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Best of 2008: Social Media Optimization, Part 3

WebMarketCentral

How can you optimize your use of social networking tools like Twitter and LinkedIn? A List of Social Media Marketing Examples by Being Peter Kim In this truly amazing resource, Peter Kim lists and links to examples of how more than 300 brands are using social media, from Abbott Labs on Facebook to Zappos on Twitter.

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Best of 2008: Social Media Optimization, Part 5

WebMarketCentral

Attract lots of targeted Twitter followers in a short time? How I attracted 8000 Twitter followers in 14 weeks! Instead, he offers a positive philosophy and thoughtful approach to attracting worthwhile, like-minded Twitter "associates" (like many Twitters, Jim finds the term "followers" a little creepy).