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  • FEARLESS COMPETITOR  |  MONDAY, MAY 7, 2012
    [Linkedin] If you don’t stop sending unsolicited emails, then you won’t be successful
    profile , a company page on Linkedin , over 4,400 Twitter followers , a YouTube channel , a Slideshare channel and a Facebook company page.  He’s also a professional writer and speaker for the Business Marketing Association. This is an actual email I received recently. My reaction to unsolicited emails is undoubtedly like others.
  • WINDMILL NETWORKING  |  FRIDAY, MARCH 13, 2015
    [Linkedin] The Marriage of Marketing and IT at CeBIT Global Conferences #cgc15
    Neal Schaffer | Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest | The Marriage of Marketing and IT at CeBIT Global Conferences #cgc15 by Neal Schaffer - Maximize Social Business. The Marriage of Marketing and IT It’s “game on” for Chief Marketing Officers (CMOs). The biggest driver of this tech spending binge?
  • SALES INTELLIGENCE VIEW  |  MONDAY, JANUARY 7, 2013
    [Linkedin] Do You Have the New InsideView Activity Stream?
    The activity streams are optimized for social selling actions by allowing you to share these updates directly to Twitter, LinkedIn, Facebook and email. We started rolling out a new addition to the InsideView product. It’s only going to be visible to some of our new and existing customers across the free and paid licenses.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, JULY 28, 2011
    [Linkedin] The Impact of M&A on the Marketing Automation Industry
    LinkedIn. by Joe Payne | Tweet this One of the most talked-about (260+ comments!) posts of the past year was published by Fred Wilson of Union Square Ventures on his popular AVC blog. He or she hires/retains the best talent. He or she makes sure there is always enough cash in the bank. Teradata , Oracle and IBM all have a horse in the race.
  • WINDMILL NETWORKING  |  FRIDAY, AUGUST 3, 2012
    [Linkedin] What is the Sentiment Analysis of YOUR Social Media Presence?
    Every employee that shares status updates on LinkedIn can be found using LinkedIn Signal. Their LinkedIn Profile – and Recommendations – were all in order. Unfortunately, that is only one part of the picture into how we are viewing your brand. Phone interview was excellent. Website was solid. Social Media Marketing
  • KOMARKETING ASSOCIATES  |  THURSDAY, JANUARY 2, 2014
    [Linkedin] 7 Of Our Favorite B2B Link Building Tactics in 2013 and Beyond
    One final recommendation I would add when considering guest blogging is to have fully completed and maintained social media profiles, particularly LinkedIn, Google+, and Twitter. We look forward to reading your feedback and perspective via comments below or let’s connect on Google+ or LinkedIn for further discussion.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JANUARY 20, 2014
    [Linkedin] Case study: Creating social media benefits in a regulated industry
    “I had a colleague tell me this week that he just discovered LinkedIn,” said a friend who recently joined a wealth management firm. ” LinkedIn — “I view LinkedIn as more geared toward B2B so I use this as a professional networking platform. Legal. Financial. Pharmaceutical. In the beginning. Legal.
  • PWB MARKETING BLOG  |  MONDAY, MAY 14, 2012
    [Linkedin] Social Media: The New Company Newsletter? [Infographic]
    They are my main news sources, followed quickly by the blogs that I read, and possibly YouTube videos and LinkedIn updates. The other day I was asked “Is social media the company newsletter?” ” I was going to give a quick answer, then stopped to consider.  And has the added benefit of instant conversation.
  • PWB MARKETING BLOG  |  MONDAY, MAY 14, 2012
    [Linkedin] Social Media: The New Company Newsletter? [Infographic]
    They are my main news sources, followed quickly by the blogs that I read, and possibly YouTube videos and LinkedIn updates. The other day I was asked “Is social media the company newsletter?” ” I was going to give a quick answer, then stopped to consider.  And has the added benefit of instant conversation.
  • B2B MARKETING INSIDER  |  TUESDAY, SEPTEMBER 27, 2011
    [Linkedin] What is Thought Leadership and Why Do you Need It?
    —– Please follow along on  Twitter ,  LinkedIn ,  Facebook  or  Subscribe  to the  B2B Marketing Insider   Blog. These were some of the questions asked recently at the #profschat back on September 16 th by @MProfsEvents and the good folks @MarketingProfs. The key here is that the agenda is set by your audience. Content Marketing
  • B2B MARKETING INSIDER  |  TUESDAY, APRIL 30, 2013
    [Linkedin] 5 Mindset Shifts Marketing Leaders Must Make
    Follow her on Twitter ( @ MargaretMolloy ) or connect on  LinkedIn  for additional insights from her CMO conversations. We all know that real change starts with a shift in thinking. And so we are winding down the  Future of Marketing  series (for now) with this post on the 5 mindset shifts marketing leaders need to make. Photo Source.
  • CONVERSIONATION  |  THURSDAY, JULY 21, 2011
    [Linkedin] B2B: Involve Your Sales People in Social Media Marketing and CRM Now
    Blogs, Twitter Facebook and LinkedIn can all be very effective tools for sales because they are great relationship building and information-gathering  channels. Of course, it’s not the only division in most cases. All these people-to-people interactions lead to a perception of your company and brand by your clients and prospects.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, SEPTEMBER 1, 2011
    [Linkedin] Eric Schmidt: The Next Facebook will be Social, Mobile & Local
    LinkedIn. by Jesse Noyes | Tweet this Who will be the next Mark Zuckerberg? According to Google’s Executive Chairman Eric Schmidt it will be someone who finds a way to truly combine “local, mobile and social.&#. And I think it’s important to note that someone will come after him.&#. Eric Schmidt. We have to.&#. Share email.
