Page 29 of 64 Previous | Next 
  • EMAGINE B2B BLOG  |  TUESDAY, APRIL 19, 2011
    [Linkedin, Media] Social sign-in: a better way for your website?
    Then you may want to take note of a recent trend manifesting itself in the B2C world, which is:  allowing users to sign on with their favorite social media profile (Facebook, Twitter, LinkedIn, etc.).  B2B Web Strategy Social MediaGot a registration-required area on your B2B website? Called social sign-in, it’s supported by [.].
  • KOMARKETING ASSOCIATES  |  TUESDAY, JUNE 18, 2013
    [Linkedin, Media] 5 Action Items from #SMX Advanced 2013
    Kaila Strong suggested checking out employee LinkedIn profiles to identify blogs they write on, hobbies or associations they are a part of, or even to see if they are linking to your own site through status updates, profiles, etc. Link Building Search Engine Marketing Blog Social Media Strategies Bonus: The theme is Top Gun.
  • WINDMILL NETWORKING  |  MONDAY, FEBRUARY 2, 2015
    [Linkedin, Media] Using YouTube for Lead Generation
    From that data, […] Author information Jayson Duncan This monthly Social Media and Video column is contributed by Jayson Duncan. Jayson is an Orange County, California filmmaker and owner of the video production company Miller Farm Media. The majority of companies are not using video in any way that provides any real ROI. 
  • WINDMILL NETWORKING  |  WEDNESDAY, DECEMBER 31, 2014
    [Linkedin, Media] 4 Tips for Video in 2015
    This monthly Social Media and Video column is contributed by Jayson Duncan. Jayson is an Orange County, California filmmaker and owner of the video production company Miller Farm Media. In 2003, Jayson began using video to help others tell their stories through his video production company, Miller Farm Media. Author information.
  • WINDMILL NETWORKING  |  MONDAY, NOVEMBER 9, 2015
    [Linkedin, Media] 11 Must-Have Content Curation Best Practices [Free Webinar]
    The social media revolution was a huge equalizer among the publishing industry by giving anyone and everyone the tools to be their own publisher. The Founder and Editor-In-Chief of Maximize Social Business, Neal Schaffer is a leader in helping businesses and professionals strategically maximize their use of social media. Neal Schaffer.
  • WINDMILL NETWORKING  |  MONDAY, SEPTEMBER 24, 2012
    [Linkedin, Media] The Social Recruiting Revolution
    If you want to understand how social media has transformed the recruiting landscape, you’re in the right place. How Social Media Has Transformed Recruiting. Before the arrival of social media, there were two very distinct forms of recruiting. Social Recruiting social media for recruiting Social Media Marketing social recruitin
  • FIFTH GEAR ANALYTICS  |  MONDAY, APRIL 16, 2012
    [Linkedin, Media] B2B Is Most Definitely Personal.
    Today, however, being socially connected might also mean you follow someone on Twitter, have recommended them on LinkedIn, are friends on Facebook, and read each others’ blogs.  In a world where we consume mass amounts of social content in both our personal and professional lives, how is business NOT social? About the Author: Wendy K.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, APRIL 5, 2011
    [Linkedin, Media] Revenue Performance Management: Webtrends Tackles Data Overload
    LinkedIn. Revenue Performance Management b2b marketing benchmarking Demand Generation Facebook lead management marketing automation measurement metrics sales and marketing sales and marketing alignment Salesforce Social Media Twitter web analytics Webtrendsby Jesse Noyes | Tweet this. Questions like ‘How many leads did we generate?’
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, MAY 27, 2011
    [Linkedin, Media] What PR Pros Can Learn from The Huffington Post
    by Joe Chernov | Tweet this The Huffington Post built a media empire on the back of the digital zeitgeist.  LinkedIn. Content Marketing cookies Dennis Dayman Eloqua EU privacy law HotWire PR law Media Newsweek PR Privacy Directive privacy law public relations SHIFT CommunicationsFor the sake of comparison, Newsweek sold for $1.
  • LEADER NETWORKS  |  FRIDAY, OCTOBER 1, 2010
    [Linkedin, Media] Top 15 Ways to Kill an Online Community -- Again
    Over the course of a year, nearly every organization has taken the community leap in one form or another -- from Facebook fan pages and LinkedIN groups to, for the bravest, a dedicated online community for their customers, clients or enthusiasts. Just do it without any formal sponsorship or even a social media policy.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JULY 29, 2010
    [Linkedin, Media] This is why you’re a social media loser
    This week, I phoned my neighbor and favorite instructional designer, Gail Dana , to tell her about yet another social media presentation (YASMP) I’d seen advertised. “Gail, do you get social media?&# I asked her, italicizing the verb. My Social Media Epiphany. Or at least, I hope it is.&#. Category 2: The Geeks.
  • MARKETING ACTION  |  WEDNESDAY, MAY 8, 2013
    [Linkedin, Media] How (and Why) to Integrate Social and Content Marketing Efforts
    My colleague Janelle Johnson and I are teaming up to present a webinar, “ Bring It All Together: Integrate Social and Content Marketing Efforts ,” that’s aimed at helping you learn how to integrate content marketing with social media efforts. Content Marketing Social Media Marketing content marketing social media
  • B2B MARKETING INSIDER  |  THURSDAY, OCTOBER 6, 2011
    [Linkedin, Media] Welcome Luke – To A Social World
    Although we have 3 other children (ages 8, 5 and 3) this was our first baby born since social media has taken such a huge role in our lives. So we announced his birth on Twitter and Facebook and LinkedIn. How has social media changed your life? Social MediaHe weighed in at 8 pounds, 10 ounces and measured 22 inches long.
