Connect the Docs

Trending Sources

Social Media Marketing Tools Series #4 MediaFunnel

Connect the Docs

MediaFunnel supports multiple Twitter profiles as well as multiple Facebook accounts and Pages and also connects to LinkedIn, WordPress.com and Tumblr. Social Media Marketing has become an integral part of any Brand’s marketing activities. One of the key aspects of the Social Media Marketing is how to schedule the content and make sure that your posts or tweets are posted at the most optimal times of day and days of the week so that it would reach to maximum audience. MediaFunnel is one of such interesting tool that helps in these activities. What is MediaFunnel?

ClickInsights: What was your "Aha" moment in 2010? - Part 1

Connect the Docs

Providing links to this content via Twitter and LinkedIn. Interacting with others and adding to the dialogue on other people's blogs and in LinkedIn group discussions. It’s almost the end of the year and we will soon start a fresh one. What is amazing about the end of the year is the festive mood it puts us in. Read on to get their insights. Jonathan Kantor. Happy Twittering!

Social Media - Invest in relationships for the long run

Connect the Docs

Secondly, by the end of 2010 I foresee that at least 35000 people will have the words “social media” in their current job title on Linkedin. You measured the eyeballs and ears with social media. What about the hearts and minds? We asked David Alston " What are key social media marketing trends for 2010? What actions should marketers take in 2010? David Alston. Radian6 Blog.

B2Bs should get Serious about Social

Connect the Docs

There are more than 275 million blogs, more than 250 million Facebook users, 43 million LinkedIn members and 6 million followers on Twitter. "Social" is here to stay and marketers should design strategies and programs to take advantage of this tremendous opportunity. To survive marketers must participate in conversations. What actions should marketers take in 2010? Parker Trewin.

Content Marketing 2016: Staffing, Measurement, and Effectiveness

Organic Paid 1 2 3 4 5 6 7 FACEBOOK INSTAGRAM PINTEREST SNAPCHAT EMAIL EMAIL FACEBOOK TWITTER LINKEDIN OUTBRAIN/PINTEREST INSTAGRAM TABOOLA PAID AND ORGANIC CONTENT. In a bit of an upset, Twitter conquered LinkedIn in. analysis, LinkedIn is a more worthwhile channel for. Twitter’s average CPC hovers around. $1, while LinkedIn is a more premium service, offering. little.

ClickPredictions: Engage Better on Social Media

Connect the Docs

Sites like Twitter, LinkedIn and Facebook will announce strategic partnerships with search engines that will bring real-time social media actives to the masses. We asked Michael Stelzner "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010?" Michael Stelzner. Blog WritingWhitePapers Twitter Mike_Stelzner. Recommended Resources.

Does 'Being Findable' mean 'Being Everywhere'?

Connect the Docs

Social Media (blogs, Twitter, Facebook, LinkedIn). "Being findable" is very important in marketing today. However, "Being Findable" doesn't mean "Being everywhere" We asked B2B Marketing experts: What does "Being Findable" mean in today's digital age? Does this mean cross-media, low-volume campaign all year long? Read on to get their insights. Blogs.

ClickInsights: What was your "Aha" moment in 2009? - Part 2

Connect the Docs

LinkedIn Groups and Answers can give you a quick read on viewpoints. It’s almost the end of the year and we will soon start a fresh one. What is amazing about the end of the year is the festive mood it puts us in. It also puts us in a reflective mood as we ponder over what has transpired and how we have come out of this year stronger than we went in. Read on to get their insights.

ClickInsights: What was your "Aha" moment in 2009? - Part 1

Connect the Docs

Providing links to this content via Twitter and LinkedIn. Interacting with others and adding to the dialogue on other people's blogs and in LinkedIn group discussions. It’s almost the end of the year and we will soon start a fresh one. What is amazing about the end of the year is the festive mood it puts us in. Read on to get their insights. Jonathan Kantor. Happy Twittering!

Content Methodology: A Best Practices Report

Twitter, Facebook, Snapchat, LinkedIn, etc.) • Combination of link. Outbrain, Facebook, LinkedIn, etc.) • Paid promotion of. industries, including Facebook, Home Depot, Nestlé, Anthem, Adobe, Honeywell, DuPont, Fidelity, Gannett, IBM, Save the Children, Pinterest, LinkedIn, Cisco, ad and. Content. Methodology: A Best. Practices Report Copyright © 2016 Contently. Definition II.

ClickLaunch: Jonathan Kantor's Crafting White Paper 2.0

Connect the Docs

Sites such as Twitter, Facebook, and LinkedIn, exemplified by short, quick, rich media messaging has reduced our attention spans and our ability to read large blocks of paragraph-oriented text. What impact does this have on the readers of our white papers? How do we ensure that our white paper is not only read but also acted upon? Crafting White Paper 2.0 Jonathan Kantor. addressed towards?

