Buffer

APRIL 13, 2023

While a lot of people on the outside assume that social media managers are interns but in fact, owning a company’s social media profiles in today’s age is actually a very important role. Responding to and engaging with our community across social media platforms, primarily Twitter, Facebook, Instagram, and LinkedIn.

Social Media 96

Social Media Peer-to-peer Media Ad Building 96

Marketing Insider Group

NOVEMBER 12, 2014

Earlier this year, I took advantage of the opportunity to join the LinkedIn Pulse program. And while none of my posts “went viral,” I am engaging with thousands of new readers each month on that platform as well. So In the spirit of learning from the best, here are the 15 best LinkedIn Pulse articles on Marketing.

Linkedin 100

Linkedin Work Management Best Practices Marketing Management 100

ClearVoice

MARCH 31, 2021

With the recent app update, all users can create their own clubs directly on their profile. Social media updates for LinkedIn. March 2021 — LinkedIn celebrates International Women’s Day through e-learning. For International Women’s Day, LinkedIn unlocked numerous platform learning courses. Not anymore!

Social Media 132

Social Media Paid Content Media Advertising Agencies 132

Optinmonster

DECEMBER 21, 2023

The pre-launch campaign quickly went viral all over the world because of the high-octane drama built into it. On launch day, send an email campaign about the product being live with a link for people to check out. Notice how Zapier links to a sign-up page in the blog. You can also create viral articles or epic guides.

Campaigns 91

Campaigns Ad Building Planning Paid Search Agency 91

Bluetext

APRIL 7, 2021

The Latest in LinkedIn. LinkedIn is taking users’ ability to “connect” to the next level. This week LinkedIn is rolling out new profile features that will empower a whole new segment of users with the opportunity to become content creators and professional influencers. What else is included in this update?

Linkedin 26

Linkedin B2B Thought Leadership Peer-to-peer Paid Search Agency 26

Optinmonster

NOVEMBER 3, 2021

This is the easiest way to make your contest or giveaway go viral and get your brand in front of more eyes. Go viral with the refer-a-friend social sharing giveaway action. Extra giveaway templates for Instagram, Twitter, Facebook, and YouTube. Allow entrants to login to your contest via Facebook or Twitter.

Social Media 81

Social Media Media Tips Ideal Customer Profiles 81

Marketing Insider Group

OCTOBER 12, 2015

Here are the top promotion tips for Facebook, Twitter, LinkedIn, Pinterest, and Instagram: Facebook Promotion Tips. Twitter Promotion Tips. Use Twitter Ads. Twitter Ads gives you all the targeting, budgeting and scheduling options you don’t get from “Promote your Tweet” to promote your tweets.

Paid Social Agency 100

Paid Social Agency Budget Programs Linkedin Viral Marketing 100

Hubspot

FEBRUARY 23, 2021

Recently, Clubhouse -- an invite-only, audio social media app -- has gained viral levels of awareness. Once you set up a basic profile, give your contact information, and select a few topics you're interested in (as noted in Step 2), you'll see a screen that says you've joined the waitlist. Set up your profile. Join Clubs.

Co-Registration 101

Co-Registration Ideal Customer Profiles Profiling Privacy 101

Sprout Social

NOVEMBER 28, 2022

Stories have become as synonymous with Instagram as the term “link in bio.” It makes sense that over 33% of respondents to our recent Twitter poll said they use Instagram stories over five times a week. In a recent LinkedIn poll , 52% of respondents said they used Stories to share other content, links and engage with their audience.

Brand Identity 126

Brand Identity Branding FAQ Social Media 126

Hubspot

JUNE 11, 2020

At the moment, almost all of the top social media platforms -- including Facebook , YouTube , Instagram , Twitter , LinkedIn , Reddit , and now even TikTok -- have live streaming features. One thing that did surprise me was that fewer people were viewing live videos on Twitter. Additionally, emerging platforms like Twitch.tv

Video Marketing 101

Video Marketing Youtube Budget Programs Twitter 101

Metadata

JULY 21, 2022

Impressive ROI: Facebook ads offer tremendous value with an average CPC of nearly 50% less than LinkedIn. Twitter may not be the first social media platform that comes to mind when you think of advertising, its versatility and easy-to-digest format are two big reasons to consider it. 38 CPC , no platform rivals Twitter in terms of ROI.

Paid Content 52

Paid Content Paid Social Agency Paid Search Agency CPC 52

Sprout Social

JANUARY 9, 2017

Jump to Twitter. Jump to LinkedIn. Best Time to Post on Twitter. Twitter is still one of the fastest ways businesses communicate with customers via social media. 3 Things to Know Before Posting to Twitter. Like we mentioned before, Twitter is complicated and moves at a lightning pace. Jump to Instagram.