  • FEARLESS COMPETITOR  |  SUNDAY, JUNE 9, 2013
    [Linkedin] Ted Talks: Hannah Brencher: Love letters to strangers
    Think of that in this world of Twitter, Facebook and LinkedIn – personal, handwritten letters! Sundays are for learning and expanding minds. This is why Fearless Competitor, the blog of the sales lead generation company Find New Customers shares insights. What more sales leads? And the response she got was remarkable.
  • ION INTERACTIVE  |  TUESDAY, SEPTEMBER 22, 2015
    [Linkedin] 9 Examples of Interactive Content to Inspire You
    Please note: This was originally published on LinkedIn September 11, 2015. Interactive content is a browser-based digital experience designed for visitor participation. Think quizzes, assessments, calculators, configurators. And, it's radically effective. 88% of marketers say interactive content is effective at differentiating their brand.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, NOVEMBER 18, 2015
    [Linkedin] Increase the Efficiency of Prospecting with New B2B Cross-Channel Marketing Sales Tools
    While browsing a site or LinkedIn a sales rep can be alerted to all of the prospects they are tracking from a particular account creating true visibility into a prospects interests. Sales people can match contacts by domain, LinkedIn and email, increasing the overall efficiency of prospecting. Product News
  • NUSPARK  |  TUESDAY, JULY 28, 2015
    [Linkedin] Effective Social Selling = Mindset over Tactics
    If you listen to enough conversations on LinkedIn surrounding sales, you’ll get lots of differing opinions. What is it about the term “Social Selling” that gets people riled up? Many say that sales people should concentrate on honing their sales skills rather than social media skills. Some discount social altogether as a non-starter.
  • B2B IDEAS @ WORK  |  TUESDAY, JANUARY 31, 2012
    [Linkedin] The Opportunity Social Media Offers Manufacturers
    Use LinkedIn to Help Fill the Sales Funnel A final tool that I’d like to highlight here is LinkedIn. For manufacturers, getting the most out of LinkedIn requires more than just becoming a member of the social network. The manufacturing industry has been somewhat slow to accept social media as a marketing tool.
  • MI6 MARKETING AGENCY  |  SATURDAY, DECEMBER 17, 2011
    [Linkedin] Ready for the Empowered Customer?
    Tom Hoffman [ Linkedin ], Executive Business Editor at 1to1 Media [ Twitter ] interviews Jim Davis, SVP and CMO at SAS Institue [ Linkedin | Twitter ]. Marketing Needs to Evolve and Adapt to the Empowered Customer. We’ll be making public our editorial plan in 2012. Video Timeline. listening, conversational and monitoring environment.
  • MI6 MARKETING AGENCY  |  THURSDAY, SEPTEMBER 23, 2010
    [Linkedin] Mi6 Briefing #2: Marketing, Lead Generation and Selling to CIOs
    Slides 24-26: Cited research, additional resources from Mi6 and invitation to join Mi6 Linkedin Group: B2B Marketing Professionals Peer Network. Feel free to join our Linkedin peer networking group. Author: Chris Herbert, B2B Specialist & Founder of Mi6. What this Brief Covered. Presentation. Mi6 briefing – sep 2010 v2.
  • BUZZ MARKETING FOR TECHNOLOGY  |  THURSDAY, MARCH 18, 2010
    [Linkedin] How to Choose a Social Media Listening Platform for B2B Marketing
    Share this on Linkedin. In the last post we covered how to create a Social Media Lead Flow. And once you have identified the conversations where you think a sales opportunity may be occurring you need to feed that into your listening platform so you can flag those opportunities when they come in. This one is the real kicker. Tweet This!
  • PUZZLE MARKETER  |  TUESDAY, AUGUST 14, 2012
    [Linkedin] 3 Website Metrics to Watch Daily
    Promote your deals and discounts on social media sites like Pinterest , LinkedIn, Facebook, and Twitter. If you own a website or blog then naturally you should be monitoring whether it is accomplishing your goals or not. Of course, that’s easier said than done in today’s world of endless numbers. What was this number yesterday?
  • HUBSPOT  |  MONDAY, JANUARY 7, 2013
    [Linkedin] How the HubSpot CMO Screens for Top Marketing Talent
    also take a look at their social profiles to see if they're active on sites like LinkedIn, Twitter, Facebook, Quora, Pinterest, etc. One particularly great source of content ideas is talking to your sales team or getting involved in some sales meetings yourself so you can find out what types of questions your prospects are asking. how often?
  • FEARLESS COMPETITOR  |  TUESDAY, NOVEMBER 1, 2011
    [Linkedin] Find New Customers Fan of the Month – Arthur Germain
    Subscribe to this blog, Like us on Facebook or follow Find New Customers on Linkedin. B2B Lead Generation | Find New Customers Fan of the Month. Each month we recognize a special fan of Find New Customers  - someone who demonstrates strong support for our company. Arthur is an expert in company messaging and he’s based on Long Island.
  • SOCIAL MEDIA B2B  |  MONDAY, OCTOBER 6, 2014
    [Linkedin] 20 Most Important Stats from the 2015 B2B Content Marketing Report
    94% of B2B Marketers use Linkedin to distribute their content. The Content Marketing Institute and MarketingProfs released their annual benchmark report on B2B content marketing. It is based on surveys of 1820 North American B2B Marketers across all industries and company sizes. The entire report is embedded at the end of this post.
