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  • HUBSPOT  |  MONDAY, JULY 20, 2015
    [Linkedin] How to Master Content Marketing on LinkedIn
    There are a few different avenues for sharing information on LinkedIn, but which one is the best method? In fact, there are a couple of ways that marketers can leverage LinkedIn's platform for content distribution without having to pay for it. Where to Distribute Your Content on LinkedIn. 1) Status Updates. Publish an article.
  • VERTICAL RESPONSE  |  TUESDAY, SEPTEMBER 29, 2015
    [Linkedin] No Time to Maintain a Business Blog? Use LinkedIn Instead
    If you don’t want to take the time to set up and contribute to a full-fledged blog, consider writing a few posts each month on your LinkedIn page. LinkedIn has a blog-like publishing feature that allows you to post content that is attached to your profile. Ready to start blogging on LinkedIn? ” What to post.
  • SOCIAL MEDIA B2B  |  THURSDAY, SEPTEMBER 12, 2013
    [Linkedin] 4 Ways LinkedIn is All-In for B2B Content Marketing
    LinkedIn has always been the professional social network and the most effective network for B2B marketers. The mission of LinkedIn is to connect the world’s professionals and make them more productive. The context of LinkedIn is professional. This is important to understand as LinkedIn is a customer first company.
  • WINDMILL NETWORKING  |  THURSDAY, JANUARY 10, 2013
    [Linkedin] How to Use LinkedIn to Boost Your Real Estate Business
    Change the way you market your real estate business by using LinkedIn. With more than 187 million members across 200 countries, LinkedIn has changed the way real estate professionals do business. Check out my top five ways to boost your real estate business and  leverage the power of LinkedIn !   1. Profile. billion in 2012.
  • JUNTA 42  |  SATURDAY, APRIL 18, 2015
    [Linkedin] This Week in Content Marketing: LinkedIn Moves for Content Dominance
    In this week’s episode, Robert and I discuss LinkedIn’s purchase of Lynda.com and what it means for LinkedIn and the content marketing industry. LinkedIn acquires Lynda.com (3:54): LinkedIn has announced that it has acquired Lynda.com, an online learning company, for $1.5 This week’s show. billion. Both are needed.
  • WINDMILL NETWORKING  |  FRIDAY, AUGUST 16, 2013
    [Linkedin] Professional LinkedIn Profile Tips: A Checklist of 17 Must-Have Items
    LinkedIn continues to evolve at a fast pace – but is your profile still stuck in pre-2013 times? I’ve blogged about LinkedIn profile mistakes as well as LinkedIn profile inbound marketing tips and LinkedIn profile tips for 2013. It’s Comments Thanks Jennifer – I''ve been blogging about LinkedIn since.
  • VERTICAL RESPONSE  |  MONDAY, JULY 8, 2013
    [Linkedin] Should LinkedIn Groups Be Part of Your Social Strategy?
    Labeled the “professional” social network, LinkedIn boasts nearly 250 million users. If this is your tactic when tackling LinkedIn, we’d like to share with you some thoughts on how to better utilize a very important and useful piece of your social strategy. This magical place is called LinkedIn Groups. All rights reserved.
  • VERTICAL RESPONSE  |  TUESDAY, JULY 1, 2014
    [Linkedin] How to Set up LinkedIn Sponsored Updates
    LinkedIn has always focused on the professional audience from the very beginning. However, like other social networks, LinkedIn evolved. Last year, LinkedIn began focusing on content marketing as a key piece of its growth strategy. Around the same time, LinkedIn introduced a new marketing option called Sponsored Updates.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, OCTOBER 3, 2008
    [Linkedin] LinkedIn Tips and Tweaks: Do More with your LinkedIn Account
    LinkedIn Tips and Tweaks: Do More with your LinkedIn Account. If you are on LinkedIn but haven’t had a chance to explore all the features yet, this quick LinkedIn guide should come in handy. It shares tweaks and some lesser known features of LinkedIn that help you do more with your profile. related articles.
  • SOCIAL MEDIA B2B  |  THURSDAY, MAY 28, 2015
    [Linkedin] 10 Ideas to Refresh Your B2B LinkedIn Presence Before Summer Vacation
    As you plan to wrap up big projects before summer vacation, this is the perfect time to focus on one specific social media platform: LinkedIn. In the 2015 Social Media Marketing industry report from Social Media Examiner , 88% of B2B companies use LinkedIn and 41% of them cite it as their most important platform. Tweet this idea ). 2.
  • VERTICAL RESPONSE  |  MONDAY, DECEMBER 9, 2013
    [Linkedin] LinkedIn Goes All in with Content
    There was a time not long ago in which the only reason you visited LinkedIn was to change your job title, or try to find out where your old college roommate works. However, LinkedIn has made sizable changes over the last couple of years, morphing themselves from a boring old business social network to a hip content marketing machine.
  • VERTICAL RESPONSE  |  WEDNESDAY, APRIL 15, 2015
    [Linkedin] 4 Advanced Tips to Optimizing Your LinkedIn Company Page
    When was the last time you evaluated your company LinkedIn page? Many small businesses take the necessary steps to create a company LinkedIn page , but aren’t quite sure if their page is doing all it should. On your LinkedIn, Showcase Pages show up on the right-hand side of your page. Social Media LinkedIn Company Page
  • EMAGINE B2B BLOG  |  TUESDAY, JUNE 12, 2012
    [Linkedin] Leveraging LinkedIn Group Analytics
    Many B2B businesses are beginning to understand the incredible power of LinkedIn, especially in creating a customized Group. In April, LinkedIn expanded the functionality of its group statistics (located under the “more” navigation, under “Group Statistics”), giving you [.]. LinkedIn Social Media
  • VERTICAL RESPONSE  |  FRIDAY, FEBRUARY 20, 2015
    [Linkedin] LinkedIn Launches Notification Center for Company Pages
    In a continued effort to support businesses, LinkedIn announced the launch of the notification center for company pages. Additionally, LinkedIn is trying to make it easier for company page administrators to navigate the notifications from their company page and personal network. What do you think of the LinkedIn notification center?
