FEARLESS COMPETITOR | SUNDAY, APRIL 10, 2011
[Linkedin] Using Linkedin – Optimizing Your Profile
Lead Generation Companies : Your Linkedin profile. Linkedin is THE professional social network. Do you have a Linkedin profile? robust Linkedin profile is a must-have today. Just how big is Linkedin now? Here are some characteristics of Jeffrey Ogden’s Linkedin profile. Is it up to date? Jeff Ogden.
SOCIAL MEDIA B2B | TUESDAY, JANUARY 22, 2013
[Linkedin] 6 Ways B2B Companies Can Replace LinkedIn Answers
LinkedIn has announced that they will be shutting down LinkedIn Answers on January 31. This under-utilized area lets anyone with a LinkedIn profile ask questions of the entire social network. If you were using Answers, here are 6 ways you can use LinkedIn to connect with prospects and customers and generate leads: 1.
SOCIAL MEDIA B2B | WEDNESDAY, FEBRUARY 22, 2012
[Linkedin] 5 B2B Social Media Questions to Ask about LinkedIn Answers
B2B companies have been successful growing their business and driving leads from LinkedIn, and many still continue to wonder how they do this. Another component of their success is the mastery of the LinkedIn Answers feature. The final thing you can do is share the question outside of LinkedIn. How Do I Ask a Question?
EMAGAZINE B2B BLOG | TUESDAY, AUGUST 28, 2012
[Linkedin] 5 Ways to Create New Prospects in LinkedIn
B2B Marketers know that LinkedIn is a gold mine of potential to create relationships, manage customers, and stay in touch with colleagues. But have you ever considered LinkedIn as a prospecting tool? Learn 5 ways to create new prospects, right in LinkedIn. B2B Web Strategy Lead Generation LinkedIn
VERTICAL RESPONSE | THURSDAY, APRIL 10, 2014
[Linkedin] LinkedIn’s New Content Marketing Score
'Do you ever wonder how effective your LinkedIn content is at reaching your target audience? The changes are the latest among several LinkedIn has made recently.). You get a grade, which is a score of 1-1000, and LinkedIn tells you how you can improve. Well, wonder no more. Intrigued? We thought you might be.
TRADESMEN INSIGHTS | TUESDAY, NOVEMBER 6, 2012
[Linkedin] LinkedIn Changes
LinkedIn recently introduced some changes to improve the overall Company Page experience and made it easier to interact with your connections. ve asked Rachel Kerstetter, our PR Engineer, to give our readers an overview of LinkedIn’s changes and how you can take advantage of them. Career section. Refined company information.
BIZNOLOGY | WEDNESDAY, JUNE 20, 2012
[Linkedin] Everybody needs both Pinterest and LinkedIn
few days ago, our fearless leader noted “nobody needs both Pinterest and LinkedIn.” But…Why don’t you need both Pinterest and LinkedIn? For others, LinkedIn. (Photo credit: Christopher S. Penn). ” And, generally, Mike’s absolutely right. Actually, you might. Read on to find out why.
SOCIAL MEDIA B2B | TUESDAY, OCTOBER 11, 2011
[Linkedin] 5 Ways to Get More LinkedIn Company Followers
B2B companies now have the ability to share updates with their followers on LinkedIn. This is the first company page functionality that LinkedIn added that would be more effective with additional followers. To make sure you are ready, here are five ways to increase the number of followers of your company on LinkedIn.
MI6 MARKETING AGENCY | SATURDAY, NOVEMBER 12, 2011
[Linkedin] How to Share a Linkedin Discussion
Mi6 Quick Tip #9: Why & How to Share a Linkedin Discussion. For example, a new way to “engage” is to share Linkedin discussions with people to help them learn and discover. Post to Groups: you can select other Linkedin public and private groups that you want to share the discussion with. Linkedin for B2B Marketing.
WINDMILL NETWORKING | THURSDAY, JANUARY 3, 2013
[Linkedin] 8 Ways to Make LinkedIn Endorsements Work for You and Your Network
The question is not whether or not your give LinkedIn Endorsements a thumbs up or not: It’s about how you can best leverage them to benefit you and your network. LinkedIn Endorsements. Nothing in the history of LinkedIn has created so much “buzz” in the online community as this newest feature.
B2B MARKETING TRACTION | FRIDAY, NOVEMBER 16, 2012
[Linkedin] Are LinkedIn Endorsements Too Easy?
LinkedIn’s new endorsement is so easy to use, it’s sometimes misused, in my opinion. Now it’s easier to recommend your connections on LinkedIn, using a new feature called endorsements. To learn how endorsements work, read my blog post, B2B Marketers: How To Use LinkedIn Endorsements. LinkedIn Marketing Soapbo
CONFLUENT FORMS | WEDNESDAY, MAY 1, 2013
[Linkedin] Has LinkedIn jumped the shark?
'It wasn''t so long ago that LinkedIn was an important part of my day. believe that LinkedIn has jumped the shark. People with 100k+ contacts, "LIONs" (LinkedIn Open Networker) that are nothing more than hoarders of contacts that have 0 meaning to them. LinkedIn closed down the "Answers" section entirely. And now?
BIZNOLOGY | FRIDAY, FEBRUARY 15, 2013
[Linkedin] On LinkedIn, If You Won’t Share, Then I Won’t Care
My rant has to do with a piece of LinkedIn etiquette. LinkedIn is becoming increasingly important in the world of business networking. That being said, we have seen recently that LinkedIn is doing very well as a business and is proving to be useful to professionals. Image via CrunchBase. Get it? It’s an Internet pun.).