  • FEARLESS COMPETITOR  |  FRIDAY, SEPTEMBER 2, 2011
    [Linkedin] Laugh and Learn with Find New Customers | Episode 42 “A Day Without Shoes”
    If you enjoyed our weekly show, why don’t you also follow my company on Linkedin or Facebook ? In his weekly B2B marketing show, Jeff Ogden, President of the B2B Demand Generation. Jeff Ogden. company Find New Customers shares an important marketing lesson using wit and humor. Laugh and Learn runs every Friday at 11am ET.
  • HUBSPOT  |  FRIDAY, MARCH 7, 2014
    [Linkedin] Marketing Mad Libs: Expert Edition [SlideShare]
    Recently, LinkedIn announced that everyone can now publish with their Influencers program, following in the footsteps of Medium and other publishing tools that allow the masses to create and publish content. ” The team at LinkedIn agreed, noting that brands spend too much time trying to distinguish between B2B and B2C marketing.
  • SNAPAPP  |  THURSDAY, MAY 5, 2016
    [Linkedin] What’s Hot in Content Marketing: May 2016
    Jason Miller of LinkedIn asked 7 of my favorites, including Michael Brenner and Ann Handley. See  his video interview over on the LinkedIn blog , and get inspired to crank out your next winning campaign. Keeping up with content marketing news and advice every month is tough. In this post: Facebook Video Ads. Content loading
  • HUBSPOT  |  TUESDAY, OCTOBER 9, 2012
    [Linkedin] 10 Genius Ideas That Changed Marketing Forever
    wrote in our LinkedIn discussion web presence strategist Linda Lovero-Waterhouse. Then of course there are the other popular social networks like Twitter, LinkedIn, Pinterest, Google+ and YouTube. Social marketing changed marketing forever,” wrote Jose Antonio Sanchez, Communications Specialist at Uberflip, in our LinkedIn discussion.
  • FEARLESS COMPETITOR  |  FRIDAY, FEBRUARY 17, 2012
    [Linkedin] Our Home Page Work-Over at Find New Customers
    And you call also check out our company description on  Linkedin ,  Jigsaw  or visit our  Facebook fan page. I cannot wait to redo the home page of Find New Customers – simple, few words and a clear call to action. It will be beautiful too, just like CopyBlogger. What do you think? Are the changes good or did I prune too deeply?
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, MARCH 27, 2013
    [Linkedin] The Past And Future Of sCRM In Prospecting And Selling
    Five years ago, few people thought social networks or social channels like Twitter and Facebook and LinkedIn should be on their business radar screens, and now “Social” is the business buzzword of the day. Sales Prospecting Perspective is pleased to bring you a guest post from Jon Ferrara, CEO of Nimble , a social CRM solution. Listen first.
  • WINDMILL NETWORKING  |  THURSDAY, AUGUST 30, 2012
    [Linkedin] Journalist Byte: Five Suggestions for PR 2.0 Relationship Building
    ” I’m confident that if this journalist sees my surname on Twitter, LinkedIn, Google+ or in a blog post, etc., Invite journalists you know to connect with you; provide a reason why. i) The majority of journalists I send a  LinkedIn invitation accept it. My Five Suggestions. 1. You have a unique and unforgettable surname.”
  • HALEY MARKETING  |  MONDAY, SEPTEMBER 26, 2016
    [Linkedin] “I Want My Team to Use Social Media.”
    LinkedIn. Your team can quickly like, comment and reshare all posts on the company LinkedIn page as well. So you know the importance of social media for your business, and you’re working on building your presence. But you know you can amplify your efforts if your entire team gets involved. So, what should they do? Twitter. Google+.
  • HUBSPOT  |  WEDNESDAY, NOVEMBER 30, 2011
    [Linkedin] Will Google+ Overtake Facebook? [Data]
    That's impressive considering LinkedIn was launched back in May 2003. Last month, Google Co-Founder Larry Page noted that Google+ had amassed over 40 million users since its launch just 4 months prior. That's a lot of growth! At this point, we're all keeping a close eye on Google+'s growth, wishing we had a crystal ball. billion visits.
  • JILL KONRATH'S FRESH SALES STRATEGIES BLOG  |  THURSDAY, FEBRUARY 14, 2013
    [Linkedin] Does Social Selling Really Work?
    Thomas von Ahn of Viral Solutions recently shared with me that 58% of his company's revenue comes directly from LinkedIn initial contacts. If you're new to social selling, you're probably wondering if it's worth doing. Let me give you an example of how different social selling is from our traditional approach. What's he doing?
  • WINDMILL NETWORKING  |  THURSDAY, NOVEMBER 29, 2012
    [Linkedin] How to Use Google Plus for Personal Branding and Establishing Author Rank
    Don’t think of it like Facebook or LinkedIn, where the connections come more automatically from your existing relationships. Because Google+ allows you to put so much there, to me it is second only to LinkedIn as your most important online resume (and perhaps from a search consideration, your most important). Benefits? Will you?
  • MARKETING ACTION  |  WEDNESDAY, JUNE 25, 2014
    [Linkedin] 10 Tips to Master the Art of Writing Micro-Copy for Social
    Your customers and prospects are in a different frame of mind when they browse Facebook than they are when they are browse LinkedIn, so you need to keep that in mind when you are writing a post. You wouldn’t post a crazy cat video on LinkedIn, would you? LinkedIn and Facebook support mention by username. 5. Didn’t think so.
