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  • CHRIS KOCH  |  FRIDAY, JANUARY 8, 2010
    [Linkedin] There is only one objective in social media: create learning networks
    Whether it’s blogs, Twitter, LinkedIn, or private communities that we build ourselves, the common thread is that by focusing on learning we build and retain buyers’ interest. There is too much wringing of hands and gnashing of teeth about social media objectives and strategy these days. And yes, we are all unique. little. That’s it.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, AUGUST 16, 2011
    [Linkedin] 9 Experts Answer “What Makes an Online Video Worth Sharing?”
    LinkedIn. by Jesse Noyes | Tweet this In viral video marketing, the question that starts off any effort is “What makes a video worth sharing?” Marketers and creative types are constantly on the hunt for video marketing tips. The result is solid advice you can use when thinking about getting maximum reach for your online video.  Whimsy.”
  • DIANNA HUFF - B2B MARCOM  |  WEDNESDAY, JULY 14, 2010
    [Linkedin] Apple’s FaceTime Will Eliminate Dumb and Dumber Marketing
    simple two-second Internet search would have given her links to my Website, my blog, my Google, LinkedIn and Twitter profiles, and some of the articles I’ve written. My lucky duck son got an iPhone 4 for his birthday and the day it arrived, a friend of our family eagerly asked if he could “FaceTime&# us. What do you think?
  • B2B MARKETING INSIDER  |  THURSDAY, OCTOBER 6, 2011
    [Linkedin] Welcome Luke – To A Social World
    So we announced his birth on Twitter and Facebook and LinkedIn. My son, Luke William Brenner, was born on Wednesday October 5th at 4:25am. He weighed in at 8 pounds, 10 ounces and measured 22 inches long. My wife Elizabeth and the baby are both doing great as we plan to return home from the hospital today. Sign him up for Facebook?
  • SAVVY B2B MARKETING  |  MONDAY, AUGUST 3, 2009
    [Linkedin] 5 Things You Should Know BEFORE You Write an eBook
    Take a look at just about any LinkedIn group and you'll see exactly what I mean.) eBooks are all the rage in B2B marketing, which is why we are thriled to feature this guest post from our friend and fellow blogger, Jonathan Kranz, who just published an eBook on eBooks. The right preparation makes all the difference. Problems. Trouble.
  • SAVVY B2B MARKETING  |  MONDAY, AUGUST 3, 2009
    [Linkedin] 5 Things You Should Know BEFORE You Write an eBook
    Take a look at just about any LinkedIn group and you'll see exactly what I mean.) eBooks are all the rage in B2B marketing, which is why we are thriled to feature this guest post from our friend and fellow blogger, Jonathan Kranz, who just published an eBook on eBooks. The right preparation makes all the difference. Problems. Trouble.
  • AGILE B2B COPYWRITER  |  SUNDAY, MARCH 13, 2011
    [Linkedin] K’s Top Five for the Week – March 13
    Share this on LinkedIn. Tweet This week my top five picks focus on content marketing. First there’s content creation. The first three picks show you how to properly prepare for content creation, how to write excellent copy, and how to create SMART emails. But content creation is only part of the battle. Enjoy! Share this on del.icio.us.
  • AGILE B2B COPYWRITER  |  SUNDAY, FEBRUARY 27, 2011
    [Linkedin] K’s Top Five for the Week – February 27
    Share this on LinkedIn. Tweet. This week’s top five list features a post discussing an announcement from Google on changes to their algorithm to deal with the problem of high-ranking content farms. The other four picks have some gems to help you with your content marketing program. Enjoy! The 3 Big Myths of B2B Content Marketing via @junta42.
  • AGILE B2B COPYWRITER  |  FRIDAY, NOVEMBER 12, 2010
    [Linkedin] K’s Top Five for the Week – November 12
    Share this on LinkedIn. Tweet It’s been an amazing week of indian summer here. It doesn’t feel at all like November, but that’s all about to change…. While enjoying the amazing warm weather, I’ve read some great case studies this week. Also have some posts that show how you can improve marketing copy and results. Until next week! Take a look!
  • AGILE B2B COPYWRITER  |  FRIDAY, NOVEMBER 19, 2010
    [Linkedin] K’s Top Five for the Week – November 19
    Share this on LinkedIn. Tweet This week my top five picks feature three articles about how to improve your website. Whether its calls to action, landing pages, or making your site mobile-friendly, you'll find something to help your web marketing efforts. Hope you find something you find helpful. d love to hear about it. Until next week!
  • FEARLESS COMPETITOR  |  FRIDAY, MARCH 14, 2014
    [Linkedin] What Really Happens on Marketing Made Simple TV. The Untold Story.
    We then post the show to Business2Community.com, SocialMediaToday.com, CustomerThink.com, and LinkedIn group. 'Let me take you behind the scenes to share what really happens on this great online TV show. By the way, we changed our theme to Piano Black. What do you think of it? ton of experience and planning went into creating this process.
  • FEARLESS COMPETITOR  |  WEDNESDAY, JULY 31, 2013
    [Linkedin] Lead Generation Effectiveness – What Works and What Doesn’t?
    I’m an extensive user of social media – Twitter, Facebook, Linkedin, Google +, etc. 'When crafting your sales lead generation programs, what tactics should you invest in and which should you avoid? The answer to this question can be found in the chart below. Since it’s the last day of July, we can help you plan for August.
