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  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, MARCH 21, 2010
    [Linkedin, Media] Exploding the “It’s all about the conversation” social media myth
    One of the most pervasive mantras of the social media hype circus is that it’s “all about the conversation&# with your customers.  But I’m afraid the “social media conversation&# is another over-hyped sound bite from the new age gurus eager to play on the fear of somehow being left out. Share this on Linkedin.
  • SALES INTELLIGENCE VIEW  |  WEDNESDAY, JANUARY 12, 2011
    [Linkedin, Media] InsideView More Than Doubles Revenue in Record-Breaking Year
    facebook Inbound Marketing insideview jigsaw linkedin marketing Microsoft Dynamics netsuite News oracle oracle crm on demand Sales Sales Intelligence sales productivity sales prospecting salesforce.com sCRM social intelligence social media social selling twitter Web 2.0million. Sales [.]. Notifications Sales 2.0 customer 2.0
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, JUNE 2, 2011
    [Linkedin, Media] 3 New Buttons To Make Your Brand More Social
    Thursday is not even wrapped up yet and we’ve already seen a flurry of activity from of some of the biggest brands in social media and search this week. LinkedIn. Social Media google Google +1 Klout Klout +K social media marketing Twitter Twitter Follow button Twitter marketingGoogle +1. Klout +K. Twitter Follow Button.
  • HUBSPOT  |  THURSDAY, MAY 26, 2011
    [Linkedin, Media] 6 Ways to Screw Up Your Social Media Strategy
    Marketers and business owners are integrating social media as a new component in their marketing strategy every day. Are you making any of the following social media strategy faux pas? How to Screw Up Your Social Media Strategy. 1. Have management review all social media posts and responses before publishing. Right?)
  • WINDMILL NETWORKING  |  FRIDAY, JANUARY 15, 2016
    [Linkedin, Media] 8 Ways to Use Facebook to Get More Email Subscribers
    How can you make your social media marketing stronger and more effective? Amy Hall contributes a monthly column on Social Media and Email Marketing. Her core business, AmyHall.biz, advises and implements WordPress, Social Media, Inbound Marketing, and MailChimp Email Marketing solutions for companies. Author information.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, MAY 17, 2011
    [Linkedin, Media] 5 Big Marketing Lessons From Kickstarter
    LinkedIn. Social Media benchmarking crowdfunding Diaspora entertainment Facebook GoPano micro iPhone Kickstarter Kickstarter projects Lead Nurturing Lead Scoring Marketing Measurement marketing success metricsby Jesse Noyes | Tweet this. Would people actually pony up cash to support others’ ideas? Clearly, crowdfunding can work.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, SEPTEMBER 22, 2011
    [Linkedin, Media] Your Life According to Facebook: Facebook Overhauls Personal Profiles
    Users will be able to view and engage friends' media consumption and lifestyle activities. LinkedIn. Social Media f8 Facebook Facebook marketing Facebook Timeline google social media marketingFacebook Timeline. The timeline stretches from the activities you post today all the way through birth. Integrated Apps.
  • KOMARKETING ASSOCIATES  |  TUESDAY, JUNE 18, 2013
    [Linkedin, Media] 5 Action Items from #SMX Advanced 2013
    Kaila Strong suggested checking out employee LinkedIn profiles to identify blogs they write on, hobbies or associations they are a part of, or even to see if they are linking to your own site through status updates, profiles, etc. Link Building Search Engine Marketing Blog Social Media Strategies Bonus: The theme is Top Gun.
  • HUBSPOT  |  FRIDAY, AUGUST 26, 2011
    [Linkedin, Media] 4 Ways to Use Email to Increase Followers and Expand Social Media Reach
    Email subscribers can be ambassadors for your brand, helping you gain new social media fans and followers spread your content far beyond your existing audience. Here are four ways to use email to increase your social media followers and expand your reach. 1. Include Content From Your Social Media Presence. clicks.
  • WINDMILL NETWORKING  |  MONDAY, FEBRUARY 2, 2015
    [Linkedin, Media] Using YouTube for Lead Generation
    From that data, […] Author information Jayson Duncan This monthly Social Media and Video column is contributed by Jayson Duncan. Jayson is an Orange County, California filmmaker and owner of the video production company Miller Farm Media. The majority of companies are not using video in any way that provides any real ROI. 
  • WINDMILL NETWORKING  |  WEDNESDAY, JANUARY 19, 2011
    [Linkedin, Media] Introducing PeerIndex: A New Companion to Klout for Social Media Influence Measurement
    One thing that every social media consulting client asks me about is how to find out who the “Influencers&# are in their particular industry.  My answer, of course, is that every consumer who is active on social media could potentially be an influencer, and thus truly “accurate&# measurement is impossible.  Pretty cool.
  • SAZBEAN  |  WEDNESDAY, JANUARY 18, 2012
    [Linkedin, Media] 8 Ways to Leverage Social Media Beyond Social Networks
    More and more marketers are recognizing the importance of incorporating social media into their marketing mix. But are you considering all the various ways you can effectively leverage social media? Here are 8 great ways to start extending the power of social media beyond their individual websites. News & Notes
  • SMASHMOUTH MARKETING  |  FRIDAY, DECEMBER 26, 2008
    [Linkedin, Media] Social Media Spam: Spam to You, Gems to Me?
    Join twitter. I was one of you too, and not long ago, so for the newbies the following is an example of 140 character twitterese: damphoux : why does @siriusdecisions have invites on blog for linkedin group when they don't accept a paying member? how should social media filter spam?should Not really, it's the nature of social media.
