to chosen audiences through apps, mobile websites, articles, and videos. With any of these options, the ads can be shown in both mobile and desktop formats. Facebook Ad Marketing Objectives. Another important step is to get clarity on your marketing objectives. Facebook Advertising is Mobile.

Paid Search Agency 53

Paid Search Agency Facebook Online Marketing Ads 53

KoMarketing Associates

SEPTEMBER 18, 2018

Content marketing is one of the core components of our most successful B2B online marketing campaigns, but creating content that truly gets the job done for B2B tech companies can certainly be a challenge. They want a mobile-friendly experience. Don’t Overlook the Power of LinkedIn. They value collaboration.

Top of Funnel 121

Top of Funnel B2B Marketing Marketing & Strategy Marketing Strategy 121

Hinge Marketing

MAY 13, 2015

However, with many professional services buyers shifting to the digital space, it’s important to consider what online tools are best suited to help implement and support online marketing efforts. Here are six must-have tools for your firm to launch a successful online marketing strategy: 1. Use any (or all!)

CMS Development 48

CMS Development Online Marketing Tools Marketing Analytics Tools 48

Webbiquity

NOVEMBER 20, 2018

To make mobile searchers happy and keep Google satisfied, keep testing and improving your website’s responsiveness, mobile page-load speed, and user-friendliness. Killer posts on your blog drive organic traffic to your site, boost user engagement, and position you as a highly relevant online resource.

Paid Search Agency 226

Paid Search Agency Marketing Agencies 1 Advertising Agencies Ad Agencies 226

Webbiquity

FEBRUARY 28, 2011

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! Serious disconnect there.). Anyway, on to the list!

Enterprise Management 100

Enterprise Management Twitter Marketing Management Salesforce.com 100

KoMarketing Associates

DECEMBER 22, 2014

A Few Key Highlights: In coordination with Dianna Huff , we launched our inaugural B2B Web Usability Report , exceeding 2,000 downloads and mentions in more than a dozen notable marketing publications. – Abe Bellini provides a list of online marketing ideas B2B organizations can use to identify and reach their target audiences.

Ideal Customer Profiles 120

Ideal Customer Profiles Marketing Management Mobile Advertising Adwords 120

Martech Advisor

NOVEMBER 8, 2019

With the rapid pace of digitalization, mobile advertising will only become more important for advertisers and marketers in the future. Kayla Matthews, explores the basics of mobile ad networks and the different platforms and best practices that the modern marketer can make use of to amplify their advertising.

Cost Per Thousand 57

Cost Per Thousand Pricing Price Cost per Acquisition 57

KoMarketing Associates

DECEMBER 30, 2013

All of our clients and prospects know the importance content plays in our B2B online marketing initiatives. This goes for our company’s marketing tactics as well. Here is a look at some of our top performing columns, blog posts, and content marketing assets of the past year. Top B2B Online Marketing News.

Paid Content 120

Paid Content Mobile Advertising Paid Search Agency Content Marketing 120

Only B2B

FEBRUARY 23, 2022

For example, despite the economic obstacles that some Asian and African countries face, one thing is certain: you can create leads in the same manner you would in the West as long as your target market has access to the internet and a device (computer or smartphone). LinkedIn is still the go-to site for B2B.

Lead Generation 117

Lead Generation Sales Qualified Leads Marketing & Strategy Marketing Strategy 117

KoMarketing Associates

SEPTEMBER 5, 2017

According to the 2017 Marketing Leadership Survey from TrackMaven, most marketers (71.1 And the 2017 “ What Works in Online Marketing ” report from AudienceBloom, which looked at 10 different tactics online marketers are using, as well as the ROI they are presenting, found social media 9th most effective.

Social Media 193

Social Media Marketing Budget B2B Thought Leadership Media 193

KoMarketing Associates

JULY 23, 2019

According to a recent survey from LinkedIn, 62% of B2B companies find that video content helps build brand awareness , while 78% believe that video engagement helps them attain higher quality leads. . With 72% of B2B marketers using video for content marketing purposes, video is a social media marketing trend that cannot be ignored.

Social Media 120

Social Media Social Marketing B2B Marketing Trends 120

Atomic Reach

MARCH 18, 2019

She wrote “Web Marketing for Dummies” and a series of other e-books on PPC. Find her on Twitter and LinkedIn. Find him on Twitter and LinkedIn. Find him on Twitter and LinkedIn. David Rodnitzky is a SEM and digital media specialist with a focus on mobile marketing and online advertising.