Social Media 112

Social Media Media Best Practices Viral Marketing 112

Adobe Experience Cloud Blog

JANUARY 15, 2020

Facebook, Instagram, Twitter, Reddit, and LinkedIn are the market leaders. LinkedIn offers 80% of social media B2B leads , for example. A viral Christmas ad done by a small hardware store in Wales, which was filmed by the owner and recent one stars his son. Picture this: 41% of U.S. and there’s no bigger truth than that.

Small Business Marketing 174

Small Business Marketing Paid Content Cost per Lead Marketing Budget 174

Chris Koch

MAY 21, 2010

Have you ever noticed that your Facebook profile page looks like one of those horrible qualification forms that we make our customers fill out? If you go to Facebook and look at your profile, your immediate reaction is going to be that it’s asking for too much information. The expectation on Twitter is that 99.9%

Privacy 100

Privacy B2B Marketing Lead Ranking B2B 100

Contently

AUGUST 24, 2018

Content marketing articles typically don’t go viral. Reddit differs from the other big distribution channels like Facebook, Twitter, and LinkedIn. You won’t get anywhere just posting links with a line of copy. For example, some don’t allow links at all. But in 2016, one of ours did.

Brand Identity 114

Brand Identity Branding Distribution Rules 114

Buffer

JULY 29, 2019

SEO titles and descriptions are what appear natively when you share links on your social profiles. Nibbler score for the MeUndies website and social profiles. Nibbler is one of the tools that goes the deepest on tying the website and social media profiles together. WooRank grade for Warby Parker’s marketing.

Social Media 72

Social Media Social Marketing Media Dwell 72

Adobe Experience Cloud Blog

OCTOBER 1, 2012

by Jason Miller There are certain go-to experts when it comes to LinkedIn strategies for b2b marketing professionals and Neal Schaffer is always at the top of that list. Recently I caught up with Neal and he answered some of the top questions facing businesses who are looking to optimize their presence on LinkedIn.

Lead Generation 48

Lead Generation Linkedin Optimization Tips 48

Lenny's Newsletter

SEPTEMBER 5, 2023

Do any fit your ideal customer profile? We networked aggressively on LinkedIn with our alma mater networks etc. We asked our angel investors and combed their LinkedIn networks. So Dylan actually built a custom script to find the most influential designers on Twitter and cold-DM’d them to show them Figma.

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Martech Advisor

JANUARY 30, 2020

Some brands have struggled to achieve the expected ROI and switched to other social platforms like Tik Tok and LinkedIn. In conversation with Michael Stelzner from Social Media Examiner, she told marketers to “not even bother sharing YouTube video links,” as YouTube is a direct competitor. Five experts weigh in: 1.

Facebook 126

Facebook Paid Search Agency Marketing Management Marketing & Strategy 126

Oktopost

JANUARY 13, 2020

Nowhere is this more true than in B2B marketing, where buyers aren’t (as) swept up by trends and viral ads. Even if you can target the right buyer profiles on a site like LinkedIn or Twitter, you can’t be sure they’re visiting those site with their B2B purchasing thoughts in mind.

Paid Content 119

Paid Content Advertisements Advertising B2B 119

LeadSquared

SEPTEMBER 23, 2016

Few months later, one Thursday night, around 11:30 PM, I randomly shared it in one of the LinkedIn group, but with a different headline. Next morning, to my disbelief it got around 1200 hits and 100+ shares on LinkedIn alone and that was just the beginning. LinkedIn picked it up and emailed it to the group members. It attracted.

Viral Marketing 52

Viral Marketing Landing Pages Content Linkedin 52

Biznology

OCTOBER 6, 2015

I can’t tell you how many brands have not only over-committed to too many social media profiles but then have all but abandoned them all, most of which without even completely moving in to each platform. My three speakers did an amazing job.

Ideal Customer Profiles 80

Ideal Customer Profiles Social Media Marketing Budget Case Studies 80

Webbiquity

MARCH 24, 2010

Generate interest with fans and friends by talking about topics related to your industry then link to your articles on your fan page. Twitter - Similar to Facebook, Twitter allows you to market your articles automatically and in real time. Ping articles and blogs automatically, so your groups can see your latest posts.

Social Media 100

Social Media Digg Social Marketing Marketing & Strategy 100

Contently

AUGUST 24, 2018

Content marketing articles typically don’t go viral. Reddit differs from the other big distribution channels like Facebook, Twitter, and LinkedIn. You won’t get anywhere just posting links with a line of copy. For example, some don’t allow links at all. But in 2016, one of ours did.

Brand Identity 73

Brand Identity Branding Distribution Rules 73

Hubspot

AUGUST 2, 2018

Here’s a summary of Facebook, LinkedIn, Instagram, and Twitter’s advertising capabilities. After you choose your ad campaign’s objective, you’ll pick the type of ad you want to promote, which can be a link ad, image ad, video ad, carousel ad, slideshow ad, link ad, dynamic ad, collection ad, lead generation ad, and messenger ad.