  • HUBSPOT  |  WEDNESDAY, AUGUST 31, 2011
    [Linkedin] 13 Mind-Bending Social Media Marketing Statistics
    56 percent of LinkedIn's 100 million users are outside of the United States. Many of us know that social media marketing is an important part of a solid inbound marketing strategy. However, sometimes we need some backup when speaking with others who might still be struggling to understand how social media fits into the overall marketing mix.
  • HINGE MARKETING  |  MONDAY, APRIL 21, 2014
    [Linkedin] How to Become a Visible Expert: A Conversation With Mark Amtower
    Potential clients are more likely to use online search or social media (especially LinkedIn) then they are to ask a friend. On Twitter or LinkedIn? Follow us @hingemarketing and join us on LinkedIn. One is a survey of over 1000 professional services buyers and the other is an in-depth study of 130 high visibility experts.
  • PR MEETS MARKETING  |  MONDAY, FEBRUARY 8, 2016
    [Linkedin] Top 5 Marketing Skills
    For example, new prospects may be asking questions in LinkedIn groups, influencers may be on Twitter and customers in dedicated online communities. Photo credit: by Will Lion via flickr: [link]. One post that continues to get views is from 2012 about about  the top 5 skills for marketing professionals.
  • HINGE MARKETING  |  FRIDAY, AUGUST 22, 2014
    [Linkedin] The Do’s and Don’ts of Lead Nurturing in Professional Services
    Don’t immediately connect on LinkedIn : Extending an invite to someone immediately after getting off the phone with them is not recommended. Discretion should be used when connecting on LinkedIn. On Google+ or LinkedIn? Follow us +HingeMarketing and join us on LinkedIn. No, this isn’t a joke.it
  • WINDMILL NETWORKING  |  WEDNESDAY, MARCH 14, 2012
    [Linkedin] Does Your Website Have Too Much Social Media Scenery?
    In my LinkedIn business book I have a chapter about social media optimization where I talk in detail about the different ways to make LinkedIn an integral part of your website. If you haven’t noticed this website underwent a facelift sometime ago. Like most others who blog or work in social media, putting a default “Follow Me!”
  • B2B MARKETING INSIDER  |  WEDNESDAY, OCTOBER 1, 2014
    [Linkedin] The 1 Key To Success In Content Marketing (And Life)
    LinkedIn is used by almost all (94%) of B2B Marketers, followed by Twitter (88%), Facebook (84%), YouTube (72%), Google+ (64%) and Slideshare at 41%. Recently Joe Pulizzi shared his secret to content marketing (and life) success: write down your goals. And And then review them every day. Let me save you 1,285 clicks. This is no surprise.
  • BIZNOLOGY  |  MONDAY, AUGUST 26, 2013
    [Linkedin] Building Your B2B Marketing Database
    Some data discovery can be done via LinkedIn and scouring corporate websites, which are likely to provide contact names, titles and email addresses you can use to populate your company records. Photo credit: Wikipedia. Your most important tool in B2B is, arguably, the marketing database.  Plenty. Account name, address. Phone, fax, website.
  • BIZNOLOGY  |  FRIDAY, APRIL 24, 2015
    [Linkedin] Case study in data-driven B2B customer acquisition marketing
    First they identify the attributes and behaviors of top buyers, using the rich detail that can be found on LinkedIn or other social sites. My new book, B2B Data-Driven Marketing: Sources, Uses, Results , is launching in a few weeks. Here’s a sneak peek of Doug’s success in finding new customers using lookalike modeling. Like this post?
  • SYNECORE  |  THURSDAY, OCTOBER 31, 2013
    [Linkedin] Happy Halloween from Down in the (Silicon) Valley.
    Reid Hoffman, Tech VC and Co-Founder of LinkedIn - John Belushi. As I lay in bed on the eve of All Hallows Eve, my mind drifted off, my senses took their leave; far away from the chill of the great northern plains, to sunny Silicon Valley, where the warmth never wanes. Dramatis Personae. Mark “Zuck” Zuckerberg, CEO of Facebook - The Fonz.
  • HUBSPOT  |  TUESDAY, NOVEMBER 23, 2010
    [Linkedin] How to Determine Which Social Media Site is Right for Your Business
    While Twitter and LinkedIn draw a similar number of leads, LinkedIn traffic converts at almost double the rate. In this example, LinkedIn comes through with the highest lead-to-customer conversion rate and the highest number of overall customers. Overall, LinkedIn provided the greatest yield from visitor to customer.
  • KOMARKETING ASSOCIATES  |  TUESDAY, APRIL 19, 2016
    [Linkedin] How to Match Your Content Strategy with the Buyer’s Journey
    Here are some examples of content designed to drive brand awareness: 10 Examples of Highly Impactful LinkedIn Profiles. Since my early days of writing in grade school, one rule has remained constant: developing content with the audience in mind. Always ask yourself: To take a soundbite from Field of Dreams, “If you build it, they will come.”.
  • SAZBEAN  |  THURSDAY, OCTOBER 27, 2011
    [Linkedin] 10 Simple Steps to Social Media Success
    The simplest way to do this is to Google your company or use the native platforms on social media like search.twttier.com or the search features on Facebook, LinkedIN and YouTube. 4. Identify Your TARGETS. These should relate to your key business objectives. Be as specific and quantitative as possible (e.g. Emotionalize Your BRAND.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, MAY 12, 2015
    [Linkedin] Is there a place for social media in a boring business?
    HR and recruiting – Social media, and particularly LinkedIn, has transformed the human resources function. And you are just as likely to be discovered via your LinkedIn profile, blog post or video than a website. This is a question that seems to pop up a lot. Are you a conversational business? There is another option. Comments? People.