  • WINDMILL NETWORKING  |  FRIDAY, FEBRUARY 7, 2014
    [Linkedin] 4 Convincing Reasons Why Employee Advocacy Should Begin on LinkedIn
    Back in 2011 I wrote my 2nd book on LinkedIn called Maximizing LinkedIn for Sales and Social Media Marketing. At that time, I wrote, In order to maximize your company’s exposure on LinkedIn … every sales and marketing employee that represents your business needs to have a LinkedIn profile.
  • EMAGINE B2B BLOG  |  TUESDAY, FEBRUARY 26, 2013
    [Linkedin] Guidelines for Writing Your LinkedIn Company Page
    LinkedIn company pages are like a personal profile for your company. Your company page is a mini-website for your company, but it’s located on LinkedIn so it’s easy for LinkedIn members to find. Writing for LinkedIn is very different than writing your website. LinkedIn company pages help your business.
  • B2B MARKETING TRACTION  |  FRIDAY, APRIL 17, 2015
    [Linkedin] Why LinkedIn is a No-Brainer for your B2B Social Media Marketing
    provided some information, but they decided to hire a sales person instead of investing in marketing. I was on my morning run today and thought, “ They should just invest a little in LinkedIn for their marketing. ” Market on LinkedIn. How do you create brand awareness on LinkedIn? Create a LinkedIn company page.
  • B2B MARKETING TRACTION  |  THURSDAY, JANUARY 3, 2013
    [Linkedin] 3 Basic Things You Can Do on LinkedIn in 10 Minutes or Less
    One of the biggest complaints about LinkedIn is that it takes too much time. Here are three things you can do, in ten minutes or less a week, to begin to engage with your connections on LinkedIn. 1. Reply promptly to messages on LinkedIn. LinkedInAnswer invitations to connect and reply to direct messages. Comment on them!
  • HALEY MARKETING  |  THURSDAY, DECEMBER 3, 2015
    [Linkedin] What to Know about the Latest Changes to LinkedIn Groups
    If you’ve checked your LinkedIn groups lately, you’ve noticed a pretty big change to the layout and security of these valuable sources of information, contacts and potential leads. What’s a LinkedIn Group and Why Do I Care? If you aren’t familiar with LinkedIn Groups, here’s a quick 101. All LinkedIn Groups Are Now Private.
  • WINDMILL NETWORKING  |  WEDNESDAY, DECEMBER 19, 2012
    [Linkedin] Using LinkedIn as a Social Recruiting Tool
    Do you know how to use LinkedIn for social recruiting? LinkedIn is the largest network of business professionals in the Western world. Now without doubt one of the single biggest impacts LinkedIn has had on the recruitment market is in the area of headhunting and candidate targeting. What To Focus On? Be Yourself!
  • CONTENTLY  |  MONDAY, MAY 9, 2016
    [Linkedin] LinkedIn ‘Instant Articles’: Good News or Time for Platform Panic?
    No, I’m not talking about Donald Trump being crowned the presumptive Republican nominee. I’m talking about LinkedIn launching its own version of Instant Articles. LinkedIn, meanwhile, will get free content to keep people on its site and—soon enough—tons of ad revenue from publishers looking to promote their posts. Trendy!
  • B2B MARKETING TRACTION  |  SATURDAY, OCTOBER 30, 2010
    [Linkedin] How to Optimize LinkedIn Profile Website Links
    Here’s a video that show you how to optimize your LinkedIn Profile website links with keywords. Please comment below if this information is helpful or if you have other questions about optimizing your LinkedIn profile! Instructions on Optimizing Your LinkedIn Profile Website Links. Tweet. Congratulations!
  • WRITING ON THE WEB  |  WEDNESDAY, MARCH 7, 2012
    [Linkedin] LinkedIn Power Tips: Give Before You Receive
    If you’ve noticed, LinkedIn is quickly becoming the social networking site for professionals to connect and do business. Just wondering… I’ve invited Chris Buffaloe of SerenityVA.com to share tips on using the LinkedIn recommendations feature. Recommendations in LinkedIn are social proof.
  • WINDMILL NETWORKING  |  THURSDAY, JANUARY 3, 2013
    [Linkedin] 8 Ways to Make LinkedIn Endorsements Work for You and Your Network
    The question is not whether or not your give LinkedIn Endorsements a thumbs up or not: It’s about how you can best leverage them to benefit you and your network. LinkedIn Endorsements. Nothing in the history of LinkedIn has created so much “buzz” in the online community as this newest feature.
  • VERTICAL RESPONSE  |  TUESDAY, SEPTEMBER 24, 2013
    [Linkedin] Use LinkedIn’s New Channels to Grow Your Business
    LinkedIn users can now follow channels , which are broken into broad-based topics such as marketing strategies, higher education and healthcare. According to LinkedIn , following channels that are connected to your business will keep you ahead of industry trends and allow you to engage with business leaders. Tip #2: Follow influencers.
