Act-On

SEPTEMBER 26, 2023

Link building. And since big search engines – such as Google – frown on “link building” strategies, we like to focus on link earning. SEO FAQ: Your Most Common Search Engine Optimization Questions Answered Link building is typically associated with shady practices. Review links from domain names ending in.edu and.gov.

SME 141

SME FAQ Domain Link Building 141

Marketing Insider Group

OCTOBER 16, 2023

Semrush offers insights into a website’s backlink profile, helping users understand which sites are linking to them and the quality of those links. But with Surfer’s content editor, you can get real-time suggestions as you write. Ever wondered if your writing is easy to understand? Backlink analysis.

Paid Content 266

Paid Content Budget Programs Research Marketing Analytics Tools 266

Marketing Insider Group

JANUARY 2, 2024

You may even consider writing content for different types of stakeholders. Link Building and Networking Cultivate relationships within the industry to earn backlinks and enhance domain authority. For example, some content might center around middle managers while other content focuses on C-suite executives.

SEO 251

SEO B2B Work Management Long Tail Marketing 251

Act-On

SEPTEMBER 24, 2023

A B2B SEO strategy might include keyword optimizing your content, building more links to your website pages, and handling more technical areas (like making sure your website doesn’t load at a snail’s pace). Simple SEO: Write meta descriptions that scream, ‘Click me!’ Simple SEO: Link to high-traffic web pages. Make sense?

Lead Scoring 130

Lead Scoring Lead Ranking SEO Top of Funnel 130

Marketing Insider Group

JANUARY 9, 2023

It takes 42% of companies more than 3 months to see a significant increase in their score after implementing link-building practices. Backlinks are links placed on other businesses’ websites that point back to your own, generating organic traffic and improving domain authority. What Is Domain Authority? Ranking Keywords.

Domain 340

Domain Lead Scoring Lead Ranking SERP 340

Webbiquity

NOVEMBER 15, 2022

And while anyone can use social media to post an Instagram reel or write a short Facebook photo caption, you’ll need to consistently demonstrate a special set of abilities before you can call yourself a social media expert. A social media manager must be able to write well. Image credit: Austin Distel on Unsplash.

Social Media 306

Social Media Work Management Marketing Management Media 306

Marketing Insider Group

JANUARY 29, 2024

Creating SEO-Optimized Product Descriptions Writing product descriptions that both captivate readers and satisfy search engines is an art. ChatGPT can assist you in creating a solid outline that serves as a blueprint for your writing. Make sure it’s clear, concise, and links directly to the value your audience will get.

Copywriting 229

Copywriting Optimization Marketing AI FAQ 229

Marketing Insider Group

OCTOBER 5, 2023

And take the leap of faith and share your views through writing. "Can't write" — Hank Barnes (@Barnes_Hank) March 13, 2012 [link] @BrennerMichael that they don't have time and they don't think it's mainstream enough. — Jacob Sloan (@jacobsloan) March 13, 2012 @brennermichael Top 3: 1. "No

Social Media 200

Social Media Media Twitter ROI 200

Top Rank Marketing

DECEMBER 27, 2023

When developing content optimized for search, the basic advice to write helpful content is a good place to start. But holistic SEO involves much more than simply writing. Instead, write naturally and include keywords only where they make sense. The easiest way to get links pointed to your content is to create them yourself.

Process 103

Process SEO B2B Marketing Lead Scoring 103

The Lead Agency

APRIL 2, 2024

How to improve SEO for B2B blog writing In the digital marketing landscape, nothing stays the same for too long. Search engine optimisation (SEO) may still be paramount to business-to-business (B2B) blog writing, but my oh my, how the rules are constantly changing. B2C can appeal to all at once. In B2B, we play the long game.

Lead Scoring 118

Lead Scoring Lead Ranking SEO B2B 118

Contently

MARCH 14, 2023

Rather than feeling constrained by them, think of them as a way to ensure your writing is well-organized and on-topic. This is called a link-building strategy. Many SEO recommendations suggest five to 10 internal links for every 2,000 words of content. That’s roughly one link for every 200 words.

SEO 137

SEO Content Marketing Tips Long Tail Marketing 137

Contently

FEBRUARY 14, 2023

Since search is one of the most common ways for customers to find relevant answers to their problems or to find products, you must write your content with people’s search intent in mind. Don’t expect an immediate bump in search engine rankings when you write for intent. Writing for intent parallels writing for SEO.

