HUBSPOT | SATURDAY, SEPTEMBER 13, 2014
[Linkedin] 11 Lesser-Known LinkedIn Features You Should Be Using
We often hear marketing and sales reps expressing their love/hate relationship with LinkedIn. The benefits of using LinkedIn go beyond prospecting and recruiting. tapped into the knowledge of LinkedIn expert Wayne Breitbarth , who shared a few tips on the following features that you should be utilizing. Image Credit: LinkedIn.
B2B MARKETING ONLINE | TUESDAY, NOVEMBER 2, 2010
[Linkedin] Linkedin polls
We really like Linkedin polls here at dnx! Tags: b2b linkedin polls research They can be useful on a couple of levels - firstly, using your network to get some insight for a meeting (always good for prospecting and pitching but also kicking of new projects). we all like numbers! Would be interested in other people's experience of this.
HUBSPOT | MONDAY, OCTOBER 20, 2014
[Linkedin] 5 Tips for Improving Your Presence on LinkedIn [SlideShare]
You look them up on LinkedIn, of course. LinkedIn is the number one place to show off your career successes, rewards, and goals so business contacts can get to know more about your professional experiences. Is your LinkedIn profile up to par ? Things You Should Be Doing on LinkedIn from LinkedIn for Small Business.
EMAGINE B2B BLOG | THURSDAY, APRIL 11, 2013
[Linkedin] Are You Using LinkedIn Signal?
If you are working in the B2B industry, no doubt you have already dabbled in the wonderful world of LinkedIn. But are you using LinkedIn Signal? LinkedIn Signal is a powerful tool that allows you to filter information in your news stream. Are you using LinkedIn Signal? LinkedIn What are your experiences?
MODERN B2B MARKETING | WEDNESDAY, JANUARY 29, 2014
[Linkedin] How to Win at LinkedIn Sponsored Updates
You might want to add LinkedIn Sponsored Updates to your social advertising arsenal. Unlike their predecessor (LinkedIn text ads) these posts appear in your audience’s update feeds, giving them a more organic appearance. Here’s a screenshot of LinkedIn’s targeting options: Check out the “Audience” tab on the top right. You can.
WINDMILL NETWORKING | FRIDAY, FEBRUARY 7, 2014
[Linkedin] 4 Convincing Reasons Why Employee Advocacy Should Begin on LinkedIn
Back in 2011 I wrote my 2nd book on LinkedIn called Maximizing LinkedIn for Sales and Social Media Marketing. At that time, I wrote, In order to maximize your company’s exposure on LinkedIn … every sales and marketing employee that represents your business needs to have a LinkedIn profile.
VERTICAL RESPONSE | MONDAY, JULY 8, 2013
[Linkedin] Should LinkedIn Groups Be Part of Your Social Strategy?
Labeled the “professional” social network, LinkedIn boasts nearly 250 million users. If this is your tactic when tackling LinkedIn, we’d like to share with you some thoughts on how to better utilize a very important and useful piece of your social strategy. This magical place is called LinkedIn Groups. All rights reserved.
HUBSPOT | THURSDAY, JULY 31, 2014
[Linkedin] The Definitive Guide to Awkward LinkedIn Networking
But LinkedIn? Now, I don''t keep up with my LinkedIn networking as well as I should. meet a ton of people, there''s a lot of follow-up to do, and the very first thing I do with each new contact is send a LinkedIn invite. It''s hard to trust people who leave most of their LinkedIn profile blank. Twitter is for sharing.
MARKETING ACTION | WEDNESDAY, DECEMBER 3, 2014
[Linkedin] Making the Connection: 7 Tips to Grow Your LinkedIn Network
It’s not easy to add connections on LinkedIn anymore. That’s why my LinkedIn network has grown over 30% in the last three months. Especially now, since I’m inviting you all to connect with me on LinkedIn.). Okay, now let’s take a look at seven ways to connect with people and build your LinkedIn network. It’s simple.
WINDMILL NETWORKING | THURSDAY, JANUARY 3, 2013
[Linkedin] 8 Ways to Make LinkedIn Endorsements Work for You and Your Network
The question is not whether or not your give LinkedIn Endorsements a thumbs up or not: It’s about how you can best leverage them to benefit you and your network. LinkedIn Endorsements. Nothing in the history of LinkedIn has created so much “buzz” in the online community as this newest feature.
MARKETING ACTION | WEDNESDAY, OCTOBER 1, 2014
[Linkedin] 10 Things B2B Marketers Should be Doing on LinkedIn
It’s no secret that LinkedIn is the world’s largest professional network on the Internet. With over 313 million members in over 200 countries, LinkedIn is a vital tool in conveying brand identity and increasing reach. Here are 10 things you should be doing on LinkedIn right now. 1. Update your company description.
WINDMILL NETWORKING | WEDNESDAY, OCTOBER 23, 2013
[Linkedin] The Ultimate LinkedIn Profile Tips Summary [Infographic] + 8 Stats
LinkedIn Uncategorized Business Infographic MarketMeSuite Online Communities Social Media Marketing Social network Twitter Featuring Contributions from Global Thinkers.
SMASHMOUTH MARKETING | THURSDAY, APRIL 29, 2010
[Linkedin] Lead Gen Tips: Find LinkedIn Names That Aren't In Your Network
Most sales people today have found that using LinkedIn as a research tool to identify specific prospects has been a fantastic way to find the needle in a haystack of potential leads. However, LinkedIn doesn't always show you all the names of the individuals your search produces: So how do you find this specific person's name?