ClickInsights: What is your favorite case study? Why do you like it?

Connect the Docs

Join LinkedIn Group – Success-Story Marketing Group for discussions about all things related to using customer stories in sales and marketing. LinkedIn Groups: Copywriting Success Summit and Success-Story Marketing. LinkedIn Group – Success-Story Marketing Group. Case studies come in all shapes and forms. Which case study stands out in their mind? Cindy King's Tip.

ClickInsights: How should case studies be used in marketing activities versus sales activities?

Connect the Docs

LinkedIn Group – Success-Story Marketing Group. Join LinkedIn Group – Success-Story Marketing Group for discussions about all things related to using customer stories in sales and marketing. LinkedIn Groups: Copywriting Success Summit and Success-Story Marketing. ClickInsights is an Expert Interview Series brought to you by Connect the Docs (ClickDocuments blog).

WOM 2

ClickInsights: 3 important components that will make a great case study

Connect the Docs

LinkedIn Group – Success-Story Marketing Group. Join LinkedIn Group – Success-Story Marketing Group for discussions about all things related to using customer stories in sales and marketing. LinkedIn Groups: Copywriting Success Summit and Success-Story Marketing. ClickInsights is an Expert Interview Series brought to you by Connect the Docs (ClickDocuments blog).

Evangelizing a Content Marketing Program

than ever—from recommendation widgets like Out- brain and Taboola to hyper-targeting on Facebook, LinkedIn, and Twitter to emerging experimental options. ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY1 The Ultimate Content Strategist. Playbook No. 1: Evangelizing Content and Setting Yourself Up for Success Copyright © 2015 Contently. All rights reserved. Introduction 4 II. Marriott, then 76.

ClickInsights: How can B2B marketers use content effectively for demand generation?

Connect the Docs

Mention relevant newsletter or blog content on Facebook or to your LinkedIn groups. Link to your enewsletter, blog, Tweets and linkedIn profile from your email signatures. ClickInsights is an Expert Interview Series brought to you by Connect the Docs (ClickDocuments blog). Read on to get their insights. Recommended Resources from B2B Marketing Experts. Blogs. via Beth Harte). Books.

20 Expert LinkedIn Guides

Webbiquity

LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network. Guides to Using LinkedIn for Career or Networking. Boost Your Brand’s Visibility With LinkedIn’s New Profile Features by Sprout Social.

10 Ways to Misbehave on LinkedIn

Act-On

But LinkedIn  in is a different story. 1. Tis the season, but I beg you not to spread – or smear – political opinions on LinkedIn. Pretty much anywhere else on the web appears to be fair game (especially Twitter), but leave LinkedIn alone. LinkedIn is not Facebook. wonder if the experts might have responded differently if the negative post had been published on LinkedIn.

5 Reasons LinkedIn Has Lost Its Luster

grow - Practical Marketing Solutions

Twitter may be my favorite social network, but LinkedIn was always the network I valued the most. LinkedIn is where I connected with colleagues, clients and business partners. notifications on Facebook and the firehose of updates on Twitter, LinkedIn was a quiet and peaceful place. LinkedIn gamified the recommendation. But LinkedIn is seeing dollar signs.

Content Marketing Playbook: Strategy and Roadmap

stalwarts like Facebook, Twitter, and LinkedIn to emerg- ing platforms such as Instagram, Pinterest, and Tumblr. ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY1 The Ultimate Content Strategist. Playbook No. 2: Strategy and Roadmap Copyright © 2015 Contently. All rights reserved. contently.com By Joe Lazauskas ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY2 I. Introduction 3 II. years prior.

26 Outstanding LinkedIn Tips and Tactics

Webbiquity

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. LinkedIn now boasts more than 200 million members across 200 countries, and adds two new members every second; what’s more, 35% of LinkedIn members use the site daily. LinkedIn can help by iMedia Connection.

How most Social Media experts are wrong about LinkedIn

Biznology

I’ve read from many social media experts (including Jay Baer ) that you should take a scattershot approach to LinkedIn. on his blog, in LinkedIn group discussions, on LinkedIn Pulse and even in his presentations (including the one at Social Fresh), Jay mentioned that shotguns trump rifles in social media. You see, it’s a wrong message to the wrong audience. Like this post?

7 Tips to Supercharge Your Content on LinkedIn Pulse

Act-On

It’s also probably no surprise that a huge majority of marketers (about 94 percent ) are using LinkedIn for content marketing and promotion … but not all of them are doing it effectively. Content marketing superstars such as Jay Baer, Joe Pulizzi, and Lee Odden all leveraged LinkedIn to build their multimillion-dollar companies. Master LinkedIn Pulse: 7 Tips for Success.