  • SMASHMOUTH MARKETING  |  SATURDAY, DECEMBER 20, 2008
    [Linkedin, Media] Social Media Spam: Spam to You, Gems to Me?
    Join twitter. I was one of you too, and not long ago, so for the newbies the following is an example of 140 character twitterese: damphoux : why does @siriusdecisions have invites on blog for linkedin group when they don't accept a paying member? how should social media filter spam?should Not really, it's the nature of social media.
  • WRITING ON THE WEB  |  FRIDAY, MAY 11, 2012
    [Linkedin, Media] 5 Pinterest Pinning Tips: Don’t Be a Pinhead
    Time-Saving Tips for Social Media Marketing. LinkedIn Power Tips: Give Before You Receive. Attracting Clients How to.Tips Social Media Stuff content marketing with blogs personalityDon’t Be a Pinterest Pinhead. etiquette tips for pinning on the world’s favorite social pinboard. Plus, it’s fun! Online Reputation?
  • SAZBEAN  |  SATURDAY, MARCH 31, 2012
    [Linkedin, Media] Top Internet strategy, marketing and technology links for the week of March 31, 2012
    Here are the top Internet strategy, marketing and technology links for the week of March 31, 2012… Mascots Are Brands’ Best Social-Media Accessories  (AdAge). Consumers are Demanding Customer Service on Social Media  (New Media Knowledge). Is Social Media Strategy Required or Redundant? Convince and Convert).
  • WINDMILL NETWORKING  |  WEDNESDAY, JULY 22, 2015
    [Linkedin, Media] Do You Know China’s Baidu Social Network?
    Olivier Verot contributes a monthly column on Chinese Social Media. Olivier, who describes himself as, "A French man lost in China for several years," speaks Chinese, reads Chinese, and uses Chinese social media almost everyday. Twitter | Facebook | LinkedIn |. Chinese Social MediaAuthor information. Olivier Verot.
  • LEADERSHIP  |  TUESDAY, JANUARY 7, 2014
    [Linkedin, Media] 3 Steps to Establish Thought Leadership with Your B2B Blog
    Join this exclusive, B2B LinkedIn Group and exchange notes with some great minds in the industry. 3. Content Curation Content Marketing Leadership Social Media B2B blog blogging strategy business blog creative content home marketing innovation thought leadership value creation HAPPY NEW YEAR EVERYONE! Define value creation.
  • PR MEETS MARKETING  |  THURSDAY, NOVEMBER 15, 2007
    [Linkedin, Media] PRMeetsMarketing Weekly Articles: November 15, 2007
    You can click on the Weekly Articles tag for previous issues: Share and Share Alike - Todd Defren of PR-Squared brings up a good point that sharing information  is integral part of social media. Where's the Short Cut to Timbuktu - in media Public Relations Blog has an interesting post about  media list building. Business Week.
  • KOMARKETING ASSOCIATES  |  WEDNESDAY, MARCH 6, 2013
    [Linkedin, Media] Social Media Marketing Important Part of B2B Marketing Landscape
    Fully developed business-to-business (B2B) social media marketing programs are becoming common practice; recent survey results show nearly half of all B2B marketers (47%) are currently “very involved” or “fully integrated” with social marketing. Search Engine Marketing Blog
  • WINDMILL NETWORKING  |  FRIDAY, MARCH 27, 2015
    [Linkedin, Media] How to Create an Instagram Strategy for Your Business
    Peg is a social media strategist, writer, and speaker. She''s co-author of The Art of Social Media: Power Tips for Power Users with Guy Kawasaki. Social media is her passion. Peg shares her professional experience working day to day in the trenches of social media, marketing, and blogging. And her job. Instagram
  • WINDMILL NETWORKING  |  TUESDAY, FEBRUARY 24, 2015
    [Linkedin, Media] How to Use Google Plus to Boost your Overall Social Platform
    Peg is a social media strategist, writer, and speaker. She''s co-author of The Art of Social Media: Power Tips for Power Users with Guy Kawasaki. Social media is her passion. Peg shares her professional experience working day to day in the trenches of social media, marketing, and blogging. And her job. Google Plus
  • WINDMILL NETWORKING  |  FRIDAY, MAY 29, 2015
    [Linkedin, Media] How to Use Instagram with Your Blog
    Peg is a social media strategist, writer, and speaker. She's co-author of The Art of Social Media: Power Tips for Power Users with Guy Kawasaki. Social media is her passion. Peg shares her professional experience working day to day in the trenches of social media, marketing, and blogging. And her job. Instagram
  • WINDMILL NETWORKING  |  THURSDAY, OCTOBER 30, 2014
    [Linkedin, Media] Connect the Online Dots with the Power of Google Plus
    Peg is a social media strategist, writer, and speaker. She''s co-author of The Art of Social Media: Power Tips for Power Users with Guy Kawasaki. Social media is her passion. Peg shares her professional experience working day to day in the trenches of social media, marketing, and blogging. Let’s go through the […].
  • LEADERSHIP  |  TUESDAY, AUGUST 13, 2013
    [Linkedin, Media] A 6-Point Email Marketing Checklist for B2B Lead Generation
    You have spent some time listening to social media conversations and getting feedback from your field staff about prospects’ reactions. Undeniably, the power of social media to spread the word is something B2B marketers simply cannot ignore any longer. Correction—all human beings are like that, not just teenagers. This is a tough one.