Intent 194

Intent Optimization Google SERP 194

Salesforce Marketing Cloud

MARCH 19, 2024

By now, many of us have already used a generative-AI LLM through chat apps like OpenAI’s ChatGPT or Google’s Gemini (formerly Bard) to help write an email or craft clever social media copy. Users must still understand the fundamentals of writing a clear prompt. Enter retrieval augmented generation, better known simply as RAG.

Generation 122

Generation Paid Search Agency Lead Ranking Training 122

Sprout Social

MAY 18, 2023

Whether you’re writing for a massive audience on an established platform or building a niche community on a vertical network , it’s important to refine your copywriting skills to reach your target audience. Write a one-sentence summary of the article, and share a link to it in your comment section or bio.

Copywriting 125

Copywriting Social Media Practices Marketing AI 125

Optinmonster

FEBRUARY 21, 2024

Write Pillar Articles In our writing, we focus on writing one pillar article that covers everything, rather than writing a bunch of different blog posts all related to the same topic. Crosslinking simply means that your new blog posts include links to older blog posts. Ready to hear how we did it?

Paid Content 75

Paid Content Traffic Webinar Metrics Marketing & Strategy 75

Sprout Social

FEBRUARY 24, 2021

YouTube SEO is quite similar in concept to how you would write for a blog post or website page: titles are important but so are the details. That being said, writing great YouTube descriptions does not negate poor video content. People still read YouTube descriptions and click through important links. Repeat video keywords.

Youtube 131

Youtube Tips Keywords Copywriting 131

ConvertKit

AUGUST 4, 2021

Welcome emails can be intimidating to write, so in this guide, we’re diving into examples from creators like you, welcome email templates you can swipe, and tips to make them your own. A reminder of why the subscriber is receiving this email (optional: share a link to the download they signed up for again). Links to her top posts.

Examples 145

Examples Newsletter Template Landing Pages 145

Optinmonster

JANUARY 22, 2024

But, writing descriptions is often better for SEO. Its product pages are for “subcategories” for individual products like “Dracula Writing Gloves.” It could say: “Gloves black fingerless Dracula literature handmade scary Bram Stoker costume” Luckily, they opted for “Dracula Writing Gloves.” What more do you need?

Lead Scoring 68

Lead Scoring Lead Ranking SEO eCommerce 68

Exo B2B

MARCH 6, 2024

In content marketing, do we write for search engines or for readers? And are we increasingly turning to artificial intelligence (the ChatGPTs of this world) to write our blog posts, as a way of wasting less time, making our lives easier, taking shortcuts? Create internal and external links to other relevant content.

Marketing AI 52

Marketing AI Effectiveness B2B Top of Funnel 52

Convince & Convert

DECEMBER 15, 2023

He’s building an AI tool for writing and collecting his first set of users with a discount. Here are other alternatives and why they work: Alternative 1 : If you are running special offers or deals, add a link to your webpage that displays the offer. Tim Hanson is doing the same. Take a look at his headline: 2. Take a look: 6.

Social Media 154

Social Media SEO Cost Per Click Media 154

Contently

APRIL 13, 2023

For example, Paul Roetzer , the CEO of Marketing AI Institute, recently claimed in a podcast that generative AI reduces the average blog post writing and production time down from seven hours to two. A big one relates to the kind of content I write. (As You should, however, write a longer prompt with the specific details you need.

Generation 150

Generation API Webinar Metrics FAQ 150

Optinmonster

FEBRUARY 22, 2023

Do you want to learn how to write a welcome email series for new subscribers? Writing a perfect welcome email series for new subscribers is important for creating a positive first impression and setting the tone for a long-lasting relationship with your audience. Your welcome email strategy is as good as your email subscribers list.

Examples 117

Examples CAN-SPAM Newsletter Email Marketing 117

Buffer

FEBRUARY 20, 2023

So, for example, you ask Buffer’s AI Assistant: “ Write me a tweet about black Friday.” Could you write a tweet promoting our 50% Black Friday deal? Providing clear and concise inputs will help the AI system understand your goals and provide more effective suggestions. BlackFriday is just around the corner.

Social Media 104

Social Media Youtube Features Linkedin 104

seo.co

APRIL 17, 2022

More specifically, you should zero in on blog & content writing. That said, your success in content marketing depends on your ability to write compelling blog posts. Do’s and Don’ts for Blog Writing for Lawyers. Do: Write to a Specific Niche Law Firm Audience. Why Your Law Firm Needs a Blog.