What Microsoft's Acquisition Of LinkedIn Could Mean For B2B Marketers

bizible

Microsoft’s acquisition of LinkedIn holds enormous potential for helping B2B marketers reach their audiences and improve revenue generation. Announcing the reinvention of productivity and business processes, Satya Nadella, CEO of Microsoft, explains : As these experiences get more intelligent and delightful, the LinkedIn and Office 365 engagement will grow. But what about Outlook?

Staffing and Launching Your Content Marketing Program

on each of our primary distribution channels (email, Facebook, Twitter, LinkedIn, and Google+). ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY1 The Ultimate Content Strategist. Playbook No. 3: Staffing and Launching Your Content Marketing Program Copyright © 2015 Contently. All rights reserved. contently.com By Joe Lazauskas ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY2 I. 200,000 readers.

8 Great LinkedIn Groups for B2B Marketers

KoMarketing Associates

It is no secret that LinkedIn is a valuable social media platform for B2B marketers. According to a recent report   released  by Regalix, 91 percent of respondents said that LinkedIn was the most effective channel in terms of helping them reach their target audience. eMarketing Association Network. Inbound Marketers – For Marketing Professionals. Google Analytics. Future trends.

LinkedIn Has Opened the Content Marketing Floodgates

Digital B2B Marketing

LinkedIn has gone Tumblr on us and B2B content marketers are drooling. Finally, you can publish directly on LinkedIn, along with people like Bill Gates and Richard Branson. B2B Content Marketing Will Flood LinkedIn. LinkedIn is already a must-have partner for nearly every large B2B marketing program. LinkedIn doesn’t make it easy. How should you approach it?

No!! LinkedIn Just Went Klout On Us!

Digital B2B Marketing

If you have viewed a LinkedIn profile in the last couple days, chances are you have seen a new box at the top of the page prompting you to endorse the individuals skills. Comparing LinkedIn to Klout The process to give someone +K on Klout is very similar to LinkedIn. +K-ers are public and topics are ranked by the number of +Ks received. Gamified LinkedIn?

Leveraging LinkedIn for Business

Sazbean

This is certainly the case with LinkedIn, a social media site designed with business in mind. At its core, LinkedIn was created as a place for business professionals to network. LinkedIn users are, on average, better educated with higher paying jobs. Find ways to advertise your business to the LinkedIn crowd. If you own a bar and grill, maybe push your happy hour.

B2B Marketing Trends for 2016

social advertising on LinkedIn, programmatic networks like Choozle) that. B2B Marketing. processes are fundamentally changing. The first generation of digital natives expects to be able to complete most of their selection process. through their own research, without talking to sales—until late in the journey. They expect content to be relevant, easy to find, and mobile- friendly. Look for.

10 Examples of Highly Impactful LinkedIn Profiles

KoMarketing Associates

Last summer I wrote about the importance LinkedIn can be for executing B2B SEO link building. And the first place to start is through your LinkedIn profile. While I detailed several key LinkedIn profile elements that help convey trust, the objective of this post is to provide even more examples through exemplary LinkedIn user profiles found online. Why LinkedIn Again?

CMOs fail to go beyond brand awareness on LinkedIn

Biznology

Recent studies show 87% of B2B sales and marketing leaders are using LinkedIn and other social media platforms, but less than 1 in 5 can clearly prove and demonstrate social media ROI. Xerox CMO John Kennedy mentioned that they are using LinkedIn to share content with their followers.  Forrester reports that 99% of leads don’t convert, and LinkedIn says 87% of leads don’t convert.

LinkedIn Just Went Into the Publishing Business

Digital B2B Marketing

A number of publishers and blogs covered the launch of LinkedIn’s new follow feature for 150 thought leaders or influencers over the last few weeks. However, labeling it the ability to follow thought leaders (as LinkedIn did) misses the real point. Since LinkedIn has also been called the best social media site for B2B marketing, this is a change and you should care about.

How To View Any Profile On LinkedIn

Digital B2B Marketing

You look someone up on LinkedIn only to find they are a third degree connection (or not even!) LinkedIn profile access is even more restricted, today you now need a premium account to view third degree connections. Searching in LinkedIn, this is all I was able to see of his profile: 1. Search On Google Don’t start with LinkedIn. Here is what it should look like.

View 152

B2B Marketing Trends for 2016

social advertising on LinkedIn, programmatic networks like Choozle) that. B2B Marketing. processes are fundamentally changing. The first generation of digital natives expects to be able to complete most of their selection process. through their own research, without talking to sales—until late in the journey. They expect content to be relevant, easy to find, and mobile- friendly. Look for.

Why Your Employees’ LinkedIn Profiles Should Be Part of Your B2B Marketing Strategy

KoMarketing Associates

We’ve covered the benefits of using LinkedIn for B2B marketing before, but many companies fail to see the benefits of helping employees with their own profiles. This is why it’s important to make sure all employees know the basics of a good LinkedIn profile. Many potential hires or clients search job titles at specific companies on LinkedIn to find the right person to talk to.