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  • IT'S ALL ABOUT REVENUE  |  FRIDAY, JULY 15, 2011
    [Linkedin] Top 40 Twitter Feeds You’re Not Following
    LinkedIn. by Jesse Noyes | Tweet this Social media is a meritocracy, right? Well, not always. The plethora of voices social media unleashed on the world means getting attention can be tough. Often people with great things to say go unnoticed. Nowhere is this more true than on Twitter. Leo Ramirez Jr. Drop a name in the comments. Share email.
  • WEBBIQUITY  |  FRIDAY, OCTOBER 19, 2012
    [Linkedin] What to Know Before You Start Your Blog
    Engage in social media such as Twitter, Facebook, Google+, LinkedIn and even Pinterest to interest readers and promote your content. Guest post by Darcy Leutkemeyer. Whether you’re starting a business, documenting your travels or writing for self-expression, transferring great ideas to the Web is a step-by-step process. Build Your Blog.
  • SALES PROSPECTING PERSPECTIVES  |  MONDAY, SEPTEMBER 30, 2013
    [Linkedin] It's Q4: Finish the Sales Year Strong and Steady
    Bringing in new contacts from untouched lists, LinkedIn, and other sources will create a smooth transition into the new year and new quarter. 'Halloween! Thanksgiving! Christmas and Hanukkah! All of these events are great in Q4… but in sales and teleprospecting, it seems like Q4 is everyone’s least favorite time of year. Where’s the pipeline?
  • SALES PROSPECTING PERSPECTIVES  |  THURSDAY, DECEMBER 20, 2012
    [Linkedin] Inside Sales: Questions That Lead To Meaningful Answers
    As I was driving into work I began to think about the upcoming day and what I had on my schedule. started to think about the interactions I needed to have and realized that over the course of a day I interact with a wide variety of individuals, clients, team members, managers, my peers, my boss, and even the Mass Pike toll collectors some days.
  • SALES PROSPECTING PERSPECTIVES  |  TUESDAY, JULY 10, 2012
    [Linkedin] It's A Beautiful Day In The Office
    Follow up your voicemails with an email, send an evite to set aside time on your prospects’ calendar, try connecting on Linkedin, Twitter etc. Sales Prospecting Perspectives is pleased to bring you a guest post from one of our BDR's, Colleen MacNeil. He always listened patiently, allowing his guests to feel like they could speak freely.
  • GREAT B2B MARKETING  |  FRIDAY, MARCH 23, 2012
    [Linkedin] Pull Marketing – a Valuable Strategy to Stay in Touch with Prospects
    Every connection you can make though LinkedIn, Twitter or your blog, gives you many future opportunities to educate your prospects and bring them into your sphere of influence.  Timing is an extremely important element in B2B marketing and sales.  Most prospects are somewhere in between these extremes.  They are anyway, so why fight this? 
  • GREAT B2B MARKETING  |  FRIDAY, JANUARY 27, 2012
    [Linkedin] Patience and Persistence – A Powerful Combination in Marketing
    Write that blog post, update your LinkedIn, or send some tweets, even when you don’t feel like it.  As has been stated in works ranging from the Bible to the Beatles, there is a time for every purpose. Sometimes the best course is to persist and push through the obstacle and sometimes the best course is to apply a little dose of patience. 
  • HUBSPOT  |  THURSDAY, JANUARY 9, 2014
    [Linkedin] A Glimpse Into the Landscape of Social Sharing [Infographic]
    And while Facebook is still the dominant one, Google+, Twitter, and LinkedIn are making strides in the area. 'As we showed in Gigya’s Social Login data from the third quarter of 2013, a number of social media websites have made strong plays to become the identity provider of record for consumers on the web. marketing data
  • BIZNOLOGY  |  MONDAY, FEBRUARY 24, 2014
    [Linkedin] 11 tips and tools to jump-start your SEO
    GENERATE OUTREACH AND VISIBILITY WITH SOCIAL MEDIA: Your social network pages like Facebook, Twitter, LinkedIn and Google+ not only provide outreach but additional ranking on search pages so your business can appear multiple times on a search page. 'Photo credit: Sean MacEntee. What do the numbers tell us about the importance of SEO?
  • BIZNOLOGY  |  THURSDAY, NOVEMBER 8, 2012
    [Linkedin] Why you should consider centralizing your search keyword lists
    Thousands participated in related conversations on Twitter, Tumblr, Facebook, and LinkedIn. Photo credit: Wikipedia. Last month, I wrote about 2 challenges to keyword collaboration. Among other things, I argued for the importance of developing a corporate keyword database for digital marketers. But that’s extremely unlikely.
  • LEADSLOTH  |  MONDAY, JULY 12, 2010
    [Linkedin] Hubspot Review
    Social Media is also covered: you are notified of relevant online discussions on Twitter, LinkedIn and other locations, so you can join the discussion; there are ‘follow-me’ buttons in email and on your website; and you can find prospect’s social media profiles. Marketing departments at mid-size companies. Small Businesses.
  • WRITING ON THE WEB  |  WEDNESDAY, JANUARY 21, 2015
    [Linkedin] Blog Design Blink Test: Simple, Easy Navigation
    Your other accounts, Twitter, Facebook, LinkedIn, etc. 'In order to impress visitors and showcase your business expertise, your blog must pass the “blink” test. As I mentioned in my previous post , your blog design must incorporate three critical elements: Branding/Personality   (Banners, logo, photos). Navigation/Simplicity. Your picture.