  • WINDMILL NETWORKING  |  MONDAY, NOVEMBER 1, 2010
    [Linkedin, Media] How Much Time Should You Spend in Social Media?
    Whenever I speak to a large group or consult with a client on social media , I have a tendency to overwhelm my audience with the so many things that they could be using it for.  Which leads to the question that I am often asked: How much time should you spend on social media? The choice is yours! Please share your ideas with us!
  • VIEWPOINT  |  THURSDAY, MAY 9, 2013
    [Linkedin, Media] Good Reads for B2B Marketing - Protect Your Online Reputation
    LinkedIn revamps contacts tool to boost relationship management. The LinkedIn Contacts tool that began for some select users could help marketers organize, maintain, and nurture business contacts. Via MediaPost Communications/Online Media Daily. Compelling Reasons To Launch B2B Mobile Landing Pages Now. Via Marketing Land.
  • MODERN B2B MARKETING  |  FRIDAY, JANUARY 7, 2011
    [Linkedin, Media] Setting Your Social Media Strategy – Part 2
    by Andrew Spoeth This is a follow-up from a previous post, Setting Your Social Media Strategy – Part 1. The second step in developing a social media strategy is to conduct an internal social media audit. social media audit can be a tremendously large undertaking, but it doesn’t have to be. Fish where the fish are.
  • WINDMILL NETWORKING  |  THURSDAY, APRIL 22, 2010
    [Linkedin, Media] 6 Great Reasons to Become a Business Exchange User
    First of all, I know what you’re saying: between LinkedIn , Twitter , Facebook , and reading blogs, I am exhausted! Yes, social media can be overwhelming, and this is why you need to create social media boundaries. The LinkedIn user. Easily Import Your LinkedIn Profile. Have you started using it? Thanks!
  • B2B MARKETING TRACTION  |  WEDNESDAY, DECEMBER 22, 2010
    [Linkedin, Media] Stop Flushing Your Online Marketing Dollars Down the Toilet
    The old tactics (metatags, alt tags, keywords, links) have some value, but what’s more important is strategic and relevant content on your web site and on social media sites such as Facebook, Twitter, LinkedIn and YouTube. Internet Marketing Search Engine Optimization b2b marketing SEO social media websiteTweet.
  • LEADERSHIP  |  THURSDAY, NOVEMBER 21, 2013
    [Linkedin, Media] Interesting Infographics: How B2B Sales Has Changed
    According to an infographic designed by the Maximize Social Media team, we need to view the internet as a “trade show”  About 54% of B2B buyers start their purchasing process with informal research, especially research that surrounds their business obstacles. Outbound examples: print media, cold calls, RFPs. LinkedIn (57%).
  • B2B MARKETING UNPLUGGED  |  THURSDAY, DECEMBER 15, 2011
    [Linkedin, Media] Six Reasons to Text in your 2012 Plan
    Random Rants B2B marketing bizmarketer corporate overlords Elizabeth Williams Hand-Wringers linkedin metrics planning PowerPointSay, how’s your 2012 plan coming along? What’s What’s that? You’re on version 357 and your Corporate Overlords haven’t even seen it yet? Pages full of refugee spreadsheets from Excel.
  • B2B MARKETING UNPLUGGED  |  FRIDAY, SEPTEMBER 9, 2011
    [Linkedin, Media] Algorithms & Blues in the Obscurocratic Empire
    Or the statement from your media buyer? CRM Random Rants ad agency B2B marketing bizmarketer customer service Elizabeth Williams HR Keebler Elves linkedin Obscurocrat Obscurocratic Empire ObsucrocracyThis week my youngest son started high school. They give out elaborate packages of information but. And there it is. . and 6.1.1.1.1.
  • HINGE MARKETING  |  THURSDAY, MARCH 26, 2015
    [Linkedin, Media] Analyzing Your AEC Competitors’ Online Presence to Gain a Competitive Advantage
    Analyze their Social Media Presence The two main social networks AEC firms’ competitors will most likely be active on are LinkedIn and Twitter. LinkedIn Most firms have a LinkedIn page. AEC firms often have subject matter experts (SMEs), but most firm’s SMEs do not actively engage on LinkedIn. Congrats!
  • WINDMILL NETWORKING  |  THURSDAY, OCTOBER 30, 2014
    [Linkedin, Media] Connect the Online Dots with the Power of Google Plus
    Peg is a social media strategist, writer, and speaker. She''s co-author of The Art of Social Media: Power Tips for Power Users with Guy Kawasaki. Social media is her passion. Peg shares her professional experience working day to day in the trenches of social media, marketing, and blogging. Let’s go through the […].
  • FATHOM  |  MONDAY, NOVEMBER 16, 2015
    [Linkedin, Media] Social Selling Experiments and Building a Content Community
    How do most inside sales people (SDRs) engage a socially (media) active prospect? Wow, what a missed opportunity. I am an open book on social media and share so many thoughts and opinions across LinkedIn , Twitter and even Facebook. This experiment is currently running.). For this I challenge the Sales VPs.
  • B2B MARKETING UNPLUGGED  |  FRIDAY, JUNE 24, 2011
    [Linkedin, Media] Coming soon to a P-Cube Near You
    About a month ago I spent half a day with the good people of The Learning Partnership at their symposium on social media in public education. It’s been about a year since we met our friends in the P-Cube. Also they buy stuff from people like us and we ignore them in favour of their Corporate Overlords at our peril. And why Google? Not us.
