Martech Advisor

JANUARY 30, 2020

Some brands have struggled to achieve the expected ROI and switched to other social platforms like Tik Tok and LinkedIn. In conversation with Michael Stelzner from Social Media Examiner, she told marketers to “not even bother sharing YouTube video links,” as YouTube is a direct competitor.

Facebook 126

Facebook Paid Search Agency Marketing Management Marketing & Strategy 126

Metadata

JULY 21, 2022

Impressive ROI: Facebook ads offer tremendous value with an average CPC of nearly 50% less than LinkedIn. 88% , Instagram beats both Facebook and LinkedIn. With hundreds of millions of members in more than 200 countries , LinkedIn holds the top spot for B2B advertisers to reach global professionals. conversion rate for U.S.

Paid Content 52

Paid Content Paid Social Agency Paid Search Agency CPC 52

Adobe Experience Cloud Blog

JANUARY 15, 2020

Facebook, Instagram, Twitter, Reddit, and LinkedIn are the market leaders. LinkedIn offers 80% of social media B2B leads , for example. A viral Christmas ad done by a small hardware store in Wales, which was filmed by the owner and recent one stars his son. Picture this: 41% of U.S.

Small Business Marketing 174

Small Business Marketing Paid Content Cost per Lead Marketing Budget 174

Adobe Experience Cloud Blog

OCTOBER 1, 2012

by Jason Miller There are certain go-to experts when it comes to LinkedIn strategies for b2b marketing professionals and Neal Schaffer is always at the top of that list. Recently I caught up with Neal and he answered some of the top questions facing businesses who are looking to optimize their presence on LinkedIn.

Lead Generation 48

Lead Generation Linkedin Optimization Tips 48

Hubspot

AUGUST 2, 2018

Here’s a summary of Facebook, LinkedIn, Instagram, and Twitter’s advertising capabilities. After you choose your ad campaign’s objective, you’ll pick the type of ad you want to promote, which can be a link ad, image ad, video ad, carousel ad, slideshow ad, link ad, dynamic ad, collection ad, lead generation ad, and messenger ad.

Paid Content 101

Paid Content Advertisements Advertising Lead Scoring 101

Biznology

OCTOBER 6, 2015

I can’t tell you how many brands have not only over-committed to too many social media profiles but then have all but abandoned them all, most of which without even completely moving in to each platform. My three speakers did an amazing job.

Ideal Customer Profiles 80

Ideal Customer Profiles Social Media Marketing Budget Case Studies 80

Optinmonster

APRIL 11, 2024

Related content: How to Create a Winning Email Marketing Strategy 9 Ways to Grow Your Email List With Social Media Host Twitter Chats Create Facebook Ads Promote Your Gated Content Leverage LinkedIn Groups Run a Giveaway Contest Create CTA Cards on YouTube Capture Leads on LinkedIn Host Webinars with Google Meet Leverage Instagram Stories 1.

Social Media 90

Social Media Media Ideal Customer Profiles Lock-In 90

Webbiquity

MARCH 24, 2010

Generate interest with fans and friends by talking about topics related to your industry then link to your articles on your fan page. As a micro-blogging service, it allows businesses to communicate and share the latest information with customers, and link to articles and other content using a url shortener. Seed this on Newsvine.

Social Media 100

Social Media Digg Social Marketing Marketing & Strategy 100

Sprout Social

JANUARY 9, 2017

Jump to LinkedIn. Brands that kill it on Instagram typically have a consistent color scheme when you view their profile. People tend to use their Google Plus accounts for posting comments on YouTube, but there are people who actively use it as a social network. Best Time to Post on LinkedIn. Jump to Twitter. are active.

Social Media 112

Social Media Media Best Practices Viral Marketing 112

Hinge Marketing

OCTOBER 17, 2019

Link or reference to your content. I soon found a YouTube video titled “Do Not Support The [ __] Association”. In fact, this video criticising the association had vastly more YouTube views than any of the videos the association had produced themselves. Or maybe you could produce a viral video. Social media mention.

Work Management 48

Work Management Marketing Management Service Media 48

LEADership

AUGUST 14, 2015

An interesting or humorous meme has a chance of going viral, and can be created easily using a free online generator. Makes it very easy for users to share videos on other sites, including Facebook and LinkedIn. Great in terms of generating inbound links. Resize images for social media profiles with Social Image Resizer.

Social Media 40

Social Media Media Content Viral Marketing 40

Webbiquity

MAY 30, 2010

What has 28 links and will make you laugh? The Twitter Avatar Roast: 10 Types of Profile Images by Tremendous News. Check out this outstanding collection of amusing, creative and occasionally bizarre examples of what you may see when clicking on an outdated link or mistyping a URL. Resco Packer-Viking Week – YouTube.

