Page 3 of 75 Previous | Next 
  • EMAGAZINE B2B BLOG  |  THURSDAY, DECEMBER 1, 2011
    [Linkedin] Using LinkedIn for business: best practices – III
    This is the third of a four-part series aimed at helping our readers understand how best to use LinkedIn for their companies’ benefit.  It assumes some beginning familiarity with LinkedIn, but nothing approaching proficiency.  The final part will appear here within 2 weeks. B2B Web Strategy Social Media
  • JILL KONRATH'S SELLING TO BIG COMPANIES  |  WEDNESDAY, OCTOBER 9, 2013
    [Linkedin] Leveraging LinkedIn Connections
    But most sellers don''t know how to leverage their LinkedIn connections nearly as much as they could. To help you expand your thinking, here are some TRUE STORIES shared by people who took our 2013 Sales & LinkedIn Survey. When Your Prospects Aren''t on LinkedIn. reached out to him again to connect via Linkedin.
  • TRADESMEN INSIGHTS  |  TUESDAY, AUGUST 10, 2010
    [Linkedin] Generate Qualified Leads Using LinkedIn Answers
    Marketing to the professional tradesman in the Construction, Industrial and MRO markets Home About Me Contact Market Overviews Newsletter Podcasts Services Generate Qualified Leads Using LinkedIn Answers For those of you who follow me, you know that I’m a big advocate of LinkedIn for the B-to-B market. take my survey [link].
  • BIZNOLOGY  |  TUESDAY, SEPTEMBER 30, 2014
    [Linkedin] My Top-5 Most Compelling Apps
    You can also queue up lots of content that you can then share over all of your social platforms, including Facebook, LinkedIn , Twitter, and Google+ as well as Facebook Pages, LinkedIn Company Pages, and Google+ Pages (and maybe even LinkedIn and other Groups, maybe?). Circloscope. Unfollow by any metric you choose. FullContact.
  • WINDMILL NETWORKING  |  FRIDAY, FEBRUARY 7, 2014
    [Linkedin] 4 Convincing Reasons Why Employee Advocacy Should Begin on LinkedIn
    'Back in 2011 I wrote my 2nd book on LinkedIn called Maximizing LinkedIn for Sales and Social Media Marketing. At that time, I wrote, In order to maximize your company’s exposure on LinkedIn … every sales and marketing employee that represents your business needs to have a LinkedIn profile.
  • WRITING ON THE WEB  |  WEDNESDAY, MARCH 7, 2012
    [Linkedin] LinkedIn Power Tips: Give Before You Receive
    If you’ve noticed, LinkedIn is quickly becoming the social networking site for professionals to connect and do business. Just wondering… I’ve invited Chris Buffaloe of SerenityVA.com to share tips on using the LinkedIn recommendations feature. Recommendations in LinkedIn are social proof.
  • SOCIAL MEDIA B2B  |  FRIDAY, OCTOBER 7, 2011
    [Linkedin] B2B Companies Can Update Status on LinkedIn
    LinkedIn remains B2B companies’ favorite social network. Recently LinkedIn added a new feature that makes using LinkedIn for your B2B business even better: Company Status Updates. Now when you follow a company you can also receive status updates from them, much like the updates you see from your connections on LinkedIn.
  • VERTICAL RESPONSE  |  MONDAY, JULY 8, 2013
    [Linkedin] Should LinkedIn Groups Be Part of Your Social Strategy?
    'Labeled the “professional” social network, LinkedIn boasts nearly 250 million users. If this is your tactic when tackling LinkedIn, we’d like to share with you some thoughts on how to better utilize a very important and useful piece of your social strategy. This magical place is called LinkedIn Groups. All rights reserved.
  • B2B VOICES  |  WEDNESDAY, DECEMBER 21, 2011
    [Linkedin] 2012: No Predictions, Just Actions
    LinkedIn : I am a long-time fan of LinkedIn for the B2B market and am very excited about 2012. Both of these additions have been much needed and further enhance LinkedIn as a social business platform. How do you leverage the groups on LinkedIn? How do you get others in your organization involved in LinkedIn?
  • MODERN B2B MARKETING  |  WEDNESDAY, FEBRUARY 8, 2012
    [Linkedin] Utilizing Linkedin to Improve SEO and Organic Visibility
    by Jason Miller Your company and its employees are on Linkedin, but are you optimizing their presence? read a recent article from  Search Engine Land that talked about the link between Search Engine Optimization and Linkedin. The photographer captured multiple shots with several different poses of each employee. Click for full image.
  • CEEKUE  |  SUNDAY, JULY 11, 2010
    [Linkedin] Philips On Linkedin
    An interesting interview a couple of days ago with Philip’s Global Director of Online Hans Notenboom on the Linkedin Blog. Tags: Social Media linkedin Especially the three tips that Notenboom gives for social media engagement. After getting the accounts the [.].
  • SOCIAL MARKETING FORUM  |  WEDNESDAY, FEBRUARY 13, 2013
    [Linkedin] Beyond the Faceless Business: Getting Your LinkedIn Profile Right
    On LinkedIn, [.]. Social media marketing LinkedIn Groups six degrees of separationWe check out the profiles of businesses we consider working with all the time, regardless of the platform or source.
  • TRADESMEN INSIGHTS  |  TUESDAY, MAY 29, 2012
    [Linkedin] Are You Using LinkedIn For New Business Development?
    LinkedIn 277% More Effective for Lead Generation Than Facebook and Twitter. In a study  conducted by Hubspot, LinkedIn generated the highest visitor-to-lead conversion rate at 2.74%, almost 3 times higher (277%) than both Twitter (.69%) Find and follow  client and prospective clients using LinkedIn’s advanced search features.