  • BIZNOLOGY  |  FRIDAY, APRIL 17, 2015
    [Linkedin, Media] Increasing your content marketing reach
    Social Media – The Amplifier. This is where social media excels. That social media is not what we’re talking about. They might be using some of the same channels – Pinterest, for example – but there are others they’re not on, like LinkedIn, and they’re certainly not using them the same way. Great Content – The Bedrock.
  • TRADESMEN INSIGHTS  |  THURSDAY, FEBRUARY 18, 2010
    [Linkedin, Media] Are B2B Social Tactics Different Than B2C ?
    One of the biggest challenges I face with our B2B clients is trying to convince them that Social Media has a place in their overall marketing plan. LinkedIn: 5 Ways to Make the Most out of Your Connections Made in America: It Still Matters! How Do You Measure Social Media Success? B2B an B2C are more aligned than you think.
  • SALES PROSPECTING PERSPECTIVES  |  TUESDAY, APRIL 1, 2014
    [Linkedin, Media] Be Conscious of Your Personal Online Presence in Inside Sales
    In the B2B world, the human behavior that precedes the act of evaluating and buying has changed drastically with the rise of social media and the availability of endless online intelligence. Outside of LinkedIn, most sales professionals have yet to take control of their online identity. Do you have any idea how you exist online?
  • WINDMILL NETWORKING  |  TUESDAY, AUGUST 11, 2015
    [Linkedin, Media] Upcoming Changes to YouTube You MUST Know
    This monthly Social Media and Video column is contributed by Jayson Duncan. Jayson is an Orange County, California filmmaker and owner of the video production company Miller Farm Media. In 2003, Jayson began using video to help others tell their stories through his video production company, Miller Farm Media. Author information.
  • HUBSPOT  |  FRIDAY, AUGUST 12, 2011
    [Linkedin, Media] How to Enhance Your Internet Presence With Social Media [Free Ebook]
    These days, social media is becoming an important part of many businesses' internet presence. Today, using social media to direct traffic to your website and generate new leads should be an indispensable part of your marketing mix. This 34-page ebook narrows social media down to four cores: Facebook. LinkedIn. Twitter.
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 22, 2010
    [Linkedin, Media] Social Media 101: A Required Course
    Whether you like it or not, social media has become a part of our daily lives. Twitter, Facebook, LinkedIn, YouTube, Yelp – these social media platforms have changed the way we think, the way we communicate and interact, the way we build relationships, the way we make decisions, and the way we shop. Why do I need it?
  • B2B MARKETING INSIDER  |  MONDAY, MARCH 25, 2013
    [Linkedin, Media] How Will 50 Billion Connected Devices Affect The Future of Marketing?
    Lee is the author of Optimize : How to Attract and Engage More Customers by Integrating SEO, Social Media and Content Marketing. For the social media squeeze, look no further than Facebook where brand fan page messages only reach a fraction of the people that have opted-in to see those messages. What inspires your blogs? . Strategy
  • BIZNOLOGY  |  THURSDAY, DECEMBER 11, 2014
    [Linkedin, Media] Internal Social Business for Leaders series: 1. Your profile
    The main point I want to make here is: your profile in your internal social platform should not be a replica of your LinkedIn or Facebook profile. Social Media Marketing Facebook facebook profile social media marketing How can I get started? The audience is different, so cater for what they are looking for. Your bio. 4.
  • SAVVY B2B MARKETING  |  MONDAY, FEBRUARY 20, 2012
    [Linkedin, Media] The Top 5 Reasons Your Great Content Fails
    Social media has the ability to exponentially expose your content to a vastly increased pool of readers and viewers, but via a recommendation from someone in their own network. Update your LinkedIn status, contribute to conversations on LinkedIn groups and LinkedIn answers, and link to your content. It Isn't Promoted.
  • WINDMILL NETWORKING  |  WEDNESDAY, SEPTEMBER 30, 2015
    [Linkedin, Media] What’s the ROI of Employee Advocacy? Social Selling.
    When he started working, he realized that they were subscribed to a social media monitoring tool recommended to them by their PR agency. The Founder and Editor-In-Chief of Maximize Social Business, Neal Schaffer is a leader in helping businesses and professionals strategically maximize their use of social media. Author information.
  • WEBBIQUITY  |  TUESDAY, JULY 21, 2015
    [Linkedin, Media] 17 Excellent Email and Mobile Marketing Stats and Facts
    Keep social media in perspective. Integrating social media with email can increase reach and impact, but prioritize email strategy. Just 4% said the same for social networking sites like Twitter, Facebook and LinkedIn. •  Open your wallet. About half plan to grow their social media budgets while 40% will allocate for for mobile.
  • WINDMILL NETWORKING  |  THURSDAY, MAY 14, 2015
    [Linkedin, Media] How to Use a Lead Generation Item on Facebook
    Think Social Media, think Facebook. Billions of people use social media, which means if it’s not a part of your inbound marketing strategy you’re losing out! Her core business, AmyHall.biz, advises and implements WordPress, Social Media, Inbound Marketing, and MailChimp Email Marketing solutions for companies.
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, SEPTEMBER 18, 2013
    [Linkedin, Media] Why Traditional Lead Qualification Filters Are No Longer Enough
    To someone whose LinkedIn profile and Twitter followers count as job qualifications, an old-fashioned cold call is an abomination. To the modern sales rep, social media are an imperative advantage. They use LinkedIn to research leads before picking up the phone. Find her on Google+ or LinkedIn. our rep asked.
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, DECEMBER 16, 2011
    [Linkedin, Media] A Very Cloudy Year: How the Cloud Drove Apps, Mobile & Social
    But if you think about it, every trend that dominated the tech headlines this year – social media, the proliferation of apps, the surging market for mobile devices – owes a debt to the cloud. by Joe Payne | Tweet this If I had to name the most disruptive force on business this year, I’d tell you the advent of cloud computing.