  • SAVVY B2B MARKETING  |  FRIDAY, APRIL 22, 2011
    [Linkedin, Media] Weekly Wrap Up - April 22
    Proving You Can Measure Social Media - @Soulati. We don't want to beat a dead horse (that would be mean), but every once in a while certain things bear repeating and the measurability of social media ROI is one of them. " 55 Ways to Use LinkedIn to Grow Your Business - @caroljsroth. Enjoy!
  • WEBMARKETCENTRAL  |  WEDNESDAY, APRIL 15, 2009
    [Linkedin, Media] Social Media - Expertise Without Experience?
    When it comes to social media, however, MarketingSherpa reported yesterday that a majority of marketers don't believe any experience is necessary to be a social media expert. Their overconfidence in unproven ability can doom social media initiatives to failure." Ultimately, social media marketing is an in-house activity.
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, SEPTEMBER 18, 2013
    [Linkedin, Media] Why Traditional Lead Qualification Filters Are No Longer Enough
    To someone whose LinkedIn profile and Twitter followers count as job qualifications, an old-fashioned cold call is an abomination. To the modern sales rep, social media are an imperative advantage. They use LinkedIn to research leads before picking up the phone. Find her on Google+ or LinkedIn. our rep asked.
  • SOCIAL MEDIA B2B  |  THURSDAY, JULY 1, 2010
    [Linkedin, Media] Unclutter Your B2B Social Media Sources
    Managing a social media presence for a B2B company or client takes time, and one of the things that should always be in the back of your mind is how to make it more efficient. Most social media practitioners suggest you share more content from others than from yourself (assuming you are creating content as you should be). LinkedIn.
  • WINDMILL NETWORKING  |  WEDNESDAY, SEPTEMBER 24, 2014
    [Linkedin, Media] Combine Pinterest and Email Marketing to Increase Sales
    Julia helps nonprofits raise money and connect with supporters using websites, email marketing, social media and other online tools. social media specialist, she is the Principal and Founder of J Campbell Social Marketing, a boutique digital marketing firm in Beverly, MA. Twitter | Facebook | LinkedIn | Pinterest |. Pinterest
  • VIEWPOINT  |  THURSDAY, OCTOBER 24, 2013
    [Linkedin, Media] PowerViews with Jill Rowley: Social Employees Should Connect and Amplify
    A lot of people don’t know how to use LinkedIn. In a business-to-business world, the main connectors are on LinkedIn, but many people are underutilizing this social media platform, says my latest guest on PowerViews, Jill Rowley, aka the Eloqueen. Click to start video at this point — Too many people don’t fully utilize LinkedIn.
  • SALES INTELLIGENCE VIEW  |  WEDNESDAY, OCTOBER 13, 2010
    [Linkedin, Media] Social Media & Sales: Can Social Media Provide a Push in a B2B Sales Environment?
    This post originally appeared on the Focus.com Group, where InsideView regularly contributes articles about leveraging social media and technology in small business. There are dozens if not hundreds of examples of social media being a revenue driver for B2C businesses [.]. socialprise Sales marketing Enterprise 2.0
  • B2B MARKETING INSIDER  |  THURSDAY, APRIL 14, 2011
    [Linkedin, Media] The B2B Marketing Insider Blog Posting Schedule
    Follow me on Twitter , LinkedIn , Facebook or Subscribe to the B2B Marketing Insider Blog. Social Media BloggingWhat is your schedule? Last week, Ingrid Abboud aka “G riddy&# ( @nittyGriddyBlog ) posed a question to her blog readers: what is your blog posting schedule? When I saw her post, I felt inspired. Sort of. Spell check.
  • EMAGINE B2B BLOG  |  THURSDAY, SEPTEMBER 23, 2010
    [Linkedin, Media] Real data on social media use by B2Bs, captured in recent research
    Instead, we’ll present a batch of data points from recent research on B2B social media use, thoughtfully compiled in a recent post by Adam Holden-Bache over on Social Media B2B …and just let you reach your own conclusions. OK, this post is officially declared to be a judgment-free, preach-free zone.  Usage: 86% of B2B firms [.].
  • SAVVY B2B MARKETING  |  TUESDAY, SEPTEMBER 28, 2010
    [Linkedin, Media] Balancing Social Media Effort vs Value for Small B2B Business Owners
    “Don’t create social media driftwood.&# – Virginia Miracle, Head of Digital Media Strategy – Ogilvy PR. At least once a month since I have talked my ambitious and new Twitter zealot client out of a jumping in with both feet to an overly ambitious Social Media strategy. All are totally FREE.
  • WINDMILL NETWORKING  |  MONDAY, JANUARY 3, 2011
    [Linkedin, Media] Top 25 Most Useful Social Media Marketing Blog Posts of 2010
    As we head into 2011, it’s best to take a look back at the top 25 social media marketing blog posts of 2010 and see what we can glean to help us in the new year.  Social media is fascinating in that the way we utilize these sites, and the functionality of these sites, is always changing.  Happy reading! INFOGRAPHICS. ENGAGEMENT.
  • SALES PROSPECTING PERSPECTIVES  |  TUESDAY, APRIL 1, 2014
    [Linkedin, Media] Be Conscious of Your Personal Online Presence in Inside Sales
    In the B2B world, the human behavior that precedes the act of evaluating and buying has changed drastically with the rise of social media and the availability of endless online intelligence. Outside of LinkedIn, most sales professionals have yet to take control of their online identity. Do you have any idea how you exist online?
  • PAUL GILLIN  |  TUESDAY, MARCH 4, 2014
    [Linkedin, Media] Bulldog Reporter’s Faux Pas Shows Why Not to Take Research at Face Value
    Blogging is one of the oldest forms of social media and is not generally considered a high-growth field. Her LinkedIn profile  says she’s in the Russian Federation, which isn’t surprising given that DeskAlerts’ website says that’s where its development is done. ” Holy cow! ” That’s all.