  • HUBSPOT  |  TUESDAY, JULY 3, 2012
    [Linkedin] 9 Top-Notch Industry Conferences No Marketer Should Miss
    Insider Tip: Do some LinkedIn research ( check out LinkedIn Events , too!) before the conference so you're fully prepared for all the networking opportunities -- enterprise marketers are all over the LinkedIn network! ZZZzzzzz. We have all been to some seriously yawn-inducing marketing conferences. 1) PubCon. 5) LinkLove.
  • BIZNOLOGY  |  MONDAY, JUNE 24, 2013
    [Linkedin] Why a Picture is Worth a Thousand Clicks: Visuals Boost Your SEO
    Ensure Google selected images you want displayed by filling your website, Facebook brand pages, LinkedIn business pages, and other elements of your web presence with the highest-quality images you can afford to produce. 'Image via CrunchBase. You’re interested in more search traffic so more people will find and use your business.
  • WINDMILL NETWORKING  |  TUESDAY, MAY 8, 2012
    [Linkedin] Social Media for B2B Sales – 11 Tips for Building Better Client Relationships!
    LinkedIn is awesome for this purpose but, don’t neglect the other networks as they are all valuable connection resources for both you and for your clients! Selling has always been about relationships. Particularly in B2B sales, people buy first from individuals and then from their companies. Don’t squander these opportunities. Craig M.
  • EARNEST ABOUT B2B  |  FRIDAY, MARCH 21, 2014
    [Linkedin] Eight years of top business brands on Twitter and their First Tweets
    LinkedIn. LinkedIn. 'Which businesses were early adopters on Twitter? And what were they saying 8 years ago? Today, Twitter is celebrating its 8th birthday. It seems strange that a platform so fundamental to marketing departments across the world was launched less than a decade ago. When did they set up on twitter? Nothing. Nothing.
  • JILL KONRATH'S SELLING TO BIG COMPANIES  |  TUESDAY, AUGUST 3, 2010
    [Linkedin] Put an End to This HUGE Time Waster
    If you want to get into see them, you need to do this research full multiple reasons: Find decision maker's names on company sites, LinkedIn or elsewhere. That's exactly what I said when I saw the CSO Insights statistic that says that sales teams are spending over 20% of their time researching -- and that it's only getting worse.
  • DIANNA HUFF - B2B MARCOM  |  TUESDAY, AUGUST 6, 2013
    [Linkedin] 50 Ways to Market Your Website to Generate Links
    Add your blog URL to your LinkedIn profile. 'Last week, my good friend Jill Whalen asked people, “What’s a good tip for marketing a link-worthy website which in turn might actually garner links?” Her Question of the Week is my favorite part of the newsletter!). I’ve posted 50 of them below. See, nothing complicated.)
  • WEBBIQUITY  |  MONDAY, JUNE 7, 2010
    [Linkedin] Social Media for Sales
    Share this on LinkedIn. One of the challenges in measuring the ROI of social media marketing is that the use of social networking and social sharing tools isn’t confined to the marketing group. Social media is being used in multiple functions across the enterprise, from product development (e.g. Share this on Bebo. Digg this!
  • HUBSPOT  |  TUESDAY, DECEMBER 13, 2011
    [Linkedin] 5 Easy Fixes for the Most Common Twitter Faux Pas
    Facebook, Google+, and LinkedIn have privacy settings that allow you to choose which information to share with certain groups of people. Whether you've been using Twitter for a while or you're just dipping your toe into those whale infested waters, there are several common Twitter mistakes that tons of people are making. Talk to strangers.
  • BLUE FOCUS MARKETING  |  TUESDAY, APRIL 30, 2013
    [Linkedin] The Important (and lucrative) Midsize Companies by @Midmarket Institute
    You can follow the Midmarket Institute on twitter @midmarket and find us on Facebook, LinkedIn and other social media.  'As a business executive, you’d like to find the few companies that spend a lot, have growth potential, will stay loyal to your company and provide better than average margins.  Does that sound like a pipe dream?  Ram V.
  • BUZZ MARKETING FOR TECHNOLOGY  |  MONDAY, SEPTEMBER 29, 2008
    [Linkedin] Six Steps to a Remarkably Powerful, Personal Network - Liz Strauss at Successful Blog - Thinking, writing, business ideas. You're only a stranger once.
    In the age of Facebook, Plaxo and LinkedIn, it is all to easy to start thinking of the network as numbers. December 10, 2007. Six Steps to a Remarkably Powerful, Personal Network. ME Liz Strauss wrote this at 11:30 am. It’s NOT Who You Know. My recent trip to the UK has me thinking about networking. We live and interact with people.
  • DIANNA HUFF - B2B MARCOM  |  MONDAY, OCTOBER 17, 2011
    [Linkedin] Why Blogging Makes Sense for Small B2B Companies
    If you’re a B2B company using social media, including Twitter, FB or LinkedIn, then a blog should definitely be part of your strategy. Tweet Katie Meurin, of Komarketing Associates, an SEO firm, posted a stat that I found interesting in her post, “ 15 Content Marketing and Social Media Takeaways from the B2B Marketing Summit.”
  • SOCIAL MEDIA B2B  |  FRIDAY, JULY 8, 2011
    [Linkedin] Thoughts about Google Plus to Inspire B2B Adoption
    This network exists in their work email and LinkedIn network. With the new Google Plus social network, Google already provides a connection to your LinkedIn network as part of your social graph. LinkedIn is Key to B2B Social Media Results B2B companies that use LinkedIn as a major component of. The Google Plus 50.