  • WEBBIQUITY  |  MONDAY, APRIL 9, 2012
    [Linkedin] 38+ Cool Social Media and Web Tools and Reviews
    slick service that enables you to easily add a QR code to your business card which links to your LinkedIn profile and contact information. Buffer is a tool for automatically posting content to Twitter, LinkedIn and Facebook. “Greplin social media search can access more than just your Facebook, Twitter, and LinkedIn accounts.
  • HUBSPOT  |  TUESDAY, JANUARY 22, 2013
    [Linkedin] 6 Ways Social Media Marketing Is Changing (For the Better)
    And, unlike the loss of LinkedIn Answers , I’m feeling pretty good about them. Pull social media intelligence into your sales calls: Before calling up leads, make sure you’re aware of the content your leads are sharing on sites like Twitter or LinkedIn. We’ve been at this social game for a while now, you and me. Timeline.
  • HUBSPOT  |  THURSDAY, OCTOBER 23, 2014
    [Linkedin] 43 Bright Ideas for Promoting Your Lead Gen Content
    LinkedIn. Groups on LinkedIn are meant for valuable discussions among professionals, so don’t go posting links to your content everywhere, in hopes to drive traffic to your website. 16) There are many communities out there for like-minded professionals to discuss business (think about how you use LinkedIn group). Social Media.
  • WEBBIQUITY  |  MONDAY, OCTOBER 25, 2010
    [Linkedin] 100+ Blog Directories and RSS Sites for Promoting Your Blog
    Share this on LinkedIn. Over time, the top source of traffic for most blogs is search. The two keys to search success are great content and links. Assuming you’ve already got great content, there are many places to get links (e.g. social networking profiles, social bookmarking sites, other bloggers). charging for inclusion). link].
  • WEBBIQUITY  |  TUESDAY, JUNE 15, 2010
    [Linkedin] Three Words That Should Never Be Used With Social Media
    The business value of blogs, Twitter accounts, Facebook pages, LinkedIn connections, etc. Share this on LinkedIn. At its core, social media marketing is still marketing: it requires a strategy, planning, objectives, measurement, and utilization of key messages. It has a purpose and needs a budget. Automate. But not in social media.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JANUARY 7, 2013
    [Linkedin] 5 social media tools to kickstart your business
    What’s particularly nice about Nimble is how it builds up a profile of each user by retrieving their social details across a range of networks including Facebook, twitter, LinkedIn and Google +. By Ian Cleary, Contributing {grow} Columnist. One area that we can always consider is emerging tools to help us be more productive and efficeint. Social
  • BIZNOLOGY  |  TUESDAY, MARCH 5, 2013
    [Linkedin] Facebook paid sponsored content will meet you only halfway
    LinkedIn to Launch Sponsored Posts (socialtimes.com). After reading Disruptions: As User Interaction on Facebook Drops, Sharing Comes at a Cost by Nick Bilton in the New York Times (and Facebook ‘s detailed fact check ), I thought I would spend $21 for your amusement. I would sponsor three Facebook posts. OK, Why not, right?
  • BIZNOLOGY  |  WEDNESDAY, AUGUST 14, 2013
    [Linkedin] Content Marketing – How Strategy Supports Success
    But it’s not just the classic LinkedIn vs. Facebook decision. 'Photo credits: www.mysafetysign.com. We love to hear clients talking about social media, SEO, blogging and email marketing, but too often  the conversations we hear center on “doing” social media, for example. No, wait. This Vine this is all the rage.
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, JULY 1, 2011
    [Linkedin] [Chart] Can Google’s +1 Catch Up With The Facebook “Like”
    LinkedIn. by Egan Cheung | Tweet this With much fanfare, Google launched it’s equivalent of the Facebook “Like&# to websites, blog posts and more recently. We wrote about the topic here.). Google is already seeing healthy growth with 2.6% of sites embedding the button so far. Share email. Facebook. StumbleUpon. del.icio.us.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, MARCH 17, 2011
    [Linkedin] Video: Why SXSW Matters For B2B
    LinkedIn. by Jesse Noyes | Tweet this. Don’t let the skinny jeans fool you. South By Southwest is a B2B playground. Maybe because it was founded on music, or maybe because of its hipster motif, for some reason many businesses don’t take the festival seriously. They do so at their peril. EMC had a comfy presence at SXSWi. Share email. Reddit.
  • NUSPARK  |  SUNDAY, JULY 15, 2012
    [Linkedin] Implementing a Content Experiment from Google Analytics with a WordPress Website; Conversion Testing
    Related Posts: Conversion Rate Optimization Partners/Alliances LinkedIn and Twitter Advertising and Marketing Options; A Primer. Proper conversion rate optimization requires testing of landing pages. The best way to learn is to try new features yourself; which is what I did with my WordPress website. Step 2: Name your experiment. Excellent!
  • NUSPARK  |  THURSDAY, AUGUST 23, 2012
    [Linkedin] Top 10 Reasons You Need a Corporate Blog for Lead Generation
    You’ll need to promote the blog via newsletters, email signatures, LinkedIn, and other distribution channels. .  . Do You Have a Corporate Blog? . There are numerous benefits to blog as a company. It’s an essential internet marketing tactic. So I decided to do a blog post on blogs!  Blogs are an ideal medium for fresh content. Posting
  • NUSPARK  |  THURSDAY, AUGUST 23, 2012
    [Linkedin] Top 10 Reasons You Need a Corporate Blog for Lead Generation
    You’ll need to promote the blog via newsletters, email signatures, LinkedIn, and other distribution channels. .  . Do You Have a Corporate Blog? . There are numerous benefits to blog as a company. It’s an essential internet marketing tactic. So I decided to do a blog post on blogs!  Blogs are an ideal medium for fresh content. Posting
  • NUSPARK  |  SUNDAY, JULY 15, 2012
    [Linkedin] Implementing a Content Experiment from Google Analytics with a WordPress Website; Conversion Testing
    Related Posts: Conversion Rate Optimization Partners/Alliances LinkedIn and Twitter Advertising and Marketing Options; A Primer. Proper conversion rate optimization requires testing of landing pages. The best way to learn is to try new features yourself; which is what I did with my WordPress website. Step 2: Name your experiment. Excellent!