  • LEADER NETWORKS  |  FRIDAY, JULY 30, 2010
    [Linkedin] 5 Tips For Managers of LinkedIn Groups: It Takes More Than Tools!
    Spammers and overt sales people peddling low-end transactions -- "buy my thing" -- are a plague that has overrun LinkedIn Groups. However, LinkedIn seems to have realized the Groups function has taken a wrong turn. business communities professional networks social media Online Communities Online Group Engagement linkedIN
  • EMAGAZINE B2B BLOG  |  TUESDAY, MAY 15, 2012
    [Linkedin] Creating Successful LinkedIn Groups: Part 1
    In a previous post,  we looked at a general summation of the benefits of participating in groups on LinkedIn, as well as creating your own LinkedIn groups. But just what makes a successful LinkedIn Group? B2B Web Strategy
  • SALES INTELLIGENCE VIEW  |  MONDAY, FEBRUARY 7, 2011
    [Linkedin] Who are your key influencers in LinkedIn?
    Many people have 100’s if not 1000’s of connections on LinkedIn and keeping in contact with all of them is impossible. LinkedIn recently launched a new application in LinkedIn labs called InMaps. B2B b2b sales linkedin Sales Data Sales Intelligence sales productivity Web 2.0InMaps is [.]. Prospecting Sales 2.0
  • B2B LEAD GENERATION BLOG  |  MONDAY, JANUARY 13, 2014
    [Linkedin] B2B Social Media: How do you measure the ROI of a LinkedIn InMail campaign?
    'Tweet How do you measure the return on investment of a LinkedIn InMail campaign? And I think when you’re in InMail on LinkedIn, you’re taking that time, so opens are significant,” she said. Consequently, the need to quantify efforts in the channel is also becoming quite clear. So, how do you approach it? Meagen asked.
  • B2B MARKETING BLOG  |  MONDAY, MAY 9, 2011
    [Linkedin] Don’t be Anti-Social
    However, as more data appear on the validity of using sites such as Twitter, Facebook and LinkedIn, companies will be more comfortable devoting part of their budgets to start social media [.]. Interactive Marketing social media Facebook LinkedIn Twitter
  • TRADESMEN INSIGHTS  |  THURSDAY, MARCH 18, 2010
    [Linkedin] LinkedIn: Great Tool to Drive Traffic to Your Blog
    think LinkedIn is one of the most under-utilized tools in a B-to-B marketers tool bag, but like anything else, you need to work at it. One way I use LinkedIn is to promote my blog posts on a weekly basis. There are many other ways you can use LinkedIn. What are you doing to best utilize LinkedIn? take my survey [link].
  • SOCIAL MEDIA B2B  |  THURSDAY, APRIL 10, 2014
    [Linkedin] Work in B2B? LinkedIn Can Supercharge Your Personal Brand
    'Employees at B2B companies know that LinkedIn is the B2B network. In 2004, when I was running digital marketing for a financial services company, one of my project managers told me he had joined LinkedIn. LinkedIn is more like a rolodex on steroids and then some. asked him what it was. His answer? What do you stand for?
  • TRADESMEN INSIGHTS  |  TUESDAY, OCTOBER 2, 2012
    [Linkedin] Are You Using LinkedIn to Drive Blog Traffic?
    From a B-to-B perspective, I believe LinkedIn is probably one of the best and most under-used tools in social media. Chances are if someone likes what I have to say, they will share it with others not only on LinkedIn, but on other social platforms. LinkedIn is one of my best sources for traffic to this blog. Think about it.
  • MUTT GROUP  |  THURSDAY, JUNE 9, 2011
    [Linkedin] LinkedIn Advertising and Branded Content
    have written about LinkedIn before however my thoughts at the time were based on observations. Now, I have first hand experience with planning a LinkedIn ad campaign, procuring space and most importantly, ROI. LinkedIn provides a few relatively simple tiers of advertising for marketers. That’s the good news.
  • CONTENT MARKETING TODAY  |  MONDAY, APRIL 23, 2012
    [Linkedin] LinkedIn Will Outlive Facebook. Here’s Why via Inc.com
    Facebook’s latest $1 billion acquisition smacks of a desperation that LinkedIn consistently manages to avoid. Content Marketing News Social Media Trends Facebook LinkedInWritten by Geoffry James. . With all due respect to Facebook, paying $1 billion for Instagram smacks of desperation. Where Is the Love?
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, JULY 22, 2014
    [Linkedin] What LinkedIn’s Acquisition of Bizo Means For Marketing
    ” Yesterday, LinkedIn announced its acquisition of Bizo, a leader in business audience marketing. This is an exciting time for the two companies as LinkedIn will leverage Bizo to reach its professional audience and engage them with relevant content. Congratulations to LinkedIn and Bizo, on this exciting collaborative partnership!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, FEBRUARY 2, 2010
    [Linkedin] LinkedIn: A goldmine of business opportunity
    This story features LinkedIn, a powerhouse generator of business connections.  . I’ve made some of my best business contacts through LinkedIn Group Q&A forums. Schaefer, I’ve been reading your comments on LinkedIn, Twitter and your blog and I’m convinced you are the voice of marketing we need for or company.