  • WINDMILL NETWORKING  |  FRIDAY, SEPTEMBER 9, 2011
    [Linkedin] Twitter SEO? Think Twylah.
    saved this for last, but you’ll see there is a box at the bottom righthand corner that includes an advertisement for my new LinkedIn marketing book. Every person or business has probably had that “Aha!&# Yes, there is. It’s called Twylah. There is no doubt that this can be done. How far down is tweets.intelligistgroup.com?
  • B2B LEAD GENERATION BLOG  |  MONDAY, AUGUST 26, 2013
    [Linkedin] B2B Marketing: Why Marketing shouldn’t promise BANT qualified leads for Sales
    Wouldn’t you like to know which accounts are using the search phrase “lead nurturing” or have a job posting for a marketing database manager or belong to certain lead management groups on LinkedIn? Tweet Many marketers use a model for lead qualification based on these four key characteristics: B = Budget. A = Authority. N = Need. T= Timing.
  • SMASHMOUTH MARKETING  |  MONDAY, MARCH 7, 2016
    [Linkedin] TOPO Sales Summit April 7-8, Join Me
    We've recruited an amazing lineup of speakers from companies like Google, LinkedIn, and Box. I'll be attending the TOPO Sales Summit on April 7-8 in San Francisco. If you are a sales, sales development, sales operations, sales enablement, or even marketing leader, you should attend. Tell us about the Summit? Who should come to the Summit?
  • B2B LEAD GENERATION BLOG  |  MONDAY, JULY 8, 2013
    [Linkedin] Event Marketing: How a technology start-up made a trade show splash booth-free
    LinkedIn profile for Seymour. Tweet Brickstream , a retail technology company, was too late to rent a booth at the year’s most important industry event where it had to have a strong presence. But, the team turned this marketing nightmare into a marketer’s dream come true. Here’s what happened. Here’s how Brickstream responded. Following up.
  • ACT-ON  |  TUESDAY, NOVEMBER 1, 2016
    [Linkedin] 20 Twitter Tricks for B2Bers Who Want to Up Their Game
    Use your Twitter connections to warm up your LinkedIn connection pitches. It’s easier to get someone to follow you back on Twitter than it is to get them to connect with you on LinkedIn. Wait a week, then invite them to connect on LinkedIn – via a personalized invite. Want proof of how fast social media evolves? Add line breaks.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, SEPTEMBER 19, 2012
    [Linkedin] 5 Media Lessons Every Marketer Should Learn
    By the way, if you’re here for Dreamforce, join LinkedIn and Eloqua on “When Social Marketing and Social Selling Converge” at the LAM Theater on Thursday. by Jesse Noyes | Tweet this Dreamforce is the kind of event that touches virtually every industry, not just sales and marketing. The media industry is no exception. It Comes Down to Value.
  • SOCIAL MEDIA B2B  |  THURSDAY, JULY 1, 2010
    [Linkedin] Unclutter Your B2B Social Media Sources
    LinkedIn. This is a good time to go through your LinkedIn groups and see if they are providing any value to you. Tags: LinkedIn Social Networks Twitter clutter email newsletter inbox Most social media practitioners suggest you share more content from others than from yourself (assuming you are creating content as you should be).
  • SOCIAL MEDIA B2B  |  FRIDAY, JUNE 25, 2010
    [Linkedin] What is Your B2B Company About?
    Represent Your Company on LinkedIn. And since all B2B social media approaches need to include LinkedIn, make sure you use this consistent description on all employee profiles and on the company profile. Tags: B2B Social Media 101 about page blog Facebook linkedin Twitter Start with Keywords. Share it Internally. Home and About.
  • HUBSPOT  |  TUESDAY, DECEMBER 29, 2015
    [Linkedin] How to Find the Right Co-Marketing Partner
    The first thing I do to check out a new partner is visit their company's profiles on Twitter, Facebook, and LinkedIn. Have any connections in common on LinkedIn? Co-marketing is a fantastic way to gain new contacts without having to wait for organic search to kick in. but it's not always an easy job. Oftentimes, it's a struggle.
  • SAZBEAN  |  SATURDAY, MAY 25, 2013
    [Linkedin] Top Internet strategy, marketing and technology links for the week of May 26, 2013
    News & Notes
  • SAZBEAN  |  SATURDAY, MAY 19, 2012
    [Linkedin] Top Internet strategy, marketing and technology links for the week of May 19, 2012
    LinkedIn Vs Facebook: Who’s The Best At B2B  (Simply Zesty). Here are the top Internet strategy, marketing and technology links for the week of May 19, 2012… How to Select the Perfect WordPress Theme for Your Blog  (ProBlogger). How Do You Tailor Content to Different User Levels? ProBlogger). Future Lab). ProBlogger).
  • SAZBEAN  |  SATURDAY, DECEMBER 10, 2011
    [Linkedin] Top Internet strategy, marketing and technology links for the week of December 10, 2011
    Epic Marketing Uses of LinkedIn Answers (HubSpot). Here are the top Internet strategy, marketing and technology links for the week of December 10, 2011… Sales and Marketing Go Together, But They Are Not The Same Thing (Small Biz Trends). 10 Things About “Profitable Social Media” Book (Small Biz Trends). Mashable!). News & Notes
  • SAZBEAN  |  SATURDAY, OCTOBER 8, 2011
    [Linkedin] Top Internet strategy, marketing and technology links for the week of October 9, 2011
    HOW TO: Leverage LinkedIn for Your SEO Campaign  (Mashable!). Here are the top Internet strategy, marketing and technology links for the week of October 9, 2011… What You Can Take From Your Blog’s Worst Day  (ProBlogger). Top 10 Reasons Your Website Is Losing Sales  (Mashable!). Why Your Brand Is Everything  (ProBlogger). Simply Zesty).