  • MI6 MARKETING AGENCY  |  WEDNESDAY, SEPTEMBER 21, 2011
    [Linkedin] Canadian Companies Use of Social Media
    Leave a comment below or join the Mi6 Marketing Professionals Peer Network Linkedin Private Group and discuss this with me and other marketing professionals. The Mi6 Chart of the Day is a new blog series where we feature a chart each weekday that we think is relevant and of interest to our readers. Some Thoughts to Consider.
  • FEARLESS COMPETITOR  |  WEDNESDAY, JUNE 22, 2011
    [Linkedin] When life knocks you down, get up
    On Friday, a fellow Notre Dame grad connects with me on Linkedin. Lead Generation Companies | The Power of Perseverance. Author’s note: One of my all-time favorite posts. In a recent Laugh and Learn (our weekly show on B2B marketing featuring wit and humor) the topic was a great video on free hugs from Italy. Haunting music too.
  • SALES PROSPECTING PERSPECTIVES  |  TUESDAY, MAY 6, 2014
    [Linkedin] What is a Realistic Number of Cold Calls to Make on a Daily Basis?
    They wanted us to read through the prospect website in detail, read up on all press releases, check out the company bio on our target prospect, and look up their profile on LinkedIn. 'There is nothing better than a sales manager who can speak from real experience when providing advice. equate cold calling to going through basic training.
  • MARKETING ACTION  |  THURSDAY, FEBRUARY 12, 2015
    [Linkedin] 3 Surprising Ways to Succeed in Social Media
    As of February 2015, he has 541,102 LinkedIn followers. His post “ 11 Simple Concepts to Become a Better Leader ” is 3 rd on the list of the top 20 posts of all time on LinkedIn Pulse, with almost 3 million views and 7500 comments. can’t jump into Twitter and Facebook and LinkedIn and say, Want to buy a watch ? My wife.
  • KOMARKETING ASSOCIATES  |  MONDAY, SEPTEMBER 9, 2013
    [Linkedin] Keeping Up with KoMarketing: Team Updates, Events & More
    He owns a tailless cat named “Cyber” Be sure to connect with Dennis on LinkedIn  and Twitter  and give him a big welcome. Connect with me ahead of time on Twitter , LinkedIn , or Google+. Twitter | Facebook | LinkedIn | Google+ | Slideshare. 'With the fall season upon us, there’s a lot happening here at KoMarketing.
  • SALES PROSPECTING PERSPECTIVES  |  TUESDAY, DECEMBER 11, 2012
    [Linkedin] How A Sales Professional Can Achieve Greater Success Through Online Marketing
    Currently, the key to social media selling success is to establish and grow a Twitter presence as well as LinkedIn presence. Sales Prospecting Perspectives is pleased to bring you a guest post from Ryan Corey , Sales and Marketing Director with TrainAce and Co-Founder of SalesRepMarketing.com.
  • SAVVY B2B MARKETING  |  MONDAY, MARCH 14, 2011
    [Linkedin] Ready to Nurture? Simply Remember Your A,B,C's
    Will you be using LinkedIn groups or Facebook pages? Savvy is happy to have Steve Gershik, President of 28marketing, guest posting for us today. He shares his insight as a Demand Generation strategist on lead nurturing. Frequently, a marketing manager or director will ask me the steps necessary to start developing a lead nurturing program.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JULY 29, 2010
    [Linkedin] This is why you’re a social media loser
    Melodie gave a breathlessly energetic performance describing Facebook, LinkedIn, Twitter and even Foursquare, outlining design ideas for your presence in social media.  It got me thinking about my blogs and my newsletter and my LinkedIn profile and the time I spend wrapped around the Twitter axle when suddenly I had … .
  • HINGE MARKETING  |  MONDAY, FEBRUARY 24, 2014
    [Linkedin] New Research Points the Way to Success in Your Content Marketing Strategy
    In order of most common usage, the top seven sites were: LinkedIn. On Twitter or LinkedIn? Follow us @hingemarketing and join us on LinkedIn. 'Content marketing is powerful. It’s also relatively young. Many firms are still struggling to find and implement the right strategy. What kind of results are they seeing? Blogs.
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 14, 2011
    [Linkedin] 7 Ways to Optimize Content for Social Sharing
    While it's a good idea to make sure you're spreading it to your direct network of fans and followers on sites like Facebook , LinkedIn, Twitter, and Google+, the true value that social media provides is its ability to spread content beyond your direct network of social media connections. So what can you do to help move this process along?
  • B2B MARKETING TRACTION  |  TUESDAY, MAY 3, 2011
    [Linkedin] Why Product Launch Plans Need to Include Social Networking
    It takes time to establish a following, a rapport with your connections, and credibility on social media sites like Twitter, Facebook and even LinkedIn. Tweet. recently provided some marketing consulting and services for a technology start-up about to launch a new product. ” Their answer? Social Media/Web 2.0
  • KOMARKETING ASSOCIATES  |  THURSDAY, DECEMBER 19, 2013
    [Linkedin] Our Favorite Online Marketing Posts of 2013
    You can see more of the posts, articles, and information Ryan likes on Twitter , LinkedIn , and read his blog posts here. You can see more of the posts, articles, and information Dennis likes on Twitter , LinkedIn , Google+ and read his blog posts here. Connect with Mike on  Google+  and  LinkedIn. What is Content? Check it out!