Paid Content 101

Paid Content Advertisements Advertising Lead Scoring 101

Optinmonster

APRIL 11, 2024

It’s so easy to get carried away with the idea of thousands of X.com (formerly Twitter) followers and Facebook fans. Host Twitter Chats Posting and reposting social media content online isn’t necessarily the best way to generate leads for brands. But running a Twitter chat session is an exception to that norm.

Social Media 94

Social Media Media Ideal Customer Profiles Lock-In 94

Writing on the Web

DECEMBER 3, 2010

Both of these tools allow you to post a blog post on your blog and then have the post automatically show up on your profile or fan page or both. Put it as a link on your fan page along with an explanation. You also want to always offer value with a link at the bottom to your opt-in offer. Share this on LinkedIn.

Facebook 100

Facebook Ad Building Tools Autoresponders 100

Hubspot

OCTOBER 25, 2011

LinkedIn has rolled out some great improvements over the past few weeks, making it more and more valuable as a lead generation channel. We always knew it was where business-focused folks hung out, and now LinkedIn is giving marketers some great tools to reach them properly and more effectively.

Linkedin 28

Linkedin Tips Ad Frequency Paid Search Agency 28

LEADership

AUGUST 14, 2015

An interesting or humorous meme has a chance of going viral, and can be created easily using a free online generator. Makes it very easy for users to share videos on other sites, including Facebook and LinkedIn. Great in terms of generating inbound links. Resize images for social media profiles with Social Image Resizer.

Social Media 40

Social Media Media Content Viral Marketing 40

Hinge Marketing

OCTOBER 17, 2019

Link or reference to your content. You’ve created your corporate account, filled out your profile, and started posting content. The idea that you could create your social media profiles and suddenly start attracting loads of earned media and leads sounds euphoric… but unfortunately it’s a pipedream. Social media mention.

Work Management 48

Work Management Marketing Management Service Media 48

Stevens & Tate

MARCH 22, 2021

If they become frustrated due to poor navigation (due to a lack of internal links, a lack of a search feature, or a cluttered navigation menu), they’ll be more likely to leave. If pages are taking too long to load, if links aren’t working properly, or if forms are refusing to submit, you have an issue. What Is TikTok?

Marketing Websites 52

Marketing Websites Marketing Automation Services Work Management Buyer Personas 52

Hubspot

JUNE 3, 2010

Ever wonder if you and another Twitter user were following any of the same people? In the future, it looks like you'll need to wonder about it no longer, as Twitter is testing its new 'You both follow' feature on 10% of Twitter users. Click the 'View All' link underneath, and you'll find a comprehensive list.

Twitter 28

Twitter Features API Viral Marketing 28

Everything Technology Marketing

FEBRUARY 19, 2011

The number one marketing trend for 2011, according to the 17,000 member B2B technology marketing group on LinkedIn, is the increasing integration of social media with traditional marketing tactics to drive qualified leads. This call to action then links to a form page people have to complete before gaining access to the next content asset.

Social Media 100

Social Media Sales Qualified Leads Lead Scoring Lead Ranking 100

Outgrow

FEBRUARY 25, 2021

It was around this time that the Hotmails and the LinkedIns of the world were exploring what Sean Ellis eventually came to call “growth hacking”. Source: Twitter. They began sharing these blog posts on Twitter that gained heavy traction. In fact, Twitter did something similar back in 2007 at the SXSW conference.

Top of Funnel 72

Top of Funnel Paid Content Webinar Metrics Guerilla Marketing 72

Single Grain

JUNE 11, 2019

For B2B brands, LinkedIn can be an advertising goldmine. LinkedIn Ads can be an effective tool for generating leads, driving traffic or increasing engagement…if you get the targeting right. Basically, anything you would do in a regular LinkedIn post, you can do in a sponsored content ad. Let’s say I'm selling SEO software.

Linkedin 111

Linkedin Enterprise Management Effectiveness Work Management 111

Content Standard

MAY 14, 2018

In an era of “fake news,” when just about anyone can start a publishing site, print outlandish claims, and go viral on social media, that’s hardly a surprising stat. More information about its writers, both on articles and on writer profile pages, reached by clicking on names shown in red at the top of stories.

Brand Identity 45

Brand Identity Branding Ethics Trust Marketing 45

Webbiquity

MAY 30, 2010

What has 28 links and will make you laugh? The Twitter Avatar Roast: 10 Types of Profile Images by Tremendous News. Check out this outstanding collection of amusing, creative and occasionally bizarre examples of what you may see when clicking on an outdated link or mistyping a URL. The gold standard of viral videos.

Social Media 100

Social Media Social Marketing Paid Search Agency Advertising Agencies 100