The Forward Observer

MARCH 22, 2024

Douglas Burdett, host of The Marketing Book Podcast. It’s easy – click here for simple instructions The post The Marketing Book Podcast: “MKTG STINX” by Bob Hoffman appeared first on Sales-Driven Marketing Strategy & Coaching | SALES ARTILLERY. Bob was the CEO of two independent agencies and the U.S.

Advertising Agencies 161

Advertising Agencies Paid Search Agency Funnel Advertising Broadcasting 161

The Forward Observer

MARCH 15, 2024

MacInnis, and Andreas B. – If you have rated and reviewed the podcast on Apple Podcasts , please let me return the favor and mail you some Marketing Book Podcast bookmarks and laptop stickers. Douglas Burdett, host of The Marketing Book Podcast. Whan Park, Deborah J. Don’t know how to leave an iTunes review?

Brand Identity 189

Brand Identity Branding Work Management Marketing Management 189

The Forward Observer

MARCH 8, 2024

Douglas Burdett, host of The Marketing Book Podcast. It’s easy – click here for simple instructions The post The Marketing Book Podcast: “Organic Social Media” by Jenny Li Fowler appeared first on Sales-Driven Marketing Strategy & Coaching | SALES ARTILLERY. Don’t know how to leave an iTunes review?

Social Media 161

Social Media Resource Management Organization Social Marketing 161

The Forward Observer

MARCH 1, 2024

Douglas Burdett, host of The Marketing Book Podcast. It’s easy – click here for simple instructions The post The Marketing Book Podcast: “Social Media Strategy” by Julie Atherton appeared first on Sales-Driven Marketing Strategy & Coaching | SALES ARTILLERY. Don’t know how to leave an iTunes review?

Social Media 169

Social Media Social Marketing Enterprise Management Marketing & Strategy 169

The Forward Observer

FEBRUARY 23, 2024

Through interview vignettes, The Perfect Story also shares approaches from different storytellers, including the Sundance Institute cofounder, an executive producer of The Moth, the former creative director at Pixar, the TED Radio Hour podcast host, and many more. Edinger (Marketing Book Podcast interview) Rudy Ruettiger Creativity, Inc.

Storytelling 177

Storytelling Consulting Marketing & Strategy Paid Search Agency 177

The Forward Observer

DECEMBER 22, 2023

And, interesting fact – Christine and the host of The Marketing Book Podcast are both married to physicians! Douglas Burdett, host of The Marketing Book Podcast. Christine earned undergraduate and graduate degrees in electrical engineering, and an MBA – and holds eight U.S. No Spam. .: Don’t know how to leave an iTunes review?

Planning 161

Planning Work Management Cold Calling Marketing & Strategy 161

The Forward Observer

JANUARY 26, 2024

Listen to the Interview… Links… Marketing 6.0: Moving from Traditional to Digital by Philip Kotler, Hermawan Kartajaya, and Iwan Setiawan (Marketing Book Podcast interview) Marketing 5.0: Douglas Burdett, host of The Marketing Book Podcast. And, interesting fact – he’s 92 years old!

Lead Ranking 161

Lead Ranking Marketing Management Wikipedia Lead Scoring 161

The Forward Observer

DECEMBER 15, 2023

Douglas Burdett, host of The Marketing Book Podcast. It’s easy – click here for simple instructions The post The Marketing Book Podcast: “Forget the Funnel” by Georgiana Laudi appeared first on Sales-Driven Marketing Strategy & Coaching | SALES ARTILLERY. And, interesting fact – she’s Canadian!

Marketing Funnels 169

Marketing Funnels Top of Funnel Startups Buyer Personas 169

The Forward Observer

DECEMBER 1, 2023

Douglas Burdett, host of The Marketing Book Podcast. It’s easy – click here for simple instructions The post The Marketing Book Podcast: “Discover Questions” by Deb Calvert appeared first on Sales-Driven Marketing Strategy & Coaching | SALES ARTILLERY. Don’t know how to leave an iTunes review?

Buyer Personas 169

Buyer Personas Barriers Click Rate Marketing & Strategy 169

The Forward Observer

DECEMBER 8, 2023

Listen to the Interview… Links… The Growth Leader: Strategies to Drive the Top and Bottom Lines by Scott Edinger (Amazon) Scott Edinger (website) Scott Edinger (LinkedIn) Sales Differentiation: 19 Powerful Strategies to Win More Deals at the Prices You Want by Lee Salz (Marketing Book Podcast interview) Sell Different!:

Paid Search Agency 177

Paid Search Agency Differentiation Buyer Personas Marketing & Strategy 177

Act-On

SEPTEMBER 26, 2023

Link building. And since big search engines – such as Google – frown on “link building” strategies, we like to focus on link earning. SEO FAQ: Your Most Common Search Engine Optimization Questions Answered Link building is typically associated with shady practices. Review links from domain names ending in.edu and.gov.