  • SOCIAL MEDIA B2B  |  MONDAY, FEBRUARY 28, 2011
    [Linkedin, Media] 5 Ways to Socialize Your B2B Content to Increase Leads and Sales
    And don’t forget to give viewers the opportunity to share the video socially with a tweet or LinkedIn/Facebook share. 4. Related posts: 4 Ways to Bridge the Social Media Gap With B2B Sales Team The common disconnect between B2B sales and marketing teams has. However, social content extends beyond the popular social platforms. Videos.
  • MODERN B2B MARKETING  |  FRIDAY, JANUARY 7, 2011
    [Linkedin, Media] Setting Your Social Media Strategy – Part 2
    by Andrew Spoeth This is a follow-up from a previous post, Setting Your Social Media Strategy – Part 1. The second step in developing a social media strategy is to conduct an internal social media audit. social media audit can be a tremendously large undertaking, but it doesn’t have to be. Fish where the fish are.
  • B2B LEAD GENERATION BLOG  |  TUESDAY, DECEMBER 30, 2008
    [Linkedin, Media] How to use social media for lead generation
    Still not convinced that you should delve into social media? Maybe you think there’s no way to measure social media’s success. Here’s a case study that MarketingSherpa released earlier this month that follows one company through its social media adventure.     Created a LinkedIn group.
  • B2B MARKETING INSIDER  |  MONDAY, DECEMBER 22, 2014
    [Linkedin, Media] Top Marketing Predictions For 2015
    thought branded content hubs would start to proliferate as paid budgets shifted to owned media. Budgets shift out of paid promotion (advertising), “through” social (ads on social) and into owned media ( brand content hubs ). Employees will be tapped for their expertise and encouraged to contribute to brand-owned media.
  • SALES INTELLIGENCE VIEW  |  TUESDAY, NOVEMBER 20, 2012
    [Linkedin, Media] Vorsight: If You Can’t Beat ‘Em, Train ‘Em
    Do you think social media enriches the customer experience? Social media has enhanced the customer experience because it has broader, more democratic reach than other social interactions. What happens on Social Media stays online interminably. How do you feel about using social media as a first touch point for new prospects?
  • MARKETRI  |  FRIDAY, JANUARY 27, 2012
    [Linkedin, Media] Starting Your Social Networking Journey - A Guide for Professional Services Firms
    With a few exceptions, the professional services sector is still proving itself reluctant to embrace social media. At the tail end of last year, the Law Society issued a practice note on Social Media. The note on social media is a balanced set of advice, which could be adapted and adopted by any business. Act with integrity.
  • KOMARKETING ASSOCIATES  |  THURSDAY, JUNE 23, 2016
    [Linkedin, Media] How to Find Influencers for B2B Online Marketing Campaigns
    Followerwonk is a great tool for exploring yours and competitors social media presence. Competitive data: Look into your social media presence compared to others to find any gaps and areas for improvement. LinkedIn’s Advanced People Search. LinkedIn Advanced People Search lets you view the profiles of professionals on LinkedIn.
  • WINDMILL NETWORKING  |  THURSDAY, APRIL 30, 2015
    [Linkedin, Media] 10 Fantastic Instagram Posts and Why they Work
    Peg is a social media strategist, writer, and speaker. She's co-author of The Art of Social Media: Power Tips for Power Users with Guy Kawasaki. Social media is her passion. Peg shares her professional experience working day to day in the trenches of social media, marketing, and blogging. Author information. And her job.
  • B2B MARKETING INSIDER  |  THURSDAY, OCTOBER 6, 2011
    [Linkedin, Media] Welcome Luke – To A Social World
    Although we have 3 other children (ages 8, 5 and 3) this was our first baby born since social media has taken such a huge role in our lives. So we announced his birth on Twitter and Facebook and LinkedIn. How has social media changed your life? Social MediaHe weighed in at 8 pounds, 10 ounces and measured 22 inches long.
  • KOMARKETING ASSOCIATES  |  TUESDAY, DECEMBER 10, 2013
    [Linkedin, Media] Dallas Digital Summit: Creative Social Strategies Presentation
    This session will dig into some of the advanced tactics that leading brands are using to fully leverage platforms like Twitter, LinkedIn and Facebook for business. Presenters: Eve Mayer , CEO, Social Media Delivered (LinkedIn). Jim Tobin , President, Ignite Social Media. Tuesday, Dec 10, 4:10 – 5:10pm.
  • CUSTOMER EXPERIENCE MATRIX   |  SUNDAY, AUGUST 23, 2009
    [Linkedin, Media] Pedowitz Group's Sweet Suite Builds the Missing Link between Social Media and Marketing Automation
    Summary: Pedowitz Group’s Sweet Suite captures social media comments and forwards them to a company’s primary marketing automation system. It’s a small but critical step towards integrating social media with other marketing programs. But social media are for interactions, not broadcasts.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, FEBRUARY 9, 2011
    [Linkedin, Media] Using Content Marketing to Understand Your B2B Audience
    Shares (LinkedIn, Facebook, Email, etc.). Related posts: Organize Your B2B Social Media Content By Audience As you create content for the social media outlets of. Lead Generation Marketing Sales Social Media 101 Social Networks B2B B2B marketing B2B Online Marketing Content Marketing sales cycle target audienceAwareness.