WINDMILL NETWORKING | TUESDAY, SEPTEMBER 25, 2012
[Linkedin] Platform Counts! The Differences between Facebook, Twitter and LinkedIn Writing
Even though Facebook, LinkedIn and Twitter tend to get lumped into the same general category of marketing, they are actually quite different. Even though Facebook, LinkedIn and Twitter tend to get lumped into the same general category of marketing, they are actually quite different. LinkedIn. Twitter Updates. Facebook Updates.
WRITING ON THE WEB | THURSDAY, JUNE 10, 2010
[Linkedin] 9 Ways to Use LinkedIn for Smart Professionals
How Business Owners Can Benefit From LinkedIn’s Features , this week’s featured guest post, by Carol Tice, Make a Living Writing blog. LinkedIn is a highly useful social-media site for business owners looking to connect with prospective customers, suppliers, partners, or other businesses in their town. The blog tool.
ANYTHING GOES MARKETING | MONDAY, SEPTEMBER 6, 2010
[Linkedin] Top 10 LinkedIn Tips for Lead Generation
Here is a snippet from that post: If you haven’t logged into LinkedIn these days, it’s time to get back in there and see some of the cool stuff that is now available. This post will provide tips for sales professionals and marketers to get the most out of LinkedIn so you can stay on top of your customers and prospects and
B2B MARKETING TRACTION | FRIDAY, MARCH 30, 2012
[Linkedin] No One is Searching for “Owner” on LinkedIn
Yet I can’t tell you how many LinkedIn profiles I see that have been unintentionally set up for failure. If you want help figuring out how to better use LinkedIn, we offer LinkedIn workshops, one-on-one training and LinkedIn profile writing and optimization. Contact Jennifer Beever today for more information!
FEARLESS COMPETITOR | SATURDAY, JUNE 2, 2012
[Linkedin] Linkedin Recommendations: How Many Do You Have?
Check out the Linkedin profile of Jeff Ogden of Find New Customers here. To be a member of the Top Recommended People group, you must have at least 10. Jeff Ogden has over forty! Either 42 or 45, depending on which you look at.). What do you think? We love comments and those who share. Self Education Find New Customers social media
CLIENT BRIDGE | MONDAY, SEPTEMBER 19, 2011
[Linkedin] INFOGRAPHIC: Networking with LinkedIn
From Lab 42, here's an infographic about LinkedIn, the preferred social network for business connections. View Original Article
SOCIAL MEDIA B2B | THURSDAY, FEBRUARY 20, 2014
[Linkedin] Increase B2B Traffic and Reach with a LinkedIn Blog
'LinkedIn has long been the place where B2B marketers could build a professional network, create an online resume and share compelling content with that network. Now that this program is well established, LinkedIn is opening their platform up to all members. Following will now become part of the regular vocabulary on LinkedIn.
WINDMILL NETWORKING | THURSDAY, MARCH 17, 2011
[Linkedin] 10 Top LinkedIn Open Networkers and Connectors to Follow in 2011
It has been almost two years since I wrote my blog post recommending a list of 10 LinkedIn LIONs and Connectors to connect with, and I still receive thank yous from my readers for writing it. Well, it’s 2011, this blog has changed, my life has changed, and LinkedIn and social media in general have changed.
FIFTH GEAR ANALYTICS | FRIDAY, AUGUST 27, 2010
[Linkedin] Marketing on LinkedIn – Optimize, Analyze and Leverage Your Profile
I figured perhaps we’d chat today about LinkedIn and its use in B2B lead nurturing and relationship building. LinkedIn is a great tool for the B2B marketer who is looking to tap into a particular vertical or niche marketplace. To be successful on LinkedIn could mean several things. Share this on LinkedIn. Wendy Boyce.
FEARLESS COMPETITOR | TUESDAY, MAY 29, 2012
[Linkedin] How to Create an Optimal Linkedin Profile
I’m amazed at the number of poor Linkedin profiles out there. Since I have a superb LinkedIn profile , let me see if I can help these men. Linkedin lets you add your website, your blog and your Twitter profile. Every Linkedin profile needs a recent photo. You should also publish recent blog posts to Linkedin.
KOMARKETING ASSOCIATES | MONDAY, DECEMBER 2, 2013
[Linkedin] 7 LinkedIn Marketing Tactics Designed To Boost B2B SEO Performance
'Earlier this year, we highlighted LinkedIn’s significance on B2B internet marketing initiatives. As a result, B2B marketers need to reassess how their organizations’ LinkedIn strategies can benefit SEO. LinkedIn Share Buttons. LinkedIn Groups. Ways Marketers Can Benefit from Participating in LinkedIn Groups.
MARKETRI | TUESDAY, MARCH 26, 2013
[Linkedin] 4 Timesaving Tools Even the Busiest LinkedIn Networker Will Love
LinkedIn is more than just Facebook in a business suit. Perhaps most importantly, LinkedIn allows for easy touches that build business and relationships. Still, many professionals are not using LinkedIn to build meaningful relationships that could become the lifeblood of new business. How does it make LinkedIn networking easier?