SME 141

SME FAQ Domain Link Building 141

The Forward Observer

JANUARY 12, 2024

Listen to the Interview… Links… Standout Startup: The Founder’s Guide to Irresistible Marketing That Fuels Growth by Allyson Letteri (Amazon) Allyson Letteri (LinkedIn) Allyson Letteri (website) Standout Startup (book resources) Standout Startup (toolkit) The Growth Leader: Strategies to Drive the Top and Bottom Lines by Scott K.

Startups 161

Startups Top of Funnel Marketing & Strategy Paid Search Agency 161

The Forward Observer

JANUARY 5, 2024

Listen to the Interview… Links… Any Insights Yet?: Douglas Burdett, host of The Marketing Book Podcast. It’s easy – click here for simple instructions The post The Marketing Book Podcast: “Any Insights Yet?” Connect the Dots. Create New Categories. Transform Your Business.

Planning 152

Planning Click Rate Marketing & Strategy Amazon 152

The Forward Observer

JANUARY 19, 2024

Douglas Burdett, host of The Marketing Book Podcast. It’s easy – click here for simple instructions The post The Marketing Book Podcast: “Overdeliver” by Brian Kurtz appeared first on Sales-Driven Marketing Strategy & Coaching | SALES ARTILLERY. Don’t know how to leave an iTunes review?

Copywriting 152

Copywriting Wikipedia Marketing & Strategy Advertising Mediums 152

Marketing Insider Group

MAY 27, 2023

Marketing podcasts (and coffee) are hot! A few years ago, I was interviewed by Marketing Over Coffee podcast host John J. The podcast covers a wide range of topics, from AI and the Writer’s Strike to the future of event planning, and the Martech landscape. This marketing podcast is hosted by John J.

Lead Ranking 186

Lead Ranking Planning Paid Search Agency B2B Thought Leadership 186

The Forward Observer

DECEMBER 29, 2023

Jay‘s books include Getting Everything You Can Out of All You’ve Got: 21 Ways You Can Out-Think, Out-Perform, and Out-Earn the Competition and The Sticking Point Solution: 9 Ways to Move Your Business from Stagnation to Stunning Growth In Tough Economic Times which was featured on episode 299 of The Marketing Book Podcast in 2020.

Advertisements 152

Advertisements Advertising Sample Wikipedia 152

The Forward Observer

NOVEMBER 3, 2023

Douglas Burdett, host of The Marketing Book Podcast. It’s easy – click here for simple instructions The post The Marketing Book Podcast: “Simply Put” by Ben Guttmann appeared first on Sales-Driven Marketing Strategy & Coaching | SALES ARTILLERY. House of Representatives and a U.S.

Advertising Agencies 130

Advertising Agencies Work Management Paid Search Agency Marketing Management 130

The Forward Observer

NOVEMBER 24, 2023

Douglas Burdett, host of The Marketing Book Podcast. It’s easy – click here for simple instructions The post The Marketing Book Podcast: “The StorySelling Method” by Philipp Humm appeared first on Sales-Driven Marketing Strategy & Coaching | SALES ARTILLERY. Don’t know how to leave an iTunes review?

Storytelling 130

Storytelling Amazon Marketing & Strategy Click Rate 130

The Forward Observer

NOVEMBER 10, 2023

Robert’s previous books include two co-authored with Joe Pulizzi – Managing Content Marketing: The Real-World Guide for Creating Passionate Subscribers to Your Brand , and Killing Marketing: How Innovative Businesses Are Turning Marketing Cost Into Profit (which was featured on episode 139 of The Marketing Book Podcast in 2017).

Marketing & Strategy 130

Marketing & Strategy Marketing Strategy Planning Content Marketing 130

The Forward Observer

OCTOBER 20, 2023

Discover Your Positioning DNA and Dominate Your Competition by Andy Cunningham (Marketing Book Podcast interview) Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers by Geoffrey A. Douglas Burdett, host of The Marketing Book Podcast. Don’t know how to leave an iTunes review?

Cross-Selling 130

Cross-Selling Click Rate Marketing & Strategy Amazon 130

The Forward Observer

NOVEMBER 17, 2023

Douglas Burdett, host of The Marketing Book Podcast. It’s easy – click here for simple instructions The post The Marketing Book Podcast: “The Negativity Fast” by Anthony Iannarino appeared first on Sales-Driven Marketing Strategy & Coaching | SALES ARTILLERY. Don’t know how to leave an iTunes review?

Marketing & Strategy 130

Marketing & Strategy Click Rate Trigger Marketing Consulting 130

The Forward Observer

OCTOBER 13, 2023

Douglas Burdett, host of The Marketing Book Podcast. It’s easy – click here for simple instructions The post The Marketing Book Podcast: “High-Impact Content Marketing” by Purna Virji appeared first on Sales-Driven Marketing Strategy & Coaching | SALES ARTILLERY. Don’t know how to leave an iTunes review?