Social Media 100

Social Media Social Marketing Paid Search Agency Advertising Agencies 100

B2B Digital Marketer

MARCH 18, 2021

How many times have you posted on LinkedIn? ” Episode Links and Resources. VelocityJam website: [link]. Dr. Pelè’s LinkedIn: [link]. Dr. Pelè’s website: [link]. Take the free assessment on your digital activity ROI: [link]. More episodes on content marketing: [link]. Episode Transcript.

Paid Content 52

Paid Content ROI Marketing & Strategy Top of Funnel 52

Stevens & Tate

MARCH 22, 2021

If they become frustrated due to poor navigation (due to a lack of internal links, a lack of a search feature, or a cluttered navigation menu), they’ll be more likely to leave. If pages are taking too long to load, if links aren’t working properly, or if forms are refusing to submit, you have an issue. Nicole Wagner.

Marketing Websites 52

Marketing Websites Marketing Automation Services Work Management Buyer Personas 52

Adobe Experience Cloud Blog

JULY 15, 2010

Develop linkbait & use anchor text links. Create a full account – Always create your account with a full profile: picture, bio, link to company website and customized background. Tweet daily, multiple times daily – Include links, RT followers, be interesting. 5. LinkedIn 101. 3. Twitter 101.

Social Media 48

Social Media B2B Thought Leadership Linkbait Media 48

Adobe Experience Cloud Blog

AUGUST 21, 2014

Why We Like It: With tons of fresh new content every day, Mashable is the place for hot-off-the-press news about the latest memes, viral videos, social platform developments, and Silicon Valley gossip. You can also view posts divided by social sites (Facebook, Twitter, Google+, and YouTube). We Are Social. Check it Out: Kim Garst.

Social Marketing 48

Social Marketing Advertising Agencies Word of Mouth Paid Search Agency 48

Hubspot

DECEMBER 20, 2010

Social media can seem overwhelming, especially when you're starting from scratch without any followers on your profiles. Add buttons to your blog and even other website pages that allow visitors to share your content on social sites like Twitter, Facebook, and LinkedIn. Include Links on Offers and Assets. Enable Social Sharing.

Social Media 28

Social Media Ideal Customer Profiles Media Youtube 28

Outgrow

FEBRUARY 25, 2021

It was around this time that the Hotmails and the LinkedIns of the world were exploring what Sean Ellis eventually came to call “growth hacking”. Ads on Facebook, Instagram, YouTube, and Google, and PPC ads are huge drivers of traffic depending on the industry you function in. The 2000s saw the budding internet culture. Engagement?

Top of Funnel 72

Top of Funnel Paid Content Webinar Metrics Guerilla Marketing 72

Optinmonster

FEBRUARY 15, 2024

By simply sharing blog posts on social networks like Twitter and LinkedIn and engaging with followers, we saw our content reach a wider audience, boosting the site’s rankings in search results. Optimize Your Social Media Profiles First, optimize your social profiles. Include a relevant link.

Social Media 87

Social Media SEO Media Lead Scoring 87

Adobe Experience Cloud Blog

NOVEMBER 20, 2014

If you want to go viral, how many views would that entail? Whereas if you want to create short profile videos for all your products, or create how-to videos, then the sky’s the limit. Then you will want to consider which social channels you should add your video to, such as YouTube, Twitter, Facebook, LinkedIn and Tumblr.

Video Marketing 48

Video Marketing Campaigns Marketing Automation Services Work Management 48

Hubspot

DECEMBER 30, 2011

Bitly - Bitly is a free URL shortening service that provides statistics for the links users share online. Connections - The LinkedIn equivalent of a Facebook 'friend' is a 'connection.' The term flash mob is generally applied only to gatherings organized via telecommunications, social media, or viral emails. Blip.TV - Blip.TV

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

LeadSquared

JULY 11, 2013

The more likes you get, the more your product/company name goes viral across the web. Increase Footfall on website: There may be several visitors to your profile who would be interested in taking a look at your website/product before visiting your Facebook page or filling up a form. ShortStack. All templates respond real-time.

Landing Pages 52

Landing Pages Facebook Tools Template 52

Online Marketing Institute

JANUARY 4, 2011

Jeffbullas's Blog Internet Marketing Home Bio Speaking Grade your Site Marketing Resources Twitter Jeff’s YouTube Contact Congratulations: You have successfully subscribed! Place Powerpoint presentations on your blog by posting and then embedding links from Slideshare 18. Run polls and surveys on your blog 19.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Single Grain

AUGUST 27, 2019

One of the most basic rules to SEO is to increase the number of internal and external links as well as brand mentions and keywords in order to boost visibility. Use Social Media to Promote Relevant Links. Also, using social platforms to promote internal links is a win-win. Optimize Your Profiles with Important Information.