  • LEADERSHIP  |  TUESDAY, MARCH 3, 2015
    [Linkedin, Media] What’s Holding Back Your B2B Lead Generation?
    There is excitement in sharing news that the sales team has connected with a lot of influential people on LinkedIn. Personalize…but do it sensibly: When was the last time you personalized an email keeping in mind what the recipient’s interests were (according to their social media behaviour)? FROZEN. It’s been a brutal winter for sure.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, MARCH 21, 2011
    [Linkedin, Media] 3 Ways to Influence the Quora Community
    This is  social media, after all.)  Social media – especially when it comes to Q&A sites – is a  credibility game.  Short posts add little value (they tend to applaud more established community members), whereas long posts run counter to the short-attention-span theater that is social mediaLinkedIn. Answer First.
  • SOCIAL MEDIA B2B  |  MONDAY, FEBRUARY 28, 2011
    [Linkedin, Media] 5 Ways to Socialize Your B2B Content to Increase Leads and Sales
    And don’t forget to give viewers the opportunity to share the video socially with a tweet or LinkedIn/Facebook share. 4. Related posts: 4 Ways to Bridge the Social Media Gap With B2B Sales Team The common disconnect between B2B sales and marketing teams has. However, social content extends beyond the popular social platforms. Videos.
  • TRADESMEN INSIGHTS  |  TUESDAY, MARCH 23, 2010
    [Linkedin, Media] How Much of Your B-to-B Marketing Budget is Going Towards Social.
    Marketing to the professional tradesman in the Construction, Industrial and MRO markets Home About Me Contact Market Overviews Newsletter Podcasts Services How Much of Your B-to-B Marketing Budget is Going Towards Social Media? Responses to How Much of Your B-to-B Marketing Budget is Going Towards Social Media? take my survey [link].
  • MODERN B2B MARKETING  |  TUESDAY, DECEMBER 21, 2010
    [Linkedin, Media] Why Most B2B Social Media Marketing Fails (And How To Fix It)
    by Maria Pergolino A staggering 86% of B2B firms use social media, according to BizReport. Based on these statistics, the use of B2B social media for marketers is not only advised, it’s a requirement. B2B social media success isn’t achieved overnight and those who expect this will likely fail. Misunderstanding Time Requirements.
  • WINDMILL NETWORKING  |  MONDAY, APRIL 6, 2015
    [Linkedin, Media] How Facebook Can Get More Eyeball for Your Videos
    brand that is serious about using video should have […] Author information Jayson Duncan This monthly Social Media and Video column is contributed by Jayson Duncan. Jayson is an Orange County, California filmmaker and owner of the video production company Miller Farm Media. He has created videos for Fortune 50 companies. Video
  • IT'S ALL ABOUT REVENUE  |  SUNDAY, JUNE 1, 2014
    [Linkedin, Media] Seven Ugly Truths About Content Marketing
    Rachel has developed successful content marketing programs for B2B companies including The Princeton Review and Fannie Mae.You can read her musings on PR, social media, and content marketing on her blog, Metscher’s Musings. Perform a small number of searches on social media: Linkedin and Twitter. ” Shocking response?
  • WINDMILL NETWORKING  |  FRIDAY, MARCH 16, 2012
    [Linkedin, Media] Efficiency Improves the Social Relevance of Marketing Programs
    To social media experts who advocate authenticity, it may have negative connotations, conjuring up visions of over-programmed newsfeeds lacking personal interaction. As a result, it’s not surprising that my blog post last month – Need Social Media ROI? Related Stories Does Your Website Have Too Much Social Media Scenery?
  • IT'S ALL ABOUT REVENUE  |  MONDAY, AUGUST 17, 2015
    [Linkedin, Media] 3 Compelling Stats that Make the Case for Social Selling for B2B
    75% of B2B buyers use social media to be more informed about vendors ( Source ). Takeaway: Just as buyers use social media to learn about you, use the same tools to keep up with them. 3. Social selling is the latest trend to hit the sales world in years. It is no secret that the buyer’s process is changing. Content Marketing
  • WINDMILL NETWORKING  |  TUESDAY, MARCH 10, 2015
    [Linkedin, Media] WordPress Plugins to Make Your Website Mobile Friendly
    I’ve previously been writing about how to drive  traffic from social media  and am excited about my new topic, WordPress. As more and more people […] Author information Lilach Bullock This monthly Social Media Traffic Generation column is contributed by Lilach Bullock. WordPress Plugins
  • WINDMILL NETWORKING  |  WEDNESDAY, OCTOBER 6, 2010
    [Linkedin, Media] 3 Alternative Ways to Find Great Content to Share on Twitter
    Aaron represents how truly global Twitter (and social media) have become, as I have been able to build up a virtual relationship with him being in Malaysia through someone else I met on Twitter that was in Hong Kong! Aaron is a blogger at askaaronlee.com giving tips on social media and Twitter. They are: 1) Chirrps. world wide web
  • B2B MARKETING INSIDER  |  FRIDAY, DECEMBER 5, 2014
    [Linkedin, Media] The Best Paragraph On Content Marketing I’ve Read All Year
    So if you are reading this, identify yourselves!? I did a Linkedin stalk on the phrase “Digiday Editor” and found Shareen Pathak , David Amrani , Brian Morrissey , Lucia Moses and Brian Braiker , to name a few. ( Programmatic cannot not continue as the  most interesting discussion in marketing and mainstream media circles.
