Customer Experience Matrix

DECEMBER 8, 2011

. - Facebook forms: use forms within Facebook pages and apps to gather customer permissions - social sign-in: use social media sign-in services to replace marketing automation forms - personalized Facebook ads : display different ad versions on a Facebook page based on the user’s profile, including both Facebook and non-Facebook data Marketo - sharing: (..)

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Management Social Media 120

NuSpark Consulting

DECEMBER 18, 2011

How it Works: When someone visits your site, a javascript tracking code shoots a cookie to the user’s computer. You can capture contact info from Jigsaw and LinkedIn, and then easily contact those visitors or potential prospects. Here’s an example of Loopfuse Marketing Automation.

Lead Generation 100

Lead Generation Reachforce Lead Scoring Lead Ranking 100

Customer Experience Matrix

JUNE 19, 2015

The failure of freemium (though not open source) offerings from LoopFuse and Genius are strong evidence that being free is not enough. I do have some quibbles – most annoyingly, objects like emails and contact records open in a “view” rather than “edit” mode, so an extra mouse click is almost always needed to get real work done.

Marketing Automation Services 120

Marketing Automation Services Marketing Automation Work Management Automation 120

Hubspot

MARCH 13, 2012

From the results of its Marketing Automation Survey last year, Loopfuse released some interesting data about the adoption of advanced marketing automation features. Instead, work on nurturing a new lead through the first 2 or 4 weeks. Is it a B2B crowd leveraging LinkedIn? Social Media Monitoring. Are they all over Twitter?

Top of Funnel 28

Top of Funnel Marketing Automation Services Marketing Automation Features 28

LeadSloth

JANUARY 12, 2010

1) We’re at a point where we have lot of data about marketing performance, but it’s a big challenge to turn it into actionable information (2) we’re actively tweeting, blogging and using LinkedIn, but how can that be effectively managed, and how can it be measured? (3) Matthew Quinlan , VP Field Operations, Loopfuse.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100

B2B Marketing Zone Posts

JANUARY 4, 2011

Lead Gen Tips: Find LinkedIn Names That Aren’t In Your Network - Smashmouth Marketing , April 29, 2010. Seven Ways to Revive a Neglected B2B Blog - B2B Ideas @ Work , August 26, 2010. Loopfuse , June 30, 2010. What B2B Readers Want, Circa 2010 - What Works - What Doesn’t , February 2, 2010. Linkedin (1158).

B2B Marketing 40

B2B Marketing B2B Thought Leadership Work Management Paid Search Agency 40

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

8217; On Linkedin. Socialize Gmail with Rapportive - Sazbean , August 5, 2010 Rapportive is a free-plugin for Firefix, Safari, Mailplane or Chrome which shows you information about a contact — their job, company and LinkedIn profile, their latest tweets, links to their Facebook and Skype accounts and more. Here’s how it works.

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40