  • VERTICAL RESPONSE  |  MONDAY, JULY 22, 2013
    [Linkedin] You Had Me at Hello – 5 Types of Subject Lines to Engage Your Audience
    In this example, social media network, LinkedIn treads lightly by including my first name to make me feel “special,” indicating this information is just for me, “Top News for Kim: Google Latitude to be retired August 9.”. ” Your subject line can do the very same thing for your email marketing and leave your readers swooning.
  • BUZZ MARKETING FOR TECHNOLOGY  |  THURSDAY, JULY 24, 2008
    [Linkedin] Being Lightweight: Tools We Use | Common Craft - Explanations In Plain English
    Client Video: LinkedIn. The Common Craft Store. Our Client Productions. The Common Craft Show. our work. about us. contact. Home » Blog. Search Common Craft: Being Lightweight: Tools We Use. By leelefever on June 10, 2008 - 9:20am. Categories: beingsmall. business. cooltools. lesson. lightweight. ourwork. Comments: 17. Your mileage may vary.
  • HUBSPOT  |  TUESDAY, JANUARY 17, 2012
    [Linkedin] 8 Ways to Leverage Social Media Beyond Social Networks
    If your social media participation occurs just within the walls of social sites like Facebook, LinkedIn, Twitter, and Google+, you're missing out on some great opportunities to benefit from social media in other marketing channels and efforts. In addition, companies that use Twitter average 2x more leads than those that don't.
  • HUBSPOT  |  MONDAY, APRIL 9, 2012
    [Linkedin] Why Marketers Should Invest in Visual Content Creation
    You might be surprised to know that a Shareaholic study revealed Pinterest generates more referral traffic than Google+, YouTube and LinkedIn combined ; only Facebook and StumbleUpon generate more. The other day I was commenting to a friend that I was on Facebook when it was still 'The Facebook.' Not convinced? Gives Your Brand an Identity.
  • HUBSPOT  |  TUESDAY, SEPTEMBER 4, 2012
    [Linkedin] 18 Ways to Guarantee Nobody Misses Your Next Webinar
    We’ve set the Guinness World Record for largest online marketing seminar, we've hosted webinars with partners such as Facebook , LinkedIn and Salesforce and we’re able to host and promote in-house because of the modern marketing team we’ve built! Here at HubSpot, we know a thing or two about webinars. 1) Pick a killer topic. EST or 2 p.m.
  • ANYTHING GOES MARKETING  |  TUESDAY, JANUARY 26, 2010
    [Linkedin] 5 Marketing Automation Email Tips
    You can also try some unconventional methods like confirming that these contacts are still valid by using LinkedIn. I have the pleasure of welcoming a new bunch of Eloqua team members who we start off with a boot camp here in Toronto so they get to know each other and the rest of the company. Personalize the Email Heading. What do we do?
  • WEBBIQUITY  |  TUESDAY, SEPTEMBER 4, 2012
    [Linkedin] Book Review: The B2B Social Media Book
    With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. Cohen of Salesforce Radian6 have literally written the book on social media best practices for B2B marketers. Depth of subject matter expertise. Stop now.
  • B2B MARKETING INSIDER  |  MONDAY, FEBRUARY 17, 2014
    [Linkedin] The Secret To A Better Customer Experience
    And please follow along on  Twitter ,  LinkedIn ,  Facebook   and  Google+  or   Subscribe  to the  B2B Marketing Insider  Blog for regular updates. 'OK, so check this out: If you go to the Yahoo Fantasy Sports page you should see the page is sponsored by my company, SAP. The Age of Personalization. Personalization Comes Of Age. Strategy
  • LEADSLOTH  |  WEDNESDAY, MAY 5, 2010
    [Linkedin] Social CRM, Inbound Marketing and Marketing Automation
    This all revolves around leveraging connections with other people, whether that’s other sales people who share their contacts (like with Jigsaw or Netprospex ), a sales person’s own network ( LinkedIn ) or co-workers within the same organization ( Lithium ). It plays out in a slightly different way for each of them. Social CRM.
  • WEBBIQUITY  |  MONDAY, JULY 26, 2010
    [Linkedin] 19 New Featured Sources on the B2B Marketing Zone
    Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). Ways to Use LinkedIn for Smart Professionals , June 10, 2010. Why Use Twitter, Facebook & LinkedIn for Content Marketing? What was Linkedin Thinking? Share this on LinkedIn. Sarah Worsham ( @sazbean ). Customers.
  • BIZNOLOGY  |  MONDAY, AUGUST 13, 2012
    [Linkedin] Evaluating Content Marketing Channels
    In the case of the big social media services, the answers are pretty easy: LinkedIn is a business crowd, Facebook is a consumer crowd (for the most part), YouTube welcomes anyone with a few minutes to kill and an interest in cute kitten videos. Photo credit: Intersection Consulting. Knock, Knock. Who’s there? Content Preferences.
  • HUBSPOT  |  FRIDAY, OCTOBER 28, 2011
    [Linkedin] The Ultimate Cheat Sheet for Creating Awesome Landing Pages
    Social Sharing Buttons/Links: Enable visitors to easily share your landing page with their connections, too by including social media sharing links or buttons for social networks like Facebook , LinkedIn , and Twitter ! Landing pages are an extremely critical component of lead generation in inbound marketing. No question about it!
  • B2BMARKETINGSMARTS  |  MONDAY, MARCH 28, 2011
    [Linkedin] Ideas to help break the B2B automated marketing content barrier.
    Brian is the organizer of the LinkedIn B2B Marketing Roundtable of which I am a member. Recently I sat in on a great Webinar put on by Brian Carroll of MECLABS Applied Research. Help aligning content offerings to the buy cycle from Sirius Decisions. Success measured against Marketing Sherpa’s Email Marketing Benchmark Report. Games.