LEADERSHIP | THURSDAY, JULY 24, 2014
[Linkedin] Interesting Infographics: 10 Hacks For Creating The Ultimate LinkedIn Profile
As we know, LinkedIn can be a valuable and effective form of B2B lead generation. How effective is my LinkedIn profile? Does my LinkedIn profile currently provide my prospects with a positive first impression? Stats You Never Knew About LinkedIn. Can you more tips for creating a killer LinkedIn profile?
HUBSPOT | MONDAY, FEBRUARY 9, 2015
[Linkedin] 6 Rookie Mistakes You Might Be Making on LinkedIn
It seems every day there is more evidence to show that LinkedIn is an incredible tool for creating strategic relationships, boosting your reputation, and generating more leads. If you aren’t getting the results out of LinkedIn that you were hoping, consider asking yourself if you are making any of the following mistakes. It''s okay.
B2B MARKETING TRACTION | MONDAY, JULY 18, 2011
[Linkedin] LinkedIn – Customize What Displays on Your Home Page
The detailed changes your LinkedIn connections make to their profiles that show on your LinkedIn Home page can be annoying. You can customize what updates you see on your LinkedIn Home page from the Settings page. LinkedIn Social Media/Web 2.0 Tweet. Watch this video (just over 2 minutes) to learn how.
B2BBLOGGERS | WEDNESDAY, JUNE 9, 2010
[Linkedin] LinkedIn: How to Properly Plant It into Your Social Media.
So how do you justify the effort required to sow and nurture your presence on LinkedIn, especially the time and resources that could be invested elsewhere? In this week’s #B2BChat , we’ll share ideas and thoughts about LinkedIn. How much time do you spend on LinkedIn each week? Do you use LinkedIn for prospecting?
KOMARKETING ASSOCIATES | THURSDAY, JUNE 13, 2013
[Linkedin] 12 Essential LinkedIn Groups for B2B Marketers
Based on multiple user surveys and research studies, it has been determined that the “big 3” of social media platforms include Facebook, Twitter, and LinkedIn. In this post, we’ll focus on LinkedIn and identify which professional groups are the most essential for B2B marketers to join via the LinkedIn network.
SOCIAL MEDIA B2B | WEDNESDAY, FEBRUARY 22, 2012
[Linkedin] 5 B2B Social Media Questions to Ask about LinkedIn Answers
B2B companies have been successful growing their business and driving leads from LinkedIn, and many still continue to wonder how they do this. Another component of their success is the mastery of the LinkedIn Answers feature. The final thing you can do is share the question outside of LinkedIn. How Do I Ask a Question?
B2B MARKETING TRACTION | MONDAY, APRIL 14, 2014
[Linkedin] LinkedIn Product and Services Pages Discontinued
Today LinkedIn Products and Services pages will be discontinued. LinkedIn has been sending emails and posting alerts about discontinuing its Products & Services tab under Company Pages. Now, LinkedIn is offering Showcase pages instead. Showcase pages allow a LinkedIn member to follow something a company is showcasing.
B2B MARKETING TRACTION | WEDNESDAY, JUNE 15, 2011
[Linkedin] Does Your B2B Sales Team Dominate LinkedIn?
Wouldn’t it be great if, when your prospects search on LinkedIn for your products or services, your sales team dominates the results? Adoption of LinkedIn is increasing by B2B professionals in corporations and organizations. How Can Your Sales Team Dominate LinkedIn for Your Industry? LinkedIn Social Media/Web 2.0
B2B MARKETING TRACTION | FRIDAY, FEBRUARY 24, 2012
[Linkedin] Dear LinkedIn Member – About Your Invitation To Connect
On LinkedIn I usually only connect to people I know. For the rest of you, here are other reasons I am not likely to accept your invitation to connect on LinkedIn. 1. You do not contribute any content or interesting links to articles or studies on your LinkedIn profile. 4. You do not have your photograph on your LinkedIn profile.
WINDMILL NETWORKING | FRIDAY, JUNE 8, 2012
[Linkedin] 4 Ways Of Obtaining Thought Leadership on LinkedIn
Successful Social Media Marketing requires being where your audience is, frequenting appropriate social media channels such as LinkedIn , and engaging with platform users. Status Updates : Just as tweets on Twitter can be a powerful way of sharing information, so can the LinkedIn Status Update. LinkedIn
TRADESMEN INSIGHTS | TUESDAY, OCTOBER 11, 2011
[Linkedin] LinkedIn: Are You Missing a Golden Opportunity to Network?
If you’re not on LinkedIn you should be, and if you are, when was the last time you updated your page? What are you doing to capitalize on LinkedIn? Marketing Tips Social Marketing linkedin linkedin groups linkedin networking networking opportunityYou and 120 million of your possible friends are on this site.
B2B LEAD GENERATION BLOG | TUESDAY, APRIL 21, 2009
[Linkedin] 5 steps for using LinkedIn as lead generation tool
Like many of you, I’m using LinkedIn to connect with work friends and colleagues. Here are 5 ways you can generate leads via LinkedIn: Step #1 - Create a polished and personally branded profile on LinkedIn. Step #2 - Join LinkedIn groups where your clients/customers gather and participate.
