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Microsoft buys LinkedIn: the largest martech acquisition in history?

chiefmartech

Last week, Microsoft announced that it was acquiring LinkedIn for a whopping $26.2 This is the largest acqusition in Microsoft’s history — over three times the size of its acqusition of Skype for $8.5 LinkedIn Sales Navigator is a great example of the company marketing this capability. of LinkedIn’s total revenue.

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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! Anyway, on to the list! List of Corporate Social Strategists for 2011.

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10 Best Sales Tools to Boost Your B2B Sales

SalesIntel

We have listed the 10 best sales tools you must be acquainted with to boost your B2B sales. The most popular sales tools include CRM, social prospecting, data and list services, email engagement, phone, and sales cadence. Some of them are free while others are paid – but all bring in enormous value to the sales process.

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B2B Growth Hacking – What Is It And Why Do It?

Lead Forensics

An easy way to do this is to engage in online forums and on platforms where people communicate – such as LinkedIn groups, Facebook groups, Quora, etc. Email List Your contact database will always be your most valuable asset, no matter what the nature of your business may be. It’s about getting the most out of your content.

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Your 2020 Crisis Marketing Strategy: Marketing Communication and the Coronavirus

Martech Advisor

We have compiled a list of seven tips to help you prepare a crisis marketing strategy for 2020. To conduct meetings, they largely rely on communication apps like Slack or Skype and Zoom for video conferencing. Let us know on LinkedIn , Facebook , or Twitter. The coronavirus (COVID-19) outbreak has negatively impacted the world.

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Five Situations Where Marketers Should NOT Use Automation

Webbiquity

It doesn’t matter if your target market is comprised primarily of retirees who’ve just discovered Skype and now use it to call their grandchildren. You can bulk email a list of over 2,000 contacts, instead of emailing one person with a personalized and perfectly tailored message. Automation makes a lot of things very easy.

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How to Get on Board With the Digital Transformation [+ Templates]

Hubspot

Instead of a prospective employee filling out a paper application in-person, now most companies post applications on LinkedIn or Indeed. For instance, LinkedIn, a site for professional networking, is a great source for recruiting candidates: Image Source. Tech-savvy companies nowadays have interactive, beautiful websites. Image Source.