SOCIAL MEDIA B2B | TUESDAY, OCTOBER 2, 2012
[Linkedin] 20 LinkedIn Tips for B2B Social Media Success
B2B marketers are looking for ways to improve their social media marketing results, and one of the platforms that helps with that is LinkedIn. Below are 20 tips that will help with many aspects of LinkedIn, both personal and for your company. Use LinkedIn to follow up after other communications. LinkedIn Advertising.
PR MEETS MARKETING | MONDAY, FEBRUARY 16, 2009
[Linkedin] Would YOU Trust a PR Agency Not Involved in Social Media with YOUR Social Media Programs?
Some points to keep in mind: I looked at if the agency had a blog, Twitter profile, Facebook page (both group and/or fan), LinkedIn Group. used the group search functions found on Facebook and LinkedIn respectively. Interesting Findings: Almost all of the agencies did NOT link to their profiles on Facebook, LinkedIn, Twitter, etc.
DIGITAL B2B MARKETING | THURSDAY, FEBRUARY 23, 2012
[Linkedin] Social Sleuthing: Who is Sharing Your Content: Twitter & LinkedIn Edition
Here are ways you can find out who is sharing your content, and in some cases how much traffic each share is driving, on Twitter and LinkedIn. Who is Sharing Your Content on LinkedIn LinkedIn content shares are not as open as Twitter, so searching on LinkedIn is more limited. You will get a report of visits from each t.co-shortened
HUBSPOT | TUESDAY, MARCH 22, 2011
[Linkedin] LinkedIn Hits 100 Million Members [Infographic]
LinkedIn is often the first thing that comes to mind when marketers think about social media for business-to-business (B2B) companies. LinkedIn is now growing at about one million users per week, with a new professional joining the site every second. LinkedIn is growing globally with more than half of its users outside of the U.S.,
WINDMILL NETWORKING | FRIDAY, FEBRUARY 25, 2011
[Linkedin] 10 Tips for Integrating Social Media and LinkedIn in to Your Job Search in 2011
How about, “I received all of these LinkedIn invites, but I thought they were such a nuisance! Search for job openings on LinkedIn Jobs or online sites such as Monster and see which types of jobs most appeal to you. 3) Get Reacquainted with LinkedIn. You don’t need to pay to play on LinkedIn’s playground.
MARKETING ACTION | MONDAY, JANUARY 27, 2014
[Linkedin] How to Leverage LinkedIn for Lead Generation and Recruitment
LinkedIn remains the great stalwart of professional networks, regularly attracting some 81% of today’s B2B marketers (“How B2B Marketers Use Social Now ,” Zachary Reiss-Davis , Forrester Research ). So what can today’s businesses do to optimize their offerings on LinkedIn and get the most from their pages? LinkedIn for Recruiting.
TRADESMEN INSIGHTS | TUESDAY, APRIL 12, 2011
[Linkedin] LinkedIn Logins See Big Rise in 2010
I’ve alway been a big supporter and advocate of B2B companies engaging social media with LinkedIn. According to a recent article in eMarketer.com, social media Gigya saw a 17% increase of logins using LinkedIn in a six-month period from July 2010 to Jan 2011. 2010 Highlights of the State of Social Media for Business.
SALES LEAD DYNAMICS | TUESDAY, JUNE 29, 2010
[Linkedin] Ka Ching! Making LinkedIn Pay
Most of us probably use LinkedIn as a networking tool. Using LinkedIn to make connections is good. Meet Mister LinkedIn. An uber-networker (and that is an understatement), Marc has been using LinkedIn for five years. He’s also developed a separate LinkedIn consulting and training business called Connect2Collaborate.
B2B MARKETING TRACTION | THURSDAY, FEBRUARY 17, 2011
[Linkedin] Does LinkedIn Make Your Phone Ring?
So, if I’m getting results, why do many business people still say, “I’m on LinkedIn – now what?” So you’re on LinkedIn – now what? was the 102,794 th person to create a LinkedIn profile on January 7, 2004. do remember thinking the words, “I’m on LinkedIn – now what?”
HUBSPOT | FRIDAY, NOVEMBER 11, 2011
[Linkedin] LinkedIn Launches Analytics Tool for Groups
This week, LinkedIn added a brand new feature to LinkedIn Groups : Analytics. This data will help marketers measure and improve marketing strategies that help build LinkedIn reach , member activity, and ultimately—leads. Here are 4 things you can analyze using LinkedIn Group Analytics: 1. Connect with HubSpot
INBLURBS | WEDNESDAY, FEBRUARY 1, 2012
[Linkedin] Let LinkedIn do FREE Marketing for your business
LinkedIn has updated their privacy conditions. LinkedIn is now permitted to use your name and picture in any of their advertisements. Finally un-tick the box “LinkedIn may use my name and photo in social advertising” 5. Use your photo by inserting your brand LOGO how I have done here with my LinkedIn photo.
BLOG MY CALLS | THURSDAY, MAY 23, 2013
[Linkedin] The Dos and Don'ts of LinkedIn Marketing
LinkedIn will tell you how complete your profile is. post content from your LinkedIn profile. You can even post to your LinkedIn profile from Hootsuite or other tools. LinkedIn groups are an incredible tool that allows marketers to leverage their relationships, share content, and meet potential clients and partners.
HUBSPOT | WEDNESDAY, DECEMBER 7, 2011
[Linkedin] 7 Epic Marketing Uses of LinkedIn Answers
With more than 120 million business professionals registered, LinkedIn is an online marketing must for B2B marketers. While personal and business profiles get most of the attention on LinkedIn, the social network has several other valuable features that can shine for inbound marketers. Unexpected Yet Epic Ways to Use LinkedIn Answers.