  • BLUE FOCUS MARKETING  |  MONDAY, JUNE 6, 2011
    [Linkedin, Media] The Future of Pharma Marketing: The Game Changer (Part 2)
    This is Facebook’s attempt to create an open dialogue forum and is a testament to the power of social media. Hint: TV doesn’t die but social media gets a life in Pharma’s world. Pharma can have it both ways:  engage consumers in social media and maintain a brand presence on Facebook. Pharma Marketing Social Media Pharma
  • HUBSPOT  |  FRIDAY, MAY 30, 2014
    [Linkedin, Media] Dear HubSpot: My Mom Is the Only Person Reading My Blog
    Ramp up social media promotion efforts. If the network you''ve chosen is one of the big three (Facebook, LinkedIn, or Twitter), I''d highly suggest checking out this post for tips on crafting excellent posts on each network. Blogging Social Media Hey folks, welcome to the second installment of this column. Sound good? Thanks!
  • WINDMILL NETWORKING  |  MONDAY, NOVEMBER 24, 2014
    [Linkedin, Media] How to Recycle Your Old Content for Clever Social and Email Marketing
    Neal is the author of three social media books, including the recently published definitive social media strategy book Maximize Your Social. Forbes lists him as a Top 35 Social Media Power Influencer and AdAge lists his blog, Maximize Social Business (formerly known as Windmill Networking), as a top 100 global marketing blog.
  • BLUE FOCUS MARKETING  |  TUESDAY, JUNE 5, 2012
    [Linkedin, Media] What Makes A Successful Social Executive?
    LinkedIn Diva ” Lori Ruff of Integrated Alliances seemed to agree with Krigsman’s assessment. Branding Communication Marketing Social Media Marketing Strategy TwitterFollowing this train of thought a little further, I decided to ask some colleagues what traits they prized in these business leaders. They are confident (i.e.,
  • WINDMILL NETWORKING  |  TUESDAY, NOVEMBER 24, 2015
    [Linkedin, Media] The Evolution of Employee Advocacy from Marketing to Social Selling to Social Business
    The Founder and Editor-In-Chief of Maximize Social Business, Neal Schaffer is a leader in helping businesses and professionals strategically maximize their use of social media. Neal is the author of three social media books, including the recently published definitive social media strategy book Maximize Your Social.
  • WINDMILL NETWORKING  |  TUESDAY, APRIL 13, 2010
    [Linkedin, Media] Manners in the Digital Age : Use Old-School Etiquette to Rise Above the Social Media Mainstream
    Yes, there are some different etiquette rules evolving for the social media world, but in general good manners are still good manners.  Inexplicably, people seem to forget the “social” part of “social media”, leading to rude comments, thoughtless actions, or spamming. The same applies to social media interactions.  Miller.
  • BLUE FOCUS MARKETING  |  MONDAY, MARCH 24, 2014
    [Linkedin, Media] [VIDEO] Watch @CKBurgess and @MNBurgess Champion #SocBiz Strategy with @IBMSocialBiz
    As we argue in our Amazon best-selling book The Social Employee , the idea of social media extends far beyond external communication tools like Twitter or LinkedIn. Please check out @SocialEmployee media buzz! We had a lot of fun producing this video with IBM’s amazing content team, and couldn’t be happier with the result.
  • B2B MARKETING INSIDER  |  MONDAY, NOVEMBER 17, 2014
    [Linkedin, Media] The Top 200 Content Marketing Brands And Influencers
    There’s a really interesting combination of technology providers, media brands, associations and agencies on the brand list. Social Media Today. LinkedIn Marketing. Mahlab Media. Orbit Media. ” on the topic. This is true in just about any major decision, including who we buy from. Twitter Handle. 18.65.
  • WINDMILL NETWORKING  |  WEDNESDAY, OCTOBER 7, 2015
    [Linkedin, Media] Quick Content Ideas For When You Don’t Have Time
    When you start discussing discussing social media and content marketing with a client, at some point you get “the look.” This monthly Content Marketing and Social Media column is contributed by Justice Mitchell. Twitter | Facebook | LinkedIn | YouTube |. Everybody has their own busy schedule. Author information.
  • B2B IDEAS @ WORK  |  THURSDAY, SEPTEMBER 29, 2011
    [Linkedin, Media] B2B All Day, Every Day: Are We Reaching Social Media Overload?
    Social media saturation is a relevant topic not only with B2B marketers, but for anyone using these various communication platforms. LinkedIn states that you are only allowed to be a member of, at most, 50 groups. And then there are those who think you shouldn’t mix business with pleasure when it comes to social media.
  • MARKETRI  |  TUESDAY, JULY 23, 2013
    [Linkedin, Media] Is Your Online Content “Just Okay?” Don’t Settle for Mediocrity!
    Are you sharing it on your company’s social media platforms? Engage Often on Social Media. Because, social media increases your visibility across the web. So, when you write an article, blog post, or have a newsletter, presentation, or video clip to share, get it out through your social media networks.
  • WINDMILL NETWORKING  |  MONDAY, OCTOBER 19, 2015
    [Linkedin, Media] How to Generate Leads from Social Conversations [Free Ebook & Webinar]
    I was recently invited by the leading global media intelligence company Cision to provide my input as to how listening to social conversations can lead to business. The Founder and Editor-In-Chief of Maximize Social Business, Neal Schaffer is a leader in helping businesses and professionals strategically maximize their use of social media.