  • PR MEETS MARKETING  |  FRIDAY, NOVEMBER 12, 2010
    [Linkedin] PRMM Interview – Bob Etheridge Grows Conference via LinkedIn
    I belong to several groups in LinkedIn and came across a case study regarding the use of social media to increase membership to a LinkedIn group, which then drove conference
  • B2B MARKETING UNPLUGGED  |  THURSDAY, OCTOBER 20, 2011
    [Linkedin] Why I Won’t Accept Your LinkedIn Invite
    am sorry we’re not connected on LinkedIn and I appreciate your kind (and repeated) requests to join each others’ networks. Andrea Stenberg , who blogs wonderfully as The Baby Boomer Entrepreneur, suggested last year that we should accept all but the creepiest LinkedIn pickup lines.  Accepted his LinkedIn invite.
  • FATHOM  |  THURSDAY, AUGUST 22, 2013
    [Linkedin] LinkedIn University Pages Will Change Higher-Ed Networking
    'LinkedIn is mostly known as a channel for individuals to network with like-minded executives, find a job, build a pitch list, or build a Klout score (for the chosen millions few who rank within the top 5% of all LinkedIn users … remember that?). Education Industry Social Media Company Pages Klout LinkedIn University Pages
  • B2B MARKETING TRACTION  |  TUESDAY, APRIL 5, 2011
    [Linkedin] Will the Real LinkedIn Search Results Please Stand Up?
    In working with my clients on their presence on LinkedIn, I have found there is some confusion when evaluating how they perform in the LinkedIn search results. The reason for this is that the LinkedIn search feature defaults to what is relevant to the person searching. Are you performing the way you’d like on LinkedIn?
  • SOCIAL MEDIA B2B  |  FRIDAY, APRIL 29, 2011
    [Linkedin] LinkedIn is Key to B2B Social Media Results
    B2B companies that use LinkedIn as a major component of their social media strategy generate business leads on the platform. Below are several posts that should help you understand the importance of using LinkedIn for your B2B company’s social media efforts. Proven Ways For Generating Business Leads On LinkedIn.
  • SOCIAL MEDIA B2B  |  MONDAY, NOVEMBER 14, 2011
    [Linkedin] Use LinkedIn Group Statistics for B2B Social Media Success
    LinkedIn added statistics to their groups, and these are visibile to everyone, whether they are a member of the group or not. LinkedIn is focused on visually presenting these statistics rather than making the data available so you will need to manually track your data by entering it into a spreadsheet. Member Growth.
  • WRITING ON THE WEB  |  TUESDAY, FEBRUARY 21, 2012
    [Linkedin] The Pros of LinkedIn vs. Facebook for Professionals
    LinkedIn , on the other hand, is great for B2B service providers looking for a more professional social media platform. You can also have a business page on LinkedIn, as Patsi does here for Content for Coaches.). No one uses Facebook to post their resume – that’s what LinkedIn is for. How’s Your LinkedIn Profile?
  • MODERN B2B MARKETING  |  THURSDAY, AUGUST 4, 2011
    [Linkedin] The Top 5 Deal-Breakers for LinkedIn Cold Contacting
    Now with the advent of LinkedIn, cold calling has a new spin: cold contacting. This is the adding of another person on LinkedIn without actually knowing them personally. But before you begin your B2B social media outreach efforts, make sure you know these top five deal-breakers for LinkedIn cold contacting. Think about it.
  • SOCIAL MEDIA B2B  |  FRIDAY, MAY 20, 2011
    [Linkedin] Several B2B Perspectives on LinkedIn’s IPO
    With this week’s IPO of LinkedIn, which happens to be social network site that seems to be most synonymous with B2B social media, we could not ignore it. What the LinkedIn IPO could mean for B2B communicators. Tomorrow marks another milestone for social media with LinkedIn’s IPO. What the LinkedIn IPO Means for You.
  • EMAGAZINE B2B BLOG  |  TUESDAY, JULY 31, 2012
    [Linkedin] 3 Places You Must Have Online Ads (a review)
    There are three key places you should consider when choosing to place ads: Google, LinkedIn and [.]. Facebook LinkedIn PPCIn today’s online arena, Search Engine Optimization and a thorough content strategy are two of the most important tools in your arsenal to attract leads.
  • WINDMILL NETWORKING  |  FRIDAY, JANUARY 31, 2014
    [Linkedin] Two LinkedIn Updates for This Week You Might Have Missed
    'LinkedIn continues to update the functionality of their platform on a regular basis, so I wanted to make sure you don’t miss out on the latest LinkedIn updates as well as understand the importance that these two recent enhancements have on how your business can best leverage LinkedIn.
  • SMASHMOUTH MARKETING  |  THURSDAY, APRIL 29, 2010
    [Linkedin] Lead Gen Tips: Find LinkedIn Names That Aren't In Your Network
    Most sales people today have found that using LinkedIn as a research tool to identify specific prospects has been a fantastic way to find the needle in a haystack of potential leads. However, LinkedIn doesn't always show you all the names of the individuals your search produces: So how do you find this specific person's name?
  • DIGITAL B2B MARKETING  |  TUESDAY, OCTOBER 2, 2012
    [Linkedin] Bad Advertising Advice: Go Where Your Audience Is
    Possibilities could include: LinkedIn profile-targeted advertising. Media Strategy behavioral targeting bizo CRM Retargeting Demandbase LinkedIn media planning retargeter targetingThis advice leaves B2B marketers looking at what their audience does. Do they watch the Super Bowl? Are they on Facebook? Do they read Sports Illustrated?
  • THE ROI GUY  |  TUESDAY, SEPTEMBER 30, 2014
    [Linkedin] Join the Discussion: "Value Marketing and Selling" LinkedIn Group
    'We have launched a new Value Marketing and Selling group on LinkedIn. Alinean challenger marketing challenger selling discussion group Frugalnomics LinkedIn Pisello ROI the challenger sale Value Marketing Value Selling This is an open group where we can all help in the adoption of best practices in marketing and selling with value.