  • SAZBEAN  |  MONDAY, MARCH 7, 2011
    [Linkedin] Review: Sprout Social for Social Media Management & Measurement
    If you use Twitter, Facebook and LinkedIn, Sprout Social can provide some very valuable measurements and insights. Let’s take a closer look… Setup You can connect your Twitter, Facebook, Facebook pages and LinkedIn profiles into one “identity&# on Sprout Social. Trending Metrics! Features! Price! What do you think?
  • HUBSPOT  |  TUESDAY, DECEMBER 14, 2010
    [Linkedin] 9 Reasons Why Your Social Media Strategy Isn’t Working
    And there are so many options, from Facebook , to Twitter , to LinkedIn , to YouTube, and the list goes on and on. This can include replying or retweeting people on Twitter, commenting on a post someone writes on your Facebook wall, or answering a question in LinkedIn Answers. Your social channels are overly self-promotional.
  • WEBBIQUITY  |  TUESDAY, MARCH 11, 2014
    [Linkedin] 11 Thought-Provoking Guides to Content Marketing for 2014
    Compared to a normal Tuesday-to-Tuesday period on the blog, Content Marketing Week had: •  Twice the normal number of total visits; •  Five times the normal referral traffic from LinkedIn; •  Four times the typical number of visits driven by Twitter; •  Two times the average weekly visits from Facebook; and.
  • B2B MARKETING INSIDER  |  TUESDAY, JUNE 7, 2011
    [Linkedin] 9 Things I’m Looking Forward To At Marketing Profs B2B Marketing Forum
    Once a year I try to pick the most exciting conference with the best speakers to help me expand my thinking on B2B Marketing, to make new friends and connect with folks who I know only on Twitter, Linkedin or Facebook. For more, follow me on Twitter , LinkedIn , Facebook or Subscribe to the B2B Marketing Insider Blog. Strategy #mpb2b
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, OCTOBER 19, 2016
    [Linkedin] Seven Essential Mobile Apps for Marketers
    You can cross-post between Facebook, Twitter, Instagram, LinkedIn, Pinterest—even Google+. By Kerry Gorgone, {grow} Contributing Columnist. Back in 2014, I wrote a post on essential mobile apps  for marketers. It’s been a while, and since apps change more often than Kim Kardashian’s phone number, I thought it was time for an update.
  • INFLUITIVE B2B  |  MONDAY, AUGUST 3, 2015
    [Linkedin] New Report: Improve The B2B Buying Process With Social Proof Marketing
    Of the people using social media, 38% said they use it to ask for suggestions and recommendations from other users, and a whopping 73% use it to browse existing discussions of the product (on sites like LinkedIn and Quora). In the B2B software world, it’s a buyer’s market. The answer: social proof marketing. Social proof is the new marketing.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, JUNE 9, 2013
    [Linkedin] If I give away my content, don’t I give away my business?
    Finding new connections on LinkedIn. The other night I had dinner with some dear friends who have a successful consulting business. They earnestly tried to understand what I do for a living but it seems like the idea of giving away content is a completely foreign concept in the “traditional” business world. They always have been.
  • HUBSPOT  |  THURSDAY, APRIL 7, 2016
    [Linkedin] Inbound Isn't Just for Marketing: Introducing HubSpot's Inbound Sales Methodology & Certification
    In 2016, the prospect has ALL of that information -- from my website, from LinkedIn, from Quora. I’m a sales geek. grew up in my career through the sales ranks. You see, the sales playbook I used back in 1996 worked like a charm. In fact, I largely built my entire career off getting good at it. Ok, so what’s the problem, Brian? Good question.
  • SALESFUSION  |  THURSDAY, FEBRUARY 25, 2016
    [Linkedin] 12 Social Media Tips for B2B Marketers
    According to a recent report from the Content Marketing Institute , LinkedIn, Twitter, YouTube and SlideShare are among the most effective social networks for B2B markets. Despite what we may have thought just a few years ago, social media marketing isn’t just for the B2C world. How You Approach Social Media Matters. Marketing Insights.
  • WEBBIQUITY  |  TUESDAY, JULY 23, 2013
    [Linkedin] Link Building: Four Types of Backlinks to Pursue (And Three to Avoid)
    Create business accounts and actively participate on Twitter, LinkedIn, Facebook and Google+. Editor’s note: a version of this post originally appeared on ChamberofCommerce.com. Little wonder then that two-thirds of small to midsized-business owners plan to increase SEO efforts this year. Four Worthwhile Link Sources. Business partners.
  • HALEY MARKETING  |  WEDNESDAY, NOVEMBER 9, 2016
    [Linkedin] How to Reach More People on Facebook without Spending Any Money
    With Social Pro by Haley Marketing , one of our skilled Social Media Marketing Advisors will take responsibility for developing your organization’s voice on Facebook, Twitter, LinkedIn, and Google+. spend a ton of time on Facebook analyzing what’s working and, more importantly, what’s not. Great Content. Terrible Reach. YIKES! The Takeaway.
  • AGILE B2B COPYWRITER  |  SUNDAY, MARCH 13, 2011
    [Linkedin] K’s Top Five for the Week – March 13
    Share this on LinkedIn. Tweet This week my top five picks focus on content marketing. First there’s content creation. The first three picks show you how to properly prepare for content creation, how to write excellent copy, and how to create SMART emails. But content creation is only part of the battle. Enjoy! Share this on del.icio.us.