  • HALEY MARKETING  |  THURSDAY, FEBRUARY 11, 2016
    [Linkedin, Media] Website Traffic Bounced Back, but Not All the Way Back
    Is it connecting more on LinkedIn? Will posting content consistently to social media actually work? Content Marketing SEO/Social Media content marketing marketing for staffing agencies Staffing Website Traffic Website AnalyticsRebounding from the drop is usually a bump to start the next calendar year. The Traffic Came Back!
  • WINDMILL NETWORKING  |  WEDNESDAY, SEPTEMBER 30, 2015
    [Linkedin, Media] What’s the ROI of Employee Advocacy? Social Selling.
    When he started working, he realized that they were subscribed to a social media monitoring tool recommended to them by their PR agency. The Founder and Editor-In-Chief of Maximize Social Business, Neal Schaffer is a leader in helping businesses and professionals strategically maximize their use of social media. Author information.
  • WINDMILL NETWORKING  |  WEDNESDAY, OCTOBER 10, 2012
    [Linkedin, Media] How Social Media Adds Life to Automated Emails: Avoid Robotic Copy! (Part 2)
    Update the copy with fresh insights from social media. To get out of a robotic rut and write email copy that’s both authentic and personable, turn to social media for inspiration. Use the right amount of formality in your tone – Mimic the writing style of the best social media influencers in your industry. What do you think?
  • WINDMILL NETWORKING  |  WEDNESDAY, DECEMBER 31, 2014
    [Linkedin, Media] 4 Tips for Video in 2015
    This monthly Social Media and Video column is contributed by Jayson Duncan. Jayson is an Orange County, California filmmaker and owner of the video production company Miller Farm Media. In 2003, Jayson began using video to help others tell their stories through his video production company, Miller Farm Media. Author information.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JULY 29, 2010
    [Linkedin, Media] This is why you’re a social media loser
    This week, I phoned my neighbor and favorite instructional designer, Gail Dana , to tell her about yet another social media presentation (YASMP) I’d seen advertised. “Gail, do you get social media?&# I asked her, italicizing the verb. My Social Media Epiphany. Or at least, I hope it is.&#. Category 2: The Geeks.
  • BUZZ MARKETING FOR TECHNOLOGY  |  THURSDAY, MAY 13, 2010
    [Linkedin, Media] Location is important for your Contact Center too!
    Now that Avaya has developed our Social Media Manager solution ( get our new book on this ) to help folks like Frank to automate what he and his team currently does which is reading tweets and other social data to find support related items. Share this on Linkedin. Use Social Media to spot issues before they hit the Contact Center!
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, JANUARY 28, 2015
    [Linkedin, Media] How to Leverage Your Twitter Profile for Social Selling
    As opposed to a LinkedIn profile, a Twitter bio offers much less real estate. So while salespeople can spend hours or days trying to craft the perfect LinkedIn page, writing a Twitter profile is not nearly as time-consuming. Allow buyers to continue researching you by adding your LinkedIn profile and/or blog to your Twitter bio.
  • BUZZ MARKETING FOR TECHNOLOGY  |  THURSDAY, JANUARY 14, 2010
    [Linkedin, Media] Sharing is how you build a Brand
    know we used to say Content in is King back in the 90’s and perhaps its taken social media to shine a light on exactly how much content you need in order to be king! Share this on Linkedin. Tags: Blogging Branding Content Marketing Facebook Inbound Marketing Lead Generation Social Media Social Networking Tweet This!
  • WINDMILL NETWORKING  |  TUESDAY, NOVEMBER 24, 2015
    [Linkedin, Media] The Evolution of Employee Advocacy from Marketing to Social Selling to Social Business
    The Founder and Editor-In-Chief of Maximize Social Business, Neal Schaffer is a leader in helping businesses and professionals strategically maximize their use of social media. Neal is the author of three social media books, including the recently published definitive social media strategy book Maximize Your Social.
  • SAZBEAN  |  MONDAY, JUNE 20, 2011
    [Linkedin, Media] Understanding the Different Ways People Consume Content
    Think about how you consume content on Twitter (if you use it) versus Facebook versus LinkedIn or blogs. Content News & Notes Social Media Social NetworksOn Twitter you probably only pay attention to what’s going on now. Very few people bother to scroll back through all the tweets of people that they’re following.
  • WINDMILL NETWORKING  |  THURSDAY, AUGUST 26, 2010
    [Linkedin, Media] My Newest Social Media Drug: 4 Reasons Why StumbleUpon for the iPhone Delivers on the Mobile Web Potential
    StumbleUpon has now significantly increased their value and become the latest social media application that consumes my time through its addicting functionality through the release of the new StumbleUpon for iPhone app.  In doing so, they have delivered on the promise of the mobile web. Thanks! why world wide web YouTube
  • WINDMILL NETWORKING  |  WEDNESDAY, OCTOBER 7, 2015
    [Linkedin, Media] Quick Content Ideas For When You Don’t Have Time
    When you start discussing discussing social media and content marketing with a client, at some point you get “the look.” This monthly Content Marketing and Social Media column is contributed by Justice Mitchell. Twitter | Facebook | LinkedIn | YouTube |. Everybody has their own busy schedule. Author information.
  • BIZNOLOGY  |  MONDAY, FEBRUARY 23, 2015
    [Linkedin, Media] 15 B2B case studies show how content marketing drives ROI
    CISCO : Has long been engaged in social media activity, often running campaigns alongside its ongoing engagement strategy. The campaign increased web traffic by 119%, traffic from social media by 4800%, lead conversions by 3900%, quote requests by 500%, and new qualified sales opportunities by $3.4 Who is succeeding and why? million.