  • WINDMILL NETWORKING  |  THURSDAY, JUNE 23, 2011
    [Linkedin] Why I am No Longer a LinkedIn LION
    With the recent LinkedIn IPO , now there are companies not only selling LinkedIn connections , but also saying if you use them to create a LinkedIn Group , they will make sure it gets filled with (name your price) members! wrote about them in great detail in my LinkedIn book. What is your LinkedIn connection policy?
  • DIGITAL BODY LANGUAGE  |  MONDAY, SEPTEMBER 28, 2009
    [Linkedin] Market Relationships, Social Relationships, and B2B Marketing in Social Media
    People who connect on LinkedIn, for example, likely are sharing a market relationship, and may be more likely to share, discuss, and engage in pure business conversations. Tags: Facebook LinkedIn Social media Twitter B2B Marketing The meal ends and you pull out your wallet to pay your mother-in-law for the great meal she has provided.
  • MODERN B2B MARKETING  |  MONDAY, SEPTEMBER 12, 2011
    [Linkedin] LinkedIn’s Newest Feature: InMaps
    by Maria Pergolino LinkedIn’s Newest Feature: InMaps. This Beta test from LinkedIn Labs has serious potential for B2B marketers. LinkedIn has a little-known, relatively new feature that may have the potential to increase the power of your professional network. This map can be great for B2B marketing for several reasons.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, MARCH 24, 2011
    [Linkedin] Quora, Scribd, LinkedIn, ChaCha & White Hat SEO
    I get asked all the time, “How much time should I spend answering questions on LinkedIn?”  LinkedIn. LinkedIn. Social Media ChaCha content farms Docstoc Edocr follow Gather google link LinkedIn Mahalo MozRank no follow Quora Scribd search engines seo SPAM StackExchange Varkby Joe Chernov | Tweet this. Quora. Not followed. 
  • FATHOM  |  MONDAY, AUGUST 19, 2013
    [Linkedin] 5 Steps To Increase Your Visibility on LinkedIn
    'A common question we get here at Fathom is, “I have a LinkedIn page–now what?” With over 230 million users, LinkedIn has solidified its place as the world’s leading network for professionals, and taking advantage of this enormous market is key for businesses today. Online PR/Link-Building Social Media LinkedIn
  • B2BBLOGGERS  |  WEDNESDAY, JUNE 9, 2010
    [Linkedin] LinkedIn: How to Properly Plant It into Your Social Media.
    So how do you justify the effort required to sow and nurture your presence on LinkedIn, especially the time and resources that could be invested elsewhere? In this week’s #B2BChat , we’ll share ideas and thoughts about LinkedIn. How much time do you spend on LinkedIn each week? Do you use LinkedIn for prospecting?
  • WRITING ON THE WEB  |  WEDNESDAY, DECEMBER 1, 2010
    [Linkedin] How’s Your LinkedIn Profile?
    And, if you haven’t already, connect with me on LinkedIn …). Three years later I know that any professional who does not take the opportunity of a free and well-written LinkedIn profile is “cutting off his/her nose to spite his/her face.”. Why is this LinkedIn profile so important? Share this on LinkedIn.
  • MODERN B2B MARKETING  |  WEDNESDAY, NOVEMBER 3, 2010
    [Linkedin] 4 Reasons B2B Companies Should Use Linkedin Company Pages, Plus 4 Examples and 4 Tips to Get Started
    Have you seen the changes to the LinkedIn Company Pages?  Here are four reasons why: Recommendations - Company specific recommendations on LinkedIn may become the Yelp of B2B Businesses, though you can’t benefit from this new feature until you create your Products and Services Page.  This looks messy and can be disturbing. 
  • FEARLESS COMPETITOR  |  THURSDAY, JULY 4, 2013
    [Linkedin] The Best of Marketing Made Simple TV – How to Use LinkedIn with @meloniedodaro
    In this Best of Marketing Made Simple TV show, Canada’s #1 LinkedIn Expert Melonie Dodaro. In this show, you will learn: Why LinkedIn is far and away the most important social media site for business. The single biggest mistake people make with LinkedIn. Melonie Dodaro. Watch the show to learn what it is.).
  • TRADESMEN INSIGHTS  |  THURSDAY, OCTOBER 7, 2010
    [Linkedin] LinkedIn: 5 Ways to Make the Most out of Your Connections
    Marketing to the professional tradesman in the Construction, Industrial and MRO markets Home About Me Contact Market Overviews Newsletter Podcasts Services LinkedIn: 5 Ways to Make the Most out of Your Connections I’m totally amazed when talking to people that they complain that they’re not getting anything out of LinkedIn.
  • MODERN B2B MARKETING  |  WEDNESDAY, NOVEMBER 3, 2010
    [Linkedin] 4 Reasons B2B Companies Should Use Linkedin Company Pages, Plus 4 Examples and 4 Tips to Get Started
    Have you seen the changes to the LinkedIn Company Pages?  Here are four reasons why: Recommendations - Company specific recommendations on LinkedIn may become the Yelp of B2B Businesses, though you can’t benefit from this new feature until you create your Products and Services Page.  This looks messy and can be disturbing. 
  • PAUL GILLIN  |  THURSDAY, MARCH 10, 2011
    [Linkedin] The Other Social Network
    Have you checked out LinkedIn lately? LinkedIn is set to eclipse the 100 million member mark sometime this spring, and it is quickly becoming the social network of choice for B2B professionals. LinkedIn gets none of the buzz of Facebook, and no one’s going to make a movie about it. Use LinkedIn Signal. And they’re busy.