  • SOCIAL MEDIA B2B  |  THURSDAY, NOVEMBER 20, 2014
    [Linkedin] 10 Keys for Starting a B2B LinkedIn Group to Generate Leads
    My friend Tom Skotidas and I recently talked about the keys to starting a LinkedIn Group as a means to generate leads for B2B companies. You can create a closed group or an open group on LinkedIn. The LinkedIn group you build is a community and it needs community management. Start with your Product or Service in Mind.
  • MARKETRI  |  WEDNESDAY, FEBRUARY 29, 2012
    [Linkedin] Marketri LinkedIn Tip 13: Setting Up a Company Page on LinkedIn
    You’ve set up a profile for yourself on LinkedIn, and hopefully your employees have also. Having a LinkedIn company page provides another outlet to share your message, company achievements, news, etc. – one of the reasons we’re on LinkedIn is to get our message out to as many connections as possible.
  • VERTICAL RESPONSE  |  FRIDAY, JULY 11, 2014
    [Linkedin] Advice from a Social Pro: Integrating LinkedIn Sponsored Updates [VIDEO]
    Content Marketing Manager at LinkedIn. Miller provides excellent tips for small businesses on why using Sponsored Updates in LinkedIn as part of your social media strategy is a good idea. © 2014, VR Marketing Blog. Social Media advertising Jason Miller linkedin Small Business social network sponsored updates Strategy
  • HUBSPOT  |  TUESDAY, JANUARY 7, 2014
    [Linkedin] 20 LinkedIn Groups Every Marketer Should Join
    What these marketing pros may not realize, though, is they can easily access the latest marketing news and insights from well-known names in the field -- and even join in on interesting marketing conversations -- through LinkedIn groups. These are all types of discussions you''ll find in the SEO SEM group on LinkedIn. Who knows?
  • WINDMILL NETWORKING  |  WEDNESDAY, OCTOBER 23, 2013
    [Linkedin] The Ultimate LinkedIn Profile Tips Summary [Infographic] + 8 Stats
    LinkedIn Uncategorized Business Infographic MarketMeSuite Online Communities Social Media Marketing Social network Twitter Featuring Contributions from Global Thinkers.
  • B2B MARKETING INSIDER  |  TUESDAY, DECEMBER 29, 2015
    [Linkedin] Top 10 LinkedIn Pulse Article of 2015
    Over a million professionals have published a blog on LinkedIn, according to LinkedIn’s executive editor Daniel Roth. These individuals publish more than 130,000 posts every week on LinkedIn. The post Top 10 LinkedIn Pulse Article of 2015 appeared first on Marketing Insider Group. Content Marketing
  • FEARLESS COMPETITOR  |  SATURDAY, AUGUST 3, 2013
    [Linkedin] How You Can Create Your Optimal LinkedIn Profile – 5 Tips
    LinkedIn is THE business site in social. Here are 5 tips to optimize yours. I’m amazed at the number of poor Linkedin profiles out there. Since I have a superb LinkedIn profile , let me see if I can help these men. Linkedin lets you add your website, your blog and your Twitter profile. You need an optimal profile.
  • KOMARKETING ASSOCIATES  |  MONDAY, MARCH 3, 2014
    [Linkedin] The LinkedIn Publishing Platform Puts Power in the Hands of the B2B Buyer
    This past month LinkedIn announced they will be opening up the ability for every user to publish their own content on LinkedIn, through individual profiles. According to the LinkedIn blog post , influencer posts have been very successful, averaging more than 31,000 views and receiving more than 250 likes and 80 comments per post.
  • JUNTA 42  |  SATURDAY, JUNE 18, 2016
    [Linkedin] This Week in Content Marketing: Will Microsoft & LinkedIn Spur a Content Buying Spree?
    In this week’s episode, Robert and I discuss Microsoft’s purchase of LinkedIn and how every media outlet missed the most important angle. Microsoft buys LinkedIn (11:04): LinkedIn has been acquired by Microsoft. The post This Week in Content Marketing: Will Microsoft & LinkedIn Spur a Content Buying Spree? Ready?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JANUARY 27, 2011
    [Linkedin] LinkedIn Just Turned You Into a Butterfly
    The picture above is not a map of Africa on Acid, it’s a new LinkedIn product called InMaps. What am I supposed to learn from this ridiculous LinkedIn cotton candy butterfly? Isn’t there anybody at LinkedIn who is thinking “Ya know, this is really dumb. If I hover over a nodule I get somebody’s face.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, NOVEMBER 9, 2011
    [Linkedin] 6 Ways That Facebook is Better Than LinkedIn for B2B Marketing
    We often get the question about investment in LinkedIn vs. Facebook. You would think LinkedIn would be better for marketing to B2B customers. Ultimately, the overriding reason to consider Facebook over LinkedIn is that business people spend more time on it. Ways That Facebook is Better Than LinkedIn. 1. You can find them.
  • HUBSPOT  |  WEDNESDAY, MAY 14, 2014
    [Linkedin] 8 Companies Totally Rocking Their LinkedIn Company Pages
    Over the past two years, LinkedIn has quickly evolved from a cocktail party for recruiters and job seekers to something much more substantial: an epicenter for content -- particularly branded content. LinkedIn''s evolution began in May 2012 with the acquisition of SlideShare , and it continued with the purchase of news-reader app Pulse.
