Webbiquity

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. And YouTube, for sure, I think it’s underutilized for B2B. It’s really more about leading with value. Obviously, there are a lot of other platforms out there. public broadcast models.

B2B Marketing 336

B2B Marketing Practices B2B SMS 336

Webbiquity

NOVEMBER 15, 2022

For instance, you might write copy for a LinkedIn article, delegate tasks to your team, film a TikTok, and edit video content for YouTube Shorts as part of your regular duties. Social media managers must also juggle multiple responsibilities. taking new courses and certifications for self-development. Create a team-centered environment.

Social Media 308

Social Media Work Management Marketing Management Media 308

Webbiquity

JULY 18, 2023

SEO: Surprisingly Enticing Opportunity Given that organic search is one of the top two sources of traffic for business websites (at least on the B2B side), and has high conversion rates, it’s surprising that this research reports, “Twenty-nine percent of marketers use a search-optimized website and blog to attract and convert leads.”

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

Webbiquity

NOVEMBER 21, 2021

Lead Generation Software. OptinMonster is the best lead generation software for marketing agencies, bloggers, eCommerce websites, and all small businesses. The Deal: Get 50% off for your first three months using this link (no coupon code required). The Dates: Now through November 29. OptinMonster. The Dates: November 25-29.

Budget Programs 332

Budget Programs Marketing Management Software Webinar Metrics 332

Webbiquity

SEPTEMBER 15, 2020

But the biggest and best video network is YouTube. And that is why users upload 500 hours of videos every minute on to YouTube. YouTube might appear like a social network as you can like/dislike videos, comment on them, and subscribe to channels. That will give you a better idea of what works on YouTube. One is shares.

Youtube 232

Youtube Video Marketing Generation Budget Programs 232

Webbiquity

JUNE 20, 2023

During a webinar, you can deliver presentations, lead interactive discussions, and invite customers and industry experts as guest speakers. TikTok, Instagram, or YouTube) is a good idea when it comes to ensuring deliverability and views. #5 Researching video marketing data to know where to host your short-form videos (i.e.

Webinar Metrics 309

Webinar Metrics Demand Work Management Video Marketing 309

Webbiquity

SEPTEMBER 28, 2022

Here’s a deep dive into the benefits of email personalization; strategies for personalizing your messages; and noteworthy examples from leading brands. marketers on the leading benefits they saw from using personalization. What Exactly is Email Personalization? Statistica conducted a survey of U.S

Email Marketing 340

Email Marketing Personalization Psychographics Marketing & Strategy 340

Webbiquity

AUGUST 18, 2020

Leading Edge Virtual Event Platforms. Leading edges platforms generally have significant installed customer bases and market presence as indicated by at least 25 user reviews across one or more software rating sites. A video streaming platform that supports up to 1,000 attendees and integrates with Facebook and YouTube Live.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Webbiquity

NOVEMBER 2, 2021

Maybe you found them on Instagram but they also have a blog or a YouTube channel. This can lead to some great connections because you’re showing that you’re informed, trustworthy, and willing to share. This might lead to them remembering you and being willing to connect with you in the future.

Social Media 325

Social Media Tips Media Network Marketing 325

Webbiquity

APRIL 13, 2021

One thing all of the most popular social networks (Facebook, LinkedIn, Twitter, Instagram, YouTube, even Pinterest and TikTok) have in common in the asynchronous nature of their content. But instead of those quirks leading to failure, Apple instead built a fanatically devoted cult following , particularly in the design world.

Spyware 303

Spyware Lead Scoring Lead Ranking Twitter 303

Webbiquity

MAY 22, 2018

participants have to like a particular post to get a chance of winning); others motivate them to provide extra information that can be further used in your lead funnel. We’ve all been hearing “content is king” for years now, but it is not sufficient simply to create original content to generate leads.

Social Media 216

Social Media Tips Media Ideal Customer Profiles 216

Webbiquity

FEBRUARY 27, 2018

Facebook is of course on top, followed by YouTube, Instagram (owned by Facebook), and Twitter. Twitter was next most popular at 55%, followed by Instagram (52%), and YouTube (44%). Instagram is also worth experimenting with, though more for brand exposure than direct response or lead generation. Image credit: DreamGrow.

Social Networks 294

Social Networks Stats Network Marketing Linkedin 294

Webbiquity

SEPTEMBER 19, 2017

Just 30% of marketers say “generating qualified leads” is their top key performance indicator (KPI). This seems crazy low, as marketing research studies from 2015 and 2016 ranked generating high-quality leads as the top goal for close to 70% of B2B marketers. And other forms of content each have their place.