  • HUBSPOT  |  TUESDAY, JUNE 29, 2010
    [Linkedin] LinkedIn by the Numbers [Infographic]
    LinkedIn is a social networking site that has rapidly gained popularity among professionals looking to connect with contacts, colleagues, and potential employers. Recently passing 70 million members , LinkedIn has become one of the most popular social media tools along with Facebook and Twitter. How do you use LinkedIn?
  • HUBSPOT  |  THURSDAY, MARCH 10, 2011
    [Linkedin] LinkedIn Launches "LinkedIn Today" - Tips Marketers Need to Know
    Today LinkedIn launched a new news aggregation and curation service called LinkedIn Today. So the story here is not the technology, but the fact that this type of service is now available on LinkedIn, making it extremely relevant for B2B marketers. What does the launch of LinkedIn Today mean for marketers?
  • PR MEETS MARKETING  |  SUNDAY, DECEMBER 9, 2007
    [Linkedin] PR Relationships:Update on Online Reputation
    still need to learn more about Facebook, but I'm starting to understand how Facebook differs from LinkedIn. LinkedIn - I still use LinkedIn more for business contacts as I've had this account the longest. LinkedIn's strength is when you're looking for a job or for seeking advice from peers. View My LinkedIn Profile.
  • ONPATH  |  WEDNESDAY, NOVEMBER 6, 2013
    [Linkedin] Webinar - LinkedIn Lead Generation (November 13, 2013)
    'Title : LinkedIn Lead Generation Blueprint Date : Wednesday November 13, 2013 Time : 3:00pm EST / 12:00pm PST Duration : 29 Minutes Register : [link]. Did you know that 83% of LinkedIn members are Decision Makers? You’ll love the idea of connecting directly with decision makers on LinkedIn. You’ll learn: 1. Register : [link].
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JANUARY 27, 2011
    [Linkedin] LinkedIn Just Turned You Into a Butterfly
    The picture above is not a map of Africa on Acid, it’s a new LinkedIn product called InMaps. What am I supposed to learn from this ridiculous LinkedIn cotton candy butterfly? Isn’t there anybody at LinkedIn who is thinking “Ya know, this is really dumb. Here is my official review of it:  “Bite me.&#.
  • MARKETING INTERACTIONS  |  FRIDAY, JULY 23, 2010
    [Linkedin] How to Get UnLinked on LinkedIn
    LinkedIn can be a very valuable tool for B2B professionals to meet colleagues they'd never otherwise have access to, network with those they don't see very often and engage in conversations on topics of interest. LinkedIn can also expose a lack of integrity and authenticity in a heartbeat. No salutation. Nothing personalized.
  • B2BBLOGGERS  |  TUESDAY, MAY 22, 2012
    [Linkedin] 25 Awesome LinkedIn Tips for B2B
    Now to complete her “Awesome Tips” series, she takes on LinkedIn. How can you make the most of LinkedIn for your B2B company? Use keywords in your company description : Incorporate keywords into the description of your company on your LinkedIn page. What ways have you used LinkedIn to boost your B2B?
  • NNC SERVICES  |  THURSDAY, APRIL 11, 2013
    [Linkedin] Get the most out of LinkedIn Groups
    'Linkedin it’s one of the most important B2B social networks out there. It offers you great opportunities to really get to know and engage your targeted audience, especially using Linkedin Groups. In order to get the most out of Linkedin Groups and become a real influencer in your industry, there are some things you should.
  • B2B IDEAS @ WORK  |  MONDAY, NOVEMBER 7, 2011
    [Linkedin] LinkedIn Company Page Checklist for B2B Marketing
    Your Company Page on LinkedIn is a powerful way to reach millions of professionals and reveal the human side of your company. million companies on LinkedIn. LinkedIn regularly informs members of Company Pages changes via email or network update. Assign Admins - LinkedIn wants to know who will administer your company page.
  • SOCIAL MEDIA B2B  |  THURSDAY, JULY 29, 2010
    [Linkedin] 12 Ways to Leverage Your LinkedIn Profile for a B2B Company
    LinkedIn is considered by many to be the professional social network, but since it is based around people and their individual profiles, many don’t realize the benefit their B2B company can get with a well-crafted, active personal profile. Every social profile should have a photo and LinkedIn is no exception. Other Website Links.
  • SMASHMOUTH MARKETING  |  MONDAY, MAY 2, 2011
    [Linkedin] LinkedIn Lead Gen Tip: When a Face Makes the Difference
    If they have a photo in their LinkedIn profile, look at it. Looking at the photo means you have to look at their LinkedIn profile first -- scan it. Guest Post from Gareth Morfill, Inside Sales Blackbelt at Green Leads. If you were talking to a prospect face to face, do you think that would make you pitch any differently? Smile!
  • KOMARKETING ASSOCIATES  |  THURSDAY, JUNE 13, 2013
    [Linkedin] 12 Essential LinkedIn Groups for B2B Marketers
    Based on multiple user surveys and research studies, it has been determined that the “big 3” of social media platforms include Facebook, Twitter, and LinkedIn. In this post, we’ll focus on LinkedIn and identify which professional groups are the most essential for B2B marketers to join via the LinkedIn network.
  • CONTENT MARKETING FOR BI  |  WEDNESDAY, FEBRUARY 2, 2011
    [Linkedin] Visualize Social Media Data
    LinkedIn. LinkedIn is also demonstrating their use of the massive amount of data they’ve collected with Linkedin Maps. LinkedIn’s new Maps feature builds an infographic that shows all of your connections, grouped together by color, and their connection to you is sized by how many shared connections you have between you.