SOCIAL MEDIA B2B | THURSDAY, SEPTEMBER 12, 2013
[Linkedin] 4 Ways LinkedIn is All-In for B2B Content Marketing
'LinkedIn has always been the professional social network and the most effective network for B2B marketers. The mission of LinkedIn is to connect the world’s professionals and make them more productive. The context of LinkedIn is professional. This is important to understand as LinkedIn is a customer first company.
HUBSPOT | THURSDAY, MARCH 27, 2014
[Linkedin] LinkedIn Launches "Content Marketing Score" and Trending Topics Site
Today, LinkedIn introduced two tools to help make your social media marketing a bit smarter: Content Marketing Score and Trending Content. LinkedIn''s new Content Marketing Score will help arm you with the data you need to help grow your company''s presence on Linkedin. You''ve got to grow a business after all. PT/2 p.m.
B2B MARKETING TRACTION | TUESDAY, JANUARY 24, 2012
[Linkedin] 4 Reasons to Get Recommendations on LinkedIn First
Ask your customers for testimonials and recommendations on LinkedIn first. In my opinion there is little reason to ask for testimonials outside of LinkedIn. recommend that all my clients get recommendations on LinkedIn first. You need at least three recommendations to have a Linkedin profile that is 100% complete.
B2B MARKETING TRACTION | WEDNESDAY, JUNE 15, 2011
[Linkedin] Does Your B2B Sales Team Dominate LinkedIn?
Wouldn’t it be great if, when your prospects search on LinkedIn for your products or services, your sales team dominates the results? Adoption of LinkedIn is increasing by B2B professionals in corporations and organizations. How Can Your Sales Team Dominate LinkedIn for Your Industry? LinkedIn Social Media/Web 2.0
B2B MARKETING TRACTION | FRIDAY, FEBRUARY 24, 2012
[Linkedin] Dear LinkedIn Member – About Your Invitation To Connect
On LinkedIn I usually only connect to people I know. For the rest of you, here are other reasons I am not likely to accept your invitation to connect on LinkedIn. You do not contribute any content or interesting links to articles or studies on your LinkedIn profile. You do not have your photograph on your LinkedIn profile.
WONDERING OUT LOUD | THURSDAY, OCTOBER 1, 2009
[Linkedin] A short rant about LinkedIn discussion
I just joined a LinkedIn group. LinkedIn groups have a hard enough time surviving. If you joined LinkedIn to take you on an ego trip, please be up front about it. Tags: Social Media LinkedIn It was recommended by a colleague. My first stop, as always, was the Discussions page. Guess what I found. Ok, I’ll tell you.
LEADERSHIP | FRIDAY, FEBRUARY 14, 2014
[Linkedin] Must-Know Strategies That Boost Your LinkedIn Engagement
'Is it really possible to escalate your company’s LinkedIn engagement by 386%? By having a full understanding of who uses LinkedIn and what you should (and should not) post on the site, utilizing LinkedIn to engage with your customers is not a difficult task. 259,000,000 – the total number of LinkedIn users.
SOCIAL MEDIA B2B | TUESDAY, SEPTEMBER 3, 2013
[Linkedin] REPORTS: LinkedIn is the Most Effective B2B Social Network
'LinkedIn has always been the social network that gets the business attention, especially from B2B marketers. If you are trying to justify resources (time and money) for focusing on LinkedIn, several reports combine to make the case that results are real. LinkedIn Drives More Traffic. LinkedIn Drives More Leads.
WINDMILL NETWORKING | THURSDAY, JANUARY 10, 2013
[Linkedin] How to Use LinkedIn to Boost Your Real Estate Business
Change the way you market your real estate business by using LinkedIn. With more than 187 million members across 200 countries, LinkedIn has changed the way real estate professionals do business. Check out my top five ways to boost your real estate business and leverage the power of LinkedIn ! Photo credit: Adriano Gasparri).
WRITING ON THE WEB | WEDNESDAY, FEBRUARY 29, 2012
[Linkedin] 3 Networking Tips with LinkedIn Groups for Business
LinkedIn is today to working professionals what Facebook was to college students when it first launched: a networking tool with a specific audience and purpose in mind. As of last month, LinkedIn reported an astounding 131,200,000 members, with 12% of those being entrepreneurs. LinkedIn Groups. Academics (9% of all users).
HUBSPOT | TUESDAY, AUGUST 27, 2013
[Linkedin] How LinkedIn's University Pages Will Kick Your Marketing Strategy Up a Notch
Last week, the professional social network LinkedIn announced University Pages. While University Pages are currently only available to a limited number of universities, LinkedIn indicates that thousands more schools will be given access to their University Pages over the next few weeks. Components of LinkedIn University Pages.
TRADESMEN INSIGHTS | TUESDAY, OCTOBER 11, 2011
[Linkedin] LinkedIn: Are You Missing a Golden Opportunity to Network?
If you’re not on LinkedIn you should be, and if you are, when was the last time you updated your page? What are you doing to capitalize on LinkedIn? Marketing Tips Social Marketing linkedin linkedin groups linkedin networking networking opportunityYou and 120 million of your possible friends are on this site.