  • HUBSPOT  |  SUNDAY, JULY 6, 2014
    [Linkedin, Media] Got a Few Minutes? Catch Up on the Posts You Missed This Week
    As we have been doing for the past few weeks, we''ve complied our top socially shared blog posts on Twitter, Facebook, and LinkedIn for this week''s roundup. Inbound Marketing Social Media For those of us in the U.S., this week has been a shorter week than normal thanks to the Fourth of July holiday on Friday. Tweet. Tweet. Tweet.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MARCH 3, 2014
    [Linkedin, Media] 3 essential steps to build a powerful personal online brand
    Secondarily, Slideshare, Pinterest, LinkedIn, and even a photo site like Flickr might provide legitimate platforms for rich content, depending on the nature of your business. But generally a blog, video, or podcast will provide the fuel for your social media rocket. million LinkedIn Groups and there are bound to. There are 2.1
  • TRADESMEN INSIGHTS  |  THURSDAY, FEBRUARY 4, 2010
    [Linkedin, Media] Lead Generation: Top Business Benefit for Small Businesses Using.
    Marketing to the professional tradesman in the Construction, Industrial and MRO markets Home About Me Contact Market Overviews Newsletter Podcasts Services Lead Generation: Top Business Benefit for Small Businesses Using Social Media According to recent surveys, small businesses are going to spend more time and effort on social in 2010.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, AUGUST 25, 2010
    [Linkedin, Media] 5 Ways for B2B Companies to Engage on Twitter
    Just as B2B sales relationships aren’t built over night, sustained B2B Twitter relationships – often the basis for industry insight, lead generation and media coverage – require a commitment to engagement. Tags: Social Media 101 Social Networks Twitter engagement social media Original content. Retweets.
  • INTEGRATED B2B  |  FRIDAY, OCTOBER 19, 2012
    [Linkedin, Media] B2B and the tourism industry: A strong digital strategy can make the difference
    The B2B tourism industry has been somewhat slower to embrace digital communication channels, but where some markets have effective, targeted digital B2B platforms, others have yet to realize the full potential of the media. Let us know in the comments and be sure to connect with Angel at Twitter or LinkedIn to continue the discussion.
  • B2B MARKETING INSIDER  |  THURSDAY, JANUARY 10, 2013
    [Linkedin, Media] The 20 Best Marketing Conferences In 2013
    With that in mind, I asked my social media connections “what are the best marketing conferences?”. There are events covering just about every topic in marketing today: social media, online marketing, search engine marketing, inbound marketing, branding, marketing leadership, content marketing, direct marketing, business marketing and more.
  • NUSPARK  |  SATURDAY, MARCH 17, 2012
    [Linkedin, Media] New Infographic: B2B Lead Generation & Content Marketing Trends
    The infographic summarizes key data from a variety of research reports covering B2B and technology lead generation, media strategy, and content marketing trends, from initial solution research to lead nurturing. Tech Target:  When Worlds Converge:  Similarities in Brand Reception and Media Consumption of IT and Personal Technology Buyers.
  • MI6 MARKETING AGENCY  |  MONDAY, MAY 23, 2011
    [Linkedin, Media] B2B Company Websites
    Q1: What are the first things a user looks for on B2B websites? I’m always curious about where a company is located geographically, and if they offer social media links on the homepage. technology & social media. Other online properties linked to site such as Facebook Page, Twitter ID, Plancast, other social media ties.
  • HINGE MARKETING  |  WEDNESDAY, DECEMBER 24, 2014
    [Linkedin, Media] Top 9 Professional Services Marketing Lessons Learned in 2014
    As shown in the chart above, LinkedIn was found to be the most effective social media channel for online lead generation for high growth firms when compared to Twitter, Facebook, and YouTube. On Twitter or LinkedIn? Follow us @HingeMarketing and join us on LinkedIn. Now, his company is not only able to exist, but excel.
  • WEBBIQUITY  |  TUESDAY, NOVEMBER 11, 2014
    [Linkedin, Media] Funny Business: The Best Digital Marketing Humor, 2014 Edition
    Dracula’s LinkedIn Profile by Social Media Today. This is actually a serious post from Celina Guerrero on how to optimize your LinkedIn profile, but it creatively uses Count Dracula’s LinkedIn account as an example. ” 10 hilarious digital media parodies by iMedia Connection. Really.
  • WEBMARKETCENTRAL  |  WEDNESDAY, JANUARY 28, 2009
    [Linkedin, Media] What's Next for B2B Social Media? FYIndOut Now
    It's been obvious for some time that social media has an increasing role in b2b marketing , and that b2b companies will increasingly invest marketing dollars there as social media marketing practices become more standardized. How can b2b firms approach social media more strategically? Social Tagging Web Marketing
  • HUBSPOT  |  WEDNESDAY, APRIL 23, 2014
    [Linkedin, Media] How to Squeeze More Juice Out of Your Twitter Ads With Smarter Targeting
    If you''re running social media advertising campaigns, then you know that the key to long term results boils down to one word: optimization. PT) -- executives from Facebook, LinkedIn, and Twitter will distill the good advice from the bad. But if you don''t want to wait to get the social media inside scoop, we have this post for you.
  • WINDMILL NETWORKING  |  WEDNESDAY, JUNE 24, 2015
    [Linkedin, Media] Search & Explore: What Instagram New Features Mean for Businesses
    The Founder and Editor-In-Chief of Maximize Social Business, Neal Schaffer is a leader in helping businesses and professionals strategically maximize their use of social media. Neal is the author of three social media books, including the recently published definitive social media strategy book Maximize Your Social. Instagram
  • LEADERSHIP  |  TUESDAY, JANUARY 7, 2014
    [Linkedin, Media] 3 Steps to Establish Thought Leadership with Your B2B Blog
    Join this exclusive, B2B LinkedIn Group and exchange notes with some great minds in the industry. 3. Content Curation Content Marketing Leadership Social Media B2B blog blogging strategy business blog creative content home marketing innovation thought leadership value creation HAPPY NEW YEAR EVERYONE! Define value creation.