  • B2B LEAD GENERATION BLOG  |  SUNDAY, SEPTEMBER 9, 2012
    [Linkedin] Buy, Build or Both Part 2: The basics of list building
    Email Marketing content inbound marketing LinkedIn SEO social mediaTweet Editor’s Note: This is the second of a series of articles to help marketers and salespeople looking for a reliable lead list. Read the first post here: “ List Buying: 3 reasons why this tactic can be deadly for marketers.” Tip #1: Just ask. ” Tip #2.
  • VERTICAL RESPONSE  |  TUESDAY, JULY 1, 2014
    [Linkedin] How to Set up LinkedIn Sponsored Updates
    'LinkedIn has always focused on the professional audience from the very beginning. However, like other social networks, LinkedIn evolved. Last year, LinkedIn began focusing on content marketing as a key piece of its growth strategy. Around the same time, LinkedIn introduced a new marketing option called Sponsored Updates.
  • NUSPARK  |  SATURDAY, MARCH 31, 2012
    [Linkedin] LinkedIn and Twitter Advertising and Marketing Options; A Primer
    LinkedIn and Twitter provide unique advertising opportunities for those who wish to target messages towards those audiences within these networks.  LinkedIn. You can target LinkedIn ads by. Another option is a custom email, called a LinkedIn Partner Message that can be sent to a specific target audience via email.  Units.
  • WINDMILL NETWORKING  |  WEDNESDAY, MARCH 3, 2010
    [Linkedin] 12 Reasons Why Your Small Business Isn’t Getting Leads from LinkedIn
    What further amazes me is how few small businesses maximize their presence on LinkedIn and instead just follow the trend of Facebook and Twitter. Why would a niche B2B company establish a Facebook Fan Page when their potential customers may not be social on Facebook yet are already used to networking on LinkedIn? I’m confused.
  • BIZNOLOGY  |  WEDNESDAY, APRIL 18, 2012
    [Linkedin] What exactly is a social graph?
    In LinkedIn, they make this explicit, showing you that you are a second- or third-level connection with someone else and they let you introduce yourself through your first level connections. They have relationships through LinkedIn or Google+ or Twitter or e-mail or (God forbid) real life. Image via CrunchBase. People. Facebook does.
  • WINDMILL NETWORKING  |  MONDAY, AUGUST 19, 2013
    [Linkedin] Ways the Hospitality Industry Can Take Advantage of LinkedIn
    'While I’ve talked a lot about how hospitality brands are using Twitter, Facebook and the like, I realized I hadn’t yet touched upon how the hospitality industry can use LinkedIn. An August 2013 study of LinkedIn shows that the professional network currently has 238 million users, with 40% of them checking in daily.
  • MODERN B2B MARKETING  |  WEDNESDAY, JANUARY 29, 2014
    [Linkedin] How to Win at LinkedIn Sponsored Updates
    You might want to add LinkedIn Sponsored Updates to your social advertising arsenal. Unlike their predecessor (LinkedIn text ads) these posts appear in your audience’s update feeds, giving them a more organic appearance. Here’s a screenshot of LinkedIn’s targeting options: Check out the “Audience” tab on the top right. You can.
  • SMASHMOUTH MARKETING  |  THURSDAY, AUGUST 13, 2009
    [Linkedin] C/VP Level Meetings - Do You Delegate? POLL
    Please participate in our LinkedIn Poll this week. Tags: poll demand marketing linkedin appointments sales We are trying to identify some new shifts we are seeing in the b2b industry as it pertains to introductory appointments. Weigh in your vote here.
  • BIZNOLOGY  |  THURSDAY, APRIL 19, 2012
    [Linkedin] Can traditional marketers adjust to digital marketing?
    Even B2B companies had not heard of LinkedIn. Internet Marketing Facebook Google linkedin marketing twitter YouTubeImage credit: Getty Images via @daylife. And as I am speaking, and explaining concepts, and exhorting people to take a chance and make a change, I realize something. The people in the audience asked great questions.
  • HUBSPOT  |  TUESDAY, NOVEMBER 9, 2010
    [Linkedin] Measuring the ROI of Your LinkedIn Efforts [Plus a Free Ebook]
    The following is part of a new ebook from HubSpot: Learning LinkedIn From The Experts. LinkedIn is the largest professional social network online today with an astounding 80 million users ! Be sure to track the growth of your personal LinkedIn network and perhaps the networks of your employees. Please download your free copy.
  • EMAGAZINE B2B BLOG  |  TUESDAY, JUNE 14, 2011
    [Linkedin] Company Pages open new marketing doors on LinkedIn
    Once upon a time, LinkedIn was mostly a tool for professional networking, job-hunting and recruiting.  With this facility, LinkedIn becomes a much more powerful tool for B2B online marketing …far more useful than the Company Profiles feature that debuted in 2008. [.]. B2B Web Strategy Social Media
  • FEARLESS COMPETITOR  |  FRIDAY, JUNE 1, 2012
    [Linkedin] Check out the Linkedin Profile in the book Get Back to Work Faster
    Linkedin is THE business network. One of the lessons in the book is how to use a compelling Linkedin profile to engage prospective employers. Jeff Ogden’s Linkedin Profile. Thanks to Jill, I had a couple of top Linkedin experts help me craft my profile. Who’s profile was used as the example in the book?
