What Works Now in B2B Lead Generation, Part 1
WebMarketCentral
JUNE 18, 2008
MarketingSherpa has just released its 2008 B2B Lead Generation Handbook (that's a link to the free executive summary PDF; the complete report will run you a cool $500). Second, SEO efforts need to be aligned with PR and social media outreach efforts, both of which are key link-building activities.
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