  • SAVVY B2B MARKETING  |  THURSDAY, JUNE 2, 2011
    [Linkedin, Media] B2B Fail: Confessions, Apologies, and Questionable Motives
    Oh gods of marketing, social media, and E-mail forgive me. What the video failed to disclose is that when you import your colleagues, Referral Key blasts an automated E-mail message to each of your LinkedIn contacts. would like to apologize to each and every one of my LinkedIn contacts. I am not a jerk. Confession. ” Ewww.
  • B2B MARKETING TRACTION  |  MONDAY, AUGUST 15, 2011
    [Linkedin, Media] 8 Content Ideas for Your B2B Facebook Page Posts
    ” My colleague Kim Defenderfer of California United Bank , asked me to speak about Social Media to a CEO Forum sponsored by California United Bank and CPA firm Rosenthal Pearson Fong & Frew. Read my previous blog entry for more ideas: 8 Social Media Marketing Ideas for Your Trade Show Exhibit. Tweet. Did they win awards?
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, MAY 22, 2015
    [Linkedin, Media] The new Myspace? Which social channels are here to stay
    The findings illustrate a social media landscape which is fast becoming more complex, nuanced and diverse as younger people regularly interact via an array of digital tools. There has also been a marked increase in ‘multiple site usage’, with 51% of internet users now using two or more social media networks. Adult users.
  • WEBMARKETCENTRAL  |  THURSDAY, DECEMBER 31, 2009
    [Linkedin, Media] Best of 2009 (So Far): Social Media Marketing, Part 4
    With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results. But what metrics are really most appropriate for social media measurement? Is your social media strategy built on a solid foundation, or is it more like a Hollywood movie set—a pretty facade with nothing behind it?
  • B2B MARKETING INSIDER  |  FRIDAY, JANUARY 2, 2015
    [Linkedin, Media] 56 Reasons Why Content Marketing Works
    By NewsCred Social Media Strategist Alexa Biale ( @ Alexa_Biale ). Blogging, email marketing, and social media are the main drivers of brand engagement. Blogging and social media drive customer acquisition. 5. 16% of companies employ a full-time social media specialist and 11% are paying a dedicated email marketer.
  • WINDMILL NETWORKING  |  TUESDAY, OCTOBER 14, 2014
    [Linkedin, Media] Social Content Marketing Planning for a Live Event
    I find it interesting, and a little bit confusing that social media professionals often fail to exploit a live event for all its opportunities. It seems like “in real time” reporting of live events has become somewhat of a speciality, or subset, inside social media marketing. Twitter | Facebook | LinkedIn | YouTube |.
  • SALES INTELLIGENCE VIEW  |  WEDNESDAY, MARCH 28, 2012
    [Linkedin, Media] 7 Ways Sales Intelligence Gives You Super Powers
    What’s great is that it grabs connections from social media sources such as Facebook and LinkedIn.   6.  Guest post written by Tom Meriam  . Tom Meriam is the VP of Sales at Spear Marketing Group, a B2B Marketing Agency , and writer for his personal website: ROI Marketing Insights. Introduction. Steve W. Conscientiousness.
  • WINDMILL NETWORKING  |  MONDAY, NOVEMBER 3, 2014
    [Linkedin, Media] 5 Key Instagram Marketing Takeaways from New Data
    More than 86% of the Interbrand 2013 Top 100 […] Author information Neal Schaffer The Founder and Editor-In-Chief of Maximize Social Business, Neal Schaffer is a leader in helping businesses and professionals strategically maximize their use of social media. Instagram
  • MODERN B2B MARKETING  |  MONDAY, OCTOBER 17, 2011
    [Linkedin, Media] Identifying the Hottest Social Networks and Niche Sites for Your Target Audience
    by Maria Pergolino In the buyer driven atmosphere of 2011, B2B marketing can’t ignore social mediaLinkedIn: Typically regarded as the most business-centric social network. B2B Marketing Social Media B2B social media B2B social media marketingSuch online channels can’t be overlooked. The comScore 2010 U.S.
  • WINDMILL NETWORKING  |  THURSDAY, NOVEMBER 13, 2014
    [Linkedin, Media] An Eye-Opening Look into the New Tsu Social Network
    There has been a lot of buzz about the new Tsu social network lately, whether from our recent post on why you might not like Tsu to invitations from social media friends to join the network all the way to the New York Times and their post on “The Social Network That Pays You to Friend.” Comments Thanks Jeannie! have read a few.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, MARCH 30, 2011
    [Linkedin, Media] A Secret No More: Eloqua on Salesforce’s Acquisition of Radian6
    LinkedIn. Revenue Performance Management cloud connectors Eloqua Jonathan Block M&A Marketing Cloud Paul Greenberg Radian6 RPM Salesforce salesforce.com siriusdecisions Social Mediaby Joe Payne | Tweet this. My iPhone blew up this morning.  Here’s ours: CRM and social are no longer adjacent industries.  Surprise? Share email.
  • HALEY MARKETING  |  TUESDAY, OCTOBER 27, 2015
    [Linkedin, Media] Following Over 2,000 Staffing Professionals on Twitter Taught me THIS
    Thanks for the Follow.Check Me Out on LinkedIn! Want me to follow you on LinkedIn or Facebook? Learning a new social media platform isn't an easy task. Spending time on Twitter might seem like a great way to waste time. For me, it’s research. TrueTwit Validation is Still Popular (And I Don’t Know Why). Absolutely! We understand.