  • WINDMILL NETWORKING  |  MONDAY, APRIL 9, 2012
    [Linkedin] LinkedIn Sales Prospecting Advice: 6 Ways to Touch the Untouchable on LinkedIn
    One of the biggest challenges in sales prospecting on LinkedIn is in how to find and contact those who are difficult to message through the site: The Untouchables.  Luckily, LinkedIn offers several tools to aid in communication with your prospects.  B2B Sales LinkedIn
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, JULY 22, 2014
    [Linkedin] What LinkedIn’s Acquisition of Bizo Means For Marketing
    ” Yesterday, LinkedIn announced its acquisition of Bizo, a leader in business audience marketing. This is an exciting time for the two companies as LinkedIn will leverage Bizo to reach its professional audience and engage them with relevant content. Congratulations to LinkedIn and Bizo, on this exciting collaborative partnership!
  • B2B MARKETING INSIDER  |  TUESDAY, JUNE 28, 2016
    [Linkedin] Focusing on Cost-Per-Lead is Giving Marketers a False Sense of LinkedIn Success or Failure
    LinkedIn reports that 87% of leads do not convert. So why are marketers so focused on lead goals and cost per lead when it comes to LinkedIn marketing and social selling? believe this is giving marketing a false sense of LinkedIn success or failure. Content Marketing Cost per lead LinkedIn LinkedIn Marketing LinkedIn Success
  • B2B MARKETING TRACTION  |  THURSDAY, FEBRUARY 17, 2011
    [Linkedin] Does LinkedIn Make Your Phone Ring?
    So, if I’m getting results, why do many business people still say, “I’m on LinkedIn – now what?” You can see your LinkedIn start date by going to Settings and looking at the date in the upper right corner of the screen.). As with all marketing, LinkedIn and other social media sites require discipline.
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, JULY 2, 2008
    [Linkedin] YouTube - What is LinkedIn? Part 2
    What is LinkedIn? practical example of how LinkedIn works. practical example of how LinkedIn works. What is LinkedIn? What Is LinkedIn? LinkedIn Outlook Toolbar. Barack Obama on LinkedIn. LinkedIn Mobile Demo for the iPhone. Facebook Vs. MySpace (and LinkedIn). LinkedIn-PCR Tutorial.
  • SAVVY B2B MARKETING  |  MONDAY, DECEMBER 12, 2011
    [Linkedin] Getting found on LinkedIn: how keywords can improve your visibility
    LinkedIn may have started out being a job board, but it has become a powerful B2B marketing tool for freelance professionals and others. If you’re on LinkedIn already, log in now, do a search on a keyword you feel people will use to find you, and see where you show in the rankings. Are you in the top 10? Headline.
  • HUBSPOT  |  WEDNESDAY, AUGUST 13, 2014
    [Linkedin] 20 Skills You Won't Believe You Can Endorse People for on LinkedIn
    When LinkedIn first came out with endorsements, my friend and I were talking about funny endorsements we could give each other: shirking responsibility; looking busy; passing the buck. We were saddened to learn LinkedIn doesn''t let you make up your own silly endorsements. What these skills really speak to is the ubiquity of LinkedIn.
  • BIZNOLOGY  |  WEDNESDAY, JUNE 20, 2012
    [Linkedin] Everybody needs both Pinterest and LinkedIn
    Penn). A few days ago, our fearless leader noted “nobody needs both Pinterest and LinkedIn.” But…Why don’t you need both Pinterest and LinkedIn? For others, LinkedIn. (Photo credit: Christopher S. ” And, generally, Mike’s absolutely right. Actually, you might. Read on to find out why.
  • VERTICAL RESPONSE  |  THURSDAY, APRIL 10, 2014
    [Linkedin] LinkedIn’s New Content Marketing Score
    Do you ever wonder how effective your LinkedIn content is at reaching your target audience? The changes are the latest among several LinkedIn has made recently.). You get a grade, which is a score of 1-1000, and LinkedIn tells you how you can improve. Well, wonder no more. Intrigued? We thought you might be. All rights reserved.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, JANUARY 4, 2012
    [Linkedin] 5 Power Tips for B2B Company LinkedIn Profiles
    In the B2B space, LinkedIn may be the best social media site to take stock in. Recently while gathering some data for my company’s website, I was surprised to see how many website conversions viewed our LinkedIn profile. Recently LinkedIn added this feature to Company Page Admins. Refresh your company LinkedIn information.
  • HUBSPOT  |  FRIDAY, MARCH 27, 2015
    [Linkedin] 10 LinkedIn Groups Every Entrepreneur Should Follow
    Third, LinkedIn groups aren’t exactly scarce. The first two are two popular LinkedIn groups you’ve likely already seen. With more than 30,000 members this is the largest discussion group on its topic in the LinkedIn network. If not, perhaps we’ll see you in one of our LinkedIn streams. Second, opinions are ubiquitous.
  • B2B MARKETING INSIDER  |  MONDAY, JUNE 29, 2015
    [Linkedin] 3 Steps To A Better LinkedIn Photo
    If LinkedIn was like Tinder, would your customers swipe left or swipe right? The Research Tells Us A LinkedIn Profile Picture Can Open Many Doors. Source: LinkedIn). LinkedIn profile photos with smiles or laughs get the most views, love, and attention. The Big Picture Lesson When It Comes To Your LinkedIn Profile Picture.
  • HUBSPOT  |  THURSDAY, JULY 31, 2014
    [Linkedin] The Definitive Guide to Awkward LinkedIn Networking
    But LinkedIn? Now, I don''t keep up with my LinkedIn networking as well as I should. meet a ton of people, there''s a lot of follow-up to do, and the very first thing I do with each new contact is send a LinkedIn invite. It''s hard to trust people who leave most of their LinkedIn profile blank. Twitter is for sharing.
