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MARKETING LEADERSHIP COUNCIL SEPTEMBER 5, 2012 4 Things to Watch Before 2013 “Social selling” is the buzzword du jour in the Sales world, where reps are beginning to go out of their way to launch Facebook, Twitter, and LinkedIn presences that help drive key marketing messages and influence the research buyers are doing on their own. Can you believe it’s September already? What are you keeping an eye on? Let us know in the comments section. MORE >>	MARKETING LEADERSHIP COUNCIL SEPTEMBER 19, 2012 4 Ways B2Bs Can Integrate Digital LinkedIn vs. Facebook). We recently polled B2B CMOs on their top priorities for next year and “Digital integration” came pretty high on the list. Since buyers increasingly delay contact with Sales in order to do their own supplier research online, digital is a pretty hot topic for B2Bs. But the big question is how to tie those digital channels together with the rest of Marketing’s work. MORE >>	RECENT POSTS SEPTEMBER 19, 2012 \| MARKETING LEADERSHIP COUNCIL 4 Ways B2Bs Can Integrate Digital SEPTEMBER 5, 2012 \| MARKETING LEADERSHIP COUNCIL 4 Things to Watch Before 2013
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