  • SMASHMOUTH MARKETING  |  MONDAY, AUGUST 24, 2009
    [Linkedin] Poll: Demand Gen Experts Use Equal Mix of Inbound & Outbound Marketing
    Recently we conducted a poll on LinkedIn where we asked: Inbound Marketing & Outbound Marketing - What is your mix for lead gen? We used the LinkedIn Poll Application to conduct the study, as well as the free distribution of the poll to our network. We highly recommend using the paid LinkedIn poll feature for two reasons.
  • KOMARKETING ASSOCIATES  |  MONDAY, MARCH 3, 2014
    [Linkedin] The LinkedIn Publishing Platform Puts Power in the Hands of the B2B Buyer
    'This past month LinkedIn announced they will be opening up the ability for every user to publish their own content on LinkedIn, through individual profiles. According to the LinkedIn blog post , influencer posts have been very successful, averaging more than 31,000 views and receiving more than 250 likes and 80 comments per post.
  • WONDERING OUT LOUD  |  WEDNESDAY, JUNE 22, 2011
    [Linkedin] Join your LinkedIn network? But I hardly know you
    So far, the only email I’ve received from Dave was completely unexpected: an invitation to join his LinkedIn network. I’ve spent several years building my network on LinkedIn. How do you manage your LinkedIn contacts? Social Media Business LinkedIn Professional Networking Social network
  • JILL KONRATH'S SELLING TO BIG COMPANIES  |  WEDNESDAY, APRIL 3, 2013
    [Linkedin] 5 Ways To Use LinkedIn For Prospecting
    Finding the Prospecting Needle In the LinkedIn Haystack. When we did our 2013 Sales & LinkedIn survey , lots of people shared their thoughts and strategies about how they were using LinkedIn. Since their staff is well trained to keep annoying sales guys away, LinkedIn helps me find them.". That is so true today.
  • THE FORWARD OBSERVER  |  TUESDAY, MARCH 5, 2013
    [Linkedin] How B2B Marketers Can Pick Up Trade Show Slack with LinkedIn Groups
    Artillery B2B Marketing Blog > The Forward Observer With lighter trade show attendance, B2B businesses can continue to make connections and network effectively with LinkedIn Groups. Fortunately, LinkedIn Groups offers B2B professionals the chance to interact with one another, network and build and strengthen relationships. Repeat.
  • FOLLOW THE LEAD  |  TUESDAY, SEPTEMBER 14, 2010
    [Linkedin] Sales-leader jobs: 7 questions candidates should ask
    Tags: Best Practices Baby boomers Facebook Gen X LinkedIn Twitter
  • IT'S ALL ABOUT REVENUE  |  MONDAY, SEPTEMBER 17, 2012
    [Linkedin] How Social Selling Changes Everything for Marketing
    by Jesse Noyes | Tweet this Today’s guest post comes from Ralf VonSosen, who currently leads marketing for LinkedIn’s Sales Solutions business.  LinkedIn’s VP of Marketing Nick Besbeas will dive even deeper into this with Eloqua’s CEO, Joe Payne at Dreamforce. We know the backstory all too well. Ralf VonSosen. Relate. Engage.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, NOVEMBER 13, 2011
    [Linkedin] Social media pioneer says technology will transfom education
    LinkedIn Co-Founder Reid Hoffman is sitting on top of the digital world. “If Facebook is the social graph, and LinkedIn is the professional graph, Edmodo is the educational graph, ” Hoffman said. Hoffman helped create one of the world’s most successful social media platforms. And a particular passion is education.
  • HUBSPOT  |  MONDAY, SEPTEMBER 22, 2014
    [Linkedin] 33 Tweetable Tips That'll Help You Master LinkedIn [Infographic]
    It turns out that LinkedIn is one of the most powerful (yet often underutilized) social networks today. With a reported 313 million members, 40% of whom log in daily , LinkedIn is not a network to write off. And if you''d like to learn more about how to use LinkedIn, check out this guide.). 33 Tweetable LinkedIn Tips.
  • BIZNOLOGY  |  TUESDAY, OCTOBER 7, 2014
    [Linkedin] 3 Top Social Automation Tools
    ” HootSuite is inexpensive or free to use at the basic level, has deep, high-level connections with all of the top social networks, including Google+ Pages; Facebook Pages and Groups; LinkedIn Groups and Companies; and even Foursquare and WordPress blogs. It might even be one of my most successful posts. HootSuite. SocialOomph.
  • B2B MARKETING BLOG  |  WEDNESDAY, DECEMBER 30, 2009
    [Linkedin] LinkedIn. There’s an app for that!
    How exciting to see that B2B mainstay social networking site  LinkedIn   has unveiled a new mobile version for iPhones! Called LinkedIn for iPhone 3.0 , the new app boasts a Facebook-like user interface and a new search interface. All in all, this is a very nice app which I recommend for all LinkedIn members. Thank you LinkedIn!
  • SALES LEAD DYNAMICS  |  THURSDAY, OCTOBER 31, 2013
    [Linkedin] Your Profile: The Key to Real LinkedIn Success
    Note: I co-authored this article with my good friend Marc Halpert, a LinkedIn expert. Turbo-charge your brand with a standout LinkedIn profile. A great profile will help you maximize the value of your LinkedIn network.  Your profile is the real key to LinkedIn success. Their LinkedIn profile is their website.
