Vidyard
SEPTEMBER 1, 2015
About 15 years ago, marketing automation technology came on the scene, designed to help marketers more effectively and efficiently market across channels. It has grown in popularity, and according to SiriusDecisions , 40% of organizations will own automation by next year. So without further ado: Eloqua.
Vidyard
MAY 18, 2018
EMEA Marketing Recommendations #1 – MAP’s Many EMEA marketers are planning to integrate with a MAP (Marketing Automation Platform) in the next 24 months. Why add marketing automation to your stack? 79% of B2B marketers have not established a lead scoring model. . #2
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Vidyard
SEPTEMBER 2, 2015
About 15 years ago, marketing automation technology came on the scene, designed to help marketers more effectively and efficiently market across channels. It has grown in popularity, and according to SiriusDecisions , 40% of organizations will own automation by next year. Read the post.) Read the post.)
Vidyard
MAY 3, 2016
Let’s face it: your marketing automation system is hungry. It’s hungry for leads, and information on those leads. Cream of the crop marketers are. They’re adding video to their marketing automation platform. What Do We Mean by “Adding Video to Marketing Automation”? Get the Guide.
Vidyard
JULY 2, 2015
With that being said, marketers have to make sure that they’re getting their money’s worth: generating quality leads and securing solid ROI. The answer is to incorporate video into your company’s marketing automation platform. Bottom line: Do it.) Sound too good to be true? It isn’t!
Vidyard
APRIL 4, 2016
By now, pretty much every company has figured out that marketing automation platforms are pretty awesome. They’ve become crucial in capturing more leads, but also helping to identify better leads. With features like automated lead nurturing, grooming new business has become a very methodical and exact process.
Vidyard
JULY 27, 2015
With seemingly never-ending options of new technology to choose from, digital marketing is an ever-changing landscape of options. Used well, marketing automation (MA) can tell the story of how your customers interact with your brand, your content, and the people in your company, throughout the entire customer journey.
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