  • B2BBLOGGERS  |  TUESDAY, MAY 22, 2012
    [Linkedin] 25 Awesome LinkedIn Tips for B2B
    Now to complete her “Awesome Tips” series, she takes on LinkedIn. How can you make the most of LinkedIn for your B2B company? Use keywords in your company description : Incorporate keywords into the description of your company on your LinkedIn page. What ways have you used LinkedIn to boost your B2B?
  • WINDMILL NETWORKING  |  WEDNESDAY, JULY 7, 2010
    [Linkedin] LinkedIn Account Restricted? You May Have Been Too Active on LinkedIn!
    Why has my LinkedIn account been restricted? This person is also not a LinkedIn LION and only has a few hundred connections. We are aware that you may be using an automated or manual process to systematically view LinkedIn web pages. The information within LinkedIn is provided by our users for usage on the site only.
  • HUBSPOT  |  MONDAY, OCTOBER 20, 2014
    [Linkedin] 5 Tips for Improving Your Presence on LinkedIn [SlideShare]
    You look them up on LinkedIn, of course. LinkedIn is the number one place to show off your career successes, rewards, and goals so business contacts can get to know more about your professional experiences. Is your LinkedIn profile up to par ? Things You Should Be Doing on LinkedIn from LinkedIn for Small Business.
  • SOCIAL MEDIA B2B  |  FRIDAY, SEPTEMBER 30, 2011
    [Linkedin] [PREDICTION] What Will LinkedIn Do for B2B Marketers?
    LinkedIn is the dominant social network for many B2B companies. Since LinkedIn began as a personal networking and job site, everything has revolved around personal profiles. Currently LinkedIn self-serve ads are connected to personal profiles, which means multiple people at a company cannot share responsibility for ads in one account.
  • HALEY MARKETING  |  WEDNESDAY, SEPTEMBER 2, 2015
    [Linkedin] Posting This Type of Content Will Get You 90% More Clicks on Your LinkedIn Posts
    Every time I sit down and begin planning a LinkedIn sharing strategy I battle with what I think will work and what data proves will work. On the other, I have Google Analytics, LinkedIn Insights, and trackable URLs telling me what my audience wants to see, click, and share. So, what do I trust? Common sense says to trust the data.
  • HUBSPOT  |  MONDAY, SEPTEMBER 22, 2014
    [Linkedin] 33 Tweetable Tips That'll Help You Master LinkedIn [Infographic]
    It turns out that LinkedIn is one of the most powerful (yet often underutilized) social networks today. With a reported 313 million members, 40% of whom log in daily , LinkedIn is not a network to write off. And if you''d like to learn more about how to use LinkedIn, check out this guide.). 10) Looking for a new job on LinkedIn?
  • HINGE MARKETING  |  FRIDAY, APRIL 17, 2015
    [Linkedin] 7 Social Media Marketing Mistakes to Avoid With LinkedIn
    With over 329 million members, LinkedIn can provide invaluable networking opportunities for professional services firms. Since it is a social network geared specifically to business professionals, LinkedIn users don’t have to battle the private and public persona struggle that other sites like Facebook or Twitter can create.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, JUNE 20, 2012
    [Linkedin] B2B Companies Can Target LinkedIn Updates
    LinkedIn now lets companies target their status updates by a variety of factors. One of the tactics I mentioned in a post about B2B companies generating leads on LinkedIn was to use status updates to share content with your LinkedIn followers. This can help you better understand your vertical audiences on LinkedIn.
  • HUBSPOT  |  SATURDAY, SEPTEMBER 13, 2014
    [Linkedin] 11 Lesser-Known LinkedIn Features You Should Be Using
    We often hear marketing and sales reps expressing their love/hate relationship with LinkedIn. The benefits of using LinkedIn go beyond prospecting and recruiting. tapped into the knowledge of LinkedIn expert Wayne Breitbarth , who shared a few tips on the following features that you should be utilizing. Image Credit: LinkedIn.
  • JILL KONRATH'S FRESH SALES STRATEGIES BLOG  |  FRIDAY, SEPTEMBER 6, 2013
    [Linkedin] A LinkedIn Strategy That Amplifies Your Credibility
    Lots of sellers don''t realize just what a big impact LinkedIn can have on their personal credibility. In our 2013 Sales & LinkedIn Study , we found that top sellers are doing far more than other salespeople to leverage LinkedIn to help them develop trust and credibility with their prospects and customers. Linkedin Posts.
  • MODERN B2B MARKETING  |  WEDNESDAY, FEBRUARY 8, 2012
    [Linkedin] Utilizing Linkedin to Improve SEO and Organic Visibility
    by Jason Miller Your company and its employees are on Linkedin, but are you optimizing their presence? read a recent article from  Search Engine Land that talked about the link between Search Engine Optimization and Linkedin. The photographer captured multiple shots with several different poses of each employee. Click for full image.
  • HUBSPOT  |  SUNDAY, DECEMBER 7, 2014
    [Linkedin] How to Optimize Your LinkedIn Profile for Social Selling [Infographic]
    But if your LinkedIn profile doesn''t include your three jobs and features a cropped picture of you from prom, you can''t really call yourself a social seller. If you''d like to start a social selling initiative in earnest, then begin by revamping your LinkedIn profile. So, what exactly should your LinkedIn profile look like?
  • B2B MARKETING TRACTION  |  WEDNESDAY, NOVEMBER 14, 2012
    [Linkedin] B2B Marketers: How to Use LinkedIn Endorsements
    LinkedIn recently made recommending your connections a lot more easy – maybe too easy, in my opinion! Why Did LinkedIn Add Endorsements? You can’t input your own recommendations on LinkedIn. So, LinkedIn decided to help us out by providing the new Endorsements feature. How Do Endorsements Work on LinkedIn?
