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8 Examples of B2B Businesses Managing Powerful LinkedIn Pages

KoMarketing Associates

There’s no doubt that LinkedIn is one of the most effective social media lead generators for B2B marketers, offering businesses the chance to tell their brand story in a unique and meaningful way. HootSuite does a great job of utilizing their LinkedIn page to share major company happenings. Ernst and Young. Know What Content Resonates.

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Maximize the Performance of Your Multi-Channel Campaigns with a LinkedIn Integration

Madison Logic

We’ve been talking a lot about LinkedIn lately – and for good reason. Our joint virtual event with LinkedIn dives deeper into the integration and provides a clear roadmap for implementing a multi-channel approach that takes your ABM strategy to the next level.

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Adobe Marketing Automation Updates 2023 | Research Brief

ANNUITAS

Dynamic Chat gets More AI and Improved Routing Chat is obviously a top trend among marketers , especially as ChatGPT continues to both excite and worry a lot of marketing professionals. Adobe has made significant advancements to its Dynamic Chat capabilities inside Adobe Marketo Engage. Let’s dig in to these new and advanced features.

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5 Crucial Data-Driven Marketing Trends and How to Exploit Them

Adobe Experience Cloud Blog

Here are five trends and how to take advantage of them to move to the front of the pack: 1. Top data-driven marketing companies like Google, Facebook, Amazon, Twitter, and LinkedIn are already actively using artificial intelligence (AI), machine learning, big data and predictive analytics to improve their products.

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What’s the Best Alternative to Google Universal Analytics for SMBs?

Webbiquity

In their own words, MixPanel is designed to let you “Slice and dice data to uncover trends and see live updates on how people are using your app.” ” It integrates with a wide range of tools including Google Cloud, Marketo, HubSpot , and Mailchimp. What others would you add to the list? And many thanks in advance!

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Jason Miller on Slaying Mediocrity

Oktopost

Jason has learned from the best in the business during his time at Marketo when he reported directly to co-founder, Jon Miller. Before joining Microsoft as an internal transfer, he spent nearly six years building the global content marketing, social media, and demand generation engine at LinkedIn as the Group Marketing Manager.

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Adobe & Drift Power Real-time Conversations at Every Stage for Marketo Engage

Valasys

Adobe and Drift, the leading conversational marketing platform, announced on April 1 st 2019, the launch of Conversational ABM™ for Marketo Engage. According to Steve, Conversational ABM™ for Marketo Engage takes personalization beyond content. The New Process.

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