  • B2B MARKETING TRACTION  |  MONDAY, AUGUST 15, 2011
    [Linkedin, Media] 8 Content Ideas for Your B2B Facebook Page Posts
    ” My colleague Kim Defenderfer of California United Bank , asked me to speak about Social Media to a CEO Forum sponsored by California United Bank and CPA firm Rosenthal Pearson Fong & Frew. Read my previous blog entry for more ideas: 8 Social Media Marketing Ideas for Your Trade Show Exhibit. Tweet. Did they win awards?
  • LEADERSHIP  |  TUESDAY, MARCH 3, 2015
    [Linkedin, Media] What’s Holding Back Your B2B Lead Generation?
    There is excitement in sharing news that the sales team has connected with a lot of influential people on LinkedIn. Personalize…but do it sensibly: When was the last time you personalized an email keeping in mind what the recipient’s interests were (according to their social media behaviour)? FROZEN. It’s been a brutal winter for sure.
  • MARKETRI  |  TUESDAY, AUGUST 14, 2012
    [Linkedin, Media] Moving out of Your Comfort Zone: Embracing Marketing Plans and Tactics to Take Your B2B Organization to the Next Level
    Social Media: While the B2C world jumped right on the social media bandwagon, B2B companies have stood back patiently, carefully observing, and cautiously calculating what move, if any, they will make. It’s 2012 and one thing is for sure, social media is here to stay. Social media can be a huge time suck.
  • FEARLESS COMPETITOR  |  MONDAY, APRIL 9, 2012
    [Linkedin, Media] B2B Company in Northern New Jersey? Learn to Drive Results with Social Media tomorrow!
    BMA-NJ’s B2B Social Media Symposium (SMS). Learn how to leverage the key social media strategies and platforms for a truly integrated business-to-business marketing campaign. You have a LinkedIn account. You’ve spent time building your key social media platforms for your company. LinkedIn. You have a Facebook page.
  • HUBSPOT  |  FRIDAY, MAY 30, 2014
    [Linkedin, Media] Dear HubSpot: My Mom Is the Only Person Reading My Blog
    Ramp up social media promotion efforts. If the network you''ve chosen is one of the big three (Facebook, LinkedIn, or Twitter), I''d highly suggest checking out this post for tips on crafting excellent posts on each network. Blogging Social Media Hey folks, welcome to the second installment of this column. Sound good? Thanks!
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, FEBRUARY 8, 2011
    [Linkedin, Media] Branding, Bail Bonds & Sweet Tea: A Video Roundup
    Eric gave a fascinating talk on how the company used social media to dispel some negative stereotypes about the industry. Dell’s Director of Social Media, Adam Brown , spoke on just how important Net Promoter Score is to the company and how he sees the metric evolving. LinkedIn. by Jesse Noyes | Tweet this. No, no. Reddit.
  • HINGE MARKETING  |  MONDAY, FEBRUARY 2, 2015
    [Linkedin, Media] Visible Expert? Interview with Online Marketing Pioneer Bryan Eisenberg
    On Google+ or LinkedIn? Follow us +HingeMarketing and join us on LinkedIn. Related Stories The Road to the Top: Personal Branding Examples in Professional Services How to Build Your Brand through Community Service Branding as a Super-Cooperator Using Social Media. Branding Online Marketing Social Media The Visible Expert
  • WEBBIQUITY  |  TUESDAY, NOVEMBER 23, 2010
    [Linkedin, Media] 5 Reasons I’m Thankful for Social Media
    many people pause to think about what they’re thankful for: family, friends, TiVo, the Yankees not winning the World Series… I’m thankful for all of those things too of course, but also for the development and growth of social media. Social media is a meritocracy (mostly). Social media has blown the gates wide open.
  • MODERN B2B MARKETING  |  MONDAY, OCTOBER 17, 2011
    [Linkedin, Media] Identifying the Hottest Social Networks and Niche Sites for Your Target Audience
    by Maria Pergolino In the buyer driven atmosphere of 2011, B2B marketing can’t ignore social mediaLinkedIn: Typically regarded as the most business-centric social network. B2B Marketing Social Media B2B social media B2B social media marketingSuch online channels can’t be overlooked. The comScore 2010 U.S.
  • BLUE FOCUS MARKETING  |  MONDAY, MARCH 24, 2014
    [Linkedin, Media] [VIDEO] Watch @CKBurgess and @MNBurgess Champion #SocBiz Strategy with @IBMSocialBiz
    As we argue in our Amazon best-selling book The Social Employee , the idea of social media extends far beyond external communication tools like Twitter or LinkedIn. Please check out @SocialEmployee media buzz! We had a lot of fun producing this video with IBM’s amazing content team, and couldn’t be happier with the result.
  • B2B MARKETING TRACTION  |  THURSDAY, JANUARY 19, 2012
    [Linkedin, Media] 9 Must-Have Basic Business Blog Features
    Feedburner seems to be a top choice. A way to share the blog via Twitter, Facebook, LinkedIn, Google+ and more. A tag cloud which displays themes that the blog posts cover. For help on blogging, social media, online (and offline) marketing,  please contact us via our website form or call author Jennifer Beever, New Incite, at 1-818-347-4248.
