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DECEMBER 3, 2010 B2B Lead Nurturing and Social Media
In a LinkedIn discussion, I posted this response a few months ago to try and lay out a more integrated way of looking at the role I see social media playing within an integrated marketing strategy. For example, LinkedIn is one of the top referrers to my blog. After the webinar they request a connection on LinkedIn and I agree. thought it might be useful to share it here.
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DECEMBER 14, 2010 I am not 140 Characters: A collection of Tweets never Twitted about on Twitter
Connect with him on LinkedIn and Twitter @Bluecontra1. Connect with him on LinkedIn and Twitter @Bluecontra1 Article by Cale Helmer (Business Development Trainer - OnPath). At some point in time this year, a colleague asked me if I was on Twitter. When I said ‘No’, they looked at me like I told them I spoke Cat. “It’s an utter waste of time. ” There!
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APRIL 26, 2013 Nebojsa "Nash" Zgonjanin - Salesforce MVP 2013
Connect with Nash on Twitter or Linkedin. 'Nebojsa "Nash" Zgonjanin, OnPath''s Salesforce CRM Developer, has once again been awarded MVP (Most Valuable Professional) by salesforce.com. MVPs are recognized for their outstanding contribution, expertise and knowledge in the salesforce.com community. Salesforce.com places extraordinary value on their MVP’s.
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FEBRUARY 9, 2012 "Everybody has a plan until they get punched in the face."
Connect with him on LinkedIn or Twitter @bluecontra1. Article by Cale Helmer (Site Trainer, OnPath). “Everybody has a plan until they get punched in the face.” ” - Mike Tyson. Mike Tyson nailed it when he said those eleven words. They speak volumes in life as in business. Even the best strategists have to be prepared for the unexpected. ‘Where did it come from?
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MAY 18, 2011 Let Sales Sell Or: How I Learned to Stop Worrying and Love Lead Nurturing
Follow him on Twitter @sthornton or connect on LinkedIn. Follow him on Twitter @sthornton or connect on LinkedIn Article by Scott Thornton, Program Architect at OnPath. Over the weekend I was reminded of one of my favorite quotes from Dr. Strangelove: “ They said lead nurturing was too important to be left to marketing. Peter Sellers is brilliant.). Marketing leads go untouched.
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OCTOBER 18, 2010 Welcome to the Kingdom of “…Ish” in the Province of ‘Non-Commitment’
Connect with him on LinkedIn. Connect with him on LinkedIn Article by Cale Helmer (Business Development Trainer - OnPath). It dawned on me the other day that even though we supposedly hear/speak over 100,000 words a day on average, most of what we hear never truly sticks. How much of that information do we actually process, understand and retain? scanned the room quickly.
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ONPATH Social Media Marketing Infographic 2012
| MONDAY, SEPTEMBER 24, 2012
, however, sees a significantly higher spend from B2B marketers (39%) than from B2C marketers (only 23%). 67% of B2C marketers said they generated leads from Facebook, 43% generated leads from Twitter, and 21% generated leads from LinkedIn
. For B2B marketers, LinkedIn
generated the most leads (44%) compared to 39% for Facebook and 30% for Twitter. In terms of generating sales, 39% of B2C marketers got sales from Facebook, 19% from Twitter and 9% from LinkedIn
. For B2B marketers, 23% generated sales from LinkedIn
, 19% from Facebook, and 14% from Twitter. MORE >>
ONPATH Nash Zgonjanin - Salesforce MVP Again!!!
| TUESDAY, NOVEMBER 13, 2012
Follow him on Twitter @NZgon and Linkedin
. The Cream Has Risen to the Top - Again! It's that time again to recognize a fresh new crop of Salesforce MVPs. This marks the 6th class of MVPs and the talent just keeps getting stronger and stronger. Not only are there 14 brand new MVPs, but 32 have been re-rewarded MVP status. The MVP Program has been around since December 2011 and recognizes exceptional individuals from within the Salesforce Community for their leadership, expertise and ongoing contributions. Nash is a Certified Salesforce Developer and Certified Salesforce Administrator. MORE >>
ONPATH Does Cold Calling Still Work?
| FRIDAY, FEBRUARY 15, 2013
In today’s world of hyperconnectivity, changing the “cold” in cold calling to more of a “warm” call can be as simple as learning a little about your prospect by connecting via LinkedIn
or Twitter. Click on the video above to hear what our speakers had to say. Derek Singleton of Software Advice -- a site that reviews sales force automation technologies -- recently hosted a live Google+ debate titled, “Does Cold Calling Still Work?” to discuss amongst a panel of marketing and sales experts whether cold calling is still an effective marketing strategy today. But what does this mean? MORE >>
ONPATH Suck It Up, Buttercup!
| WEDNESDAY, NOVEMBER 21, 2012
Connect with him on LinkedIn
or Twitter @bluecontra1. Article by Cale Helmer (Quality and Training Manager, OnPath). hate failing. hate putting my effort into something that doesn’t pan out. may not know you, but I hate it when you fail too. But not for the same reasons you might expect. You see, I don’t really care that you missed a deadline or a goal or a personal milestone in your life. Couldn’t really give a hoot. You see, it’s not the act of failure that I hate. hate the ego stroking people do when they admit that they failed at something. At least I was honest. Oh please. SHUT UP. MORE >>
ONPATH HubSpot Making a Splash in Marketing Automation with Performable Acquisition?
| TUESDAY, JUNE 21, 2011
Follow him on Twitter @sthornton or connect on LinkedIn
. For perspective, I think HubSpot Co-founder Dharmesh Shah probably put it best at the time in a LinkedIn
Q&A when he said (in 2009); “I don't think we compete with the current marketing automation players in the same way the iPhone does not compete with a Canon digital SLR. Follow him on Twitter @sthornton or connect on LinkedIn
Article by Scott Thornton, Program Architect at OnPath. But not quite marketing automation. No doubt, HubSpot is an incredibly powerful platform. MORE >>
- NEW App - Add To Campaigns (Multiple Campaign Picker) ONPATH | WEDNESDAY, JULY 4, 2012
- How to Cheat at Rock, Paper, Scissors ONPATH | THURSDAY, FEBRUARY 7, 2013
- OnPath becomes agency partner for Radian6 ONPATH | TUESDAY, SEPTEMBER 4, 2012
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