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1220 Articles match "Link"
The Latest from the B2B Marketing Community
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Monday, February 8, 2010
Twitter search for “teeth whitening” delivers hundreds of tweets, all linking to similar types of “mom blogs.” Cross-checking the link stats through bit.ly One of the most seemingly ludicrous, annoying, and pervasive Twitter scams are the promises of free teeth whitening. So, what is this all about?
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Monday, February 8, 2010
Use this link to learn more or reserve your seat for B2B Marketing University : http://tinyurl.com/ybwscmv
If you are a B2B marketer, or are responsible for B2B lead generation, do not miss this half-day seminar on March 3, 2010 at the Westin Grand hotel in Washington, DC.
This all new for 2010 session of B2B marketing University is focused on helping you stay ahead of the curve and excel in the changing B2B marketing environment.
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Monday, February 8, 2010
The reality is that many marketers only measure actual unsubscribes – those who clicked on the unsubscribe link – as their measure of disengagement. Most recipients reflexively ignore or delete unwanted messages, rather than clicking on an unsubscribe link. Since the advent of email marketing in the mid-1990s, companies have embraced the misconception that email is virtually “free” as a marketing medium. This false impression often leads to over-communication, which, in turn, triggers diminished response rates, spam complaints, and unsubscribes.
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The Best from the B2B Marketing Community
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Friday, December 4, 2009
I recently received a question from a Marketo customer about best use of links in emails. Essentially, the customer wanted to know how and when to put links in an email communication to a prospect. Here is what you should keep in mind for your links when building emails for email marketing or for lead nurturing:
Links should be easy to identify and clearly labeled.
A
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Monday, December 7, 2009
best practices for elements such as linking, drop down menus,
Tags: Links Modern B2B Marketing b2b marketing marketing strategy ebooks market B2B marketing is constantly
evolving as organizations discover ways to perfect current
strategies, new marketing channels emerge, and advanced marketing
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Sunday, February 8, 2009
The previous posts included:
Using Social Media: Part 1 – Microblogging
Using Social Media: Part 2 - Search Feeds
Using Social Media: Part 3 - Social Networking Sites
Using Social Media: Part 4 – Linking Strategies
Using Social Media: Part 5 – Blogger Relations
Using Social Media: Part 6 – Measurement
Unported, with the attribution: By Cece Salomon-Lee, PR Meets Marketing, and a link to the post.
...Tags:
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Saturday, June 13, 2009
Speaker's blogs are listed if I could find them, otherwise their company link is there. If you're a speaker and want to share links to your presentations or handouts, that would be great too. Just send me the links. Wanting to know more about the various speakers from MarketingProfs this past week, I started looking some of them up on the web, subscribing to their blogs, checking them out on LinkedIn and trying to find them on Twitter. After finding a few, I thought it might be valuable for others.
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Monday, August 3, 2009
Things like: does your signature line include links to things like Twitter or LinkedIn or Facebook? Send a “test” email to yourself to assure that the links are hot and working.
You World Tagged: B2B Marketing, Embedded Links, Outlook, Partner Marketing, PR, Public Relations, Signature Block, social media
...Tags: Other Popular Posts: DIY Media Buying Or Use A Pro ? Twitter PR Gem Email Scoop
Enjoy the read, please subscribe to my RSS feed , or
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Tuesday, November 11, 2008
comments, tips, and links to make this resource as useful as possibl There is an amazing amount of great content about B2B
marketing marketing out there, ranging from trends in demand generation
to to best practices in lead nurturing, lead scoring,
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Sunday, January 25, 2009
In this fourth installment, I look at linking strategies.
Linking Strategies
If you have videos or interesting images, consider submitting them to StumbleUpon.
Submit Your Link to Appropriate Sites: As I mentioned in my previous post, content posted on certain social networks will appear in search engines. Tags are chosen informally and personally by the item’s creator or by its viewer, depending on the system.”
This is the fourth post in a 6 part series on using social media. I believe it was Jeremiah Owyang
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Sunday, July 23, 2006
While blogs and newsletters seem different, Mark White over at Better Buisness Blogging points out ways that you can leverage both newsletters and blogs in your marketing efforts . His ideas include: Advertising yoiur newsletter on your blog Use content that was created in your blog on your newsletter (this one was brilliant). You could even re-purpose blog content for other purposes.
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Monday, March 2, 2009
Unless you are optimizing only for some extremely niche keywords, off-page optimization—building links from other websites to yours—is a critical and significant factor for SEO success. The blog posts cited here, some of the best of 2008 on the topic of link building, provide guidance on how and where to obtain valuable external links. His deck actually covers the organic search marketinging They also offer advice on ineffective tactics and "bad neighborhoods" to avoid. Local Search Ranking Presentation - SMX LoMo 2008 by Website Promotion Is Not Voodoo Will Scott , president
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Monday, August 6, 2007
White papers remain one of the most effective tools for evangelism. Viral Marketing Links Links to award-winning B2B viral campaigns from MarketingSherpa (free): Viral Hall of Fame 2007: NetQoS' Netcosm Viral Hall of Fame 2007: The Gobbledygook Manifesto Viral Hall of Fame 2007: Exeros Inc. Viral marketing campaigns can work for B2B lead generation with the right media and promotional methods. Even with the most careful planning and execution, however, not every campaign will be a huge success.
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