Social Media 100

Social Media SEO Media Lead Scoring 100

Onalytica B2B

SEPTEMBER 20, 2017

Starting an influencer marketing campaign does not entail jumping straight onto Instagram to target the high profile instagram influencers- this is not an appropriate approach for most brands. When users find a profile with content and style that suits their interests they’re quick to hit follow and tend to stick around.

Planning 207

Planning Marketing Automation Services Marketing Management Youtube 207

Hubspot

JUNE 1, 2015

It’s a post that will stand the test of time because cover photos will be an essential part of social media profiles for years to come, and it is easy to update when a particular network’s cover photo size changes. You can click links to older pieces of content related to your keyword or phrase to see the backlinks for that piece of content.

Traffic 28

Traffic Outreach Content Tips 28

Hubspot

JUNE 23, 2010

is a free URL shortening service that provides statistics for the links users share online. The term flash mob is generally applied only to gatherings organized via telecommunications, social media, or viral emails. With HootSuite, you can manage multiple Twitter profiles, pre-schedule tweets, and view metrics. Bit.ly - Bit.ly

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Online Marketing Institute

OCTOBER 29, 2010

Here are some examples: 81% of B2B companies were likely to maintain company-related profiles on social networks, compared to 67% of B2C companies. Facebook, Twitter, YouTube YouTube and most of the social tools we use today are just a few years old. Social media is capable of so much more. What Tools Will B2B Marketers Use?

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 If you’re selling B2B products online, you can set up a shopping tab on your page to drive traffic to your e-commerce site and encourage viral sharing of your products. link] Meg@Syncapse Great post, Leyl.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Online Marketing Institute

JUNE 15, 2009

For example, we get pitches from PR firms about major brands running new viral or social media campaigns. We ran an outreach campaign recently for a viral video (well, we wanted it to go viral thus some very targeted outreach). Drainedge Link Tank » Links From Around the Web says: August 30, 2007 at 11:18 am [.]

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Oktopost

JANUARY 25, 2021

LinkedIn alone generates 80% of social media B2B leads these days. LinkedIn may be the king of B2B marketing, but potential leads can be found on every platform — and each platform operates differently. B2C social media marketing often focuses on brand awareness, web traffic, and getting content to go viral to a huge audience.

Social Media 156

Social Media Work Management Marketing Management Demand Generation Agencies 156

Single Grain

SEPTEMBER 3, 2019

It doesn’t have to be a huge part, because let’s face it: it’s not going to bring in as many leads as Facebook or LinkedIn. And ten engaged people visiting your site is better than 100 who are just there because they followed a link. If enough people are interested in what you have to say, it can be a recipe for going viral.

Twitter 110

Twitter Traffic Top of Funnel Best Practices 110

Single Grain

MAY 24, 2021

Earn Citations, Subscribers, Links and Reviews. Video SEO is used to optimize videos on platforms such as YouTube to generate higher views and engagement. When you speak about what your listeners want to hear, your subscriber base will increase, leading to increased engagement, comments, citations, and links. What Is Audio SEO?

Lead Scoring 98

Lead Scoring Lead Ranking Paid Content SEO 98

Brandwatch Marketing

FEBRUARY 3, 2019

There is time of day/week analysis and an analysis of top links, domains and posts. You can see a breakdown of paid, organic and viral reach. Quintly covers Facebook, Twitter, Google+, LinkedIn, Instagram and YouTube, but it has a free tool for Facebook analytics. The last report concerns content analysis. Social Bakers.

Facebook 88

Facebook Analytics Tools Best Practices 88

Biznology

JULY 1, 2014

Up until Google search started cleaning up Search Dodge of all of the spam, the shysters, the fraudster, the Black Hats, all you needed were mad linking and backlinking skills. In the past, it wasn’t hard to just create a Gmail, Yahoo , Me, Hotmail account and sign up for YouTube, retaining certain level of anonymity.

Paid Content 80

Paid Content Google Social Networks Youtube 80

Optinmonster

APRIL 27, 2020

OptinMonster uses our YouTube channel to connect with and inform our audience: You don’t need to overthink this, either. Simply head over to YouTube and create your own video channel. In this case, that would be your product promotion with a link back to your landing page. Then, hit Record and talk about your product.

Paid Content 91

Paid Content Promotion Webinar Metrics Product 91

Buffer

OCTOBER 25, 2018

YouTube – 1.9 YouTube is a video-sharing platform where users watch a billion hour of videos every day. To get started, you can create a YouTube channel for your brand where you can upload videos for your subscribers to view, like, comment, and share. billion MAUs. WhatsApp – 1.5 billion MAUs.

Social Media 111

Social Media Media Brand Identity Branding 111