  • SALES LEAD DYNAMICS  |  FRIDAY, AUGUST 3, 2012
    [Linkedin] What’s Your Prospecting Plan? – Part I
    You can find connections through LinkedIn. Prospecting – present participle of pros·pect (Verb). Search for mineral deposits in a place, esp. by means of experimental drilling and excavation. Look out for; search for: “the responsibilities of salespeople to prospect for customers” Source: Wikipedia. Most of us network. 
  • INSIGHTIQ BLOG  |  WEDNESDAY, JUNE 13, 2012
    [Linkedin] Eloqua Raises the Bar Once Again
    Connect with us on   Twitter ,   Facebook , and   Linkedin There is a vast difference between our clients’ data and transactional requirements (think Big Data and B2C) and the world we operate in as a customer engagement agency with a very narrow B2B focus. This makes it essential to rally around best practices.
  • INSIGHTIQ BLOG  |  THURSDAY, JUNE 7, 2012
    [Linkedin] Analytics at Work in the Ever-changing World of TV
    Connect with us on  Twitter ,  Facebook , and  Linkedin Television used to be simple. Your TV was connected to a cable and you received a certain amount of channels that were paid for in advance. These channels brought you a variety of shows. Although this setup was simple, it was far from being tailored to the consumer.
  • DIGITAL VOICES  |  FRIDAY, JULY 16, 2010
    [Linkedin] Maximizing the effectiveness of your social marketing activities
    While your web site may still be the primary platforms to share information -  Company blogs, Twitter, Facebook, Foursquare, Linkedin etc. may The proliferance of social channels over the last 5-6 years is simply amazing. may provide other platforms to communicate with our audience. . Do you need to  because your competitors are in it?
  • FEARLESS COMPETITOR  |  FRIDAY, NOVEMBER 18, 2011
    [Linkedin] Find New Customers Fan of the Month – Arthur Germain
    Subscribe to this blog, Like us on Facebook or follow Find New Customers on Linkedin. B2B Lead Generation | Find New Customers Fan of the Month. Each month we recognize a special fan of Find New Customers. This month our fan of the month is none other than Arthur Germain of the Communication Strategy Group. Why don’t you follow him?
  • FEARLESS COMPETITOR  |  FRIDAY, NOVEMBER 11, 2011
    [Linkedin] Find New Customers Fan of the Month – Arthur Germain
    Subscribe to this blog, Like us on Facebook or follow Find New Customers on Linkedin. B2B Lead Generation | Find New Customers Fan of the Month. Each month we recognize a special fan of Find New Customers. This month our fan of the month is none other than Arthur Germain of the Communication Strategy Group. Why don’t you follow him?
  • FEARLESS COMPETITOR  |  FRIDAY, OCTOBER 28, 2011
    [Linkedin] Find New Customers Fan of the Month – Antonio Dimitriadis
    According to Linkedin, Antonio is 4 Language Marine Engineering Consultant at Piraeus Marine Services , S.A. B2B Lead Generation | Find New Customers Fan of the Month for October 2011. Each month we recognize a special fan of Find New Customers. This month our fan of the month is none other than Antonio Dimitriadis. in Greece. Perkins.
  • FEARLESS COMPETITOR  |  FRIDAY, OCTOBER 21, 2011
    [Linkedin] Find New Customers Fan of the Month – Antonio Dimitriadis
    According to Linkedin, Antonio is 4 Language Marine Engineering Consultant at Piraeus Marine Services , S.A. B2B Lead Generation | Find New Customers Fan of the Month for October 2011. Each month we recognize a special fan of Find New Customers. This month our fan of the month is none other than Antonio Dimitriadis. in Greece. Perkins.
  • FEARLESS COMPETITOR  |  FRIDAY, OCTOBER 7, 2011
    [Linkedin] Find New Customers Fan of the Month – Antonio Dimitriadis
    According to Linkedin, Antonio is 4 Language Marine Engineering Consultant at Piraeus Marine Services , S.A. B2B Lead Generation | Find New Customers Fan of the Month for October 2011. Each month we recognize a special fan of Find New Customers. This month our fan of the month is none other than Antonio Dimitriadis. Embrace them. in Greece.
  • FEARLESS COMPETITOR  |  SATURDAY, OCTOBER 1, 2011
    [Linkedin] Find New Customers Fan of the Month – Antonio Dimitriadis
    According to Linkedin, Antonio is 4 Language Marine Engineering Consultant at Piraeus Marine Services , S.A. B2B Lead Generation | Find New Customers Fan of the Month for October 2011. Each month we recognize a special fan of Find New Customers. This month our fan of the month is none other than Antonio Dimitriadis. in Greece. Perkins.
  • FEARLESS COMPETITOR  |  FRIDAY, AUGUST 19, 2011
    [Linkedin] Find New Customers Fan of the Month – Kenny Madden
    According to Linkedin, Kenny is the Director of Business Development at Spiceworks in Austin, TX and the owner of Madden Acquisitions. B2B Lead Generation | Find New Customers Fan of the Month. Each month we recognize a special fan of Find New Customers. This month our fan of the month is none other than b2b marketing expert Kenny Madden.
