Crimson Marketing

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6 Reasons Why You Shouldn’t Forget About LinkedIn

Crimson Marketing

Sometimes LinkedIn gets put on the backburner, with more focus allotted to other social media networks like Facebook and Twitter. But when it comes to B2B marketing LinkedIn can be your most valuable resource. No other social platform allows you to find leads, share content and drive traffic as effectively as LinkedIn.

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Five Tips for Using LinkedIn Groups Effectively

Crimson Marketing

Are you taking advantage of LinkedIn Groups? Read Join the LinkedIn Party: Five Tips for Using LinkedIn Groups Effectively in it’s entirety here. Read Join the LinkedIn Party: Five Tips for Using LinkedIn Groups Effectively in it’s entirety here. Don’t be a party crasher.

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4 Tips for Finding Great LinkedIn Groups that Will Help Generate Leads

Crimson Marketing

I recently came across a great article on how to leverage your LinkedIn Groups as a lead generation tool. “LinkedIn is a great resource for B2B marketers because the website gives brands the chance to connect with potential clients through various groups.” ” And I couldn’t agree more.

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Customer Experience is the Core of Big Data Marketing (with Russell Glass, Head of Products, Marketing Solutions at LinkedIn)

Crimson Marketing

According to Russell Glass, Head of Products, Marketing Solutions at LinkedIn, “the 10 percent tended to start with the customer. Russell Glass is Head of Products for Marketing Solutions at LinkedIn. So what separates the ‘movers’ from the ‘shakers’?

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Think Before Ignoring These 15 Digital Marketing Trends

Crimson Marketing

Facebook, Twitter, and LinkedIn: “ Facebook, Twitter, and LinkedIn are social media’s big three. Almost all marketers (93%) are using Facebook as a marketing tool, the most of any social media network; Twitter is second (79%), followed by LinkedIn (71%).” ” 13. ” 14.

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The Who, What, Why & How of Sharing Information [Infographic]

Crimson Marketing

Careerist: These sharers are savvy business networkers and are more likely to share content on LinkedIn. Two new members join LinkedIn every second. There are 140 F500 CEOs on LinkedIn. Hipster: Less likely than other sharers to use email for sharing content. These sharers are creative, young and popular. B2B Infographics ).

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5 Ways to Boost Your B2B Marketing into Overdrive

Crimson Marketing

For instance, LinkedIn ads let you target buyers based on job function, seniority, industry, and geography, so you don’t waste money or effort spreading blanket messages to audiences outside your target market. Originally published on LinkedIn Marketing Solutions Blog. Image: Courtesy of Photobucket.