  • WRITING ON THE WEB  |  MONDAY, MARCH 17, 2014
    [Linkedin] How to Research Content for Your Expert Ebook
    Twitter, LinkedIn, Facebook, Google+, and other social media sites. 'for Your Expert Ebook" src="[link] width="300" height="225" title="How to Research Content for Your Expert Ebook" /> How should you research content in order to write your expert ebook ? The field of online research methods is new and expanding rapidly. Crowd sourcing.
  • VOICE-BASED MARKETING  |  THURSDAY, SEPTEMBER 19, 2013
    [Linkedin] Tips for Maximizing Your Content Marketing’s Potential for Exposure
    Twitter, Facebook, Google+, LinkedIn, YouTube, and other sites and services are an excellent way to generate exposure for your content. Many vendors like Google, Bing, Facebook, YouTube, and LinkedIn have PPC (pay-per-click) or pay-per-impression advertising options to help you get your content in front of your target audience.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, JULY 5, 2011
    [Linkedin] Are You Revenude? 5 Ways To Prove Marketing’s Impact On Revenue
    LinkedIn. by Brian Kardon | Tweet this How are you measuring marketing’s performance? If you are like most marketers, you’re proud of all the ways you measure marketing – pageviews, visits, visitors, click-through rates, open rates, bouncebacks, unsubscribes, size/growth of the database, cost per lead, etc. The list is nearly endless. Reddit.
  • SAVVY B2B MARKETING  |  WEDNESDAY, APRIL 14, 2010
    [Linkedin] Pacing Your Product Marketing Launch for Success
    Use tools like LinkedIn to see who in your network might be able to help you. recently contacted a former co-worker via LinkedIn for advice about the type of traffic I could expect at an upcoming tradeshow. I ran a half marathon last Sunday. It was a big endeavor for me. hadn’t run a distance like that in over a decade.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, MAY 16, 2010
    [Linkedin] Stop boring me with your blogs
    Share this on LinkedIn. I’ve compiled a list of the world’s most chronically boring bloggers.  Some of them are pretty well-known. Of course I would never publish such a list, but I wonder if boring bloggers even realize how dull they have become. 1) Your posts are too damn long. Long blogs = snooze time. ZZZZzzzzz. Nap time.
  • DELICIOUS B2BMARKETING  |  TUESDAY, NOVEMBER 2, 2010
    [Linkedin] What the Future Holds for B2B Social Media Marketing
    LinkedIn Ads (beta) deploys a similar approach, but the eyeballs don't seem nearly as powerful as Facebook. Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Learn more. iOS 4.2
  • SALES INTELLIGENCE VIEW  |  FRIDAY, SEPTEMBER 9, 2011
    [Linkedin] Another Dreamforce 2011 Recap #DF11
    Having links to a contacts social profiles are nice but when that gets compiled with relevant business events and you’re able to see how you are connected to people in ways LinkedIn can’t show, you have a powerful application that can drive revenue in any company. Dreamforce 2011 was an amazing event. WooHoo Insiders!! Rebecca D.
  • HUBSPOT  |  THURSDAY, NOVEMBER 15, 2012
    [Linkedin] How to Add Pinterest's Buttons & Widgets to Your Website
    For example, if you promote your Facebook, Twitter, LinkedIn, and Google+ presence using follow buttons on your website's homepage, 'About Us' page, 'Contact Us' page, or in your email messages, add your Pinterest 'Follow' button to the mix there, too! Didjya hear the news? Yesterday, Pinterest launched business accounts! What do I do?
  • THE CRAP REPORT  |  WEDNESDAY, FEBRUARY 17, 2010
    [Linkedin] Top 100 Qualities of a Great Teleprospecting Rep – #91: Creative Thinking
    If they can use the tools around them like Jigsaw, LinkedIn, or whatever, that’s great, too.  Okay, before you read ANY further, I’m going to spoil this season of LOST for you if you read the following paragraph.  I just want to make sure you understand that.  You’d have to get pretty creative, right?  So what does the Man in Black do? 
  • WEBBIQUITY  |  MONDAY, JULY 25, 2011
    [Linkedin] Web Presence Optimization, Reloaded
    From there, make sure that your presence is search-optimized on the “big four&# social media platforms: Facebook, Twitter, LinkedIn and YouTube. As online strategy increasingly is business strategy , web presence optimization (dominating the search results for your name and unique tagline) is now more important than ever.
  • WINDMILL NETWORKING  |  TUESDAY, SEPTEMBER 28, 2010
    [Linkedin] What Should I Tweet? 5 Ways to Find Great Content for Your Twitter Followers
    While you may only connect with those in your professional network on LinkedIn and friends & family on Facebook, we are also following those that we share a similar interest with on Twitter that is helping to expand our networks. Where do you go to find information that is worth sharing with your followers?
  • LEADERSHIP  |  FRIDAY, DECEMBER 20, 2013
    [Linkedin] Interesting Infographics: How B2B Marketers are Using Social Media
    LinkedIn. 'Although this is not a recent Infographic, I still found the takeaways for B2B marketers relevant for today and a good reminder. This infographic was released by Eloqua , which highlights survey results among 548 B2B marketers on their social media usage for branding, customer engagement and heightening sales. Facebook. Twitter.
  • TOMORROW PEOPLE  |  WEDNESDAY, MARCH 7, 2012
    [Linkedin] Inbound Marketing Secret Ingredient of Effective Business PR
    In a recent LinkedIn survey 18% of companies stated that they will continue to do so in the year ahead. What has changed in PR? Once upon a time, PR for business used to be simply about gaining coverage in the local and national press. ” Content is still an essential part of an effective PR campaign. Here’s how: 1.