Planning 130

Planning Top of Funnel Content Marketing PPC 130

The Forward Observer

OCTOBER 27, 2023

If you have rated and reviewed the podcast on Apple Podcasts , please let me return the favor and mail you some Marketing Book Podcast bookmarks and laptop stickers. Douglas Burdett, host of The Marketing Book Podcast. And, interesting fact – he is a divinity school graduate and a jazz saxophonist!

Planning 130

Planning Work Management Marketing & Strategy Click Rate 130

Lenny's Newsletter

SEPTEMBER 7, 2023

Find the transcript for this episode and all past episodes at: [link]. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com. Today’s transcript will be live by 8 a.m. Tough Conversations. Lenny may be an investor in the companies discussed.

Marketing Analytics Tools 112

Marketing Analytics Tools Lead Ranking Startups Linkedin 112

Lenny's Newsletter

SEPTEMBER 21, 2023

Find the transcript for this episode and all past episodes at: [link]. link] • SVPG books: [link] • The Lean series: [link] • Dreaming Spanish: [link] • ElevenLabs: [link] • Lennybot: [link] Production and marketing by [link].

Youtube 116

Youtube Lead Ranking Lead Scoring Ad Exchange 116

Lenny's Newsletter

SEPTEMBER 24, 2023

Find the transcript for this episode and all past episodes at: [link]. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com. Today’s transcript will be live by 8 a.m. Lenny may be an investor in the companies discussed.

Word of Mouth 111

Word of Mouth WOM CPO Marketing Analytics Tools 111

B2B Digital Marketer

APRIL 11, 2024

The podcast aims to shed light on key gaps in B2B sales and marketing processes and provide insights on how organizations can strengthen their strategies to drive better outcomes. Cons: Due to time constraints inherent in podcast formats, the discussion on complex topics like process optimization may lack in-depth exploration.

B2B Sales 52

B2B Sales B2B Marketing Enterprise Management B2B 52

Thinkers360

MARCH 31, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today !

Work Management 144

Work Management B2B Thought Leadership Thought Leadership Enterprise Management 144

Oktopost

MAY 8, 2023

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary There’s so much to be said about looking at content that performs very well, trying to reverse engineer why it works and trying to put your own unique spin on it. Or subscribe on Spotify , Apple Podcasts , or YouTube

Content Marketing 118

Content Marketing Work Management Content Lead Ranking 118

B2BMarketing.net

APRIL 15, 2024

In this episode of The B2B Marketing Podcast, David Rowlands, Head of Product at Propolis, caught up with Shane Redding, Propolis Strategy Expert to discuss the need for marketers to become commercial marketers.

Marketing & Strategy 52

Marketing & Strategy Act-On Marketing B2B Marketing 52

Thinkers360

APRIL 20, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! 42 David Food Board International Contact David Food Score: 31.33

B2B Thought Leadership 98

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 98

Martech

NOVEMBER 1, 2022

Market Enginuity, a values-driven media sponsorship company, announced a spinoff — Soundrise — dedicated to the growing podcast industry. While Market Enginuity focuses on public radio sponsorships in local markets, Soundrise provides marketing, sales and operational support to premium independent and non-profit podcast networks.

Advertising Agencies 116

Advertising Agencies Advertisements Advertising Paid Search Agency 116

Thinkers360

MARCH 22, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today !

B2B Thought Leadership 141

B2B Thought Leadership Work Management Thought Leadership B2B 141

seo.co

APRIL 26, 2023

Legal marketing, link building and SEO have seen some shifts in the recent past. Link Building Quality content and link building go hand in hand. Legal link building is one-part relationships and one-part content development. Podcast Interviews Podcasts are extremely popular right now.

Trends 98

Trends Lead Scoring Lead Ranking Link Building 98

Biznology

MARCH 15, 2021

To hear more details about the triumph that was the 2020 event, listen to Liz and her colleague Amanda Harless on the Joan Garry podcast, Nonprofits are Messy. You’ll find a link to that episode in the show notes. Creating 5-star events in the virtual age.

Public Relations 197

Public Relations Outreach Communities Youtube 197

B2BMarketing.net

MARCH 1, 2024

In this week’s episode of the B2B Marketing Podcast, David Rowlands, Head of Content, B2B Marketing spoke with Johan Thorbjornsson, Partner, McKinsey and Company about the pros and cons of utilizing generative AI. It all takes place on the 13th of March. Haven’t booked your ticket yet?

Generation 52

Generation B2B Sales Advertising Agencies B2B Marketing 52

Thinkers360

APRIL 7, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! 33 Gamiel Yafai Diversity Marketplace Contact Gamiel Yafai Score: 38.71 34 Karen Hardy, Ed.D

B2B Thought Leadership 92

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 92