  • FEARLESS COMPETITOR  |  FRIDAY, AUGUST 5, 2011
    [Linkedin] Find New Customers Fan of the Month – Kenny Madden
    According to Linkedin, Kenny is the Director of Business Development at Spiceworks in Austin, TX and the owner of Madden Acquisitions. B2B Lead Generation | Find New Customers Fan of the Month. Each month we recognize a special fan of Find New Customers. This month our fan of the month is none other than Kenny Madden. We really appreciate it.
  • SAZBEAN  |  MONDAY, JUNE 20, 2011
    [Linkedin] Understanding the Different Ways People Consume Content
    Think about how you consume content on Twitter (if you use it) versus Facebook versus LinkedIn or blogs. On Twitter you probably only pay attention to what’s going on now. Very few people bother to scroll back through all the tweets of people that they’re following. Type of Content. Timing. Location. Device. Appropriateness.
  • SAZBEAN  |  TUESDAY, SEPTEMBER 14, 2010
    [Linkedin] Why RSS Is Still Important for Your Business
    Do you have your blog automatically post to Facebook, LinkedIn or Twitter? In case you missed it, there’s been some talk lately about whether or not RSS is dead. RSS feeds make it really easy for people to subscribe to your website and get updates via email or RSS readers (such as Google Reader or iGoogle). Search Engines. Monitoring.
  • SAZBEAN  |  MONDAY, JULY 19, 2010
    [Linkedin] Improve Your Tweets Using HootSuite’s Twitter Stats
    This can be especially useful if you use HootSuite to send a message to multiple social networks (Twitter, Facebook, LinkedIn, etc.) An important part of any strategy is measurement — so you know what’s working and what’s not and where to improve. But how do you know what your audience likes or dislikes? Daily Clicks.
  • TRADESMEN INSIGHTS  |  THURSDAY, JULY 1, 2010
    [Linkedin] 50 Power Twitter Tips to Help B-to-B Marketers
    Can you invite Twitter followers to your other social platforms, like LinkedIn or Facebook ? Please remove Twitter from LinkedIn. LinkedIn: 5 Ways to Make the Most out of Your Connections Made in America: It Still Matters! use it all the time and it’s one of the best lead generators for my blog. It’s perfectly okay.
  • HUBSPOT  |  THURSDAY, DECEMBER 22, 2011
    [Linkedin] 10 Brilliant Marketing Personalization Tips to Implement ASAP
    Create targeted LinkedIn Company Product Page variations. LinkedIn Company Pages offer an awesome targeting tool that enables you to personalize the products/services a LinkedIn page visitor sees when they visit your company product page on LinkedIn. Recently watched and enjoyed The Breakfast Club ? Likely, you did.
  • VOLACCI  |  TUESDAY, JUNE 4, 2013
    [Linkedin] 5 Email Marketing Tips for a Record-Breaking Quarter
    Email Marketing Google Plus One Tweet Widget Linkedin Share Button Facebook Like 'The name of the game hasn’t changed, but the path to increased revenue has. Email marketing isn’t just that thing you should be doing but aren’t; it’s that thing you should be doing that could make the rest of 2013 one of the best yet. Let''s fix that!
  • WRITING ON THE WEB  |  FRIDAY, JULY 15, 2011
    [Linkedin] Online Persuasion: How to Write to Create Desire
    Share this on LinkedIn. When writing online , how can you appeal to readers’ emotions on a business-oriented site? Online persuasion works best when you appeal to both the logical and emotional centers in the brain. Many online content marketers misunderstand what it means to “appeal to emotions.”  It’s easier than you might think.  Stories.
  • WRITING ON THE WEB  |  THURSDAY, JUNE 23, 2011
    [Linkedin] Engaging Content: 7 Tips to Get Readers to Think
    Share this on LinkedIn. When it comes to content marketing , there are ways to write content so it actively markets you and your business without being “in-your-face” sales copy or boring product reviews or press releases. m reminded of an excellent book on creating effective website design called Don’t Make Me Think. How can you do that?
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 27, 2010
    [Linkedin] Engaging Content: Get Emotional, Really Emotional
    Share this on LinkedIn. How can content  marketers create content that engages – truly engages – the emotions of readers ? When Harry Met Sally , Sally insisted men could never tell when women were faking an orgasm. To prove it, she demonstrated her own audio version, fully clothed, sitting in a crowded restaurant. Digg this!
  • EMAGINE B2B BLOG  |  TUESDAY, FEBRUARY 19, 2013
    [Linkedin] Measuring Social Media ROI with Google Analytics: Part 4 – Standard Reports
    For example, a person could come from LinkedIn, and immediately convert. Another example would be a visitor who arrives first from LinkedIn, then visits the site directly twice and then converts. Data Hub activities will not include Facebook, Twitter and LinkedIn. Social Value. Traffic Sources > Social > Overview).
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, JULY 7, 2010
    [Linkedin] An Interview with Sean Geehan, CEO and Founder Geehan Group
    Share this on Linkedin. I met Sean at a recent ITSMA Marketing Leadership forum. Many of his ideas really hit home for me so I wanted to share these with you. So tell me about the typical concentration of B2B customers versus B2C customers? A:  In the B2B world, the actual number of customers is microscopic when compared to B2C.  Tweet This!
  • WEBBIQUITY  |  SUNDAY, FEBRUARY 10, 2013
    [Linkedin] Ensure Your Business Looks Good Online
    Social media can be used effectively, Inc.com adds, by having company employees keep their LinkedIn profiles up-to-date. Guest post by Carrie Bauer. Before the Internet, making a good first impression often meant face-to-face interactions at business meetings, conferences and lunches. ” Get Real. privacy policy can’t hurt either.