HUBSPOT | MONDAY, SEPTEMBER 8, 2014
[Linkedin] How to Write the Perfect LinkedIn Invitation [Template]
So why would you invite someone to connect on LinkedIn with an introduction like that? Your message should show them that you actually care about connecting with them -- you weren''t just trolling LinkedIn, hoping to get your connections past the 500 mark. So, what does a perfect custom LinkedIn invitation actually look like?
FEARLESS COMPETITOR | FRIDAY, JUNE 1, 2012
[Linkedin] Check out the Linkedin Profile in the book Get Back to Work Faster
Linkedin is THE business network. One of the lessons in the book is how to use a compelling Linkedin profile to engage prospective employers. Jeff Ogden’s Linkedin Profile. Thanks to Jill, I had a couple of top Linkedin experts help me craft my profile. I’m also up to an unbelievable 45 recommendations.
B2B MARKETING TRACTION | THURSDAY, APRIL 14, 2011
[Linkedin] Marketing Case Study: How I Got Results from LinkedIn
Since, 2004, I’ve been connecting to colleagues, associates, friends and classmates via LinkedIn. continued to invest time in LinkedIn, and, as it turns out, my efforts paid off. LinkedIn has bubbled up as the “winner” of business social networks. Just in the last weeks, LinkedIn announced that they exceeded 100 million users.
HUBSPOT | WEDNESDAY, MAY 14, 2014
[Linkedin] 8 Companies Totally Rocking Their LinkedIn Company Pages
Over the past two years, LinkedIn has quickly evolved from a cocktail party for recruiters and job seekers to something much more substantial: an epicenter for content -- particularly branded content. LinkedIn''s evolution began in May 2012 with the acquisition of SlideShare , and it continued with the purchase of news-reader app Pulse.
JILL KONRATH'S FRESH SALES STRATEGIES BLOG | THURSDAY, FEBRUARY 26, 2015
[Linkedin] Use Chunking to Make Sense Out of LinkedIn Chaos
Our goal today is to make sense of all that LinkedIn chaos you created after reading my last article: How to Rapidly Master LinkedIn. Agile Selling Mini-Course Video #3. I’m glad you’re here. But first, a quick story. For many years, I worked as a consultant, helping companies to jumpstart sales of their new products and services.
MUTT GROUP | THURSDAY, JUNE 9, 2011
[Linkedin] LinkedIn Advertising and Branded Content
have written about LinkedIn before however my thoughts at the time were based on observations. Now, I have first hand experience with planning a LinkedIn ad campaign, procuring space and most importantly, ROI. LinkedIn provides a few relatively simple tiers of advertising for marketers. That’s the good news.
EMAGINE B2B BLOG | TUESDAY, JULY 17, 2012
[Linkedin] How to set up a Successful Ad Campaign on LinkedIn
The new-ish player to this platform is the business-centric social media outlet, LinkedIn. LinkedIn ads are very similar to those you create on AdWords or AdCenter, but with the added bonus of specific targeting options not found in the [.]. LinkedIn PPC
WRITING ON THE WEB | THURSDAY, JUNE 10, 2010
[Linkedin] 9 Ways to Use LinkedIn for Smart Professionals
How Business Owners Can Benefit From LinkedIn’s Features , this week’s featured guest post, by Carol Tice, Make a Living Writing blog. LinkedIn is a highly useful social-media site for business owners looking to connect with prospective customers, suppliers, partners, or other businesses in their town. The blog tool.
FATHOM | THURSDAY, MARCH 27, 2014
[Linkedin] LinkedIn Eliminates Products/Services Tabs in Lieu of Showcase Pages
LinkedIn recently announced that it will discontinue the Products & Services tabs on April 14th in favor of the Showcase pages it released back in November 2013. In other words, it’s better for LinkedIn members because they can follow the parts of your business they’re truly interested in. Don’t worry, it’s a good thing! link].
HUBSPOT | WEDNESDAY, AUGUST 13, 2014
[Linkedin] 20 Skills You Won't Believe You Can Endorse People for on LinkedIn
When LinkedIn first came out with endorsements, my friend and I were talking about funny endorsements we could give each other: shirking responsibility; looking busy; passing the buck. We were saddened to learn LinkedIn doesn''t let you make up your own silly endorsements. What these skills really speak to is the ubiquity of LinkedIn.
B2B MARKETING INSIDER | WEDNESDAY, JULY 29, 2015
[Linkedin] Change Your LinkedIn Profile From A Resume To A Reputation Destination
What does a good craft beer bar have in common with a great LinkedIn profile? There is not a best craft beer for everyone, just like there is no one LinkedIn profile format or formula every should use. And you can get to the realization that you need to change your LinkedIn profile by asking yourself some very pointed questions.
SALES PROSPECTING PERSPECTIVES | THURSDAY, JULY 25, 2013
[Linkedin] LinkedIn and Salesloft: Your Ultimate Tools for Sales Prospecting
This is a sales blog, so if you are reading this, you’re most likely already a Linkedin pro. If not, you should check out our guide to resourcefulness , which includes basic information about how to get started on LinkedIn. Here are some of the tools and tricks I use when I prospect through Linkedin. Tip #15: Export Connections.
WRITING ON THE WEB | WEDNESDAY, DECEMBER 1, 2010
[Linkedin] How’s Your LinkedIn Profile?