  • BUZZ MARKETING FOR TECHNOLOGY  |  TUESDAY, APRIL 27, 2010
    [Linkedin] Social Media and the Contact Center for Dummies (Wiley)
    Share this on Linkedin. One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. Tweet This! Share this on Facebook.
  • WRITING ON THE WEB  |  WEDNESDAY, JANUARY 29, 2014
    [Linkedin] 6 Tips for Easy Ebook Promotion with Social Media
    Share your video on your YouTube channel, with a post on Facebook, LinkedIn and tweet the link. with Social Media" src="[link] width="300" height="300" title="6 Tips for Easy Ebook Promotion with Social Media" /> Producing expert ebooks has never been simpler, and promoting them has never been easier. Really? Yes, I did say “easier.”.
  • MODERN B2B MARKETING  |  THURSDAY, MARCH 17, 2011
    [Linkedin] 7 Ways All B2B Marketers Should Be Using Social Media (But Probably Aren’t)
    by Maria Pergolino I know what you’re thinking – the seven ways marketers should be using social will be all about Twitter, Linkedin, Facebook, Digg or Reddit, and YouTube, right?  NO! These channels are just the places where we network with others online, not the best ways to do it. Why would this be useful?  Doing all 7?  A+. 
  • B2B MARKETING INSIDER  |  TUESDAY, OCTOBER 4, 2011
    [Linkedin] Why SEO Is The Key To Successful Marketing
    would be honored if you follow along on  Twitter ,  LinkedIn ,  Facebook  or  Subscribe  to the  B2B Marketing Insider   Blog. Everyone uses a search engine! And yet, not everyone in marketing understands the difference between SEO, PPC, metatags and keywords. SEO stands for Search Engine Optimization. PPC stands for Pay-Per-Click.
  • EARNEST ABOUT B2B  |  THURSDAY, OCTOBER 23, 2014
    [Linkedin] 5 tips to amplify your YouTube video and get more views
    Use all your available channels; Twitter, your company blog, Facebook (if relevant), your website home page, LinkedIn, G+ - these are typically good places to start sharing any B2B creative. . There’s always at least one person in every office who has 500 connections on LinkedIn. But fear not, there is hope for your video. link].
  • OPENTOPIC  |  WEDNESDAY, JULY 29, 2015
    [Linkedin] How to Know When You Need A Content Marketing Platform
    LinkedIn Technology Marketing Community. Read Josh Turner’s tips on how to cultivate an esteemed audience on LinkedIn.). Perhaps you think putting together a content marketing strategy is something your company should do – eventually. Maybe you’ve mulled over the topic at a few business meetings. You're far from alone. Ready to go?
  • EMAGINE B2B BLOG  |  THURSDAY, JANUARY 8, 2015
    [Linkedin] Social Media For B2B Explained
    LinkedIn. Many B2B marketers are still weary of the social media world. They may be hesitant to jump in because they simply don’t know the correct strategy to execute or they just don’t believe it will benefit their business. The Right Way to Use Social Media. The biggest misconception is the idea that you need to be on EVERY network.
  • HINGE MARKETING  |  FRIDAY, JULY 10, 2015
    [Linkedin] 5 Tips to Reach Your Social Media Goals
    Or dive deeper into LinkedIn with our LinkedIn Guide for Professional Services Executives. Join us on LinkedIn and Twitter for more social media tips and strategies. According to the 2015 Social Marketing Trends Report from TrustRadius, most marketers list “developing their social strategy” as a top pain point.
  • VOLACCI  |  WEDNESDAY, MAY 22, 2013
    [Linkedin] Sales Systems [Podcast]
    sales systems , productivity Google Plus One Tweet Widget Linkedin Share Button Facebook Like Today''s tip: Build sales systems supported by your processes. Ben Finklea is the CEO of Volacci, the Digital Marketing Agency.  .
  • HUBSPOT  |  TUESDAY, JUNE 12, 2012
    [Linkedin] 10 Free Tools Every Business Blogger Should Bookmark
    You won't be able to track things like inbound links, keyword performance over time, and how your rankings compare to competitors, but you will be able to identify which keywords are best to target in your content creation! 4) LinkedIn Polls. Many people aren't aware that LinkedIn actually has a free polling feature for groups.
  • HUBSPOT  |  THURSDAY, OCTOBER 22, 2015
    [Linkedin] Need Marketing Inspiration? Here Are 12 Places to Find Great Examples
    Companies Totally Rocking Their LinkedIn Company Pages : Check out the B2B and B2C companies that are making the most of their LinkedIn Company Pages. In the marketing world, like most facets of life and business, there's a lot of pressure to come up with original ideas. An idea doesn't have to be unique to be great. the list goes on.
  • THE FORWARD OBSERVER  |  THURSDAY, JULY 11, 2013
    [Linkedin] How To Make Your B2B Social Media Friggin' Awesome (And Profitable)
    Public social media networks like Twitter, LinkedIn, Pinterest and Google+ get crawled by search engines, which can further help with rankings that lead visitors to your website. 5. LinkedIn is an example: It may not be driving the most traffic but the traffic it is generating might have the highest conversion rate (i.e. Awesome!
