True Influence InsightBASE Simplifies Use of B2B Intent Data
Customer Experience Matrix
JANUARY 20, 2016
Intent data is one of hottest topics in marketing today – see, for example, Oracle’s recent purchase of AddThis. B22B lead generation vendor True Influence today announced a new product to help fill these gaps. InsightBASE has standard integrations with Marketo , Oracle Eloqua , and Salesforce.com.
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