  • VIRALLY BLOG  |  FRIDAY, MAY 23, 2014
    [Linkedin] Virally is back with a bang!
    By simply selecting either twitter, Facebook or LinkedIn they simply exchange their social profile details in exchange for your content. 'It’s been a while but in the background the Virally team have been hard at work understanding what people liked about the software and where we could make it even better. No forms no fuss everyone is happy.
  • LEAD VIEWS  |  FRIDAY, MARCH 9, 2012
    [Linkedin] Leveraging Pinterest for B2B Marketing: 6 Practical Tips
    For a social network that is just over 2 years old, the figures are impressive: • Pinterest is driving more referral traffic on the web than Google+, YouTube, Reddit, and LinkedIn combined. Pinterest, the hottest social media site of 2012 has caught the Internet world by storm. Source: Marketing Profs. Source: Experian Hitwise. Source Alexa.
  • B2B MARKETING INSIDER  |  MONDAY, FEBRUARY 9, 2015
    [Linkedin] The Rise Of Emoji Marketing
    Please follow me on Twitter , LinkedIn ,  Facebook and Google+  or  Subscribe here for regular updates. 'For years, brands have been chasing the coveted millennial market for their size, influence, growing incomes and their insatiable appetite for digital media. It is a shorthand way to communicate. We are connected to more people. https://t.co/eY4N6tMmpi.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, MAY 25, 2011
    [Linkedin] 7 Misconceptions About the New EU Privacy Regulations
    LinkedIn. by Jesse Noyes | Tweet this Today, May 25 th , is the day that all member states of the European Union are expected to enact region’s new privacy directive, which requires businesses to get explicit permission to track online users’ behaviors. Some might say it’s doomsday for cookies. This came out of nowhere! Well, not exactly.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, AUGUST 17, 2011
    [Linkedin] Dreamforce: Ending the “Accidental Revenue” Myth
    LinkedIn. by Joe Payne | Tweet this There’s a mythology that surrounds the entrepreneur. Too often, we buy into the story that some genius rolls out of bed, has an epiphany and – Wham! Google, or Apple or even Salesforce.com is born. While I was at the beach this year, I read Peter Sims’ Little Bets. Lather, rinse, repeat. Share email.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, JUNE 16, 2011
    [Linkedin] How to Structure a Marketing Operations Team
    LinkedIn. by Heather Foeh | Tweet this If your company is new to marketing automation or having a marketing operations team, you may be wondering what the best way is to organize. Should you centralize or de-centralize your marketing functions? Should you outsource some pieces or keep everything in-house? Budgeting process. Company culture.
  • HUBSPOT  |  FRIDAY, AUGUST 12, 2011
    [Linkedin] How to Enhance Your Internet Presence With Social Media [Free Ebook]
    LinkedIn. Download this ebook to learn to enhance your business' internet presence using Facebook, Twitter, LinkedIn, and YouTube. These days, social media is becoming an important part of many businesses' internet presence. When I want to catch instant updates, I'll follow that business' Twitter stream. Twitter. YouTube.
  • WEBBIQUITY  |  FRIDAY, JANUARY 6, 2012
    [Linkedin] How to Get the Latest and Greatest B2B News and Insights – Personalized Just for You
    The BMZ then uses social signals from sites like Facebook, Twitter, LinkedIn, and delicious as well as clicks and views.  What’s changed is that now the BMZ enables you to sign up and provide your Twitter and LinkedIn info. Over time, the site has evolved and added new features to enhance its value to readers.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MAY 19, 2014
    [Linkedin] Five important lessons on the economics of social media
    Could this connection have formed through only a tweet, a Facebook post, or a LinkedIn update? Could this connection have formed through only a tweet, a Facebook post, or a LinkedIn update? 'I would like to tell you a short story today about my friend Stanford Smith. story at the heart of the economics of social media. was blown away.
  • B2B MARKETING MENTOR  |  THURSDAY, AUGUST 8, 2013
    [Linkedin] 7 Ways B2B Marketers Can Maximize the Impact of Native Advertising Campaigns
      But there’s another major website B2B companies should look into using: LinkedIn, which recently overtook Twitter as the most popular social distribution channel among B2B marketers. sample Adobe Sponsored Post on LinkedIn. 'These days, it seems like the marketing world can’t stop talking about native advertising.
  • EARNEST ABOUT B2B  |  TUESDAY, SEPTEMBER 14, 2010
    [Linkedin] Vital statistics for B2B marketers – The case study
    LinkedIn: With a bit of clever footwork and the help of a blog post, we worked out how to embed video as a Google Presentation into our professional profiles on LinkedIn. Back in June, Earnest began its very own social media experiment. Take a whole selection of statistics from the heady world of b2b. Then spread the word. Objectives.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, MAY 15, 2013
    [Linkedin] Five tools to help with your social media makeover
    From the image below you see that there is a 2.50% conversion rates from LinkedIn and 1.90% from Facebook.  'By Ian Cleary, {grow} Contributing Columnist. Part of my daily routine is going to the gym. The gym is a chance for me to think about what I’ve delivered that morning, plan out my day and dream about potential ideas for my business.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, AUGUST 11, 2014
    [Linkedin] How Big Data is Driving Business Growth
    Pulling the data from not just Facebook and Twitter, but LinkedIn, YouTube, Google+ and more to give access to keyword data and trend analysis to brands looking to understand what creates customers and makes them into brand evangelists? In the technology community, data has become likened to oil as the next great natural resource.