MARKETING INTERACTIONS | WEDNESDAY, MARCH 27, 2013
[Linkedin] Cracking the Code on LinkedIn is For Marketers Too
Jill Konrath and I recently released a report, Cracking the LinkedIn Sales Code , that details what we learned from a survey of 3,094 salespeople about their use of LinkedIn as a sales tool. LinkedIn provides a wealth of tools and insights about our markets. For every project I do, I use LinkedIn as a source of insight.
B2B MARKETING TRACTION | MONDAY, AUGUST 8, 2011
[Linkedin] How to Protect Your Privacy When Viewing LinkedIn Profiles
Recently a client asked a great question: “What information can individuals see when you view their profile on LinkedIn?” The video below ( 2 minutes and 55 seconds ) shows you how to change your privacy settings on LinkedIn to mask your profile so that people cannot tell who is looking at their information. Tweet.
WINDMILL NETWORKING | FRIDAY, DECEMBER 3, 2010
[Linkedin] Introducing LinkedIn Profile Stats Pro : Google Analytics for Your LinkedIn Profile
And although there is no word about a potential analytics application for LinkedIn Groups, LinkedIn has now released a Google Analytics-like application to analyze those who view you on LinkedIn: LinkedIn Profile Stats Pro. a month LinkedIn Personal Plus service). What about Twitter, you ask? I left it that.
PAUL GILLIN | TUESDAY, SEPTEMBER 6, 2011
[Linkedin] The Trouble with Klout
Schwartzman has 44 recommendations on LinkedIn, while Berry has three. influence Social Media Clay Shirky Eric Schwartzman Klout linkedin Marc Andreessen Megan Berry TwitterEstimating influence is a delicate balance of art and science. People are drawn to quantitative methods because scores are easy to understand. Beyond Followers.
EMAGAZINE B2B BLOG | THURSDAY, DECEMBER 15, 2011
[Linkedin] Using LinkedIn for business: Best practices – IV
This is the last of a four-part series aimed at helping our readers understand how best to use LinkedIn for their companies’ benefit. It assumes some beginning familiarity with LinkedIn, but nothing approaching proficiency. B2B Web Strategy Social Media
IT'S ALL ABOUT REVENUE | MONDAY, NOVEMBER 7, 2011
[Linkedin] Chart: Groupon, LinkedIn & The Blurring of B2C and B2B Marketing
by Paul Teshima | Tweet this Groupon’s IPO rocked the market on Friday ( 2 nd largest tech IPO since Google ) raising over $700 million, just on the heels of LinkedIn’s IPO success a few months ago (3 rd largest since Google). Both companies cater simultaneously to consumers (B2C) and businesses (B2B). What do you think?
B2B MARKETING TRACTION | THURSDAY, APRIL 14, 2011
[Linkedin] Marketing Case Study: How I Got Results from LinkedIn
Since, 2004, I’ve been connecting to colleagues, associates, friends and classmates via LinkedIn. Several years ago I invested more time in understanding LinkedIn by attending Chris Rollyson ’s workshop at Confab on the topic. continued to invest time in LinkedIn, and, as it turns out, my efforts paid off. Tweet. Yikes!
BUZZ MARKETING FOR TECHNOLOGY | TUESDAY, SEPTEMBER 30, 2008
[Linkedin] Make Your LinkedIn Profile Work for You | chrisbrogan.com
Make Your LinkedIn Profile Work for You. LinkedIn is a professional network built around one’s employment capabilities. People who use LinkedIn expertly, like Christopher S. Here are some thoughts on amping up your LinkedIn presence. LinkedIn has an official opinion on connecting up with others. linkedin.
WINDMILL NETWORKING | FRIDAY, DECEMBER 10, 2010
[Linkedin] Job Seekers, Forget About LinkedIn: The Ultimate Guide for Your Twitter Job Search
Don’t get me wrong: LinkedIn is still an essential part of your job search , and having an optimized LinkedIn profile and networking with others on that platform is still a prerequisite in helping you land your next job. C) The default link for all others will be your LinkedIn profile. Setting Up Your Account. Tweet it!
HUBSPOT | WEDNESDAY, NOVEMBER 3, 2010
[Linkedin] The 9 Worst Ways to Use LinkedIn for Business
LinkedIn is a powerful social network to connect with industry professionals, especially for B2B. People use LinkedIn to connect with coworkers and industry peers, get business advice, and even find new jobs. It’s a great place for businesses to make relevant LinkedIn users aware of their brand. Of course not. Twitter).
TRADESMEN INSIGHTS | TUESDAY, APRIL 26, 2011
[Linkedin] LinkedIn: What Are Your Business Objectives?
If you’re a regular reader of this blog, you know that I’m very high on LinkedIn as one of the best social media tools for B-to-B businesses, and it is one of the tools that is most overlooked. In March of 2011, LinkedIn passed its 100 million member. Offers credibility - Position your company as a thought leader.
WINDMILL NETWORKING | MONDAY, MARCH 12, 2012
[Linkedin] How to Become a Local Expert using LinkedIn
LinkedIn is one of the most underrated Social Networking site out of the big three, essentially the black sheep. Many people use LinkedIn with little to no result and some are being too general with what they want out of the platform. Becoming a Local Guru Most people used LinkedIn in a broad or global way. Job Title ? Gender ?