And, if you haven’t already, connect with me on LinkedIn …). Three years later I know that any professional who does not take the opportunity of a free and well-written LinkedIn profile is “cutting off his/her nose to spite his/her face.”. Why is this LinkedIn profile so important? Share this on LinkedIn.
HUBSPOT | TUESDAY, JUNE 29, 2010
[Linkedin] LinkedIn by the Numbers [Infographic]
LinkedIn is a social networking site that has rapidly gained popularity among professionals looking to connect with contacts, colleagues, and potential employers. Recently passing 70 million members , LinkedIn has become one of the most popular social media tools along with Facebook and Twitter. How do you use LinkedIn?
HUBSPOT | THURSDAY, SEPTEMBER 4, 2014
[Linkedin] The 3 Biggest Mistakes People Make on Twitter and LinkedIn (And How to Fix Them)
In case you''re one of these marketers or you just want a little refresher on what not to do on two of the biggest social platforms for marketers -- Twitter and LinkedIn -- keep on reading. Mistake #1: Blasting LinkedIn Groups With Irrelevant Content. I''m sure this has happened to you at a networking event. Social Media
TRADESMEN INSIGHTS | TUESDAY, JANUARY 17, 2012
[Linkedin] 5 Tips to Stay on Top of LinkedIn
If you’re not on LinkedIn you should be, and if you are, when was the last time you updated your page? Lunchtime is LinkedIn’s prime time. What are you doing to capitalize on LinkedIn? Marketing Tips Social Marketing linkedin networking tips to stay on top of linkedinHow many are you connected with?
WINDMILL NETWORKING | THURSDAY, DECEMBER 4, 2014
[Linkedin] You’ve Connected on LinkedIn Now What?
How many of us can honestly say that we even know, let alone have a relationship with, any more than a small fraction of our connections on LinkedIn? I’m ashamed to admit that I do not. Craig Jamieson | Twitter | Facebook | Google+ | LinkedIn | YouTube | You’ve Connected on LinkedIn Now What? We’re connected.
WINDMILL NETWORKING | TUESDAY, AUGUST 30, 2011
[Linkedin] How I Developed Business on LinkedIn – a LinkedIn Case Study
Now it’s time for you to share your LinkedIn success story and allow it to become a case study for the world to learn from. Related Stories 10 Steps to Maximizing LinkedIn for Sales and Social Media Marketing There's No Such Thing as Social Media ROI 6 Social Media Marketing Strategy Mistakes to Avoid. LinkedIn
HUBSPOT | THURSDAY, DECEMBER 11, 2014
[Linkedin] A Visual Guide to Creating the Perfect LinkedIn Company Page
Your LinkedIn Company Page is an online beacon for both prospective customers and prospective employees. To help you make the most of your LinkedIn Company Page, we''ve put together this visual guide , which features several “pro tips” provided by LinkedIn''s marketing team. Want to share this guide with your LinkedIn community?
MARKETRI | TUESDAY, FEBRUARY 21, 2012
[Linkedin] Marketri LinkedIn Tip 12: Starting LinkedIn Group Discussions
You have become comfortable commenting in response to LinkedIn group discussions and are now poised to do more. Pay attention to your group discussions, as they will help you become more visible on LinkedIn and you want this to be a positive interaction. LinkedIn Groups LinkedIn Tips LinkedIn
HUBSPOT | WEDNESDAY, FEBRUARY 19, 2014
[Linkedin] Want to Publish on LinkedIn? Now You Can
Ever wanted to get published on LinkedIn Pulse? Well get ready to roll up your sleeves and start writing: Today, LinkedIn announced that soon, all members will be able to post on the social network''s publishing platform. You''ll also be able to follow others'' content without being a LinkedIn connection. Here''s how it works.
HUBSPOT | TUESDAY, SEPTEMBER 23, 2014
[Linkedin] How to Optimize Your LinkedIn Profile for Social Selling
For a person not in sales, unless they''re looking for a new job or they publish a lot of public-facing content, it’s not the end of the world if their LinkedIn profile isn''t 100% perfect. But LinkedIn is a whole different ballgame for people in sales. Buyers use LinkedIn to identify people they can trust and want to work with.
JILL KONRATH'S FRESH SALES STRATEGIES BLOG | THURSDAY, APRIL 10, 2014
[Linkedin] [Video] Leverage LinkedIn Connections to Crack Into New Accounts
What strategies do I recommend for using LinkedIn to connect with others? That''s the power of LinkedIn. Here are three ways that can really help you out. Check your prospect''s profile. Often, you can see what they''re responsible for and even some of their objectives. Finally, check out Recommendations. Who recommended her?
B2B MARKETING TRACTION | THURSDAY, SEPTEMBER 20, 2012
[Linkedin] 3 Ways to Be More Relevant on LinkedIn
A little-noticed fact about LinkedIn is that all searches conducted in LinkedIn default to a relevance criteria. With over 90% of corporations using LinkedIn to find needed resources, it’s important to be relevant. You are in the same Linkedin Group. offer LinkedIn profile optimization, coaching and training.
B2B MARKETING TRACTION | TUESDAY, APRIL 5, 2011
[Linkedin] Will the Real LinkedIn Search Results Please Stand Up?
In working with my clients on their presence on LinkedIn, I have found there is some confusion when evaluating how they perform in the LinkedIn search results. The reason for this is that the LinkedIn search feature defaults to what is relevant to the person searching. Are you performing the way you’d like on LinkedIn?