  • INBOUND SALES NETWORK  |  TUESDAY, APRIL 12, 2011
    [Linkedin] The Secret to Increasing Prospect Engagement
    They are not all just on email, Facebook, Twitter or LinkedIn. Email remains the foundational channel for commercial communication, but buyers are also using Facebook, Twitter and LinkedIn to conduct research, get peer reviews and interact with companies. hate to tell you this, but it does not exist. Profiles vs. Personas.
  • SAVVY B2B MARKETING  |  THURSDAY, JUNE 24, 2010
    [Linkedin] Mama Nature’s Marketing Tips: 16 Tips for a Strong Social Web Root System
    Identify relevant blogs, Facebook groups, forums, news outlets, twitter, LinkedIn groups, professional associations, etc. If someone reaches out to you - whether on your own blog, through a 3rd party like twitter or LinkedIn, or in the comments on someone else's blog or forum - respond. What does this have to do with business? Listen.
  • SAZBEAN  |  FRIDAY, OCTOBER 14, 2011
    [Linkedin] What it Means Today to be ‘Connected’
    The integration of social media tools, like Twitter, LinkedIn, Google Plus, and Facebook, and the use of technologies like video Skype means that when used to best effect, the online and offline exchange of ideas can be seamless and without the restrictions of distance and time.
  • SAZBEAN  |  SATURDAY, OCTOBER 8, 2011
    [Linkedin] Top Internet strategy, marketing and technology links for the week of October 9, 2011
    HOW TO: Leverage LinkedIn for Your SEO Campaign  (Mashable!). Here are the top Internet strategy, marketing and technology links for the week of October 9, 2011… What You Can Take From Your Blog’s Worst Day  (ProBlogger). Top 10 Reasons Your Website Is Losing Sales  (Mashable!). The Strategy Web). Pro Blogger). Small Biz Trends).
  • SAZBEAN  |  SATURDAY, AUGUST 13, 2011
    [Linkedin] Top Internet marketing strategy links for the week of August 13, 2011
    How to Build a Thriving LinkedIn Group  (Social Media Examiner). Here are the top Internet strategy, marketing and technology links for the week of August 13, 2011… 10 Social Media Marketing Tips to Kickstart Your Week (one forty). How to Make Sure Check-Ins Don’t Check Out: Five Location-Based Marketing Tips (Search Engine Watch).
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SATURDAY, MAY 1, 2010
    [Linkedin] New site curates government social media usage
    Share this on Linkedin. If you market to governments and governmental agencies, a new social media directory may be extremely useful to your efforts. The project is counting on users to input their government’s social media participation.  Microsoft also plans to add add podcasts, analytics, case studies and best practices. Digg this!
  • WEBBIQUITY  |  THURSDAY, DECEMBER 16, 2010
    [Linkedin] Top Social Media and Marketing Books of 2010
    Share this on LinkedIn. Stumped for that last-minute Christmas idea? Books make great gifts, and there’s still time to order for pre-Christmas delivery. Happy shopping! Defy Gravity by Rebel Brown. Don’t you love it when you pick up a book and realize in just the first few pages that the author really gets it ? Share this on Bebo.
  • CRIMSON MARKETING  |  THURSDAY, FEBRUARY 28, 2013
    [Linkedin] 4 Reasons Why Google+ is a Killer B2B Social Media Platform
    They invest in Facebook and Twitter and (more and more) in LinkedIn.  Google+ is far ahead of  Twitter, and light years ahead of LinkedIn. 'My following post was recently featured on Social Media B2B: Most of our B2B clients have staked a claim on Google+, but they don’t invest  in it. Because they consider it a ghost town. Google Now.
  • CUSTOMER EXPERIENCE MATRIX   |  MONDAY, NOVEMBER 29, 2010
    [Linkedin] Treehouse Interactive Refines Its Features and Targets Larger Firms
    The messages will be sent under the recipient’s own identity in systems including Facebook, MySpace , Twitter , LinkedIn and Digg. Summary: Treehouse Interactive has been slowly enhancing its marketing automation system with features that appeal to experienced users. This might foreshadow attrition problems at other vendors. Here's an update.
  • FEARLESS COMPETITOR  |  TUESDAY, JULY 6, 2010
    [Linkedin] Use Webinars for Content Acquisition
    The blog post was well received with engagement through our inbox, blog comments, LinkedIn, Twitter and was requested as a guest blog post by Shari Weiss (@sharisax). Or join the Fearless Competitor group on Linkedin. That means you need tons of great content for Lead Nurturing. “). You can link to the original post here. link].
  • FEARLESS COMPETITOR  |  MONDAY, AUGUST 22, 2011
    [Linkedin] Four Steps to Convince CEOs that Demand Generation Should be a Marketing, Not a Sales, Function
    They leverage LinkedIn and Twitter, and monitor news feeds about key accounts. B2B Demand Generation | Why it belongs in Marketing – Not Sales. Want to truly understand the values of Find New Customers ? Then watch last Friday’s Laugh and Learn show? Great show! It’s a must-watch! We thank J. David for his great post. David.