  • THE FORWARD OBSERVER  |  MONDAY, NOVEMBER 26, 2012
    [Linkedin] How LinkedIn Company Pages Work Like Magic for B2B Marketers
    Artillery B2B Marketing Blog > The Forward Observer With the new LinkedIn company page, B2B marketers can increase awareness of their company and products, improve search engine rankings and generate more leads. LinkedIn is the world’s largest professional social network. photo credit: Adriano Gasparri via photopin cc
  • HUBSPOT  |  SUNDAY, MAY 3, 2015
    [Linkedin] 22 LinkedIn Hacks That'll Make You More Productive [SlideShare]
    Once considered a social platform solely for networking, LinkedIn has proven itself invaluable for a wide range of other uses: marketing, recruiting, sales prospecting, hiring, and research, among others. There's a lot you can do with LinkedIn, so getting up-to-speed on and nailing the basic functions is a worthwhile exercise in itself.
  • MARKETING ACTION  |  THURSDAY, FEBRUARY 14, 2013
    [Linkedin] Love Them or Lose Them – LinkedIn Endorsements
    Linkedin Endorsements received highly mixed reviews when first introduced in September 2012, but I was all about them! updated my profile to include more skills and expertise than I care to admit and waited patiently for my first LinkedIn Endorsement. Have you warmed up to Linkedin Endorsements? Choose the right skills NOW.
  • GREAT B2B MARKETING  |  FRIDAY, OCTOBER 17, 2014
    [Linkedin] 11 Rules You Must Follow to Be a LinkedIn Marketing Master
    As a B2B marketer, one of the best social media tools you can use is LinkedIn. But to be successful with LinkedIn marketing, you need to follow some important rules, like: Get started now. Lots of people talk about using LinkedIn effectively, but relatively few make it happen. Don’t put social items on LinkedIn.
  • HUBSPOT  |  FRIDAY, AUGUST 30, 2013
    [Linkedin] How to Craft Perfect Posts for Facebook, LinkedIn & Twitter [SlideShare]
    I don''t know about you, but I''m tired of hearing "social media gurus" compare the effectiveness of Twitter versus LinkedIn, or Facebook versus Twitter, or Linkedin versus Facebook, or whatever other comparison you bring to the table. LinkedIn Best Practices. 13) Use LinkedIn Announcements. Facebook Best Practices.
  • HUBSPOT  |  TUESDAY, DECEMBER 10, 2013
    [Linkedin] A 5-Minute Plan for Mastering LinkedIn Marketing [Infographic]
    I must admit that, when it comes to marketing myself, I don''t take as much advantage of LinkedIn as I should. And neither does your company''s LinkedIn marketing. It''s divided up into a 5-minute daily LinkedIn regimen for marketers at the beginning, intermediate, and advanced stages. guess I prove ''em right. Social Media
  • CONTENTLY  |  WEDNESDAY, APRIL 27, 2016
    [Linkedin] 10 LinkedIn Messages You Should Never Send to Freelancers
    LinkedIn can be a useful platform for freelance writers to find clients, meet PR people with interesting pitches, and connect with others in the industry. Here are ten of the most annoying LinkedIn messages freelancers receive, along with some polite responses to file away for future use. Voices Featured Freelancers LinkedIn PR
  • DIGITAL B2B MARKETING  |  FRIDAY, MARCH 25, 2011
    [Linkedin] LinkedIn is the New B2B Media Powerhouse
    For B2B marketers, LinkedIn cannot be ignored. Does LinkedIn have a defensible advantage as a B2B media player as they go into an IPO? Will the advertisers driving marketing revenue (approximately one-third of LinkedIn’s revenue) see results and continue investing? Resisting this trend is benefiting LinkedIn.
  • PR MEETS MARKETING  |  MONDAY, SEPTEMBER 3, 2012
    [Linkedin] My top 5 don’ts of LinkedIn
    When used well, LinkedIn is a powerful business networking community and tool. personally am more apt to accept a LinkedIn invitation to connect than Facebook. However, there are some pet peeves I have about LinkedIn. Spamming groups : I see more and more spam in my LinkedIn Groups. Be bold. Be eye-catching.
  • HUBSPOT  |  MONDAY, FEBRUARY 9, 2015
    [Linkedin] 6 Rookie Mistakes You Might Be Making on LinkedIn
    It seems every day there is more evidence to show that LinkedIn is an incredible tool for creating strategic relationships, boosting your reputation, and generating more leads. If you aren’t getting the results out of LinkedIn that you were hoping, consider asking yourself if you are making any of the following mistakes. It''s okay.
  • HINGE MARKETING  |  THURSDAY, FEBRUARY 26, 2015
    [Linkedin] How to Use LinkedIn for Business Development
    LinkedIn for Business Development: Getting Started So, how should you get started? However, it’s best to begin with a solid foundation on the one social media platform that matters most for professional service firms—LinkedIn. Most likely, you’ll find these potential prospects on LinkedIn. On LinkedIn?
  • HUBSPOT  |  TUESDAY, NOVEMBER 18, 2014
    [Linkedin] How to Craft Perfect Posts for Facebook, LinkedIn & Twitter [SlideShare]
    Select Facebook, LinkedIn, and Twitter. To walk you through the mechanics of a successful status update on Facebook, LinkedIn, and Twitter, I developed the following presentation. LinkedIn Best Practices. According to LinkedIn , more than four million companies have LinkedIn Company Pages. Facebook Best Practices.