WRITING ON THE WEB | TUESDAY, JUNE 8, 2010
[Linkedin] Why Use Twitter, Facebook & LinkedIn for Content Marketing?
alt=" Why Use Twitter, Facebook & LinkedIn for Content Marketing?" />. But still, I am using Twitter , Facebook and LinkedIn and I think you should too. LinkedIn went from 2 to 40 million in May 2009 and 60 million by February 2010. An interesting user statistic for LinkedIn is this: “Senior Executives” (est.
B2B MARKETING UNPLUGGED | THURSDAY, OCTOBER 20, 2011
[Linkedin] Why I Won’t Accept Your LinkedIn Invite
am sorry we’re not connected on LinkedIn and I appreciate your kind (and repeated) requests to join each others’ networks. Andrea Stenberg , who blogs wonderfully as The Baby Boomer Entrepreneur, suggested last year that we should accept all but the creepiest LinkedIn pickup lines. Accepted his LinkedIn invite.
TRADESMEN INSIGHTS | TUESDAY, MARCH 20, 2012
[Linkedin] Are You Using LinkedIn to Generate Leads?
LinkedIn has always been one of my best sources of activity to my blog. That’s why it wasn’t a big surprise to me when a recent study by HubSpot said that LinkedIn generated the highest visitor to lead conversion rate of 2.74%, almost 3 times higher than both Twitter and Facebook. Keep working to improve your content.
HUBSPOT | FRIDAY, DECEMBER 16, 2011
[Linkedin] How to Optimize Your LinkedIn Company Page in 15 Minutes
LinkedIn company pages are becoming an increasingly popular tool for marketers to engage with their networks, generate leads, and showcase their products. In HubSpot's specific case, our visitor-lead conversion rate for LinkedIn is double that of any other social network. Consider this your LinkedIn SEO strategy. Ready?
VERTICAL RESPONSE | WEDNESDAY, JULY 24, 2013
[Linkedin] How to Start an Awesome LinkedIn Group
One excellent way to establish credibility organically is to launch a LinkedIn Group. Duke Long, a commercial real estate agent in Indianapolis , has been engaging colleagues nationwide with a LinkedIn group focused on social networking. Social Media Commercial Real Estate is small by LinkedIn standards. Build engagement.
WINDMILL NETWORKING | MONDAY, AUGUST 8, 2011
[Linkedin] 10 Steps to Maximizing LinkedIn for Sales and Social Media Marketing
LinkedIn just announced their earnings last week for the first time since going public, and it was good to see that their membership (now at 115 million members ) and website traffic ( #11 in the U.S., As one of those who I interviewed for the book suggested, “LinkedIn is only valuable if you decide to be an active member.
SAVVY B2B MARKETING | WEDNESDAY, JULY 29, 2009
[Linkedin] Using LinkedIn to Gather Industry Intelligence
After talking with him - and asking lots of questions about his industry - I asked, "Have you tried LinkedIn?" What would I get from LinkedIn?" To find these companies, simply use LinkedIn's "Search Companies" function. Look for the search tool at the top of each LinkedIn page.) " he asked.
SAVVY B2B MARKETING | WEDNESDAY, JULY 29, 2009
[Linkedin] Using LinkedIn to Gather Industry Intelligence
After talking with him - and asking lots of questions about his industry - I asked, "Have you tried LinkedIn?" What would I get from LinkedIn?" To find these companies, simply use LinkedIn's "Search Companies" function. Look for the search tool at the top of each LinkedIn page.) " he asked.
FATHOM | WEDNESDAY, NOVEMBER 6, 2013
[Linkedin] 7 Ways Manufacturers Can Make the Most of LinkedIn
'If you’re in the manufacturing industry , consider LinkedIn your go-to social network. According to LinkedIn, it has over 259,000,000 registered members , and that number continues to grow. To do so, here are seven ways you can make the most of LinkedIn for your manufacturing company. Join a LinkedIn Group.
FEARLESS COMPETITOR | FRIDAY, MAY 31, 2013
[Linkedin] Do Linkedin Endorsements Really Matter to Hiring Managers?
'Do LinkedIn Endorsements Really Matter to Hiring Managers? Check out the LinkedIn profile of Jeff Ogden here , as his profile was featured in the book, Get Back to Work Faster. according to Linkedin Endorsements. Is it because they don’t trust LinkedIn endorsements? Take a look at this image. But they don’t.
WINDMILL NETWORKING | MONDAY, JANUARY 30, 2012
[Linkedin] Why Branch Out Instead Of Linking In?
While LinkedIn is at present the most popular social media network for professionals with approximately 135 million users, Facebook’s base of 800 million users seems to offer some potential competition for professional networking. That being said, does BranchOut really compete with LinkedIn? Facebook LinkedIn Social Networking
SALES CHALLENGER | TUESDAY, MAY 8, 2012
[Linkedin] Give Your Reps a LinkedIn Profile ‘Facelift’
LinkedIn is becoming a prerequisite to online professional engagement. And specifically, a good social LinkedIn profile should include: Helpful Summary. SEC Members , use our new LinkedIn Self-Quiz (pg. 3) to rate your (and your team’s) current LinkedIn profile. So what does a good social media profile look like? It
B2B MARKETING TRACTION | THURSDAY, SEPTEMBER 20, 2012
[Linkedin] 3 Ways to Be More Relevant on LinkedIn
A little-noticed fact about LinkedIn is that all searches conducted in LinkedIn default to a relevance criteria. With over 90% of corporations using LinkedIn to find needed resources, it’s important to be relevant. You are in the same Linkedin Group. offer LinkedIn profile optimization, coaching and training.