  • B2B MARKETING INSIDER  |  THURSDAY, JULY 23, 2015
    [Linkedin, Media] Will This Movement End Long Wait Times And Customer Service Nightmares?
    Please follow me on Twitter , LinkedIn , and Facebook and Subscribe here for regular updates. Social MediaHave you ever experiences a customer service nightmare? You are having problems making a call, watching TV, booking a trip or getting online. press 2 for billing. But they ain’t gonna give that up to easily. See mine below!).
  • MARKETRI  |  FRIDAY, JANUARY 27, 2012
    [Linkedin, Media] Starting Your Social Networking Journey - A Guide for Professional Services Firms
    With a few exceptions, the professional services sector is still proving itself reluctant to embrace social media. At the tail end of last year, the Law Society issued a practice note on Social Media. The note on social media is a balanced set of advice, which could be adapted and adopted by any business. Act with integrity.
  • B2B MARKETING INSIDER  |  TUESDAY, JUNE 16, 2015
    [Linkedin, Media] Content Marketing Manager Job Description
    Apparently, this is a pretty hot category as LinkedIn reports more than 15,000 results for “ content marketing manager job description.” This person must understand the basic best practices of the main social media channels, which content and approaches work on each and why. Sharing content on the channels they use.
  • LEADERSHIP  |  TUESDAY, AUGUST 13, 2013
    [Linkedin, Media] A 6-Point Email Marketing Checklist for B2B Lead Generation
    You have spent some time listening to social media conversations and getting feedback from your field staff about prospects’ reactions. Undeniably, the power of social media to spread the word is something B2B marketers simply cannot ignore any longer. Correction—all human beings are like that, not just teenagers. This is a tough one.
  • LEADERSHIP  |  TUESDAY, JULY 8, 2014
    [Linkedin, Media] B2B Demand Generation Experts—A Call to Arms
    Pay to play models in social media channels such as Facebook. All-encompassing policies like the one set by LinkedIn preventing good comments / discussions from being heard. Read 5 Ways to Optimize Social Media Channels and Get Results. 5.   Use the email workhorse. Time to Declare Independence and Take Control!  . And so on….
  • MARKETING ACTION  |  THURSDAY, JULY 11, 2013
    [Linkedin, Media] Best Practices in Social Influencer Marketing
    In the mid-1950s, sociologists Paul Lazarsfeld and Elihu Katz published the book Personal Influence, introducing a two-step communication model which shows that ideas flow from mass media to opinion leaders, and from them to a wider population. Today’s social media fits this model precisely. Online social influence is powerful.
  • HINGE MARKETING  |  MONDAY, JULY 14, 2014
    [Linkedin, Media] Is It Time to Upgrade Your Blog?
    Webinars, videos, and articles are prominently featured with the new design, with links that allow for easy social media sharing. Direct connection to our LinkedIn Group. On Google+ or LinkedIn? Follow us +HingeMarketing and join us on LinkedIn. Online Marketing Social Media Ask yourself three key questions: 1.
  • B2B MARKETING INSIDER  |  MONDAY, JUNE 8, 2015
    [Linkedin, Media] Top 20 Content Marketing Blogs You Should Read Every Day
    And while there is a long list of blogs and media sites I browse , a bunch of great B2B Marketing blog sites , and many, many more sites I could mention, this is my go-to list of top content marketing blogs I read every day. His best blog of the past year?  25 Women Who Rock Social Media. In full disclosure, I list my own site at # 21.
  • WINDMILL NETWORKING  |  TUESDAY, JANUARY 12, 2016
    [Linkedin, Media] 3 Videos Every Company Should Have to Get Started on YouTube
    This monthly Social Media and Video column is contributed by Jayson Duncan. Jayson is an Orange County, California filmmaker and owner of the video production company Miller Farm Media. In 2003, Jayson began using video to help others tell their stories through his video production company, Miller Farm Media. Author information.
  • B2B MARKETING INSIDER  |  FRIDAY, SEPTEMBER 11, 2015
    [Linkedin, Media] 5 Best Paid Distribution Methods And When to Use Them
    Best choice for targeting a niche professional audience: LinkedIn Sponsored Updates. LinkedIn provides unmatched targeting based on first-person qualified data, reaching professionals with an aspirational mindset. 91% of business marketers prefer LinkedIn for content distribution – more than any other platform. The numbers.
  • MODERN B2B MARKETING  |  TUESDAY, DECEMBER 30, 2014
    [Linkedin, Media] The Dos and Don’ts of Celebrating the Holidays on Social
    To help you, I’ve compiled a list of dos and don’ts for brand marketers looking to celebrate holidays on social media. As a laptop vendor, I could come up with a months’ worth of graduation and back to school social media posts, but I probably couldn’t find a relevant way to celebrate National Pickle Day. Do: Be Relevant.
<< 1 2 ... 27 28 29 30 31 ... 63 64 >>
 

B2B Marketing Zone can personalize the content based on your interests, your LinkedIn profile, what you share on Twitter and LinkedIn, and what content people similar to you are sharing. More on Content Personalization

Sign-in using your social networks so we can begin to personalize your experience.

Sign in with Twitter

Sign in with LinkedIn

or

We need your email and password to allow you to log into your personalization features.

Forgot password?

I don't have an account

 
 

Enter your email address to reset your password. A temporary password will be e-mailed to you so that you may log in.

 
 

Based on...

  • Your interests
  • Your LinkedIn profile
  • What you share on Twitter
          and LinkedIn
  • What people like you are
          sharing

Learn more about Content
Personalization...