  • WINDMILL NETWORKING  |  FRIDAY, JANUARY 31, 2014
    [Linkedin] Two LinkedIn Updates for This Week You Might Have Missed
    LinkedIn continues to update the functionality of their platform on a regular basis, so I wanted to make sure you don’t miss out on the latest LinkedIn updates as well as understand the importance that these two recent enhancements have on how your business can best leverage LinkedIn.
  • HUBSPOT  |  SUNDAY, FEBRUARY 22, 2015
    [Linkedin] 10 Overused Words to Remove From Your LinkedIn Profile
    Whether you''re looking for a job, attempting to establish your thought leadership, or widening your circle of connections to include influencers or potential clients, y our LinkedIn profile is a key component of your personal brand. This post originally appeared on the Sales section of Inbound Hub. Passionate. Creative. Driven. Responsible.
  • EMAGINE B2B BLOG  |  THURSDAY, APRIL 11, 2013
    [Linkedin] Are You Using LinkedIn Signal?
    If you are working in the B2B industry, no doubt you have already dabbled in the wonderful world of LinkedIn. But are you using LinkedIn Signal? LinkedIn Signal is a powerful tool that allows you to filter information in your news stream. Are you using LinkedIn Signal? LinkedIn What are your experiences?
  • BIZIBLE  |  FRIDAY, JULY 22, 2016
    [Linkedin] How We Revamped Our LinkedIn Ad Strategy For Full-Funnel Marketing
    After seeing the new and more accurate data, we knew that we had to re-think how we used our paid social channels, primarily LinkedIn. This post will walk through how we now use LinkedIn for full-funnel marketing. Building Awareness With LinkedIn Ads. We used to only do top of the funnel ads on LinkedIn. linkedin
  • VERTICAL RESPONSE  |  WEDNESDAY, JULY 24, 2013
    [Linkedin] How to Start an Awesome LinkedIn Group
    One excellent way to establish credibility organically is to launch a LinkedIn Group. Duke Long, a commercial real estate agent in Indianapolis , has been engaging colleagues nationwide with a LinkedIn group focused on social networking. Social Media Commercial Real Estate is small by LinkedIn standards. Build engagement.
  • HUBSPOT  |  MONDAY, SEPTEMBER 8, 2014
    [Linkedin] How to Write the Perfect LinkedIn Invitation [Template]
    So why would you invite someone to connect on LinkedIn with an introduction like that? Your message should show them that you actually care about connecting with them -- you weren''t just trolling LinkedIn, hoping to get your connections past the 500 mark. So, what does a perfect custom LinkedIn invitation actually look like?
  • HINGE MARKETING  |  TUESDAY, NOVEMBER 25, 2014
    [Linkedin] LinkedIn Networking Tips: How to Increase Connections and Engagement
    LinkedIn now has over 329 million members , so it has become essential to have a strong professional presence on this social media platform. LinkedIn can be a valuable tool to help you stand out, make more connections and generate more leads for your firm. LinkedIn’s headline default is your current position at your organization.
  • WINDMILL NETWORKING  |  MONDAY, MARCH 12, 2012
    [Linkedin] How to Become a Local Expert using LinkedIn
    LinkedIn is one of the most underrated Social Networking site out of the big three, essentially the black sheep. Many people use LinkedIn with little to no result and some are being too general with what they want out of the platform. Becoming a Local Guru Most people used LinkedIn in a broad or global way. Job Title ? Gender ?
  • BUZZSUMO  |  THURSDAY, JUNE 25, 2015
    [Linkedin] LinkedIn: The Heavyweight of B2B Content Marketing
    LinkedIn has become the  heavyweight B2B content marketing platform. decided to take a look at what the data tells us about the state of content marketing on LinkedIn and the content that works best. The Power of LinkedIn. Not convinced by LinkedIn for B2B marketing? LinkedIn Content Drives Shares and Engagement.
  • BIZNOLOGY  |  FRIDAY, JUNE 15, 2012
    [Linkedin] Nobody needs both Pinterest and LinkedIn
    And LinkedIn. LinkedIn and Pinterest? Internet Marketing Business Digital marketing Internet marketing linkedin pinterestPhoto credit: Wikipedia. You’ve probably seen them coming. They look very cool, dressed head to toe in black. It’s those agency people. Yes, search marketing. Of course, a Facebook fan page.
  • JILL KONRATH'S FRESH SALES STRATEGIES BLOG  |  TUESDAY, JUNE 4, 2013
    [Linkedin] Example of a LinkedIn Strategy That Gets Big Payoffs
    While selling for a growing technology company, Jill Rowley embraced "social selling" via LinkedIn, Twitter and more with a vengeance! Check out her LinkedIn strategies below to see why she is consistently a top salesperson. That’s why and how I use LinkedIn. LinkedIn helps me find the right people at the right companies.
  • MODERN B2B MARKETING  |  WEDNESDAY, JANUARY 29, 2014
    [Linkedin] How to Win at LinkedIn Sponsored Updates
    You might want to add LinkedIn Sponsored Updates to your social advertising arsenal. Unlike their predecessor (LinkedIn text ads) these posts appear in your audience’s update feeds, giving them a more organic appearance. Here’s a screenshot of LinkedIn’s targeting options: Check out the “Audience” tab on the top right. You can.
  • HUBSPOT  |  THURSDAY, DECEMBER 11, 2014
    [Linkedin] A Visual Guide to Creating the Perfect LinkedIn Company Page
    Your LinkedIn Company Page is an online beacon for both prospective customers and prospective employees. To help you make the most of your LinkedIn Company Page, we''ve put together this visual guide , which features several “pro tips” provided by LinkedIn''s marketing team. Want to share this guide with your LinkedIn community?