B2B MARKETING TRACTION | MONDAY, JULY 18, 2011
[Linkedin] LinkedIn – Customize What Displays on Your Home Page
The detailed changes your LinkedIn connections make to their profiles that show on your LinkedIn Home page can be annoying. You can customize what updates you see on your LinkedIn Home page from the Settings page. LinkedIn Social Media/Web 2.0 Tweet. Watch this video (just over 2 minutes) to learn how.
BUZZ MARKETING FOR TECHNOLOGY | THURSDAY, JANUARY 7, 2010
[Linkedin] LinkedIn Search Optimization (LSO) Critical for B2B Marketers
But for B2B Marketing fans I think you need to expand your game around search to start include what I am calling … LinkedIn Search Optimization (LSO). Late last year LinkedIn launched an advanced search feature on their site. Share this on Linkedin. For B2C or B2B Marketers this was a huge revolution. Tweet This! Digg this!
SALES INTELLIGENCE VIEW | TUESDAY, JANUARY 4, 2011
[Linkedin] 10 Reasons You Need a LinkedIn Profile
LinkedIn is the go to place for sales people doing discovery on their prospects. With over 85 million people on LinkedIn, it always surprises me when I talk to a sales team (especially in [.]. linkedin Sales social mediaIt is also the place customer 2.0 prospects go to do some discovery on the sales people they do business with.
SOCIAL MEDIA B2B | WEDNESDAY, NOVEMBER 20, 2013
[Linkedin] LinkedIn Launches Company Showcase Pages for B2B Brands
'LinkedIn announced showcase pages as an expansion of company pages. LinkedIn will let you create up to 10. Do these showcase pages seem to be all about big brands and not relevant to smaller B2B companies, or do these give you ideas about how to segment your LinkedIn company updates? LinkedIn Marketing Social Networks
CEEKUE | WEDNESDAY, AUGUST 11, 2010
[Linkedin] 1 Simple But Very Effective Tip For Facebook, Linkedin And Other Social Platforms
Millions of people have a profile on one or more of the social platforms like Facebook and Linkedin. There There are also a lot of companies that have a page (Facebook) or a group (Linkedin) where employees gather. Tags: CRM New Platforms facebook linkedin crm All this information is waiting there for you to use it.
VERTICAL RESPONSE | TUESDAY, SEPTEMBER 24, 2013
[Linkedin] Use LinkedIn’s New Channels to Grow Your Business
LinkedIn users can now follow channels , which are broken into broad-based topics such as marketing strategies, higher education and healthcare. According to LinkedIn , following channels that are connected to your business will keep you ahead of industry trends and allow you to engage with business leaders. Tip #2: Follow influencers.
HUBSPOT | THURSDAY, APRIL 25, 2013
[Linkedin] LinkedIn Launches New Contacts Tool to Make Relationship Management Easier
'If you''re anything like me, you love LinkedIn not just for all its awesome marketing tools , but also for its fantastic personal networking features. Today, LinkedIn launched ''LinkedIn Contacts,'' a new tool to make it easy for users to build and maintain important relationships -- available on both LinkedIn.com and a new iPhone app.
WINDMILL NETWORKING | WEDNESDAY, DECEMBER 19, 2012
[Linkedin] Using LinkedIn as a Social Recruiting Tool
Do you know how to use LinkedIn for social recruiting? LinkedIn is the largest network of business professionals in the Western world. Now without doubt one of the single biggest impacts LinkedIn has had on the recruitment market is in the area of headhunting and candidate targeting. What To Focus On? Be Yourself!
VERTICAL RESPONSE | THURSDAY, FEBRUARY 20, 2014
[Linkedin] What LinkedIn’s New Blogging Tool Means for Your Business
'LinkedIn just announced it’s adding blog features to personal profile pages. It can be tough to get views on your business blog, but if you publish on LinkedIn, you share it with the professional contacts you’ve already built. Wondering how a post looks on LinkedIn? What’s in it for you? Here’s an example.
MEASURABLE MARKETING | THURSDAY, NOVEMBER 10, 2011
[Linkedin] LinkedIn for Lead Generation: 5 Ways to Get Started
LinkedIn recently added company status updates which work similarly to Facebook’s Wall feature. Recruit Staff via LinkedIn. Posting jobs and taking applications through LinkedIn helps to raise your company’s profile on the network and allows your company to stay connected with potential employees. Go Team!
HUBSPOT | THURSDAY, OCTOBER 4, 2012
[Linkedin] New LinkedIn Company Pages Are Finally Rolled Out to EVERYONE
A few weeks ago, we alerted you to the pending arrival of the new LinkedIn company page design. The new LinkedIn company page design is HERE! If you need a little refresher about what to do to set it up, reference our ridiculously in-depth ebook on the subject, A Step-by-Step Guide to LinkedIn's New Company Pages. Go set it up!
SOCIAL MEDIA B2B | WEDNESDAY, NOVEMBER 9, 2011
[Linkedin] 6 Ways That Facebook is Better Than LinkedIn for B2B Marketing
We often get the question about investment in LinkedIn vs. Facebook. You would think LinkedIn would be better for marketing to B2B customers. Ultimately, the overriding reason to consider Facebook over LinkedIn is that business people spend more time on it. Ways That Facebook is Better Than LinkedIn. On the surface, yes.