  • WEBBIQUITY  |  TUESDAY, AUGUST 9, 2016
    [Linkedin] The 28 Best Influencer Marketing Tools
    Newsle has now been acquired by and integrated into LinkedIn as a new feature, “Connections In The News.” LinkedIn’s limitation is with the folks who fall outside of our network; especially if we don’t have $10 for each InMail we want to send. Interest in influencer marketing is skyrocketing. Google Review Count:  217,000.
  • CUSTOMER EXPERIENCE MATRIX   |  FRIDAY, DECEMBER 26, 2014
    [Linkedin] LeadLiaison Helps Marketing Automation Users Break the Content Bottleneck
    The system can use IP address to identify the company of anonymous visitors and will look up possible contact names at those firms from external sources including Data.com and LinkedIn. You may have noticed that there are many B2B marketing automation systems available. Content is served through short URLs to track consumption and sharing.
  • MARKETING ACTION  |  THURSDAY, APRIL 30, 2015
    [Linkedin] 9 Ways to Generate Leads with Mobile Marketing
    Use LinkedIn Mobile Features to Target Your B2B Customers. More than half of LinkedIn Inbox page views are happening on mobile devices, so why not leverage this B2B tool in your next mobile campaign? Here are 10 things B2B marketers should be doing on LinkedIn. Mobile is huge. We get it. The statistics continue to prove it.
  • B2B MARKETING INSIDER  |  WEDNESDAY, JANUARY 21, 2015
    [Linkedin] Where Is Content Headed?
    And please follow along on  Twitter ,  LinkedIn ,  Facebook  and  Google+  or  Subscribe  to the  B2B Marketing Insider  Blog for regular updates. Marketing (As We Know It) Is Doomed! So just go order it!). I was honored to contribute to this effort, and they are allowing me to provide this sneak peak of my contribution for free.
  • MODERN B2B MARKETING  |  THURSDAY, JUNE 28, 2012
    [Linkedin] Where to Find a Marketing Automation Expert
    Post the job in LinkedIn groups. Use LinkedIn InMail. Found the perfect candidate on LinkedIn, but see that they are aleady employed? You can use LinkedIn InMail to send them messages asking if they are interested in discussing the role. Why is it so hard to find someone with the skills I’m looking for? . The problem?
  • HINGE MARKETING  |  WEDNESDAY, JUNE 3, 2015
    [Linkedin] The Science Behind the Art of the Call-to-Action: Part 1
    On Google+ or LinkedIn? Follow us +HingeMarketing and join us on LinkedIn. When professional services marketers set out to create calls-to-action, they often design according to a vague sense of what looks good, feels right, or lines up with some received wisdom about best practices. What is a call-to-action? Online Marketing
  • B2B MARKETING INSIDER  |  THURSDAY, MARCH 10, 2011
    [Linkedin] What Google’s New Algorithm Means For You
    Follow me on Twitter , LinkedIn , Facebook  or Subscribe to the  B2B Marketing Insider Blog. Are you wondering how the recent news in the SEO world might affect you? You may have heard that Google recently changed its search engine algorithm. Google Announces Search Engine Algorithm Change. What Prompted the Changes? Why Is This Important?
  • KOMARKETING ASSOCIATES  |  TUESDAY, JULY 7, 2015
    [Linkedin] How to Utilize B2B Online Marketing to Promote New Solutions
    For B2B marketers with an active social media presence, consider having the graphic design department create a custom cover photo for Twitter, Facebook, Google+, or LinkedIn advertising the new product or service. Below are some of the channels and mechanisms B2B online marketers can promote a new product or service to target audiences.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, JULY 31, 2013
    [Linkedin] Want to be a superstar, but no time for social media? Fake it with Ghost Tweeter.
    ’” Currently, all Ghost Tweeting plans are monthly, and prices range from $265/month for 5-8 Twitter posts per day, to $1,000/month to make you a “Thought Leader” by cultivating “celebrity-status social media for you” on Facebook, Twitter, LinkedIn and Pinterest. Maybe even some people you follow.
  • LEADERSHIP  |  TUESDAY, APRIL 29, 2014
    [Linkedin] Spring Clean Your Top 5 Social Media Channels
    LinkedIn: See if your profile needs a refresh. Your company’s LinkedIn profile page should not only be optimized to rank well on Google, but it must also suitably impress potential new connections. This will clean up your LinkedIn feeds and allow you to listen and converse better with the connections that matter. Did you?
  • WEBBIQUITY  |  MONDAY, MARCH 26, 2012
    [Linkedin] Best Web Presence Optimization Guides and Tips of 2011
    Frequent best-of honoree Janet Driscoll Miller lays out a three-stage process for making social and SEO work together, starting with claiming your company profile on the major social networks (at least Twitter, Facebook, LinkedIn, SlideShare and YouTube) and then connecting those accounts through a Google profile. Videos, Images & Google!
  • HINGE MARKETING  |  FRIDAY, MAY 9, 2014
    [Linkedin] Google+ 201: 5 Steps to Get Started with Google+
    On Google+ or LinkedIn? Follow us +HingeMarketing and join us on LinkedIn. If you need to brush up on what Google+ is and why it’s important, make sure to check out Google+ 101. Today, we continue learning about Google+ by understanding the steps your firm should take to get started. 1) Create your firm’s Google+ page.
  • VIEWPOINT  |  TUESDAY, MAY 7, 2013
    [Linkedin] PowerViews with Tony Zambito: Buyer Predictability
    LinkedIn: Tony Zambito. My guest today is Tony Zambito. In 2002, Tony established the first buyer persona research methodology designed specifically for B2B marketing and sales. This innovation helps leading companies gain better understanding of their buyers, leading to improved lead generation and revenue performance. Study Lead Behavior.
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