  • SOCIAL MEDIA B2B  |  MONDAY, OCTOBER 6, 2014
    [Linkedin] 20 Most Important Stats from the 2015 B2B Content Marketing Report
    94% of B2B Marketers use Linkedin to distribute their content. 'The Content Marketing Institute and MarketingProfs released their annual benchmark report on B2B content marketing. It is based on surveys of 1820 North American B2B Marketers across all industries and company sizes. The entire report is embedded at the end of this post.
  • LOOPFUSE  |  FRIDAY, AUGUST 16, 2013
    [Linkedin] Sales 2.0 vs Modern Marketing
    LinkedIn) and email.”. required salespeople to start using tools that their counterparts in Marketing had probably been using for years: Twitter, LinkedIn, Facebook, and Web 2.0 'This is a guest post from the smart folks over at Glider. You can sign up for a free trial and can read more great posts on their blog. Sales 2.0 The Tools.
  • B2B MARKETING INSIDER  |  MONDAY, JUNE 16, 2014
    [Linkedin] Digital Innovation – 5 Conclusions From The NYTimes Digital Innovation Report
    And please follow along on  Twitter ,   235179 ;">LinkedIn ,   235179 ;">Facebook   and   235179 ;">Google+  or   235179 ;">Subscribe  to the  235179 ;">B2B Marketing Insider  Blog for regular updates. 'By now, you’ve likely heard about the New York Times Digital Innovation Report. The New York Time is winning at journalism. .
  • LEADER NETWORKS  |  WEDNESDAY, NOVEMBER 16, 2011
    [Linkedin] Online Community Beta Groups: Why and How
    Instead, take the time to write a note, recommend them on LinkedIn, post a public tweet or comment of thanks on a social site -- if appropriate -- and give them a badge or special tag within the new community. You wouldn’t throw a party and not invite your closest friends, would you? So why not ask your buddies to come early? steps.
  • WRITING ON THE WEB  |  THURSDAY, AUGUST 26, 2010
    [Linkedin] Content Marketing Tips from Computer Games
    Progression dynamics : When LinkedIn shows a bar graph to indicated your level of participation, users want to do what it takes to push the bar up to 100%. Share this on LinkedIn. What can we learn from online computer games about content marketing for business? lot, apparently. Money spent on games has now surpassed movies and books.
  • WEBBIQUITY  |  MONDAY, OCTOBER 29, 2012
    [Linkedin] Maximize Your Online Visibility: The Web Presence Optimization (WPO) Framework
    Social Presence (tweets, Facebook posts, LinkedIn updates, social bookmarks, videos on YouTube, presentations on SlideShare, etc.). Recent research makes clear that, for high-value consumer purchases as well as b2b procurement, being as “findable” as possible online is critical to winning the business. How many conversions?
  • WINDMILL NETWORKING  |  TUESDAY, NOVEMBER 8, 2011
    [Linkedin] Nonprofits and Social Media: Finding A-Listers to Create a C-Level Board
    You may not know your potential board member, but LinkedIn allows you to see second and third connections of those you are connected with. Browsing LinkedIn to see your contacts’ connections is a good way to identify potential Board members. Join the groups they use on LinkedIn and engage in conversation there.
  • MODERN B2B MARKETING  |  TUESDAY, MARCH 1, 2011
    [Linkedin] Frequently Asked Questions about B2B Social Media – Part 2
    In the past Facebook was personal and LinkedIn was professional. Facebook would certainly like to take advantage of some of LinkedIn’s success, particularly since LinkedIn is able to command premium rates for its advertising because of its professional demographic. Can you speak to this? Coca-Cola is an example of that.
  • HINGE MARKETING  |  FRIDAY, FEBRUARY 6, 2015
    [Linkedin] 3 Steps to Repurpose Your Content in B2B Content Marketing
    On Google+ or LinkedIn? Follow us +HingeMarketing and join us on LinkedIn. 'In professional services marketing, we often hear how hard it is to stay on track with a content marketing program. Consistently producing fresh and relevant content is not easy. Instead of throwing in the towel, try to learn the tricks of the trade.
  • HINGE MARKETING  |  WEDNESDAY, JANUARY 28, 2015
    [Linkedin] 5 B2B Content Marketing Techniques to Revamp Your Marketing Strategy
    On Google+ or LinkedIn? Follow us +HingeMarketing and join us on LinkedIn. 'Research shows that content is the backbone of successful online marketing. Firms that generate at least 40% of their leads online through content marketing grow 4X faster than firms that don’t. However, it’s not an easy proposition.
  • HINGE MARKETING  |  FRIDAY, JUNE 13, 2014
    [Linkedin] An Introduction to Partnership Marketing
    On Google+ or LinkedIn? Follow us +HingeMarketing and join us on LinkedIn. 'Marketing is perhaps one of the most consistently and quickly changing fields in business. Just think about how many kinds of marketing exist today. The list is seemingly endless and trying to keep up with the growing list of techniques can be tiresome.
  • HINGE MARKETING  |  WEDNESDAY, MAY 7, 2014
    [Linkedin] How to Use B2B Content Marketing for Each Stage of the Sales Cycle
    On Google+ or LinkedIn? Follow us +HingeMarketing and join us on LinkedIn. 'B2B content marketing is all about communicating and building trust. Providing your current and potential clients with informative content establishes your firm as an authority in your field. Top of the Funnel. have a relationship with your firm.