WINDMILL NETWORKING | THURSDAY, APRIL 19, 2012
[Linkedin] Improving Your Social Recruiting on LinkedIn: 5 Tips to Optimize Your Company Page [INFOGRAPHIC]
Employment expert Alison Doyle defines social recruiting as when companies and recruiters use Facebook, LinkedIn, Twitter and and other social media sites to source and recruit candidates for employment. There are obviously many things you can do to optimize your social recruiting efforts on LinkedIn. LinkedIn Social Recruiting
CLIENT BRIDGE | THURSDAY, MARCH 24, 2011
[Linkedin] LinkedIn Milestone
LinkedIn hit the 100 million member milestone this week. LinkedIn should be included in any social media strategy. LinkedIn provided this informative and entertaining infographic to illustrate their growth. The professionals network is a source for finding a job, recruiting talent, finding clients and starting a business.
WEBBIQUITY | TUESDAY, AUGUST 27, 2013
[Linkedin] What are the Best Social Networks for B2B Marketing? (Research)
According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. The short answers are “yes” and “LinkedIn and Twitter.” Facebook LinkedIn Social Media Marketing Twitter
FATHOM | THURSDAY, MARCH 27, 2014
[Linkedin] LinkedIn Eliminates Products/Services Tabs in Lieu of Showcase Pages
'LinkedIn recently announced that it will discontinue the Products & Services tabs on April 14th in favor of the Showcase pages it released back in November 2013. In other words, it’s better for LinkedIn members because they can follow the parts of your business they’re truly interested in. Don’t worry, it’s a good thing! link].
SAVVY B2B MARKETING | WEDNESDAY, FEBRUARY 2, 2011
[Linkedin] Savvy Speaks: How Do You Use LinkedIn?
This week the Savvy Sisters reveal their secrets for using LinkedIn. post a summary and link to it within the relevant LinkedIn groups and within your profile. To Kate's point, coordinating efforts across your site, Twitter, and LinkedIn will give you the highest return. How do YOU use LinkedIn -- or do you? Stephanie.
VERTICAL RESPONSE | MONDAY, DECEMBER 9, 2013
[Linkedin] LinkedIn Goes All in with Content
'There was a time not long ago in which the only reason you visited LinkedIn was to change your job title, or try to find out where your old college roommate works. However, LinkedIn has made sizable changes over the last couple of years, morphing themselves from a boring old business social network to a hip content marketing machine.
SOCIAL MEDIA B2B | FRIDAY, SEPTEMBER 30, 2011
[Linkedin] [PREDICTION] What Will LinkedIn Do for B2B Marketers?
LinkedIn is the dominant social network for many B2B companies. Since LinkedIn began as a personal networking and job site, everything has revolved around personal profiles. Currently LinkedIn self-serve ads are connected to personal profiles, which means multiple people at a company cannot share responsibility for ads in one account.
WINDMILL NETWORKING | WEDNESDAY, OCTOBER 23, 2013
[Linkedin] The Ultimate LinkedIn Profile Tips Summary [Infographic] + 8 Stats
LinkedIn Uncategorized Business Infographic MarketMeSuite Online Communities Social Media Marketing Social network Twitter Featuring Contributions from Global Thinkers.
SALES INTELLIGENCE VIEW | MONDAY, OCTOBER 17, 2011
[Linkedin] The Best Sales Groups on LinkedIn
LinkedIn has quickly become one of the most effective and business-savvy social networking sites. To help those in the sales industry, the following groups and channels are among the most influential and valuable on LinkedIn. technology, software, strategy, social media, blogging, LinkedIn, Facebook, Twitter and more. Sales 2.0.
WINDMILL NETWORKING | FRIDAY, AUGUST 16, 2013
[Linkedin] Professional LinkedIn Profile Tips: A Checklist of 17 Must-Have Items
'LinkedIn continues to evolve at a fast pace – but is your profile still stuck in pre-2013 times? I’ve blogged about LinkedIn profile mistakes as well as LinkedIn profile inbound marketing tips and LinkedIn profile tips for 2013. It’s Comments Thanks Jennifer – I''ve been blogging about LinkedIn since.
TRADESMEN INSIGHTS | TUESDAY, JANUARY 17, 2012
[Linkedin] 5 Tips to Stay on Top of LinkedIn
If you’re not on LinkedIn you should be, and if you are, when was the last time you updated your page? Lunchtime is LinkedIn’s prime time. What are you doing to capitalize on LinkedIn? Marketing Tips Social Marketing linkedin networking tips to stay on top of linkedinHow many are you connected with?
THE POINT | MONDAY, FEBRUARY 22, 2010
[Linkedin] How to Answer a Question: 5 Tips for Making the Most of LinkedIn
One of the biggest clients of my 15+ year agency career was won as a direct result of a question to which I responded on LinkedIn , the popular business networking site. LinkedIn now boasts more than 60 million registered users , but far fewer than that number are active members in group discussions and in LinkedIn’s “Answers” section.
DIGITAL BODY LANGUAGE | THURSDAY, MAY 14, 2009
[Linkedin] The Medium is the Message: B2B Marketing, Social Media, and Conversation Context
In the context of LinkedIn discussions as a medium, however, "talking shop" is much more expected and anticipated, so the messaging in that medium can be much more business oriented. Tags: Facebook LinkedIn Social media The medium in which a message is delivered has as much of an effect as the content delivered in that medium.