  • SAVVY B2B MARKETING  |  WEDNESDAY, NOVEMBER 11, 2009
    [Linkedin] Three Free (Or Dirt Cheap) Marketing Strategies You Can Put Into Place Right NOW
    Get social Yes, I mean social media – Twitter, Facebook, Digg, LinkedIn and the rest. I don’t have to tell you that times are tough these days. We are all pretty tired of hearing it. It can be frustrating when management cuts the marketing budget during tough times, but sometimes that’s the reality. Share ‘em here
  • HUBSPOT  |  FRIDAY, OCTOBER 21, 2011
    [Linkedin] 3 Characteristics of Successful Modern-Day Press Releases
    compelling visuals, and an easy-to-share landing page that renders nicely across LinkedIn, Facebook, Google+, and other networks. This is a guest post by Sarah Skerik, PR Newswire’s vice president of social media, and the author of Unlocking Social Media for PR. You can follow her on Twitter at @sarahskerik. ” Is this true?
  • TRADESMEN INSIGHTS  |  TUESDAY, SEPTEMBER 4, 2012
    [Linkedin] Do You Have a Plan for Your Social Media?
    It could be Facebook or LinkedIn. What’s your social media plan – Ready, Fire, Aim? Most businesses social media plans fail because there isn’t a plan. Starting a Facebook account or bl0g with no plan on how they will react, not only with each other but with the rest of your marketing plan, is a disaster waiting to happen.
  • MODERN B2B MARKETING  |  FRIDAY, APRIL 5, 2013
    [Linkedin] Contagious Content: Facebook Posts That Get Shared Like Crazy
    Brian is the author of three social media books including “The Like Economy”, “LinkedIn For Business” and the bestselling “Facebook Marketing” He has appeared on Bloomberg TV and in The Wall Street Brian is a keynote speaker, stand up and improv comic and has an awesome dog named Brad Pitt. 10% was sharing.
  • SALES PROSPECTING PERSPECTIVES  |  MONDAY, JUNE 18, 2012
    [Linkedin] It's OK To Be A Stage 5 Clinger When It Comes to Inside Sales
    Don’t stop at talking to the admin to find more contacts to talk to – use resources that have databases of contacts like Netprospex , Linkedin , etc. scenario came up the other day where I found myself saying to a rep, “Stalk her! Be a stage five clinger!” Call from different phone numbers. during those attempts.
  • LOOPFUSE  |  WEDNESDAY, NOVEMBER 10, 2010
    [Linkedin] Marketing Automation is too complicated for Free
    Share this on LinkedIn. In the past few months there has been a great deal of industry discussions related to whether Free Marketing Automation is a good thing.  Many of the enterprise vendors in the space claim that Marketing Automation is too complicated to leave novices on their own to figure it out.  Tweet This! Share this on Facebook.
  • HINGE MARKETING  |  MONDAY, APRIL 7, 2014
    [Linkedin] Visible Expert Profile: Staci Riordan
    On Twitter or LinkedIn? Follow us @hingemarketing and join us on LinkedIn. 'At Hinge we have been studying Visible Experts SM , people who have attained high visibility and expertise in their industry, creating a personal brand that is recognizable industry-wide. This profile focuses on Staci Riordan, a Visible Expert for fashion law.
  • B2B MARKETING INSIDER  |  TUESDAY, FEBRUARY 22, 2011
    [Linkedin] The Biggest Mistake Marketers Make
    Follow me on Twitter , LinkedIn , Facebook  or Subscribe to future updates to the B2B Marketing Insider Blog. Are you wondering why your B2B Marketing ideas aren’t gaining the traction you hoped for? Or maybe your campaigns just aren’t producing as well as you thought? Does your content languish on the shelves? Use their words.
  • LEADER NETWORKS  |  TUESDAY, FEBRUARY 23, 2010
    [Linkedin] Social Media=Organizational Change!
    Online communities are not neutral. They fundamentally change the nature and way a company does business. All too often, an organization creates a social strategy and thinks nothing will be altered but the tools they will use. And then. the change hits the fan and they are left trying to react to the impact. customer care social business
  • LEADER NETWORKS  |  WEDNESDAY, JUNE 8, 2011
    [Linkedin] Social Business Readiness: 5 Questions For Sales Executives
    Sales managers and account executives have flocked to LinkedIn and Bebo for quite awhile in search of new prospects and –sometimes -- new markets. Sales is often one of the first departments to pick up social media tools to expand the organization’s network of business contacts and garner new leads.
  • WRITING ON THE WEB  |  THURSDAY, APRIL 28, 2011
    [Linkedin] Content Marketing Tip: Use Ready-to-Publish Articles
    Share this on LinkedIn. Content marketing is easier when you can outsource some of the writing and researching to qualified writers. great way to short-cut the time needed to research, write and publish quality online content is to find a good writer to supply articles. You can find good writers in just about any field. Entertain. Engage.
  • WRITING ON THE WEB  |  MONDAY, MARCH 7, 2011
    [Linkedin] 8 Blog SEO Tips for Top Search Results
    Share this on LinkedIn. What are the most important SEO tips for your blog to get good search results? It may be easier than you think to start getting onto the first page for keyword searches. Most of what I’ve learned about search engine optimization techniques I learned from Scribe SEO Content Optimizer. Write at least 300 words.
  • WRITING ON THE WEB  |  THURSDAY, DECEMBER 9, 2010
    [Linkedin] Content Marketing Tips to Get More “Juice”
    Share this on LinkedIn. Here are some content marketing tips to save you time and energy while getting more visibility on the Web. began these writing tips when I wrote about taking one nugget of information, and instead of posting it as one blog post, you make a list of 3-5 sub-topics or issues. Then you expand each one into 3-5 blog posts.