SOCIAL MEDIA B2B | FRIDAY, SEPTEMBER 30, 2011
[Linkedin] [PREDICTION] What Will LinkedIn Do for B2B Marketers?
LinkedIn is the dominant social network for many B2B companies. Since LinkedIn began as a personal networking and job site, everything has revolved around personal profiles. Currently LinkedIn self-serve ads are connected to personal profiles, which means multiple people at a company cannot share responsibility for ads in one account.
JILL KONRATH'S FRESH SALES STRATEGIES BLOG | TUESDAY, JUNE 4, 2013
[Linkedin] Example of a LinkedIn Strategy That Gets Big Payoffs
While selling for a growing technology company, Jill Rowley embraced "social selling" via LinkedIn, Twitter and more with a vengeance! Check out her LinkedIn strategies below to see why she is consistently a top salesperson. That’s why and how I use LinkedIn. LinkedIn helps me find the right people at the right companies.
SALES INTELLIGENCE VIEW | MONDAY, FEBRUARY 16, 2015
[Linkedin] InsideView Provides an Alternative to LinkedIn API Developers Left Out in the Cold
Last Thursday, LinkedIn announced that they will be lim […]. Data InsideView Open Technology Umberto Milletti crm api insideview api insideview linkedin insideview technology
ONPATH | WEDNESDAY, NOVEMBER 6, 2013
[Linkedin] Webinar - LinkedIn Lead Generation (November 13, 2013)
Title : LinkedIn Lead Generation Blueprint Date : Wednesday November 13, 2013 Time : 3:00pm EST / 12:00pm PST Duration : 29 Minutes Register : [link]. Did you know that 83% of LinkedIn members are Decision Makers? You’ll love the idea of connecting directly with decision makers on LinkedIn. You’ll learn: 1. Register : [link].
PR MEETS MARKETING | FRIDAY, NOVEMBER 12, 2010
[Linkedin] PRMM Interview – Bob Etheridge Grows Conference via LinkedIn
I belong to several groups in LinkedIn and came across a case study regarding the use of social media to increase membership to a LinkedIn group, which then drove conference
PAUL GILLIN | WEDNESDAY, JULY 18, 2012
[Linkedin] Great Free E-book on How to Get the Most From LinkedIn
I love LinkedIn. LinkedIn does a great job of maximizing the value of all the data it collects so that you can sift through the status updates, discussions and events and find ways to connect with the people you need to reach. Alan Belniak of PTC has just posted a free e-book about how to get the most from LinkedIn.
TRADESMEN INSIGHTS | THURSDAY, OCTOBER 7, 2010
[Linkedin] LinkedIn: 5 Ways to Make the Most out of Your Connections
Marketing to the professional tradesman in the Construction, Industrial and MRO markets Home About Me Contact Market Overviews Newsletter Podcasts Services LinkedIn: 5 Ways to Make the Most out of Your Connections I’m totally amazed when talking to people that they complain that they’re not getting anything out of LinkedIn.
WINDMILL NETWORKING | FRIDAY, JANUARY 31, 2014
[Linkedin] Two LinkedIn Updates for This Week You Might Have Missed
LinkedIn continues to update the functionality of their platform on a regular basis, so I wanted to make sure you don’t miss out on the latest LinkedIn updates as well as understand the importance that these two recent enhancements have on how your business can best leverage LinkedIn.
HUBSPOT | THURSDAY, MARCH 10, 2011
[Linkedin] LinkedIn Launches "LinkedIn Today" - Tips Marketers Need to Know
Today LinkedIn launched a new news aggregation and curation service called LinkedIn Today. So the story here is not the technology, but the fact that this type of service is now available on LinkedIn, making it extremely relevant for B2B marketers. What does the launch of LinkedIn Today mean for marketers?
HUBSPOT | TUESDAY, MARCH 20, 2012
[Linkedin] 13 Brands Using LinkedIn Company Page Features the Right Way
Back in November, I set out to write a post to highlight businesses that were using LinkedIn's company page features effectively. Needless to say, I couldn't find enough examples to create a compelling post, so in my dismay, what I actually ended up writing was, " 11 Reasons Your LinkedIn Company Page Sucks.". Blog RSS Feed.
MODERN B2B MARKETING | FRIDAY, JULY 19, 2013
[Linkedin] PPC for LinkedIn, What’s the Difference?
Author: Rachel Kavanagh Recently a large Enterprise client of mine embarked on a PPC campaign for LinkedIn to promote one of their little known B2B Services Products. So we went back to the drawing board and decided to try LinkedIn advertising. Is LinkedIn the right audience? . Is your service right for LinkedIn?
DIGITAL B2B MARKETING | FRIDAY, MARCH 25, 2011
[Linkedin] LinkedIn is the New B2B Media Powerhouse
For B2B marketers, LinkedIn cannot be ignored. Does LinkedIn have a defensible advantage as a B2B media player as they go into an IPO? Will the advertisers driving marketing revenue (approximately one-third of LinkedIn’s revenue) see results and continue investing? Resisting this trend is benefiting LinkedIn.
HUBSPOT | TUESDAY, SEPTEMBER 30, 2014
[Linkedin] A Simple Formula for a Stellar LinkedIn Recommendation [Quick Tip]
When I get a LinkedIn recommendation from someone I respect and admire professionally, I feel both honored and encouraged to return the favor. Here''s a quick little "template" you can use that makes for a LinkedIn recommendation that''s specific, honest, succinct, and helpful for the person you''re recommending. Awww, she has?!
