WebMarketCentral

JANUARY 26, 2009

How about tools for checking search engine rank, grading the SEO efforts on a website, developing an optimized keyword list, and link building? Counting links the easy way by Searchlight Brian R. Links play a very important part in SEO, both internal links as well as external links."

PageRank 20

PageRank SEO Tools Best Practices 20

WebMarketCentral

SEPTEMBER 15, 2009

Incorporating keyword links in page text. Basic link-building—social media sites, directories, business partners etc. Advanced link-building—blogging, commenting, content marketing , guest posting, blogger outreach, interactive PR , etc. Crafting URLs with keywords included.

Practices 20

Practices SEO Best Practices Blogger 20

WebMarketCentral

DECEMBER 17, 2009

Eric Enge notes that "social media will be a major source of ranking signals for the search engines in the future," both due to its link-building potential and the emergence of real-time search. Another excellent SEO post from Search Engine Land is The Evolving State Of Social Media & SEO. Among his conclusions: more content helps.

SEO 20

SEO Marketing Analytics Tools Best Practices PageRank 20

WebMarketCentral

JANUARY 23, 2009

Bake in your most important key phrase to your home tab, so instead of having the text link to your home page be "Home," use "Your Most Important Keyphrase Home." Use social networking to get high-value links by contributing content and tagging links on sites such as relevant industry blogs, YouTube , Facebook , del.icio.us , Yahoo!

Optimization 20

Optimization Marketing Websites PageRank Lead Scoring 20

WebMarketCentral

DECEMBER 14, 2009

Just click the link above! Web Link Point your link to an obnoxious "buy now" page. Here's an actual example from someone who sucks at Twitter, with only identifying information obscured: Note the complete lack of a web link or bio and the use of the default Twitter background and avatar. Buy my crap at [link]."

Twitter 20

Twitter Web 2.0 Tagging B2B Sales 20

WebMarketCentral

SEPTEMBER 18, 2008

email signatures: Twitter page, LinkedIn profile and blog link: these are the most popular social networking elements, used in about half of Web 2.0 email signatures include buttons for StumbleUpon or "add this blog to my favorites" on Technorati, links to a company's online videos, and/or the sender's Second Life name. signatures.

Social Media 20

Social Media Web 2.0 Ning Skype 20

WebMarketCentral

OCTOBER 16, 2008

Re-submit site to search engines / Create and register Google site map It's true that unless you somehow have managed to create a site that absolutely no one links to, there is no need to manually submit your site to the search engines; they'll find it (eventually). Compile a list of sites for link-building efforts based on these searches.

SEO 20

SEO Terms and Conditions Tagging Keywords 20

WebMarketCentral

JANUARY 29, 2009

In addition, Andy and I had a little back-and-forth about the SEO value of backlinks as well as the risks and benefits of paid links on the Website Optimization blog.

Optimization 20

Optimization Marketing Websites SEM Sample 20

WebMarketCentral

JULY 28, 2008

SEO Best Practices: Essential To Do's for A New Website by Search Engine People Dev Basu outlines five areas that form a foundation for SEO efforts, including proper internal linking, sitemaps and developing a blog. This was actually from December 2007, but I overlooked it last January. In addition to the obvious (e.g.,

SEO 20

SEO Best Practices Search Engine Marketing Tagging 20

WebMarketCentral

OCTOBER 1, 2008

Then there is the matter of link buying. Since external links are very important to search ranking, the practice of buying links became common. As the folks at Ranked Hard very creatively explain it, "link buying (got) out of control and Google's way to handle it was to penalize both the link buyer and the link seller.

Practices 20

Practices Google Adwords Advertising Agencies 20

WebMarketCentral

JULY 6, 2009

A bit more instructional information about server-side redirects and using.htaccess for redirects—or links to such info—would have been a nice touch, but this is an helpful post nonetheless. Bookmark this page and keep it near the top of your list.

SEO 20

SEO Marketing Proposals Best Practices PageRank 20

WebMarketCentral

JUNE 24, 2009

Among Ann's quick tips: be "scan friendly" by using bullet points, link to other blog posts on the same topic, and engage your readers in conversation by responding to comments. There are a few dead links in here and a few service with strange terms of use, but most of these links are active and useful. Ongoing effort!"

RSS 20

RSS Best Practices Business Blogger 20

WebMarketCentral

APRIL 6, 2009

Grab Your Profile Link Before Some Jerk Does by The Link Spiel Echoing (and perhaps improving upon) the arguments I made about the importance of online reputation management in Don't They Know Who You Are? blogs), community interest and links, all of which are built through social media participation.

