Anything Goes Marketing

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Top 10 LinkedIn Tips for Lead Generation

Anything Goes Marketing

Here is a snippet from that post: If you haven’t logged into LinkedIn these days, it’s time to get back in there and see some of the cool stuff that is now available. This post will provide tips for sales professionals and marketers to get the most out of LinkedIn so you can stay on top of your customers and prospects and.

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5 Mistakes B2B Marketers Need to Avoid in 2010

Anything Goes Marketing

This may mean creating a lead nurturing program for new inquires on your website or using dynamic content in emails that presents a more relevant message. Here are some things you can do today: Search for a LinkedIn Group that interests you and join it. Ask and answer questions on LinkedIn. Not sure which group to join?

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Sharing Space: Marketing and Sales

Anything Goes Marketing

Over Me SiriusDecisions , a leading source for business-to-business sales and marketing best-practice research and data, recently indicated that while the sales team may be suffering, best in class companies are repositioning their marketing strategies and tactics to help them out.

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How to Prevent List Attrition yet Drive Event Attendance

Anything Goes Marketing

I decided to do a quick scan on Linkedin instead and found a great topic on email marketing. The best approach that was brought up in the Answers section in Linkedin is to send emails based on a person's specified interests. Tags: email marketing B2B lead generation enewsletter.

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Social Media Success Stories

Anything Goes Marketing

LinkedIn: Starting an Alumni Group When Linkedin started a groups feature (like Facebook groups) I thought about how I could network with former colleagues. LinkedIn tip : Look for ways that you can create niche groups that pull together people with similar interests. Did you go to ITI?

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Email Autoresponders 2.0 in B2B Marketing

Anything Goes Marketing

This type of personalization leads to a much stronger and smoother hand-0ff process between the marketing and sales teams which I described in my last post " Lead Management and Football ". Using this technique demonstrates that marketing is at the top of their game. You should consider other channels as well.