  • WRITING ON THE WEB  |  MONDAY, NOVEMBER 1, 2010
    [Linkedin] Smart Time-Saving Tips on Blogging…
    Share this on LinkedIn. What are the steps you need to follow to ensure each blog post is optimized for search engines as well as for your readers’ interests? Oh my… there are a lot. But to keep me out of overwhelm, I wrote them down, and put them into a flow chart. But it’s also a good chart for anyone working with a V.A.
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 15, 2010
    [Linkedin] How to Edit Your Blog Writing: Wot U Can Do
    Share this on LinkedIn. Some writers of content published on the Web think that substance holds more value than style , and if what you say is truly important, then readers will forgive your mistakes. Text messaging , email from phones and Twitter have all contributed to the acceptance of extremely abbreviated forms of communications.
  • DIGITAL B2B MARKETING  |  THURSDAY, DECEMBER 1, 2011
    [Linkedin] Online Marketers are Creepy
    asked the same question in a simple online poll, sent out via Twitter and LinkedIn. A creepy alligator has been stalking me. Yes, an alligator. Ads for HostGator , perpetually offering 20% off, have been on nearly every site I visit. Tweet this] That’s the way many of them describe retargeting. Both are marketers.
  • DIGITAL B2B MARKETING  |  THURSDAY, DECEMBER 1, 2011
    [Linkedin] Online Marketers are Creepy
    asked the same question in a simple online poll, sent out via Twitter and LinkedIn. A creepy alligator has been stalking me. Yes, an alligator. Ads for HostGator , perpetually offering 20% off, have been on nearly every site I visit. Tweet this] That’s the way many of them describe retargeting. Both are marketers.
  • IT'S ALL ABOUT REVENUE  |  SUNDAY, AUGUST 28, 2011
    [Linkedin] [Chart] Earthquakes, Hurricanes & Steve Jobs: The Week in Web Traffic
    LinkedIn. by Egan Cheung | Tweet this This August has had no shortage of big news events – from the market havoc almost 3 weeks ago, to Virginia’s earthquake of the century and the resignation of the CEO of one of the two most valuable companies on earth. The earthquake had only a mild impact on web traffic.  Sign up here.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, MAY 5, 2011
    [Linkedin] 11 Tweet-Friendly Takeaways from Eloqua’s Grande Guides
    LinkedIn. by Andrew Moravick | Tweet this. We said “ lists are dead ,” but the convenience of sharing information in “Five Fast Facts,” or “Eight Exciting Excerpts,” is rather hard to quit. That’s right – eleven tweetable lines lifted from Eloqua’s Grande Guides ready for your consumption. link]. link]. link]. The avg. link]. link]. link].
  • MODERN B2B MARKETING  |  FRIDAY, APRIL 1, 2011
    [Linkedin] 5 Ways to Increase Webinar Attendance
    At Marketo we also invite webinar attendees to join our LinkedIn group where they can get access to webinar slides, plus interact with speakers and each other. This strategy has led to a significant increase in our LinkedIn group membership and user engagement. by Andrew Spoeth How do we get an audience to show up for an event?
  • MODERN B2B MARKETING  |  WEDNESDAY, JANUARY 27, 2010
    [Linkedin] Introducing Seed Nurturing
    For example, you can use Twitter to inform people of your views on developments in your industry or show your ability to solve specific business pains by becoming an “Expert” on LinkedIn. However, what happens when qualified prospects visit your site or social media sites anonymously where you don't necessarily have their names or e-mails?
  • CLIENT BRIDGE  |  SATURDAY, AUGUST 11, 2012
    [Linkedin] 5 Steps To Get Daily Blog Visitors
    Post a link on Facebook, Twitter, and LinkedIn - Let the masses know about it any way you can. With well over 1 million blogs currently on the internet and growing daily, how can you make sure yours doesn’t fall behind? What steps should you be taking to make sure your blog is getting daily visitors? Make it unique? Run with the big dogs.
  • LEAD VIEWS  |  FRIDAY, JULY 16, 2010
    [Linkedin] Blog to Generate Leads
    Use social media channels like Facebook, Twitter and Linkedin to promote your blog content. The importance of Corporate blogging is known to all, but few companies are able to use this medium as a lead generation tool. Yes, corporate blogs are an excellent resource for Lead generation. Name your blog. It gives the blog a distinct identity.
  • HUBSPOT  |  WEDNESDAY, JANUARY 12, 2011
    [Linkedin] 8 Ways to Use the Web to Write Amazing Headlines
    LinkedIn Groups Messages - Email marketing can be a major lead generation source for many businesses. If you manage a Linkedin Group , you can send a message to your group with your proposed headline to see how well it performs. LinkedIn's messaging system is pretty basic, so you will need to use a Bit.ly mean really hard.
  • TRADESMEN INSIGHTS  |  THURSDAY, OCTOBER 6, 2011
    [Linkedin] Does Blogging Fit Into Your Overall Marketing Strategy?
    By utilizing other social media tools like Twitter, LinkedIn and Facebook to drive more eyes to our blog by posting links on these sites, it insures that people keep coming back to the blog. Not all companies should be blogging. How do you determine if you’re one of them? Why should you blog? Build your brand.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, JANUARY 29, 2014
    [Linkedin] 6 Tips for Managing a B2B Crisis Using Social Media
    But even though sites like Facebook, Twitter, and LinkedIn may make managing a crisis trickier, they can also help you communicate with your customers, demonstrate your commitment to them and bolster your reputation. 'Every B2B company, regardless of size and industry, will encounter the occasional crisis. Develop a Strategy.