Social Media 20

Social Media Optimization Digg Web 2.0 20

WebMarketCentral

SEPTEMBER 4, 2008

How can you generate lots of high-quality links in just half an hour per day? How 30 minutes a day can result in 250 inbound links by Search Engine Marketing Exposed Anthony Kirlew , a.k.a. Clark's list is good overall, though I'd avoid Slashdot, as the site rejects too many worthy links. The only difference is the ugliness."

Social Media 20

Social Media Optimization Linkbait Media 20

WebMarketCentral

AUGUST 17, 2009

StumbleUpon and Digg) is "spiky" and doesn't convert well, but supports SEO through the links generated. These include duplicate content, lack of keyword research, ignoring link building, and.read her post ! This helpful post shows the relative importance of keywords, links, site age and other factors. Social traffic (e.g.

SEO 20

SEO Best Practices Adwords Copywriting 20

WebMarketCentral

SEPTEMBER 10, 2009

Here are three more specific reasons to love it: Features —it's all there, the ability to easily add social networking links; links to other resources such as white papers, product sheets and webinars; branding elements; keywords; images; and online video. It's simple, fast, powerful and gets results.

Social Media 20

Social Media PR Media Tagging 20

WebMarketCentral

FEBRUARY 22, 2008

To cite just one recent example, Debra Mastaler points out in her post Do You Link Dope or Incestuously Link? on The Link Spiel that Wikipedia's page on link-building methods contains "terminology used to describe outdated , incomplete and irrelevant link methods."

Wikipedia 20

Wikipedia Social Networks SEO Tagging 20

WebMarketCentral

MAY 4, 2009

Building Relationships is More Important Than Building Links Alone by Search Engine Journal Blog links have become a valued commodity in the PR world, so much so that popular bloggers receive a constant stream of pitches by email. SEO social media interactive PR?

PR 20

PR Best Practices Blogger Copywriting 20

WebMarketCentral

FEBRUARY 13, 2008

Proof You Can Gain Additional Rankings And Build Relevant Links With Google News by 97th Floor Blogger Matt Siltala shows how to use Google News search to increase the exposure and SEO value of a press release. Her links are summarized and updated on a periodic basis.

PR 20

PR Web 2.0 Best Practices Blogger 20

WebMarketCentral

NOVEMBER 3, 2008

How can you optimize SEO benefits from internal link building? The new SEO: organic search by iMedia Connection In another noteworthy article fro iMedia, Andrew Rodrigues of Geary Interactive explores how the emergence of social bookmarking, blended search, link competition and other developments have forced a more strategic approach to SEO.

SEO 20

SEO Best Practices Enterprise Management PageRank 20

WebMarketCentral

APRIL 27, 2009

by Blogsessive Alex Cristache provides an outstanding list of ways to show appreciation to your favorite bloggers (many of which can benefit you as well) like commenting, linking back, and blogrolling. Do You Show Appreciation to Your Favorite Bloggers?

Best Practices 20

Best Practices Business Adwords Blogger 20

WebMarketCentral

MAY 11, 2009

The 3 Cornerstones of SEO by SEOmoz Duncan Morris recommends explaining SEO to prospective clients using a simple triangular diagram to show the three core areas of SEO: content (on-page factors), technical issues and trust (links and ratings).

SEO 20

SEO Best Practices PR PageRank 20

WebMarketCentral

MARCH 10, 2009

Social Networking Sites where you can post your profile, promote links to your company site / blog / etc., They aren't intended to be comprehensive, but rather to identify the high points in the social media topography. 8 LinkedIn 14 11,246,726 +137.4% 8 Plaxo 1,440 2,629,043 +144.7% 7 Friendster 47 1,454,029 -20.0%

Social Media 20

Social Media PageRank Digg Wikipedia 20

WebMarketCentral

OCTOBER 27, 2008

How can you use StumbleUpon for SEO link building? Video Links: The Best Lures in the SEO Tackle Box? StumbleUpon Traffic IS Worth Something: Links by Conversation Marketing The brilliant Ian Lurie uses hard data from personal experience to show that "there's a clear connection between Stumblefests and link growth."

Social Media 20

Social Media Web 2.0 Optimization Media 20

WebMarketCentral

FEBRUARY 15, 2008

They'll still pick the occasional search hit for an obscure phrase, but no one links, subscribes or offers comments to them. But the blogging format also provides unique promotional opportunities, such as tagging on social networking sites , submission to RSS feed aggregators , and cross-linking with other blogs in your subject area.