  • HUBSPOT  |  THURSDAY, SEPTEMBER 20, 2012
    [Linkedin] Facebook Sees 1000% Jump in LinkedIn Referral Traffic After Twitter Dumps LinkedIn
    You may remember that about two months ago, Twitter and LinkedIn announced they were parting ways. What their breakup meant was an end to the ability for marketers to sync updates from the two sites -- so no longer do you see tweets from your company's Twitter stream showing up on LinkedIn. Want more blog traffic from LinkedIn?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JUNE 16, 2011
    [Linkedin] Research shows Facebook emotional boost is like marriage
    Facebook dominates the social space in this survey: 92% of social media users are on Facebook; 29% use MySpace, 18% used LinkedIn and 13% use Twitter. N early 60% of Twitter users, 39% of Facebook users, and 36% of LinkedIn users joined within the past year. Twitter is for girls, LinkedIn is for boys?    . Here is a summary:  .
  • VERTICAL RESPONSE  |  FRIDAY, JULY 11, 2014
    [Linkedin] Advice from a Social Pro: Integrating LinkedIn Sponsored Updates [VIDEO]
    Content Marketing Manager at LinkedIn. Miller provides excellent tips for small businesses on why using Sponsored Updates in LinkedIn as part of your social media strategy is a good idea. The post Advice from a Social Pro: Integrating LinkedIn Sponsored Updates [VIDEO] appeared first on VR Marketing Blog. All rights reserved.
  • SALES INTELLIGENCE VIEW  |  THURSDAY, JANUARY 27, 2011
    [Linkedin] Why Would I Connect With You on LinkedIn?
    Inside sales and field sales professionals should all have a LinkedIn profile. If not, 10 Reasons why you need a LinkedIn profile should have a effect on you. tools like LinkedIn and hear their opinions of what works [.]. It’s always nice to meet with a group of people to discuss the use of sales 2.0 Sales 2.0
  • MARKETING ACTION  |  WEDNESDAY, OCTOBER 1, 2014
    [Linkedin] 10 Things B2B Marketers Should be Doing on LinkedIn
    'It’s no secret that LinkedIn is the world’s largest professional network on the Internet. With over 313 million members in over 200 countries, LinkedIn is a vital tool in conveying brand identity and increasing reach. Here are 10 things you should be doing on LinkedIn right now. 4.    Publish on LinkedIn.
  • MI6 MARKETING AGENCY  |  SATURDAY, AUGUST 27, 2011
    [Linkedin] Help…Linkedin Events Needs Fixing
    Linkedin Events Module broken for days…weeks? m a Linkedin fanatic and use the network extensively for professional development, creating and building relationships. Mi6 is helping our clients use Linkedin and we’re seeing results. Linkedin, is and continues to be a core network and platform we use at Silicon Halton.
  • MARKETRI  |  WEDNESDAY, FEBRUARY 29, 2012
    [Linkedin] Marketri LinkedIn Tip 13: Setting Up a Company Page on LinkedIn
    You’ve set up a profile for yourself on LinkedIn, and hopefully your employees have also. Having a LinkedIn company page provides another outlet to share your message, company achievements, news, etc. – one of the reasons we’re on LinkedIn is to get our message out to as many connections as possible.
  • SAVVY B2B MARKETING  |  WEDNESDAY, JANUARY 25, 2012
    [Linkedin] Savvy Speaks: Tips for Engaging in LinkedIn
    LinkedIn is sort of the dark horse of social networking; just about every professional we know is on it, but it doesn't get a lot of attention in the media compared to its flashier cousins, Facebook and Twitter. How do you use LinkedIn to your best professional advantage? Confession: I'm lousy at LinkedIn. Jamie. get it.
  • B2B LEAD GENERATION BLOG  |  MONDAY, NOVEMBER 25, 2013
    [Linkedin] B2B Marketing: 3 simple tips for creating PPC ads
    LinkedIn ads specifically let you use images as part of your advertising, which is a boon to your communication efforts given the old adage that a picture is worth 1,000 words. The screenshot above is from a few ads on my LinkedIn page that are a good example of why using the right image in your ads is important. Tip #1. Tip #2.
  • CLIENT BRIDGE  |  TUESDAY, SEPTEMBER 28, 2010
    [Linkedin] Be a LION on LinkedIn to Grow Your Business Network
    One of the ways to grow your business network is by joining relevant industry groups on LinkedIn and networking with other members. However, LinkedIn's philosophy is that you should only send connection invitations to people with whom you already have a prior relationship. This stands for LinkedIn Open Networking.
  • DIGITAL B2B MARKETING  |  TUESDAY, JUNE 21, 2011
    [Linkedin] Is LinkedIn Really for Sharing Content?
    As LinkedIn share buttons pop up across the web and share counts climb, it appears LinkedIn is quickly becoming a major platform for sharing articles and links. The truth is, LinkedIn isn’t where we share. Yes, I'm a big fan of LinkedIn, I'm just not placing buy orders today.]. Sharing via LinkedIn.
  • MARKETING EDGE  |  MONDAY, AUGUST 30, 2010
    [Linkedin] The Toughest Choice is Changing Your Mind
    Tags: marketing job seeking LinkedIn motivational speaker networking social networks
<< 1 2 3 4 5 ... 74 75 >>
 

B2B Marketing Zone can personalize the content based on your interests, your LinkedIn profile, what you share on Twitter and LinkedIn, and what content people similar to you are sharing. More on Content Personalization

Sign-in using your social networks so we can begin to personalize your experience.

Sign in with Twitter

Sign in with LinkedIn

or

We need your email and password to allow you to log into your personalization features.

Forgot password?

I don't have an account

 
 

Enter your email address to reset your password. A temporary password will be e-mailed to you so that you may log in.

 
 

Based on...

  • Your interests
  • Your LinkedIn profile
  • What you share on Twitter
          and LinkedIn
  • What people like you are
          sharing

Learn more about Content
Personalization...