Practices 107

Practices Best Practices Lead Scoring Lead Ranking 107

nDash

AUGUST 25, 2022

If you have pondered becoming a content writer, you may have considered taking an online content writing course in order to get a grasp of what content writing involves. There are free online courses specifically for content writing you can start today. Why should you take an online content writing course? The good news?

Course 98

Course Content FAQ Long Tail Marketing 98

Anyword

APRIL 27, 2023

No matter what you’re writing, Anyword’s powerful AI can identify the best audience for your message. Now you can: generate post copy from a URL , share links in your copy, set hashtags , and access brand-new formulas to craft more engaging social posts! Until next time… Write On! Nick from Anyword

Social Media 98

Social Media Template Media Viral Marketing 98

Martech

SEPTEMBER 18, 2023

Accurately charge customers for sales tax, shipping or other fees now that payment links support write-in fees. Though this write-in still requires manual work, it takes less effort than creating multiple payment links to charge the correct fees or manually reconciling the taxes and fees later in the accounting software.

Top of Funnel 121

Top of Funnel Forecasting SMS Work Management 121

ClearVoice

JUNE 21, 2022

However, with the good comes the bad, and if you want to rank well on search results it’s vital to know the best practices of writing content specifically for SEO success. . In this post, we asked the top content and SEO experts to break down the top do’s and don’ts of writing content for SEO. Here’s what they said.

SEO 111

SEO FAQ Content Work Management 111

Envy

NOVEMBER 8, 2021

Once upon a time, B2B marketers would carefully select a list of individual keywords to target and write content on that would increase their chances of ranking on Search Engine Results Pages (SERP). Imagine you’re writing about ‘Kubernetes security’. It’s not enough to write one post targeting the ‘Kubernetes security’ keyword.

Keywords 118

Keywords SEO SERP B2B Thought Leadership 118

RebelMouse

OCTOBER 19, 2023

At RebelMouse, we encourage our clients to do these same things, whether it’s staying up to date on something with a live blog , adding relevant updates to existing posts, or making sure related articles are internally linked properly. Internal linking to content related to the primary topic connecting similar stories.

Google 96

Google Keywords FAQ API 96

Martech

OCTOBER 11, 2023

Writing the same stuff as everyone else is a great way to get lost in the noise. Write and promote a book The idea : A classic thought leadership tactic , authoring a book related to your field of expertise is a long-term strategy for establishing your brand and authority. Businesses have financial incentives to fact-check.

Marketing AI 126

Marketing AI SEO Thought Leadership Search Marketing 126

seo.co

SEPTEMBER 27, 2021

Most site owners know that they need to build links and reputation by generating relevant and innovative content. But you also can get links in ways other than writing content. Link building is a straightforward process – you find websites in your niche that are logical to link to, then ask the site owner to link to you.

Ad Building 97

Ad Building Curation Content Link Building 97

SocialPilot

JANUARY 21, 2024

But, just in case you get confused on the way, here is a customization guide: Note : Before you begin customizing your Page, just remember to create a username so it’s easier for you to link to the Page from your website. For better results, add some visual effect to your posts and then write a short, concise copy to complement the visual.

Small Business Marketing 111

Small Business Marketing Facebook Business Ideal Customer Profiles 111

Martech

OCTOBER 30, 2023

Updates include improved report filtering, the ability to write Excel-style formulas in Adobe’s I/O Runtime and expanded features available with Marketo Engage’s Interactive Webinars. Marketo’s October releases are all improvements to existing features. Why we care.

Marketo 104

Marketo Webinar Metrics User-Generated Content Demand Generation Agencies 104

Scoop.it

SEPTEMBER 16, 2022

What if there was another way to keep up with content needs without always writing new pieces? You can write another piece this week using many of the same high authority sources but focusing on a different aspect of the same topic. Craft a “Highlights” Article With Links to Longer Pieces. First – Why Curate Content?

Curation 98

Curation Content Blogger High Quality Lead 98

seo.co

JANUARY 14, 2024

Build local SEO link citations Citations will help you build trust with Google for your personal injury lawyer website. That doesn’t need to be a link, although citations can certainly include a link. High-quality backlink campaign Also called inbound links, a backlink campaign is essential for every law firm performing SEO.

SEO 52

SEO Personalization Lead Scoring Lead Ranking 52

Martech

FEBRUARY 29, 2024

Make sure to have an easy-to-find link to your data privacy policy that allows users to understand how their data will be collected and used and how they can opt out of it. When people sign up for your emails, they have to confirm twice — first by signing up and then by clicking a link in an email.

Practices 95

Practices Ad Building Privacy Policies Deliverability 95