  • LEADER NETWORKS  |  TUESDAY, NOVEMBER 17, 2009
    [Linkedin] The New Symbiosis of Professional Networks: Social Media’s Impact on Business and Decision-Making
    The big three have emerged as leading professional networks: LinkedIn, Facebook & Twitter The average professional belongs to 3-5 online networks for business use, and LinkedIn, Facebook and Twitter are among the top used. Build a network or use social media to deepen customer intimacy has become the mantra of today. Credible?
  • SALES INTELLIGENCE VIEW  |  TUESDAY, APRIL 19, 2011
    [Linkedin] Is Social Media the New Cold Call?
    Most companies have already discovered that their customers are spending their time online in some social network like LinkedIn, Twitter or forum. There are many alternatives to cold calling. Customers are asking questions and getting recommendations for products and services from their friends, peers and field experts. Prospecting Sales 2.0
  • SAVVY B2B MARKETING  |  TUESDAY, JULY 14, 2009
    [Linkedin] 11 Golden Rules for Lead Generation that Works
    " For example, look into industry-specific sites and associations, Google Ads, LinkedIn groups, blogs, and forums as a start. Effective lead generation requires strategic planning, a well-considered process, and continual attention. Establish a common understanding. Know your prospect. Focus on your prospects' needs. Test and optimize.
  • SAVVY B2B MARKETING  |  TUESDAY, JULY 14, 2009
    [Linkedin] 11 Golden Rules for Lead Generation that Works
    " For example, look into industry-specific sites and associations, Google Ads, LinkedIn groups, blogs, and forums as a start. Effective lead generation requires strategic planning, a well-considered process, and continual attention. Establish a common understanding. Know your prospect. Focus on your prospects' needs. Test and optimize.
  • NUSPARK  |  SUNDAY, SEPTEMBER 9, 2012
    [Linkedin] Online Display Advertising, Targeting, and Capturing Leads
    Related Posts: Performance Digital Display LinkedIn and Twitter Advertising and Marketing Options; A Primer Digital Advertising. A Look at Online Display Advertising for Lead Generation. The role of online display can be huge if executed properly and tracked accordingly. Many I have used myself for clients. Cost models- CPM, CPA, CPL.
  • WINDMILL NETWORKING  |  THURSDAY, DECEMBER 1, 2011
    [Linkedin] Why Your Company Might Want to Consider a Social Media Agency
    Social Ads on sites like Facebook, Twitter and even LinkedIn are already accounting for more than 10% of online ad spend in 2011. The problem, however, is best indicated by the question I always get: “Do I have to hire someone to do this?” Do you have people to spare in place to handle the job? The right social agency will.
  • HUBSPOT  |  WEDNESDAY, JANUARY 12, 2011
    [Linkedin] 10 Marketing Stories You Need To Know Tonight
    26 Tips to Enhance Your Experience on LinkedIn - Want to get better at using LinkedIn? Social Media Examiner has a new post that provides tips and tricks to make you a LinkedIn ninja. Life gets busy. Sometimes we need a way to recap the important things we missed quickly. 10 Marketing Stories to Keep You in the Know.
  • WEBBIQUITY  |  WEDNESDAY, JUNE 30, 2010
    [Linkedin] Business Blogging – Do You Have What It Takes?
    Good bloggers are social creatures; they link to other bloggers, write copy that attracts links, leave relevant comments on other blogs, respond to comments on their own blogs, and interact with other bloggers through other social media such as LinkedIn and Twitter. Share this on LinkedIn. How do you get there? Curiosity. Passion.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, APRIL 25, 2010
    [Linkedin] My Twitter Ah-Ha Moment
    Share this on Linkedin. What did it take for you to “get&# Twitter? was certainly in that vast number of people who resisted it.  The first tweet I ever received was “It’s 4 a.m.&# … confirming that Twitter was indeed the stupidest thing I’d ever seen. But then I had my ah-ha moment. Like … The Aporkalypse.
  • WEBBIQUITY  |  THURSDAY, DECEMBER 23, 2010
    [Linkedin] Webbiquity 2010 Christmas Card
    Share this on LinkedIn. Wait for it… Rudolph in red-hosed rain gear. Merry Christmas from Webbiquity! Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us. Digg this! Share this on Facebook. Share this on FriendFeed. Post on Google Buzz. Share this on Mixx. Share this on Reddit. Share it on StumbleUpon.
  • BLOG MY CALLS  |  FRIDAY, MAY 10, 2013
    [Linkedin] 22 of My Marketing Secrets
    First post it as a LinkedIn update, and THEN click on the “tweet this update”. This way every single re-tweet will also count as a LinkedIn share, boosting your chances of making it a Trending article on the front page of LinkedIn. When creating content for your brand or blog or whatever, have fun! Have tons of content? Bonus!
  • BIZNOLOGY  |  TUESDAY, OCTOBER 1, 2013
    [Linkedin] Playing the online reputation shell game
    Instead of “Chris Abraham” coming up with my web site , my Twitter / LinkedIn / Facebook profile, or my Huffington Post articles , it goes much further. Two brilliant strategies, one of which is taken from magic, the other taken from the Internet. My name is Chris Abraham. Secondly, misspellings. Also, Abraham Chris. Body doubles!
  • HUBSPOT  |  THURSDAY, AUGUST 15, 2013
    [Linkedin] 25 Helpful Sales Blogs You Don't Want to Miss Out On
    LinkedIn Exposed. 'I don''t know if you know this, but we here at HubSpot kind of like blogging. So naturally, we''ve written about some of the best inbound marketing blogs on the internet (on our blog), but we hadn''t taken the time to find some of the best sales blogs out there. while some may be fresh new voices for you. an experiment].
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