HUBSPOT | FRIDAY, AUGUST 30, 2013
[Linkedin] How to Craft Perfect Posts for Facebook, LinkedIn & Twitter [SlideShare]
I don''t know about you, but I''m tired of hearing "social media gurus" compare the effectiveness of Twitter versus LinkedIn, or Facebook versus Twitter, or Linkedin versus Facebook, or whatever other comparison you bring to the table. LinkedIn Best Practices. 13) Use LinkedIn Announcements. Facebook Best Practices.
SALES LEAD DYNAMICS | THURSDAY, OCTOBER 31, 2013
[Linkedin] Your Profile: The Key to Real LinkedIn Success
Note: I co-authored this article with my good friend Marc Halpert, a LinkedIn expert. Turbo-charge your brand with a standout LinkedIn profile. A great profile will help you maximize the value of your LinkedIn network. Your profile is the real key to LinkedIn success. Their LinkedIn profile is their website.
B2B IDEAS @ WORK | MONDAY, NOVEMBER 7, 2011
[Linkedin] LinkedIn Company Page Checklist for B2B Marketing
Your Company Page on LinkedIn is a powerful way to reach millions of professionals and reveal the human side of your company. million companies on LinkedIn. LinkedIn regularly informs members of Company Pages changes via email or network update. Assign Admins - LinkedIn wants to know who will administer your company page.
HUBSPOT | TUESDAY, DECEMBER 10, 2013
[Linkedin] A 5-Minute Plan for Mastering LinkedIn Marketing [Infographic]
I must admit that, when it comes to marketing myself, I don''t take as much advantage of LinkedIn as I should. And neither does your company''s LinkedIn marketing. It''s divided up into a 5-minute daily LinkedIn regimen for marketers at the beginning, intermediate, and advanced stages. guess I prove ''em right. Social Media
NUSPARK | FRIDAY, NOVEMBER 29, 2013
[Linkedin] Video: How to Use LinkedIn’s Advanced Search Feature to Find Prospects
LinkedIn is an amazing social media platform to help marketers and salespeople alike find and engage with prospects. There are many books, blogs, and guides that discuss how to use LinkedIn. The benefits for using LinkedIn for prospecting are many: Using search tools for identifying those prospects.
MARKETING ACTION | MONDAY, JANUARY 27, 2014
[Linkedin] How to Leverage LinkedIn for Lead Generation and Recruitment
LinkedIn remains the great stalwart of professional networks, regularly attracting some 81% of today’s B2B marketers (“How B2B Marketers Use Social Now ,” Zachary Reiss-Davis , Forrester Research ). So what can today’s businesses do to optimize their offerings on LinkedIn and get the most from their pages? LinkedIn for Recruiting.
MARKETRI | MONDAY, FEBRUARY 21, 2011
[Linkedin] Top 10 Self-Defeating LinkedIn Practices | Marketri
FEARLESS COMPETITOR | TUESDAY, NOVEMBER 4, 2014
[Linkedin] The Problem with LinkedIn InMails – They Often Don’t Work
“Linkedin InMails come back undelivered WAY too often” says the marketing expert Jeff Ogden of Find New Customers , who’s won the SLMA award three years in a row, and is about to get a prestigious award later this month. help people all the time – all day and all night on LinkedIn, Twitter, you name it, I help you.
HINGE MARKETING | TUESDAY, NOVEMBER 25, 2014
[Linkedin] LinkedIn Networking Tips: How to Increase Connections and Engagement
LinkedIn now has over 329 million members , so it has become essential to have a strong professional presence on this social media platform. LinkedIn can be a valuable tool to help you stand out, make more connections and generate more leads for your firm. LinkedIn’s headline default is your current position at your organization.
HUBSPOT | THURSDAY, MARCH 27, 2014
[Linkedin] LinkedIn Launches "Content Marketing Score" and Trending Topics Site
Today, LinkedIn introduced two tools to help make your social media marketing a bit smarter: Content Marketing Score and Trending Content. LinkedIn''s new Content Marketing Score will help arm you with the data you need to help grow your company''s presence on Linkedin. You''ve got to grow a business after all. PT/2 p.m.
VERTICAL RESPONSE | TUESDAY, JULY 1, 2014
[Linkedin] How to Set up LinkedIn Sponsored Updates
LinkedIn has always focused on the professional audience from the very beginning. However, like other social networks, LinkedIn evolved. Last year, LinkedIn began focusing on content marketing as a key piece of its growth strategy. Around the same time, LinkedIn introduced a new marketing option called Sponsored Updates.
SOCIAL MEDIA B2B | MONDAY, NOVEMBER 14, 2011
[Linkedin] Use LinkedIn Group Statistics for B2B Social Media Success
LinkedIn added statistics to their groups, and these are visibile to everyone, whether they are a member of the group or not. LinkedIn is focused on visually presenting these statistics rather than making the data available so you will need to manually track your data by entering it into a spreadsheet. Member Growth.
MARKETRI | TUESDAY, FEBRUARY 14, 2012
[Linkedin] Marketri LinkedIn Tip 11: Participating in LinkedIn Group Discussions
Hopefully you have already joined groups on LinkedIn that are relevant to you and your business interests. You may receive daily or weekly email updates on a discussion topic from LinkedIn for one of your groups, and find the topic interesting. LinkedIn Groups LinkedInBenefits to Joining in Group Discussions.