  • HUBSPOT  |  THURSDAY, MARCH 27, 2014
    [Linkedin] LinkedIn Launches "Content Marketing Score" and Trending Topics Site
    Today, LinkedIn introduced two tools to help make your social media marketing a bit smarter: Content Marketing Score and Trending Content. LinkedIn''s new Content Marketing Score will help arm you with the data you need to help grow your company''s presence on Linkedin. You''ve got to grow a business after all. PT/2 p.m.
  • WINDMILL NETWORKING  |  THURSDAY, MARCH 22, 2012
    [Linkedin] 5 Strategic Tips for Creating a Killer LinkedIn Company Page
    Here are five strategic tips to help you properly establish your firm’s LinkedIn Company Page: Take Control :  LinkedIn might have already created your page automatically, but now it is time for you to register yourself as the person who edits and controls the page.  LinkedInWhat other tips would you add?
  • MODERN B2B MARKETING  |  FRIDAY, JULY 19, 2013
    [Linkedin] PPC for LinkedIn, What’s the Difference?
    Author: Rachel Kavanagh Recently a large Enterprise client of mine embarked on a PPC campaign for LinkedIn to promote one of their little known B2B Services Products. So we went back to the drawing board and decided to try LinkedIn advertising. Is LinkedIn the right audience? . Is your service right for LinkedIn?
  • HUBSPOT  |  THURSDAY, SEPTEMBER 20, 2012
    [Linkedin] Facebook Sees 1000% Jump in LinkedIn Referral Traffic After Twitter Dumps LinkedIn
    You may remember that about two months ago, Twitter and LinkedIn announced they were parting ways. What their breakup meant was an end to the ability for marketers to sync updates from the two sites -- so no longer do you see tweets from your company's Twitter stream showing up on LinkedIn. Want more blog traffic from LinkedIn?
  • B2B MARKETING TRACTION  |  FRIDAY, FEBRUARY 24, 2012
    [Linkedin] Dear LinkedIn Member – About Your Invitation To Connect
    On LinkedIn I usually only connect to people I know. For the rest of you, here are other reasons I am not likely to accept your invitation to connect on LinkedIn. 1. You do not contribute any content or interesting links to articles or studies on your LinkedIn profile. 4. You do not have your photograph on your LinkedIn profile.
  • JILL KONRATH'S FRESH SALES STRATEGIES BLOG  |  FRIDAY, JUNE 7, 2013
    [Linkedin] Build a Highly Targeted Prospect List Using LinkedIn
    Below you''ll read how he used LinkedIn to jumpstart his prospecting initiative. But first, a datapoint from Cracking the LinkedIn Sales Code , which highlights our 2013 Sales & LinkedIn Survey results. Clearly top sellers use LinkedIn fundamentally different from their colleagues. ( Get the full survey results here.)
  • BIZIBLE  |  THURSDAY, JUNE 23, 2016
    [Linkedin] Beyond Clicks And Leads: How To Optimize Your LinkedIn Ads For Revenue
    LinkedIn has become one of the most effective B2B marketing channels. In fact, according to a 2015 benchmark report by Content Marketing Institute and MarketingProfs, LinkedIn has been the top social media channel for B2B content distribution for the last three years, edging out Facebook and Twitter. linkedinWe used to, as well.
  • HUBSPOT  |  THURSDAY, APRIL 25, 2013
    [Linkedin] LinkedIn Launches New Contacts Tool to Make Relationship Management Easier
    If you''re anything like me, you love LinkedIn not just for all its awesome marketing tools , but also for its fantastic personal networking features. Today, LinkedIn launched ''LinkedIn Contacts,'' a new tool to make it easy for users to build and maintain important relationships -- available on both LinkedIn.com and a new iPhone app.
  • HUBSPOT  |  MONDAY, MARCH 17, 2014
    [Linkedin] A Beginner’s Guide to LinkedIn Showcase Pages
    Some brands have found a way to fix this issue on LinkedIn, specifically, by creating something called Showcase Pages. LinkedIn users can follow singular Showcase Pages without following the business or their other Showcase Pages. Differences Between Showcase Pages and Other LinkedIn Pages. What are Showcase Pages? Social Medi
  • MODERN B2B MARKETING  |  TUESDAY, MAY 24, 2016
    [Linkedin] 5 Ways to Boost B2B Sales Through LinkedIn Social Selling
    In this blog, I’ll cover five strategies  to use LinkedIn to drive significant revenue for your company: 1. This is especially important to do if your lead is publishing original content on LinkedIn. If you haven’t heard of LinkedIn  Sales Navigator yet, you may want to check it out. Warm Introductions. Sales b2b
  • MI6 MARKETING AGENCY  |  WEDNESDAY, JULY 14, 2010
    [Linkedin] What was Linkedin Thinking?
    Audience: Linkedin Group Managers, Linkedin Product Managers, Community Managers. The primary tool and channel for our launch and to build the community was our Linkedin Group. There are hundreds of comments and many discussions in our Linkedin group. Then Linkedin changed the way groups worked ! Real different.
  • HALEY MARKETING  |  FRIDAY, MARCH 18, 2016
    [Linkedin] How Can LinkedIn Bring Traffic to My Website?
    If a post has numerous likes and shares, the organic reach will increase (thanks to the algorithm on Facebook, LinkedIn and now Twitter ) and drive traffic (free traffic!) In the past few months, one of the places that we are seeing really good traffic for 365 Healthcare Staffing is through LinkedIn. Why those two themes? Why his page?
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