Webinar Metrics 262

Webinar Metrics Marketing Report Marketing Strategy Marketing & Strategy 262

Webbiquity

MARCH 28, 2023

Image credit: Kenny Eliason on Unsplash Here’s a look at seven content types that will help you attract more website visitors and convert more of them into leads. Semrush does a fantastic job with their YouTube channel , which often addresses subjects they’ve already discussed on the blog.

Top of Funnel 309

Top of Funnel Marketing Strategy Marketing & Strategy Planning 309

Webbiquity

FEBRUARY 28, 2023

Make sure to ask the right questions to find out how to design, for example, the most compelling YouTube Ads for your audience. By partnering with industry influencers, B2B companies can tap into their unique following and increase brand exposure to many more qualified leads.

eCommerce 272

eCommerce Marketing AI B2B Marketing Trends 272

Webbiquity

MARCH 2, 2021

Both can help you reach new buyers, educate them about your solutions, and generate leads. Depending on the nature of the event, you may want to livestream select sessions on Facebook and YouTube. All of that said, there are a lot more attributes that event and content marketing share in common.

Event Marketing 271

Event Marketing ROI Multi-Channel Advertising Agencies 271

Webbiquity

FEBRUARY 24, 2017

Although each one of them faces unique challenges, the following are some common pitfalls that eventually lead to the failure despite a sound sales strategy. Many small businesses work on SEO, SEM, and advertising on Facebook, LinkedIn, Twitter and YouTube simultaneously, and end up generating little return on investment (ROI).

Work Management 246

Work Management Small Business Marketing Marketing Management Marketing & Strategy 246

Webbiquity

FEBRUARY 21, 2023

The Product BuzzGuru is a B2B SaaS solution for brands, agencies, and solo marketers to manage their campaigns with content creators on Instagram, YouTube, TikTok, and Twitch. Our sales team not only works with inbound marketing leads but also does outreaches to new prospects. In our case, that works well.

Paid Content 266

Paid Content Paid Search Agency Advertising Agencies Work Management 266

Webbiquity

MARCH 31, 2022

Make sure that your brand has a presence on social media platforms like Facebook, Twitter, Instagram, and YouTube as well as video sharing sites so businesses can find you when they conduct voice searches through those channels, too. Augmented reality can generate more B2B leads. Account-based marketing is here to stay.

Marketing Budget 289

Marketing Budget Enterprise Management Sales Management Work Management 289

Webbiquity

FEBRUARY 17, 2022

Poor marketing can lead to fewer sales, fewer customers, and even a higher bounce rate on a business website. If you’re producing any kind of video content, you’ll need a YouTube channel. Marketing is the very heart of business, one of its two most basic functions per Peter Drucker. Image credit: fauxels from Pexels.

Tactics 271

Tactics Advertising Agencies Paid Search Agency Focus Group 271

Webbiquity

JANUARY 20, 2021

With Facebook, YouTube, WhatsApp, Instagram, and TikTok leading the race, there’s already a wide variety of networks for businesses to cover. Another considerable benefit of personalized marketing is its ability to drive engagement across multiple channels.

Privacy 266

Privacy Personalization Planning Marketing Management 266

Webbiquity

DECEMBER 18, 2018

People who wanted to use their other products, such as Gmail or YouTube, were forced to sign up to the platform. Hire the Right People to Lead the Project. YouTube – acquired by Alphabet (Google). The full weight of Google, a $700+ billion behemoth, pushed to make the new social media platform a success.

Training 214

Training Planning Work Management Marketing Management 214

Webbiquity

MARCH 22, 2018

If you’re blogging, or making videos on Youtube, make sure they’re all going on Facebook. This includes Australian Reviewer , a leading custom writing service. Wherever you create content, make sure you’re sharing it on Facebook. “It’s amazing how far your posts can go on Facebook.”

Facebook 252

Facebook Tips Work Management Social Media 252

Webbiquity

JUNE 1, 2021

If they’re on Instagram, create visual content, while if Youtube, produce videos (obviously). Studies indicate that a potential lead needs to have a minimum of seven interactions with your brand to trust you enough for a transaction. This means if your audience is primarily on LinkedIn, go for text posts.