SALES INTELLIGENCE VIEW | MONDAY, FEBRUARY 7, 2011
[Linkedin] Who are your key influencers in LinkedIn?
Many people have 100’s if not 1000’s of connections on LinkedIn and keeping in contact with all of them is impossible. LinkedIn recently launched a new application in LinkedIn labs called InMaps. B2B b2b sales linkedin Sales Data Sales Intelligence sales productivity Web 2.0InMaps is [.]. Prospecting Sales 2.0
HUBSPOT | FRIDAY, NOVEMBER 18, 2011
[Linkedin] 11 Reasons Your LinkedIn Company Page Sucks
Up until recently, the value of a LinkedIn Company Page was minimal. But ever since LinkedIn enabled company updates for pages , they've become monumentally more valuable for marketers. Upon investigation of various LinkedIn Company Pages, though, it turns out that very few companies are actually leveraging this awesome new feature.
THE FORWARD OBSERVER | TUESDAY, MARCH 5, 2013
[Linkedin] How B2B Marketers Can Pick Up Trade Show Slack with LinkedIn Groups
Artillery B2B Marketing Blog > The Forward Observer With lighter trade show attendance, B2B businesses can continue to make connections and network effectively with LinkedIn Groups. Fortunately, LinkedIn Groups offers B2B professionals the chance to interact with one another, network and build and strengthen relationships. Repeat.
WINDMILL NETWORKING | MONDAY, MARCH 12, 2012
[Linkedin] How to Become a Local Expert using LinkedIn
LinkedIn is one of the most underrated Social Networking site out of the big three, essentially the black sheep. Many people use LinkedIn with little to no result and some are being too general with what they want out of the platform. Becoming a Local Guru Most people used LinkedIn in a broad or global way. Job Title ? Gender ?
JILL KONRATH'S FRESH SALES STRATEGIES BLOG | TUESDAY, MARCH 3, 2015
[Linkedin] Sequencing: Learn This First on LinkedIn
Agile Selling Mini-Course Video #4. You’re already getting smarter. By now, you’ve discovered rapid learning requires you to do things a whole lot differently from your normal ways. Shoot, your old high school teachers would really be impressed at how organized you are now. Working Smarter
MODERN B2B MARKETING | MONDAY, OCTOBER 1, 2012
[Linkedin] Expert Tips for Optimizing LinkedIn for Lead Generation
by Jason Miller There are certain go-to experts when it comes to LinkedIn strategies for b2b marketing professionals and Neal Schaffer is always at the top of that list. Recently I caught up with Neal and he answered some of the top questions facing businesses who are looking to optimize their presence on LinkedIn. They were in forums.
HUBSPOT | THURSDAY, APRIL 25, 2013
[Linkedin] LinkedIn Launches New Contacts Tool to Make Relationship Management Easier
If you''re anything like me, you love LinkedIn not just for all its awesome marketing tools , but also for its fantastic personal networking features. Today, LinkedIn launched ''LinkedIn Contacts,'' a new tool to make it easy for users to build and maintain important relationships -- available on both LinkedIn.com and a new iPhone app.
TRADESMEN INSIGHTS | TUESDAY, OCTOBER 2, 2012
[Linkedin] Are You Using LinkedIn to Drive Blog Traffic?
From a B-to-B perspective, I believe LinkedIn is probably one of the best and most under-used tools in social media. Chances are if someone likes what I have to say, they will share it with others not only on LinkedIn, but on other social platforms. LinkedIn is one of my best sources for traffic to this blog. Think about it.
WINDMILL NETWORKING | TUESDAY, NOVEMBER 4, 2014
[Linkedin] Employer vs. Employee: Ownership of LinkedIn Contacts
Recently, someone suggested to me that an employee’s LinkedIn contacts could be considered company property and even a protected trade secret of the employer. Facebook | Google+ | LinkedIn |. Employer vs. Employee: Ownership of LinkedIn Contacts by James Wu - Maximize Social Business. Author information. James Wu.
FEARLESS COMPETITOR | THURSDAY, JULY 4, 2013
[Linkedin] The Best of Marketing Made Simple TV – How to Use LinkedIn with @meloniedodaro
In this Best of Marketing Made Simple TV show, Canada’s #1 LinkedIn Expert Melonie Dodaro. In this show, you will learn: Why LinkedIn is far and away the most important social media site for business. The single biggest mistake people make with LinkedIn. Melonie Dodaro. Watch the show to learn what it is.).
HUBSPOT | THURSDAY, FEBRUARY 3, 2011
[Linkedin] LinkedIn Skills Launches, Brings Real Knowledge Search to LinkedIn
LinkedIn , which is in the early stages of becoming a public company , is clearly working on improving their platform. LinkedIn Skills launched today, allowing users to search for a specific skill across the LinkedIn platform. While only in beta, LinkedIn Skills marks an important step forward for LinkedIn.
MARKETING ACTION | THURSDAY, FEBRUARY 14, 2013
[Linkedin] Love Them or Lose Them – LinkedIn Endorsements
Linkedin Endorsements received highly mixed reviews when first introduced in September 2012, but I was all about them! updated my profile to include more skills and expertise than I care to admit and waited patiently for my first LinkedIn Endorsement. Have you warmed up to Linkedin Endorsements? Choose the right skills NOW.