  • SAZBEAN  |  TUESDAY, MAY 17, 2011
    [Linkedin, Media] Using Game Mechanics to Increase Engagement & Participation
    Gamification is also used on websites like Facebook and LinkedIn to encourage people to do certain actions. These motivators can be used online on your website and in your social media, and they can also be used offline in your marketing and business processes. Content Marketing News & Notes Social Media Social Networks Strategy
  • WINDMILL NETWORKING  |  FRIDAY, AUGUST 17, 2012
    [Linkedin, Media] Understanding Security and Privacy in Google+
    In my first column , I said that one challenge with social media from a security and privacy point of view is that “[i]t’s an axiom in security that you can only secure that which you can understand. In recent columns I’ve talked about the importance of protecting access to your social media accounts. Image: FreeDigitalPhotos.net.
  • EVERYTHING TECHNOLOGY MARKETING  |  THURSDAY, JUNE 10, 2010
    [Linkedin, Media] Is B2B Marketing Ready for Social Media? Take the Survey to Find Out.
    Traditional marketing tactics are losing effectiveness, and new tactics such as social media are still perceived as unproven. And while social media is a success story in consumer markets, adoption in B2B markets is still lagging. B2B marketing is undergoing dramatic change. The survey takes less than 10 minutes to complete.
  • WINDMILL NETWORKING  |  MONDAY, JUNE 29, 2015
    [Linkedin, Media] My 9-Step Process to Skyrocket Facebook Business Page Engagement
    The Founder and Editor-In-Chief of Maximize Social Business, Neal Schaffer is a leader in helping businesses and professionals strategically maximize their use of social media. Neal is the author of three social media books, including the recently published definitive social media strategy book Maximize Your Social. Facebook
  • B2B LEAD GENERATION BLOG  |  FRIDAY, JULY 24, 2009
    [Linkedin, Media] Social media's impact on web forms and landing pages
    More marketers are embracing social media and inbound marketing practices for lead generation. That's a good thing. I’ve written about how you can leverage social media tools like blogs, twitter , LinkedIn , etc. Related posts: 7 Tips on how B2B marketers can leverage social media. It works. Check out his post. agree.
  • WINDMILL NETWORKING  |  MONDAY, DECEMBER 14, 2009
    [Linkedin, Media] How to Build a Successful LinkedIn Group Case Study
    My personal experience with using LinkedIn Groups has been more than exciting and has also brought me to my first “eye-opening&# attention grabbing numbers of making [.] Related posts: I am a LinkedIn Group Manager. If you are on LinkedIn for a specific objective, start. Announcing the First LinkedIn Group Mashup!
  • SAVVY B2B MARKETING  |  TUESDAY, MAY 31, 2011
    [Linkedin, Media] Savvy Toolkit: Influence vs Popularity - Does Size Matter?
    Last week on the Social Media Panel at DemandCon I got in a friendly debate with a fellow panelist about whether quanity or quality of social media connections is more important. For me I am a quality girl! I don't want 50K LinkedIn connections like my fellow panelist has. What do you think?
  • WINDMILL NETWORKING  |  MONDAY, NOVEMBER 24, 2014
    [Linkedin, Media] How to Recycle Your Old Content for Clever Social and Email Marketing
    Neal is the author of three social media books, including the recently published definitive social media strategy book Maximize Your Social. Forbes lists him as a Top 35 Social Media Power Influencer and AdAge lists his blog, Maximize Social Business (formerly known as Windmill Networking), as a top 100 global marketing blog.
  • WEBBIQUITY  |  TUESDAY, DECEMBER 28, 2010
    [Linkedin, Media] Three Overlooked Ways to Improve SEO Results
    Social Media: while social media adoption is rapidly increasing, these efforts aren’t always coordinated with SEO or appreciated in terms of search benefits. Share this on LinkedIn. Most still focus on the same basic areas: • Keyword research. • On-page optimization (content, headings, meta tags). Share this on Bebo.
  • WINDMILL NETWORKING  |  MONDAY, SEPTEMBER 24, 2012
    [Linkedin, Media] The Social Recruiting Revolution
    If you want to understand how social media has transformed the recruiting landscape, you’re in the right place. How Social Media Has Transformed Recruiting. Before the arrival of social media, there were two very distinct forms of recruiting. Social Recruiting social media for recruiting Social Media Marketing social recruitin
  • WEBMARKETCENTRAL  |  THURSDAY, SEPTEMBER 18, 2008
    [Linkedin, Media] The Social Media Email Signature
    Based on my informal research, here are the most popular social media elements people are adding to their Web 2.0 email signatures: Twitter page, LinkedIn profile and blog link: these are the most popular social networking elements, used in about half of Web 2.0 and email address. signatures. Here are a few notable examples of Web 2.0
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MARCH 3, 2014
    [Linkedin, Media] 3 essential steps to build a powerful personal online brand
    Secondarily, Slideshare, Pinterest, LinkedIn, and even a photo site like Flickr might provide legitimate platforms for rich content, depending on the nature of your business. But generally a blog, video, or podcast will provide the fuel for your social media rocket. million LinkedIn Groups and there are bound to. There are 2.1
  • MI6 MARKETING AGENCY  |  FRIDAY, SEPTEMBER 9, 2016
    [Linkedin, Media] Head Scratcher and Belly Buster Post: Sep 2016
    The media depends on Facebook as a primary channel to share their stories and news. LinkedIn Taken Campaign. This is an interesting campaign that promoted the film Taken 3 via a LinkedIn campaign. You can check out Brian’s LinkedIn profile  and maybe connect with him! About This Post. Or Else. We agree. It Depends!
  • HUBSPOT  |  TUESDAY, APRIL 12, 2016
    [Linkedin, Media] How Should Publishers Deal with Platform Overload?