Paid Content 102

Paid Content PPC Paid Search Agency SEM 102

Webbiquity

MAY 3, 2011

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

EMagine B2B Blog

JANUARY 24, 2014

Mobile Strategy. Your company website MUST cater to mobile, desktop, and everything in between. With the increase in tables and smart phone sales, responsive design has never been so important for those looking to optimize their online content, which is important in SEO. WordPress works wonderfully for most B2B websites!

Work Management 40

Work Management Online Marketing Marketing Management CMS Development 40

ClickZ

JUNE 6, 2023

However, the additional data points that are still accessible to marketers from households and the context they provide are very viable starting points for multi-channel strategies for both offline and online marketing. Join the conversation with us on LinkedIn and Twitter.

Multi-Touch Attribution 59

Multi-Touch Attribution Multi-Channel Advertising Agencies Paid Search Agency 59

Adobe Experience Cloud Blog

DECEMBER 15, 2009

Take a moment to reflect on the year’s most interesting, exciting and sometimes surprising online marketing news. December 2009 Online Marketing News. Twitter Starts Testing Features for Businesses. Top word of 2009: Twitter. Google Announces New Offerings in Real-Time, Mobile and Social Search.

Paid Content 48

Paid Content Online Marketing Paid Search Agency Web 2.0 48

KoMarketing Associates

FEBRUARY 13, 2018

Let’s take this next excellent static image example from LinkedIn and rethink how we can bring it to life with motion. Her areas of expertise are ecommerce, event marketing, mobile apps, and lead generation, by way of Facebook, Instagram, Twitter, Pinterest, and LinkedIn Ads.

Paid Search Agency 180

Paid Search Agency Webcast Facebook Video Marketing 180

KoMarketing Associates

SEPTEMBER 9, 2013

He owns a tailless cat named “Cyber” Be sure to connect with Dennis on LinkedIn and Twitter and give him a big welcome. Details of the panel are as follows: Diverse Technology Environments and the Impact on International Marketing . What are the various internet and mobile phone penetration rates?

Conference 120

Conference SEM Search Engine Marketing Marketing Automation Services 120

LeadSquared

JUNE 10, 2016

Last week, we had our second most successful webinar ever – Online Marketing Tips for 2016! Guest panelist Vishal Kataria , talked about content marketing and shared online marketing tips that can help you generate more than just awareness for your brand. Content Marketing & Distribution.

Paid Content 52

Paid Content Webinar Metrics FAQ Online Marketing 52

Optinmonster

JANUARY 14, 2024

It supports various platforms, including Facebook, Twitter, LinkedIn, Instagram, and Pinterest. It supports various platforms, including Facebook, Twitter, LinkedIn, Instagram, and YouTube. It supports various platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube.

Marketing Automation Services 98

Marketing Automation Services Enterprise Management Work Management Marketing Management 98

Adobe Experience Cloud Blog

JANUARY 15, 2020

Facebook, Instagram, Twitter, Reddit, and LinkedIn are the market leaders. LinkedIn offers 80% of social media B2B leads , for example. On average, these people spend 2 hours and 22 minutes on social media networks per day, 80% of the time is on mobile. Picture this: 41% of U.S. TrackMaven found many SMBs are.

Small Business Marketing 174

Small Business Marketing Paid Content Cost per Lead Marketing Budget 174

TrustRadius Marketing

JULY 27, 2022

In today’s online market, social media analytics are as important for enterprises as they are for small businesses. 10 Real-time analytics and reporting Traffic monitoring Usability User interface Mobile capabilities Historical data Khoros Marketing 8.0/10 Emplifi Social Marketing Cloud.

Enterprise Management 93

Enterprise Management Social Media Paid Content Analytics 93

Salesforce Marketing Cloud

JANUARY 24, 2022

According to the Small and Medium Business Trends report , 45% of SMBs use marketing automation. To maximize your marketing, information and tracking must get to sales. This is why marketing automation is such a necessary small business online marketing tool. What does that look like in real life?

Small Business Marketing 98

Small Business Marketing Marketing Automation Services Budget Programs Lead Scoring 98