Business Blogging 20

Business Blogging Effectiveness RSS Aggregators 20

WebMarketCentral

AUGUST 1, 2008

Beginner and Comprehensive Guides to SEO, Link Building, PPC, Social Media, Affiliate Marketing and Blogging by SEO Scoop An outstanding post from DazzlinDonna listing her favorite resources and guides for help with everything from SEO and online reputation management to blogging and social media marketing. A white hat super affiliate?

SEO 20

SEO SEM Best Practices Buzz 20

WebMarketCentral

JULY 13, 2009

A List of Social Media Marketing Examples by Being Peter Kim In this truly amazing resource, Peter Kim lists and links to examples of how more than 300 brands are using social media, from Abbott Labs on Facebook to Zappos on Twitter. Looking for ideas on how your company could expand its use of social media?

LEADSExplorer 20

LEADSExplorer Social Media Optimization Web 2.0 20

WebMarketCentral

SEPTEMBER 10, 2009

How to Get Blogs to Link to Your Posts by ProBlogger Rockstar blogger Darren Rowse provides an excellent set of tips on getting links from other bloggers, among them: being relevant, presenting an angle, and supplying helpful resources. You're representing your business. You'd better be able to write a complete sentence."

RSS 20

RSS Best Practices Business Blogger 20

WebMarketCentral

JANUARY 12, 2009

The final post looks a bit link-heavy as it was edited down quite a bit. Based on my own experience, and citing the work of lots of smart SEO experts, the post provides advice on how to spot SEO spammers and scammers, as well as how to find an effective, reputable firm to provide SEO services.

SEO 20

SEO Tagging Consulting Traffic 20

WebMarketCentral

JANUARY 7, 2009

Welcome to the first post in the official Best of 2008 series, which will summarize and link to some of the best blog posts and online articles about SEO, social media, online marketing strategy and more. not too many links pointing to your site with the same exact text), and, wait, there's more!

SEO 20

SEO Microsite Best Practices SEM 20

WebMarketCentral

MAY 12, 2008

No matter how well the on-site optimization is done, it is tough to compete with the amount of content and external links that the established players have built up over time. However, a blog can be a valuable tool in helping smaller, newer players improve their rank and generate search traffic.

Small Business Marketing 20

Small Business Marketing Digg SEO RSS 20

WebMarketCentral

DECEMBER 17, 2008

16 Web Based Handy Web Designer Tools by Online Marketing Blog Blogger Thomson Chemmanoor shares some of his favorite website design and development tools for tasks such as analyzing page load time, validating CSS files, finding broken links, generating rounded corner and gradients, and more. Dont blame the user for visiting your error page."

Design 20

Design Marketing Websites Forrester Best Practices 20

WebMarketCentral

AUGUST 28, 2008

The newsletter is nicely put together, with important news at the top (they get PR), a silly but probably effetive free offer about half way down on the right side (they get humor) and links to their Facebook and LinkedIn groups (they get social networking).

Creativity 20

Creativity Paid Search Agency B2B Marketing Advertising Agencies 20

WebMarketCentral

APRIL 10, 2009

For example, integrating PR with SEO efforts and analyzing competitors' strategies are two best practices in link building. Automating the link acquisition process , on the other hand, is a worst practice. and are sent from a free email account are automated, worthless junk.

Paid Content 20

Paid Content SEO Paid Search Agency Work Management 20

WebMarketCentral

NOVEMBER 5, 2008

Johnny Makkar provides some helpful guidance on how to get your co-workers to start Twittering , in which he links to this long but informative video from HubSpot on how to use Twitter for marketing and PR. Example from Bill Hartzer : " Ask.com Adds One-Click Election Poll Information to Search [link]." That would be.Twitterbation?

Twitter 20

Twitter Web 2.0 Digg Tagging 20

WebMarketCentral

SEPTEMBER 8, 2009

The search engines simply take time to reindex your website and all of your links. Better to have someone versed in content development and link building than someone who's spent too much time at self esteem-building seminars. If you positively must rank highly for a specific search phrase TODAY, buy it on AdWords.

Consulting 20

Consulting SEO Adwords Tagging 20

WebMarketCentral

NOVEMBER 26, 2008

In terms of the research, the links, and the thought put in behind it, this is an outstanding post. Search may not be recession-proof -links to a post Aaron wrote about a month ago where he provides research demonstrating how and why search marketing will remain strong through this downturn.

Paid Search Agency 20

Paid Search Agency Search Engine Marketing Marketing Analytics Tools Tagging 20