Tips 362

Tips Privacy Advertising Agencies Marketing & Strategy 362

Webbiquity

NOVEMBER 30, 2017

Automating means your business can continue to convert and nurture visitors to leads, and leads to opportunities, at any hour of the day. When efforts are misplaced, you’re missing out on promising opportunities and losing valuable leads. Also check our videos on YouTube for more information.” ” Ugh.

Automation 210

Automation Marketing Automation Services Buyer Personas Skype 210

Webbiquity

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Well-written white papers can also serve as effective long-term lead-generation assets.

Social Media 100

Social Media Social Marketing Allocation SEM 100

Webbiquity

JANUARY 19, 2016

All 100 of the top global brands maintain at least one company YouTube channel, and more than half (27 of 50) of CEOs in top global companies have appeared in a company video. That may be because social media isn’t just about lead gen. LinkedIn came in second place with 21%, followed by Twitter, YouTube and Google Plus. (

Social Media 100

Social Media Stats Social Marketing CMS Development 100

Webbiquity

MAY 20, 2010

There’s no magic to linking to a YouTube video, but want to know how to link to a specific point, by minute and second, in a video? Beyond standard content like case studies and white papers, what other information formats work best for b2b lead generation and nurturing? Link to a specific part of a YouTube video by Matt Cutts.

LEADSExplorer 100

LEADSExplorer Resources Best Practices Paid Search Agency 100

Webbiquity

MARCH 1, 2016

Over 50% of all mobile searches lead to a purchase, and 78% of mobile searches for local business information result in a purchase. SEO leads have a 14.6% close rate, while outbound leads have a 1.7% The print Yellow Pages is, surprisingly, the fourth-most popular source at 35%. MarketingSherpa ). Payfirma ). MediaPost ).

SEM 100

SEM Paid Content Stats SEO 100

Webbiquity

FEBRUARY 16, 2016

Lead generation is still a challenge. 68% of B2B marketers rank “generating high-quality leads” as their top priority for this year. But nearly 60% also rank this as their biggest challenge, and just 16% of marketers rate their lead generation efforts as “very” or “extremely” effective.

Stats 110

Stats Social Media Marketing Automation Services B2B Marketing 110

Webbiquity

DECEMBER 20, 2011

In the b2b world, the “R” is generally leads (website call-to-action conversions) with some monetary value applied to them. Ten YouTube Metrics. regular YouTube page, company channel, mobile device, etc.). • Lead conversions (all social media sources). Lead conversions (by major social network). Most popular posts.

Social Media 100

Social Media Media Lead Scoring Lead Ranking 100

Webbiquity

MAY 23, 2011

Leads and new business. First, social media activities more often influence a sale (by helping with awareness and branding objectives, for example) than lead directly to one in the B2B world. . Video / YouTube. . • Increased engagement (number, depth and quality of interactions with customers and prospects). New customers.

Social Media 100

Social Media Media Case Study Case Studies 100

Webbiquity

MAY 4, 2021

Today, the platform helps brands and agencies run more successful influencer marketing campaigns, save them time and headaches finding the right influencers; managing the contacts; and reporting across Instagram, Tik Tok, YouTube, Facebook, Twitter, and Twitch. Look at this product. Buy, buy, buy.”

Work Management 289

Work Management Marketing Management Paid Search Agency Peer-to-peer 289

Webbiquity

MARCH 8, 2016

Yet more than 90% of marketers connect their content directly to a product or service, and nearly three-quarters measure content marketing success based on the number of leads generated—which causes marketers to produce even more of the types of content buyers want least. Every minute, YouTube users upload 300 hours of new video.

Stats 100

Stats Work Management Marketing Management Content Marketing 100

Webbiquity

AUGUST 27, 2013

But are these efforts paying off in terms of website traffic and leads? of B2B commercial website traffic and 7% of leads—correlate fairly well with the 1.9% Which social sites are most effective for B2B lead generation? And if so, which social networks are most productive? The overall results—that social media drives 1.1%

Social Networks 100

Social Networks Network Marketing Social Marketing B2B Marketing 100

Webbiquity

DECEMBER 13, 2011

The “big 5″ social networks have a definite “order of familiarity” to follow for proper social media etiquette: • Twitter, YouTube and Google+: you can follow/add virtually anyone you find interesting/relevant/influential. Generate leads and grow your email list (carefully!). Interact (e.g.,

Social Networks 100

Social Networks Network Marketing Social Marketing Ideal Customer Profiles 100

Webbiquity

JUNE 16, 2015

More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. Brand awareness was the second-most-popular goal with 88% adding it to their top five, while 21% ranked lead generation as their No. . – White papers and research reports (59%).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100