    As a marketer for a media company, the world is your oyster. From SnapChat to Instagram and even classics like Facebook, Twitter, LinkedIn, and Pinterest, you have a wealth of available options to bring into your distribution strategy. What are you looking to accomplish by being present on social media? Media
  • SAZBEAN  |  THURSDAY, JUNE 17, 2010
    [Linkedin, Media] Sazcast Episode 29 – Recruiting using Social Media with Shelli Gutholm from MRM Worldwide
    Recruiting with social media and tips on finding a job with guest Shelli Gutholm from MRM Worldwide & Gutholm Recruiting. What you should be doing online to make yourself more findable by recruiters and how recruiters are using social media to find talent. Shelli’s LinkedIn. Show notes. Shelli’s Tumblr.
  • FATHOM  |  THURSDAY, OCTOBER 15, 2015
    [Linkedin, Media] Fathom SEO Pulse #41: Brand New Hacked Site Algorithm, 2015’s Local Ranking Factors & More
    It already has support from major players such as Twitter, Pinterest, WordPress.com, Adobe Analytics, LinkedIn and more. Content Marketing Digital Marketing Google News Keyword Research Local Search SEO Social MediaHere’s the latest SEO news: “Google to Show iOS App Content In Index By End Of October”. link]. link]. link]. link].
  • BIZNOLOGY  |  THURSDAY, DECEMBER 11, 2014
    [Linkedin, Media] Internal Social Business for Leaders series: 1. Your profile
    The main point I want to make here is: your profile in your internal social platform should not be a replica of your LinkedIn or Facebook profile. Social Media Marketing Facebook facebook profile social media marketing How can I get started? The audience is different, so cater for what they are looking for. Your bio. 4.
  • MI6 MARKETING AGENCY  |  THURSDAY, MAY 27, 2010
    [Linkedin, Media] Mi6 Briefing #1: Inside the Mind of the B2B Tech Buyer
    Slides 21 to 23: Linkedin Group Example. Slides 25 & 26: Assessment of Top 50 Canadian Solution Providers Web and Social Media Presence (preliminary findings). You can also join the Mi6 B2B Marketing Professionals Network Linkedin group to talk about this briefing in more detail. Presentation. Slide Shift.
  • HUBSPOT  |  WEDNESDAY, APRIL 23, 2014
    [Linkedin, Media] How to Squeeze More Juice Out of Your Twitter Ads With Smarter Targeting
    If you''re running social media advertising campaigns, then you know that the key to long term results boils down to one word: optimization. PT) -- executives from Facebook, LinkedIn, and Twitter will distill the good advice from the bad. But if you don''t want to wait to get the social media inside scoop, we have this post for you.
  • WINDMILL NETWORKING  |  TUESDAY, OCTOBER 14, 2014
    [Linkedin, Media] Social Content Marketing Planning for a Live Event
    I find it interesting, and a little bit confusing that social media professionals often fail to exploit a live event for all its opportunities. It seems like “in real time” reporting of live events has become somewhat of a speciality, or subset, inside social media marketing. Twitter | Facebook | LinkedIn | YouTube |.
  • LEADERSHIP  |  FRIDAY, SEPTEMBER 4, 2015
    [Linkedin, Media] Top 10 Recommendations to Revitalize Your B2B Marketing
    The last thing you want to do is upset a customer by responding officiously to their email while ignoring their much more emotional communication on a social media platform. Mobile campaigns must become a part of your integrated marketing plan, communicating brand messaging consistent with all other channels and media you are using.
  • HALEY MARKETING  |  TUESDAY, AUGUST 23, 2016
    [Linkedin, Media] What Type of Paid Advertising Campaign Should Your Staffing Firm Use?
    LinkedIn Advertising: LinkedIn advertising can be extremely effective because you can winnow down your target audience to minute levels. You can target someone based upon attributes and details appearing in their LinkedIn profiles, including Job Title, Education Level, Company Name, Job Seniority, Years of Experience and more!
  • THE EFFECTIVE MARKETER  |  FRIDAY, NOVEMBER 6, 2009
    [Linkedin, Media] Social Media's Next Victim?
    The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Social Media’s Next Victim? And now with social media, there’s no telling who will be the next United to see its market cap hurt because of a blog post or youtube video. United States License.
  • SAZBEAN  |  SATURDAY, NOVEMBER 12, 2011
    [Linkedin, Media] Top Internet strategy, marketing and technology links for the week of November 12, 2011
    Simple Steps to an Awesome LinkedIn Company Page (HubSpot). vital search strategies for social media marketers (ChristopherSPenn). Best Tactics in Landing Page Optimization (Outspoken Media). Social Media’s Untapped Power (Harvard Business Review). Competitive Intelligence – Tools and Tactics (Outspoken Media).
  • SAZBEAN  |  THURSDAY, DECEMBER 2, 2010
    [Linkedin, Media] 17 Reasons Why No One is Following You on Twitter
    If you don’t, maybe you can link to your LinkedIn profile or some other site which gives more information about you. Content Marketing News & Notes Social Media Social Networks digital strategy followers online social networking people profile picture profiles real-time web reason reasons tweet twitter web 2.0 world wide we
  • MARKETRI  |  THURSDAY, JANUARY 24, 2013
    [Linkedin, Media] How Young Professionals Can Advance Their Career Through Thought Leadership and Subject Matter Expertise
    Use tools like Google Reader , Google Alerts, LinkedIn Signal and Scoop.it to gather online intelligence. Be sure to share the information with partners, coworkers, and via social networks like LinkedIn. Through regular distribution of content (content marketing) and using social media, you can build an engaged community of followers.
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