  • B2B MARKETING INSIDER  |  TUESDAY, JULY 12, 2011
    [Linkedin] B2B Marketing Tactics That Work Today
    would be honored if you follow along on Twitter , LinkedIn , Facebook or Subscribe to the B2B Marketing Insider Blog. Today I will be on a panel moderated by Craig Rosenberg from Focus including Lisa Horner  from Citrix and Greg Holzrichter from Virsto Software. The topic is B2B Tactics That Work (And Those That Don’t ). QR codes?
  • FEARLESS COMPETITOR  |  FRIDAY, JUNE 7, 2013
    [Linkedin] The Simple Guide to Business – Messages so compelling, buyers hand over their email addresses
    You can also follow Find New Customers on LinkedIn too. '“Email is the backbone of business today. All b2b sellers rely on email. It’s cheap and effective.” ”  Kevin Daum, Inc. columnist for Inc. at Meet the Media. Check it out! We need to peel back that onion a bit. What does “so compelling” mean?
  • MARKETING LEADERSHIP COUNCIL   |  WEDNESDAY, SEPTEMBER 19, 2012
    [Linkedin] 4 Ways B2Bs Can Integrate Digital
    LinkedIn vs. Facebook). We recently polled B2B CMOs on their top priorities for next year and “Digital integration” came pretty high on the list.  Since buyers increasingly delay contact with Sales in order to do their own supplier research online, digital is a pretty hot topic for B2Bs.  Cisco is a great example here.
  • WRITESPARK  |  TUESDAY, MAY 14, 2013
    [Linkedin] How Services Firms Grow with Online Marketing (Guest Post)
    It’s interesting to note how social media platforms, such as LinkedIn and Twitter, account for some of the most used tools by average growth firms. However, these services aren''t often the focus of guidance for effective marketing. How Services Firms Grow with Online Marketing. by Sylvia Montgomery. Focus on Online Tools.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, MARCH 8, 2011
    [Linkedin] Going Big on Small: Joe Payne on HubSpot’s $32M Round
    LinkedIn. by Joe Payne | Tweet this. Much will be said over the next few days about HubSpot’s $32M Series D round.  Second there’ll be a wave of sober dialogue about what this investment means for HubSpot’s business.  Then there’ll be speculation about the larger industry – who is next to get funded, who is next to get acquired. We tracked 4.7
  • LEADSLOTH  |  WEDNESDAY, MAY 5, 2010
    [Linkedin] Social CRM, Inbound Marketing and Marketing Automation
    This all revolves around leveraging connections with other people, whether that’s other sales people who share their contacts (like with Jigsaw or Netprospex ), a sales person’s own network ( LinkedIn ) or co-workers within the same organization ( Lithium ). It plays out in a slightly different way for each of them. Social CRM.
  • B2B MARKETING INSIDER  |  THURSDAY, DECEMBER 13, 2012
    [Linkedin] Big Data For Marketing: I Want My Real-Time Dashboard
    Please tell me  what you think  in the comments below and follow the conversation on  Twitter ,   LinkedIn ,  Facebook  or  Google+. “Data is the new oil.” ” That was one of my favorite quotes from a conference I attended earlier this year. Second, we need the foresight to look at new technologies and tools to access it.
  • MODERN B2B MARKETING  |  THURSDAY, JUNE 28, 2012
    [Linkedin] Where to Find a Marketing Automation Expert
    Post the job in LinkedIn groups. Use LinkedIn InMail. Found the perfect candidate on LinkedIn, but see that they are aleady employed? You can use LinkedIn InMail to send them messages asking if they are interested in discussing the role. Why is it so hard to find someone with the skills I’m looking for? . The problem?
  • MODERN B2B MARKETING  |  TUESDAY, OCTOBER 8, 2013
    [Linkedin] Good Sales Teams Close Deals, Great Sales Teams Earn Trust
    Check out their LinkedIn profile, look at their past employment history, and be genuinely interested in that person and making their project successful. To make sure you remember what you learn through LinkedIn and what the person tells you on the phone, add the details into your CRM system the second you hang up the phone. Sales
  • PAUL GILLIN  |  WEDNESDAY, JUNE 9, 2010
    [Linkedin] The Appeal of B2B Social Networks
    Those early online outposts looked little like the Facebooks and LinkedIns of today, though. The most prolific contributor to LinkedIn’s “Answers&# forum is Dave Maskin, a New York-based event marketing specialist who has answered an incredible 25,000 questions. Wiley & Sons: Online communities are a bit of a paradox.
  • FEARLESS COMPETITOR  |  SATURDAY, FEBRUARY 28, 2015
    [Linkedin] What Jeffrey L. Ogden is thankful for this weekend
    'This Saturday I simply want to share the 4 things I am thankful for, especially after the loss of great men yesterday: Feel free to check out my LinkedIn profile at the top right, which I consider a blogging best practice. also want to thank my 2,800 Linkedin followers and the Wall St. We even have a great offer for members there.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JUNE 2, 2014
    [Linkedin] 70 Rising Social Media Stars
    Deanna Lazzaroni (LinkedIn) — As inspiring as she is talented, Deanna has amazing brand digital marketing experience from working at Talent Zoo, BBDO, Coca-Cola and now LinkedIn where she develops and manages social media programs for the LinkedIn Marketing Solutions group. wanted to find the (dramatic music) Future Gurus.
  • HUBSPOT  |  MONDAY, MARCH 7, 2011
    [Linkedin] The Ultimate List: 50 Local Business Directories
    LinkedIn 7. As a local business, attracting new customers can be a major challenge. Quickly disappearing are the days when people would go to the YellowPages to find local businesses. Today people are turning to the internet as a way to find trusted business recommendations. 50 Business Directories For Local Marketing. Google 2. Bing 3.
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