Buzz Marketing for Technology
JANUARY 21, 2010
ex dont list a white paper on YouTube). I think this strategy is exceptionally good for B2B marketers with long lead cycles. Tags: Advertising Branding Buzz Marketing Content Marketing Inbound Marketing Interactive Marketing Lead Generation Lead Nurturing Social Media Strategy.
Buzz Marketing for Technology
FEBRUARY 2, 2009
As a PR and Marketing specialist it is becoming mandatory for businesses today to identify the communities that are actively defining and shaping the future of your business in places like blogs, Flickr, YouTube, Twitter, as well as traditional media. He has founded and successfully sold 3 startups before BuzzGain.
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Buzz Marketing for Technology
SEPTEMBER 17, 2008
Solution 2 – Big Seed Marketing – small seeds lead to failure: 10 people recruit 5 people etc. Big seeds lead to success: 1 million people recruit 500K people etc – examples: Tide Cold Water by P&G can seed a campaign with 4 million people and got 40,000 extra. But sub viral growth is still growth.
Buzz Marketing for Technology
SEPTEMBER 23, 2008
No doubt very useful and very powerful when they come together (I read this as an agency mixed with a lead nurturing platform that can track ROI!). Their CMO, Rene Bonvanie is a forward-thinking marketer who's been leading the community charge for quite some time now at places like SalesForce, SAP, BusinessObjects, and Oracle.
Buzz Marketing for Technology
DECEMBER 15, 2009
Corporate Websites will become less important – As every company gets more experienced with Social Media you will see more consumption of content off of the corporate website in places like Facebook, YouTube, and relevant Communities and Forums. There is a huge opportunity here that some company needs to fill fast.
Buzz Marketing for Technology
JULY 2, 2008
On this month's Big Question - Lead the Charge - we are already seeing some interesting responses. Information Creation tools : Exps: Youtube, SlideShare, Flickr. Clark Quinn - Learnlets: Lead the Charge? The Learning Revolution: Where have all the leaders gone? Why SHOULD I write one. How do I evaluate info from one.
Buzz Marketing for Technology
DECEMBER 15, 2009
Corporate Websites will become less important – As every company gets more experienced with Social Media you will see more consumption of content off of the corporate website in places like Facebook, YouTube, and relevant Communities and Forums. There is a huge opportunity here that some company needs to fill fast.
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