HINGE MARKETING | WEDNESDAY, MAY 20, 2015
[Linkedin] 12 Tips to Optimize Your LinkedIn Profile for Social Selling
Highlight Your Visible Experts℠ on LinkedIn As your employees’ expertise gains greater visibility in professional circles, becoming what we call Visible Experts℠ , your professional services firm benefits tremendously. Another critical platform for visibility is LinkedIn. Your challenge is to get found on LinkedIn.
JILL KONRATH'S FRESH SALES STRATEGIES BLOG | TUESDAY, MARCH 10, 2015
[Linkedin] Practice Your LinkedIn Profile Before Going Live
Rapid Learning Mini-Course Video #6. Welcome back to the sixth video in this mini-course on rapid learning. The whole goal of this program is to help you become a rapid learner – so you can quickly master new information or pick up new skills. So far, we’ve focused on Dumping , Chunking and Sequencing. Working Smarter
JILL KONRATH'S FRESH SALES STRATEGIES BLOG | FRIDAY, JUNE 7, 2013
[Linkedin] Build a Highly Targeted Prospect List Using LinkedIn
Below you''ll read how he used LinkedIn to jumpstart his prospecting initiative. But first, a datapoint from Cracking the LinkedIn Sales Code , which highlights our 2013 Sales & LinkedIn Survey results. Clearly top sellers use LinkedIn fundamentally different from their colleagues. ( Get the full survey results here.)
FATHOM | THURSDAY, AUGUST 22, 2013
[Linkedin] LinkedIn University Pages Will Change Higher-Ed Networking
LinkedIn is mostly known as a channel for individuals to network with like-minded executives, find a job, build a pitch list, or build a Klout score (for the chosen millions few who rank within the top 5% of all LinkedIn users … remember that?). Education Industry Social Media Company Pages Klout LinkedIn University Pages
MARKETING ACTION | THURSDAY, FEBRUARY 26, 2015
[Linkedin] 8 Ways to Transform LinkedIn from Just Another Time Suck to a Qualified Lead-Gen Machine
While many B2B marketers continue to question the effectiveness of most social media platforms, LinkedIn stands apart. There are LinkedIn successes – and then you have people like Lewis Howes , who started a seven-figure business by leveraging LinkedIn in multiple ways. How many LinkedIn profiles have you read?
SOCIAL MEDIA B2B | FRIDAY, OCTOBER 7, 2011
[Linkedin] B2B Companies Can Update Status on LinkedIn
LinkedIn remains B2B companies’ favorite social network. Recently LinkedIn added a new feature that makes using LinkedIn for your B2B business even better: Company Status Updates. Now when you follow a company you can also receive status updates from them, much like the updates you see from your connections on LinkedIn.
TRADESMEN INSIGHTS | WEDNESDAY, JULY 11, 2012
[Linkedin] Are You Using LinkedIn to Build Your Business?
For those of you who read me on a regular basis, you know I’m high on LinkedIn and what it can do to help you grow your business contact list. As Reid Hoffman, the founder of LinkedIn says, “It’s better to be the best connected than the most connected.” Hopefully you are using and benefiting from using LinkedIn.
LEADERSHIP | FRIDAY, OCTOBER 10, 2014
[Linkedin] Interesting Infographics: Portrait of a LinkedIn User 2014 Edition
How much ROI are you receiving from your LinkedIn profile? This infographic from Power Formula provides a useful checklist on how to get the most from LinkedIn and how to really make it work for you. Are you currently using the free LinkedIn account? How many LinkedIn Groups are you a member of? have 500-999.
WINDMILL NETWORKING | FRIDAY, JANUARY 6, 2012
[Linkedin] 10 New Features LinkedIn Introduced in 2011 to Better Leverage in 2012
Take LinkedIn , who introduced us many new features in 2011 that you might not already be leveraging as the new year in 2012 begins. Here’s a rundown of the ten best features introduced by LinkedIn in 2011 that you’ll want to utilize in 2012: 1. LinkedIn Today: Social News Delivered. Enter LinkedIn Today.
HUBSPOT | MONDAY, FEBRUARY 27, 2012
[Linkedin] LinkedIn Launches Company Follow Button (How to Add It Now)
Looking to generate more followers for your awesomely optimized LinkedIn Company Page ? (It is awesomely optimized, right?) This morning, LinkedIn made it just a little bit easier to generate company followers with the launch of its new follow button. No navigating to the LinkedIn website required! 69%) and Facebook (.77%).
JILL KONRATH'S FRESH SALES STRATEGIES BLOG | WEDNESDAY, OCTOBER 2, 2013
[Linkedin] 3 Tips to Get The Best Response From LinkedIn Inmail
Since publishing my two free ebooks Cracking the LinkedIn Sales Code and LinkedIn Sales Secrets Revealed , I get asked tons of question about how to use LinkedIn best. Here are three tips to help you get the best response from LinkedIn Inmail: 1. Let me just sum it up by saying, LinkedIn InMail is not the silver bullet.
HINGE MARKETING | MONDAY, SEPTEMBER 1, 2014
[Linkedin] Talking LinkedIn Strategy with Mark Amtower
Sometimes a conversation really takes off. I had just such an experience recently when I appeared on Mark Amtower’s Amtower Off Center to talk about what makes an effective LinkedIn strategy. SEE ALSO: 3 Strategies to Take LinkedIn to the Next Level. On LinkedIn or Google+? Social Media Strategy